Best Paid Search Advertising Tools - Page 2

How Many Paid Search Advertising Software Products Does G2 Track?

Total Products under this Category: 187

Category Stats (Sep 2026)

  • Average Rating: 4.48/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: SplitMetrics Acquire (+1.96%) - Among all products in this category, SplitMetrics Acquire recorded the largest rating increase compared to last month

Last updated: September 30, 2026

How Does G2 Rank Paid Search Advertising Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 8,600+ Authentic Reviews
  • 187+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Paid Search Advertising Software

G2 Grid® for Paid Search Advertising Software plotting products by satisfaction and market presence

Highlighted products: Google Ads, LocaliQ, Fluency, Smarter Ecommerce, Facebook for Business, TrueClicks, Optmyzr, and SplitMetrics Acquire.

Underlying data: [Grid® JSON](https://www.g2.com/categories/paid-search-advertising/grids.json?focus%5B%5D=google-ads&focus%5B%5D=localiq&focus%5B%5D=fluency-fluency&focus%5B%5D=smarter-ecommerce&focus%5B%5D=facebook-for-business&focus%5B%5D=trueclicks-trueclicks&focus%5B%5D=optmyzr&focus%5B%5D=splitmetrics-acquire)

Adsbot

Adsbot is an AI powered digital marketing automation & optimization platform that makes advertisers' lives easier; by controlling their accounts 24/7 and reducing their workload. Integrations: Google Ads, Meta Ads, Tiktok Ads, Google Search Console, GA4, Microsoft Ads, Linkedin Ads, Amazon Ads and Adjust. - AI Optimization & Analysis with Predefined AI Agents - Unified marketing dashboard & easy reporting including budget tracking - Automate daily tasks like budget/ bid adjustment, add new keywords and pause campaigns Meet Adsbot: your next level ads assistant. Feel safer and have more time to focus on your strategy with optimizations and automations! 14-days free trial: https://adsbot.co/

Average Rating: 4.9/5.0

Total Reviews: 45

How Do G2 Users Rate Adsbot?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.5/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 5.4/10 (Category avg: 10/10)

Who Is the Company Behind Adsbot?

  • Seller: Adsbot
  • Year Founded: 2021
  • HQ Location: Istanbul, Turkey
  • Twitter: @adsbotco
    59 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    8 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 89% Small, 7% Medium

What Do G2 Reviewers Say About Adsbot?

AI-generated summary from verified user reviews

Pros
  • Users value Adsbot for its automation of routine tasks, enabling more strategic focus and efficient account management.
  • Users commend the responsive customer support of Adsbot, appreciating their quick assistance and continuous improvement efforts.
  • Users find the intuitive data management features invaluable for efficiently overseeing numerous accounts and campaigns.
  • Users find Adsbot to be intuitive and easy to use, streamlining account management and automating routine tasks efficiently.
  • Users value the ease of implementation with Adsbot, appreciating smooth setup and responsive support for seamless use.
Cons
  • Users experience inconsistent dashboard availability due to changes, but appreciate prompt support for reactivation.

What Are Recent G2 Reviews of Adsbot?

Opteo

Opteo is a Google Ads management tool which makes optimisation suggestions based on continuous account monitoring, and backed by statistically relevant data. Recommendations are presented in priority order, and many can be launched with a single click, as Opteo pushes changes to Google Ads automatically, without the need to switch between interfaces. Manage keyword bids, control budgets, optimise ad schedules, get real-time alerts, analyse search terms and more. Opteo includes over 40 different optimisations, to see the full list head here: https://opteo.com/docs

Average Rating: 4.5/5.0

Total Reviews: 40

How Do G2 Users Rate Opteo?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.1/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 5.0/10 (Category avg: 10/10)

Who Is the Company Behind Opteo?

  • Seller: Opteo
  • Year Founded: 2013
  • HQ Location: London, Greater London
  • Twitter: @GetOpteo
    663 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    32 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 68% Small, 27% Medium

What Do G2 Reviewers Say About Opteo?

AI-generated summary from verified user reviews

Pros
  • Users value the time-saving capabilities of Opteo in managing their Google Ads clients effectively.
  • Users find that Opteo significantly enhances productivity by providing time-saving management for Google Ads clients.

What Are Recent G2 Reviews of Opteo?

What Are G2 Users Discussing About Opteo?

Marketing 360

Marketing 360® was founded in 2009 by father and son, Joe and JB Kellogg, with a mission of making a difference by helping small businesses grow and their local communities grow. Now, located in Fort Collins, Colorado and Austin, Texas, Marketing 360 employs over 550 team members and has over 20,000 active SMB clients. Marketing 360 empowers small businesses with all the technology and talent they need to both manage and grow their business from a singular platform, including the ability to — build a professional website, accept and manage payments, manage leads and customers, book appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run multi-channel digital advertising campaigns, and more. No more wasting time and money bouncing around multiple tools to manage and grow your business.

Average Rating: 3.5/5.0

Total Reviews: 61

How Do G2 Users Rate Marketing 360?

  • Has the product been a good partner in doing business?: 7.9/10 (Category avg: 8.8/10)
  • Performance and Reliability: 8.1/10 (Category avg: 8.7/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Marketing 360?

  • Seller: Madwire
  • Year Founded: 2009
  • HQ Location: Fort Collins, Colorado
  • Twitter: @Madwire
    153 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    404 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner
  • Top Industries: Construction, Real Estate
  • Company Size: 79% Small, 16% Medium

What Do G2 Reviewers Say About Marketing 360?

AI-generated summary from verified user reviews

Pros
  • Users commend the individualized support from Marketing 360, enhancing their business strategies and overall success.
  • Users value the consistent business growth provided by Marketing 360's comprehensive solutions and expert team support.
  • Users appreciate the individualized approach of Marketing 360, enhancing their business competitiveness and simplifying marketing management.
  • Users value the integrated marketing solutions of Marketing 360, leading to consistent monthly growth and improved revenue.
  • Users find the helpful and knowledgeable support at Marketing 360 invaluable for growing their online presence and revenue.
Cons
  • Users find the billing structure cumbersome, although the company is working on solutions to improve it.
  • Users report a lack of check-in from management, leading to decreased support and oversight in using Marketing 360.
  • Users find the billing issues somewhat cumbersome, though solutions are being developed to improve the situation.
  • Users find integration with social media platforms somewhat glitchy and laborious, but improvements have been noted.
  • Users find the integration issues with Marketing 360 to be glitchy, though some improvements are noted.

What Are Recent G2 Reviews of Marketing 360?

What Are G2 Users Discussing About Marketing 360?

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Asapty

Asapty is an all-in-one Apple Search Ads optimization platform designed by app marketers to help mobile businesses efficiently grow and scale with profitability. It saves over 20 times the time compared to the Apple Search Ads dashboard while enabling cost-efficient scaling for accounts of any sizes. Trusted platform: Gismart, Appquantum, Woofz, Adquantum, Replika, Welltory, Windy.app, AppYogi, Amma, Vitalis App got proven results reducing costs and growing installs, ROI, and net profit with Asapty algorithms and expert support. Advanced technology stack: Asapty's comprehensive solutions include enhanced analytics, seamless MMP and BI integration, automated rules, bulk editing capabilities, an in-house keyword research tool, cost-efficient and goal-oriented optimization strategies, competitive insights, forecasting capabilities, and dedicated support from a team of mobile app marketing experts. Flexible Pricing Plans: Asapty caters to businesses of all sizes. Choose from a variety of pricing plans tailored to your account needs. Plus, there’s no binding yearly contract — freedom to adapt as your business evolves.

Average Rating: 4.8/5.0

Total Reviews: 26

How Do G2 Users Rate Asapty?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.6/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.4/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 3.3/10 (Category avg: 10/10)

Who Is the Company Behind Asapty?

  • Seller: Asapty
  • Year Founded: 2021
  • HQ Location: Espoo, FI
  • LinkedIn® Page: www.linkedin.com
    9 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 58% Small, 23% Medium

What Do G2 Reviewers Say About Asapty?

AI-generated summary from verified user reviews

Pros
  • Users greatly value the active and responsive customer support from Asapty, enhancing their overall experience and satisfaction.
  • Users value the automation features of Asapty, significantly streamlining campaign management and enhancing efficiency.
  • Users find Asapty's ease of use exceptional, making it accessible and efficient for team collaboration and management.
  • Users value the convenience of centralized campaign management in Asapty, enhancing efficiency across multiple platforms.
  • Users find the easy setup of Asapty incredibly helpful, facilitating seamless integration and efficient management.
Cons
  • Users desire more AI features and expanded tools in Asapty, highlighting its current limitations in functionality.
  • Users often experience slow speeds with Asapty, impacting their overall performance and user satisfaction.
  • Users note that high competition affects Asapty's visibility and ability to stand out in the market.
  • Users find the ineffective recommendations in Asapty lacking, often needing additional options from other tools.
  • Users report occasional slow performance with Asapty, leading to a frustrating experience during usage.

What Are Recent G2 Reviews of Asapty?

Skai

Skai is an omnichannel advertising platform, uniquely enabling brands and agencies to run data-driven programs across walled garden media. It empowers both media leaders and activation teams to drive impactful results from their advertising program with AI-powered decisioning, activation, and optimization solutions. Its partners include Google, Amazon Ads, Microsoft, Walmart Connect, Apple Search Ads, Instacart, Criteo, TikTok, Snap, Pinterest, Meta, and more. For over a decade, Skai has earned the trust from notable brands such as Reckitt, Doordash, Sony, Philips, and L’Oreal. Renowned for innovation and a values-driven culture, Skai is headquartered in San Francisco and Tel Aviv with eight international locations.

Average Rating: 4.0/5.0

Total Reviews: 281

How Do G2 Users Rate Skai?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.8/10)
  • Performance and Reliability: 8.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.8/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Skai?

  • Seller: Skai
  • HQ Location: Tel Aviv, Israel
  • Twitter: @skaicommerce
    7,446 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    723 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Manager
  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 44% Medium, 30% Large

What Do G2 Reviewers Say About Skai?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Skai, finding it intuitive and efficient for managing accounts and insights.
  • Users appreciate the automation capabilities of Skai, as it enhances efficiency in bidding and account management.
  • Users appreciate the responsive customer support from Skai, which enhances their experience and usage of the platform.
  • Users appreciate the speed and reliability of Skai for adjusting bids and managing accounts effortlessly.
  • Users value the speed and reliability of Skai for efficient bidding and actionable insights in account management.
Cons
  • Users express frustration with poor reporting, particularly regarding insufficient details on failed reports and ad adjustments.
  • Users find ad issues in Skai, especially regarding shopping reporting and campaign adjustments, hinder their experience.
  • Users find adjustment difficulty with Skai, particularly for shopping reporting and PMAX campaign changes.
  • Users find the shopping reporting and campaign changes in Skai lacking, hindering effective performance management.
  • Users find campaign management issues with Skai, particularly in shopping reporting and PMAX adjustments.

What Are Recent G2 Reviews of Skai?

What Are G2 Users Discussing About Skai?

Shirofune

Founded in 2014, Shirofune is an automated advertising management tool that maximizes the efficiency and productivity of major digital advertising platforms. The Shirofune platform is designed to maximize advertising effectiveness by automating day-to-day digital ad campaigns using a single, easy-to-use interface for management, budgeting, monitoring and analytics. Over 10,000 accounts have been automated using Shirofune, including 300,000 active ad campaigns. Key Features: Advanced Auto-bidding and Budgeting: Effortlessly manage daily expenses, ensuring optimal budget utilization with a 97%-99% spend rate by month-end.Set personalized parameters such as minimum ROAS or maximum CPA to drive budget allocation towards high-performing campaigns or platforms, maximizing conversions. Intelligent Improvement Suggestions: Receive actionable recommendations for refining your campaigns, including suggestions for keyword adjustments, audience targeting, and creative enhancements. Streamlined Consolidated Reporting: Seamlessly gather data from leading platforms such as Google, Meta, and TikTok, alongside integrations with tools like Google Analytics. Understand performance insights through comprehensive, natural language explanations, detailing what occurred, why, and the underlying causes. Seamless Integration with Third-party Measurement Tools: Enhance optimization capabilities by integrating with third-party measurement tools like Google Analytics, facilitating detailed reporting and analysis. Primary Benefits: Save Time: Shirofune automates tedious tasks, freeing up valuable time for strategic decision-making. Boost Performance: Experience a significant uplift in campaign performance through intelligent optimization and data-driven insights. Elevate your PPC campaigns with Shirofune – the ultimate solution for efficient and effective advertising management.

Average Rating: 5.0/5.0

Total Reviews: 10

How Do G2 Users Rate Shirofune?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 9.6/10 (Category avg: 10/10)

Who Is the Company Behind Shirofune?

  • Seller: Shirofune
  • Year Founded: 2014
  • HQ Location: El Segundo, US
  • Twitter: @Shirofune_ad
    1,568 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    11 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Consulting
  • Company Size: 60% Small, 30% Medium

What Are Recent G2 Reviews of Shirofune?

Adzooma

Adzooma is a digital advertising management platform that provides account auditing, optimisation, and performance tracking across Google Ads, Microsoft Advertising, and Meta Ads. It is a type of marketing technology (MarTech) solution that helps advertisers, agencies, and businesses manage pay-per-click (PPC) campaigns more efficiently by surfacing issues, recommending improvements, and supporting smarter budget pacing. The platform is designed for multiple audiences, including agencies managing client accounts, eCommerce brands seeking stronger ROAS, in-house marketers handling day-to-day campaigns, and freelancers optimising accounts for clients. By consolidating campaign monitoring and recommendations into one dashboard, Adzooma simplifies paid media management while reducing wasted spend and improving performance visibility. Core product features include: - Campaign Audits: Instantly review accounts to detect wasted spend, disapprovals, and broken tracking. - Optimise & Improve: Apply performance fixes quickly, improve bidding strategies, and clean up campaign structure. - Scale Campaigns: Identify and grow top-performing campaigns through smart budgets, audience targeting, and bid adjustments. - Budget Tracking: Track spend across multiple ad platforms and adjust pacing to prevent overspending. - Performance Scorecards: Run PPC, SEO, and website audits to uncover blockers and highlight opportunities for growth. In addition to its core features, Adzooma offers specialised optimisation toolkits that address specific campaign needs. Key optimisation solutions include: - Performance Max Toolkit: Manage assets, exclusions, audiences, and budgets for Google’s PMax campaigns. - Shopping Ads Enhancer: Segment products, repair feed issues, and increase return on ad spend (ROAS). - Ad Copy Optimisation: Strengthen responsive search ads (RSAs), fill asset gaps, and apply AI-driven suggestions to improve CTR. - Conversion Tracking Support: Repair broken tracking and set up GA4, UET, and enhanced conversions for more accurate measurement. - Audience Expansion & Targeting: Grow reach with remarketing, partner networks, and geo-targeting while refining bidding strategies. Adzooma’s value lies in its ability to combine multiple campaign oversight functions into a single, accessible platform. It does not replace advertising networks themselves but acts as a performance layer, ensuring campaigns run smoothly and budgets are spent efficiently. Additional benefits for different user groups: - Agencies: Surface client opportunities quickly and demonstrate measurable value in reports. - eCommerce Brands: Optimise product feeds and campaign structures to maximise online sales. - In-House Marketers: Access clear, jargon-free insights with practical ways to improve campaign results. - Freelancers: Detect issues early, generate reports, and manage multiple accounts from one dashboard. In summary, Adzooma is positioned as a centralised platform for PPC campaign audits, optimisation, and budget management, designed to support advertisers across varying roles and industries.

Average Rating: 4.3/5.0

Total Reviews: 17

How Do G2 Users Rate Adzooma?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.1/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 8.3/10 (Category avg: 10/10)

Who Is the Company Behind Adzooma?

  • Seller: Adzooma
  • Year Founded: 2015
  • HQ Location: Nottingham, Nottingham
  • Twitter: @adzooma
    1,306 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    20 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 89% Small, 11% Medium

What Are Recent G2 Reviews of Adzooma?

What Are G2 Users Discussing About Adzooma?

VeeFly

VeeFly is a YouTube promotion service that helps creators increase their video views and engagement by targeting relevant audiences using Google Ads. Users can start campaigns with a minimum budget of $10, selecting countries and keywords to reach specific demographics. VeeFly provides a self-serving dashboard for campaign management and offers 24/7 support. The service ensures genuine views and authentic engagement, helping users grow their YouTube channels effectively. VeeFly is an official Google partner, ensuring trusted and legitimate promotion methods.

Average Rating: 4.2/5.0

Total Reviews: 19

How Do G2 Users Rate VeeFly?

  • Performance and Reliability: 7.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.2/10 (Category avg: 8.5/10)

Who Is the Company Behind VeeFly?

  • Seller: VeeFly
  • Year Founded: 2020
  • HQ Location: Los Angeles, US
  • LinkedIn® Page: www.linkedin.com
    89 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Broadcast Media, Online Media
  • Company Size: 100% Small

What Do G2 Reviewers Say About VeeFly?

AI-generated summary from verified user reviews

Pros
  • Users commend VeeFly's exceptional customer support, highlighting their friendly approach and helpfulness in campaign setup.
  • Users celebrate VeeFly for its impactful growth tracking, delivering real results for enhancing campaign success.
  • Users love the easy tracking of campaigns with VeeFly, finding the interface user-friendly and intuitive for adjustments.
  • Users appreciate the clean and user-friendly dashboard of VeeFly, enhancing promotion ease for creators and brands.
  • Users love the ease of use of VeeFly, finding it beginner-friendly and enjoyable for promoting YouTube videos.
Cons
  • Users report poor ad performance with VeeFly, experiencing disappointing results and questionable customer service practices.
  • Users feel VeeFly is too expensive for the poor results delivered, leading to frustration and dissatisfaction.
  • Users find the learning curve challenging, desiring more tips and customization options for better results.
  • Users wish for more customization options in VeeFly to enhance campaign results and overall satisfaction.
  • Users find VeeFly's service leads to excessive time consumption due to poor results and frustrating follow-ups.

What Are Recent G2 Reviews of VeeFly?

AdStage

AdStage is powering paid marketers with closed-loop reporting and automation. We connect marketers to the paid search, paid social, web analytics, and conversion data they need to close the loop and optimize campaigns at scale. - With AdStage Report, marketers can measure and report on campaign performance in a fraction of the time. Save countless hours previously spent pulling and prepping data in spreadsheets! - With AdStage Automate, marketers can gain more control of their campaign & cut the time needed to manage ads. Create advanced rules & alerts using the metrics you care about. - With AdStage Data API, marketers can pull their paid search, paid social, and web analytics data into their BI tool, data warehouse, and more. - With AdStage Join, marketers can automatically connect their paid search and paid social data to web analytics and conversion data, to prove ROAS without spreadsheets full of VLOOKUPs. -NEW - With AdStage for Google Sheets, you can pull into Google Sheet all your cross-channel advertising data in seconds, at any granularity, across multiple accounts, with one query.

Average Rating: 4.3/5.0

Total Reviews: 92

How Do G2 Users Rate AdStage?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 8.8/10)
  • Performance and Reliability: 8.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 9.1/10 (Category avg: 10/10)

Who Is the Company Behind AdStage?

  • Seller: AdStage
  • Year Founded: 2012
  • HQ Location: San Francisco, CA
  • Twitter: @adstage
    13,633 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 53% Small, 41% Medium

What Are Recent G2 Reviews of AdStage?

Newton

Scale the Impact of Apple Search Ads Campaigns with Newton: Performance focused apple search ads management platform, powered by data intelligence and in-depth expertise to deliver business growth. Newton is crafted for targeting and optimizing your apple search ads campaign for bottom-of-funnel campaign goals - app installs, user activation, product purchases, and more. Utilizing AI-powered keyword suggestions, market insights, automated bid optimization, comprehensive funnel analytics, and dedicated client support, brands can improve visibility and expand market share of their iOS app with Apple Search Ads. This results in acquiring new customers and driving business growth with an impressive ROI.

Average Rating: 4.6/5.0

Total Reviews: 11

How Do G2 Users Rate Newton?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.0/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Newton?

  • Seller: Affle
  • Year Founded: 2005
  • HQ Location: Singapore, Singapore
  • Twitter: @affle
    2,069 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    445 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 55% Small, 36% Medium

What Do G2 Reviewers Say About Newton?

AI-generated summary from verified user reviews

Pros
  • Users value the seamless integration with global ad networks, enhancing campaign efficiency and audience targeting.
  • Users value the precise tracking of customer engagement in Newton, enhancing decision-making with data-driven insights.
  • Users value Newton's precise tracking of user engagement, simplifying data-driven decision-making across campaigns.
  • Users highlight the efficiency improvement with Newton, saving time through seamless integration with global ad networks.
  • Users appreciate the smoother integration with various global ad networks, enhancing campaign efficiency and saving time.
Cons
  • Users experience data inaccuracy issues, leading to misleading insights that negatively impact marketing decisions and outcomes.
  • Users find the difficult learning curve of Newton overwhelming, slowing down the adoption of its features and dashboards.
  • Users find the learning curve steep with Newton, making initial adoption slow for teams seeking quick results.

What Are Recent G2 Reviews of Newton?

Adobe Advertising Cloud

Adobe Advertising is a digital advertising solution that lets brands plan, buy, measure, and optimize across digital channels. Our tools seamlessly connect marketing and advertising data to create consistent consumer experiences across touchpoints.

Average Rating: 3.7/5.0

Total Reviews: 93

How Do G2 Users Rate Adobe Advertising Cloud?

  • Has the product been a good partner in doing business?: 7.7/10 (Category avg: 8.8/10)
  • Performance and Reliability: 7.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 7.4/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Adobe Advertising Cloud?

  • Seller: Adobe
  • Year Founded: 1982
  • HQ Location: San Jose, CA
  • Twitter: @Adobe
    956,842 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    42,975 employees on LinkedIn®
  • Ownership: NASDAQ:ADBE

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 38% Large, 35% Medium

What Do G2 Reviewers Say About Adobe Advertising Cloud?

AI-generated summary from verified user reviews

Pros
  • Users love the integrated collaboration features of Adobe Advertising Cloud, enhancing their advertising experience across platforms.
  • Users love the collaborative integration of Adobe Advertising Cloud, enhancing efficiency with seamless file syncing.
  • Users value the comprehensive and integrated tools of Adobe Advertising Cloud for efficient advertising management.
  • Users value the ease of use of Adobe Advertising Cloud, praising its seamless integration and collaboration features.
  • Users value the easy integrations of Adobe Advertising Cloud, enhancing collaboration and streamlining workflows effortlessly.
Cons
  • Users face functionality limitations with Adobe Advertising Cloud, finding it hard to create complements compared to competitors.
  • Users find the high competition challenging, as creating complements is not as easy as with competitors.
  • Users find a lack of clarity in Adobe Advertising Cloud, making complement creation challenging compared to competitors.
  • Users find the lack of intuitiveness in Adobe Advertising Cloud frustrating, hindering ease of use compared to competitors.
  • Users find the poor usability of Adobe Advertising Cloud limits easy creation of complementary apps, unlike competitors.

What Are Recent G2 Reviews of Adobe Advertising Cloud?

What Are G2 Users Discussing About Adobe Advertising Cloud?

ADYOUNEED

ADYOUNEED is your AI-powered marketing ally, transforming the way you create and optimize ads. With just a few clicks, you can unleash the full potential of your business, leaving the complexities of ad management to our intelligent platform. It's time to revolutionize your ad creation! Launch smart campaigns with our 'One Button - Infinite Reach' feature. Publish across all major platforms, automate A/B testing, and ensure your investment is directed where it has the greatest impact—all with a single click. It's time to explore new horizons! Our AI doesn't just diversify your marketing channels; it ensures you meet your clients where they are most active. Say goodbye to the guesswork and hello to precision targeting without the need to become an ad wizard. Time to decode your marketing data! With daily AI optimizations, you're guaranteed great ad results. Our AI tirelessly tests and tweaks ads in the background, ensuring your message resonates powerfully with your audience. It's time to maximize your budget smartly! Real-time budget allocation translates to real-time savings. Imagine having a dedicated team of media buyers constantly fine-tuning your spend for the best possible ROI—that's the power of ADYOUNEED at your fingertips. It's time to let automation take the wheel! Embrace the future with ADYOUNEED's AI, which meticulously crafts and adjusts your campaigns for maximum impact, allowing you to focus on the broader vision for your business." This revised text incorporates the AI and smart campaign features of ADYOUNEED, while maintaining the original structure and tone of the message.

Average Rating: 4.3/5.0

Total Reviews: 159

How Do G2 Users Rate ADYOUNEED?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 8.8/10)
  • Performance and Reliability: 7.6/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.7/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 5.0/10 (Category avg: 10/10)

Who Is the Company Behind ADYOUNEED?

  • Seller: AdCreative.ai
  • Year Founded: 2021
  • HQ Location: Paris, FR
  • Twitter: @AdCreativeai
    3,613 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    276 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Owner
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 96% Small, 3% Medium

What Do G2 Reviewers Say About ADYOUNEED?

AI-generated summary from verified user reviews

Pros
  • Users value the time-saving features of ADYOUNEED, making ad creation and audience targeting quick and efficient.
  • Users value the streamlined ad management of ADYOUNEED, appreciating its centralization and time-saving capabilities.
  • Users appreciate the ease of use of ADYOUNEED, allowing for quick ad management across multiple platforms.
  • Users enjoy the efficiency of ADYOUNEED in quickly managing ads and optimizing campaign performance across platforms.
  • Users appreciate the ease of creating and managing targeted ads with ADYOUNEED, enhancing campaign efficiency and tracking.
Cons
  • Users find the learning curve for beginners steep, complicating the setup of complex campaigns and limiting usability.
  • Users find the reporting dashboards limited and note that advanced targeting options lack flexibility.
  • Users find the difficult management of ADYOUNEED to be cluttered, making information hard to locate.
  • Users often face difficult navigation due to glitches and slow responsiveness, impacting their overall experience.
  • Users find ADYOUNEED's interface cluttered and hard to navigate, making information retrieval challenging.

What Are Recent G2 Reviews of ADYOUNEED?

What Are G2 Users Discussing About ADYOUNEED?

Luna from Unity

Luna, part of the Unity solutions portfolio, is an all-in-one app marketing platform for improving performance across 30+ UA channels. Luna enables marketers to surface actionable insights by unifying campaign data from channels, MMPs, and BI, and then optimize accordingly with automations. As an Apple Search Ads partner, Luna offers dedicated tools and services for scaling Apple Search Ads campaigns, such as keyword discovery, bid optimization, robust analytics, custom product page development, and more. To close the marketing loop, Luna also offers highly advanced creative production tools. Leading app and game companies such as Activision, Bumble, King, Zynga, and Miniclip, among others, use Luna to power their marketing. Learn more at luna.is.com

Average Rating: 4.4/5.0

Total Reviews: 78

How Do G2 Users Rate Luna from Unity?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 8.8/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.8/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 8.3/10 (Category avg: 10/10)

Who Is the Company Behind Luna from Unity?

  • Seller: Unity
  • Year Founded: 2010
  • HQ Location: San Fransisco
  • Twitter: @unity
    113,557 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7,260 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Games, Marketing and Advertising
  • Company Size: 53% Medium, 30% Small

What Are Recent G2 Reviews of Luna from Unity?

PPC Ad Editor

PPC Ad Editor Helps Streamline the Process of Creating, Reviewing and Uploading Your Pay-per-click (PPC) Campaigns

Average Rating: 4.6/5.0

Total Reviews: 11

How Do G2 Users Rate PPC Ad Editor?

  • Has the product been a good partner in doing business?: 7.2/10 (Category avg: 8.8/10)
  • Performance and Reliability: 7.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 5.8/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind PPC Ad Editor?

  • Seller: PPC Ad Editor
  • Year Founded: 2018
  • HQ Location: Corona, US
  • Twitter: @ppcadeditor
    321 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 73% Small, 18% Medium

What Are Recent G2 Reviews of PPC Ad Editor?

What Are G2 Users Discussing About PPC Ad Editor?

Perion One

Perion One: Smarter Advertising Starts Here Today’s fragmented media landscape needs more than execution — it demands orchestration. Perion One unifies insights, AI, and creative to fuel real-time, multi-channel advertising that adapts by the moment and delivers measurable results at scale.

Average Rating: 4.0/5.0

Total Reviews: 90

How Do G2 Users Rate Perion One?

  • Has the product been a good partner in doing business?: 8.0/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.4/10 (Category avg: 8.7/10)
  • Workflow Capability: 9.4/10 (Category avg: 8.5/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Perion One?

  • Seller: Perion
  • Year Founded: 2001
  • HQ Location: New York
  • LinkedIn® Page: www.linkedin.com
    655 employees on LinkedIn®
  • Ownership: NASDAQ: PERI

Who Uses This Product?

  • Company Size: 46% Medium, 34% Small

What Do G2 Reviewers Say About Perion One?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Perion One, allowing for seamless access to all necessary features efficiently.
  • Users appreciate the automation features of Perion One, saving time while effortlessly managing multiple platforms.
  • Users appreciate the centralized management of Perion One, making it easy to monitor all platforms efficiently.
  • Users highlight the great customer service of Perion One, enhancing their overall experience with the product.
  • Users find the customization and personalization features of Perion One to be invaluable for their daily tasks.
Cons
  • Users experience occasional data inaccuracy when the platform struggles to categorize data effectively, even with proper labeling.
  • Users report occasional difficulties in data categorization by tactic, even with strict naming conventions applied.
  • Users find the product expensive compared to the value it provides, making it less appealing.
  • Users report occasional data categorization inaccuracies that disrupt efficient use of the Perion One platform.

What Are Recent G2 Reviews of Perion One?

What Are G2 Users Discussing About Perion One?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated October 3, 2024