# Best Headless CMS Software with Personalization Capabilities

## How Many Headless CMS Software Products Does G2 Track?

**Total Products under this Category:** 122

### Category Stats (Aug 2026)

- **Average Rating:** 4.42/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Craft CMS (+0.41%) - Among all products in this category, Craft CMS recorded the largest rating increase compared to last month

_Last updated: August 20, 2026_

## How Does G2 Rank Headless CMS Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 9,200+ Authentic Reviews
- 122+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Headless CMS Software
 ![G2 Grid® for Headless CMS Software plotting products by satisfaction and market presence](https://www.g2.com/categories/headless-cms/grids.png?focus%5B%5D=54403&focus%5B%5D=54402&focus%5B%5D=6293&focus%5B%5D=54400&focus%5B%5D=1689&focus%5B%5D=21044&focus%5B%5D=4941&focus%5B%5D=138587)

Highlighted products: Storyblok, Sanity, Contentstack, Hygraph, Umbraco, Prismic, Contentful, and Prepr CMS.

Underlying data: [Grid® JSON](https://www.g2.com/categories/headless-cms/grids.json?focus%5B%5D=storyblok&focus%5B%5D=sanity&focus%5B%5D=contentstack&focus%5B%5D=hygraph&focus%5B%5D=umbraco&focus%5B%5D=prismic&focus%5B%5D=contentful&focus%5B%5D=prepr-cms)

**Sponsored**

### Contentstack

Contentstack is redefining how modern digital experiences are built and managed. As the pioneer of the Agentic Experience Platform (AXP), Contentstack brings together structured content and brand governance (Content Cloud), real-time customer data, omnichannel personalization (Data Cloud) and autonomous AI orchestration (Agent OS) into one unified system. While many organizations adopted headless CMS or standalone AI tools expecting transformation, they often found themselves managing disconnected systems and manual workflows. Contentstack helps enterprises move beyond that complexity by connecting content, data and AI in a way that makes digital experiences faster to launch, easier to manage and more adaptive in real time. Leading brands including Steve Madden, LG Electronics, Subaru of America, Dolce & Gabbana, 1-800-Flowers, Decathlon, and Caesars Entertainment rely on Contentstack to reduce operational friction and deliver personalized, scalable digital experiences with confidence. The company is known for its customer-first culture and commitment to the communities it serves through the Contentstack Cares program. Learn more at https://www.contentstack.com.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1205&secure%5Bchosen_at%5D=2026-08-25T12%3A59%3A17Z&secure%5Bdisplayable_resource_id%5D=1205&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1205&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=6293&secure%5Bresource_id%5D=1205&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fheadless-cms%2Ff%2Fpersonalization&secure%5Btoken%5D=b5e88e6b3a5adf2a6bd4d2256f8267f91ecd8e8431e3ba64642b9153c72c8f05&secure%5Burl%5D=https%3A%2F%2Fwww.contentstack.com%2Fplatforms%2Fheadless-cms%3Futm_campaign%3Dfy27_glb_cam_da_pr_4336_g2%26utm_medium%3Dpaid-review%26utm_source%3Dg2%26utm_content%3Dclicks_pilot%26utm_term%3Dheadless_cms&secure%5Burl_type%5D=custom_url)

### [Contentstack](https://www.g2.com/products/contentstack/reviews)

Contentstack is redefining how modern digital experiences are built and managed. As the pioneer of the Agentic Experience Platform (AXP), Contentstack brings together structured content and brand governance (Content Cloud), real-time customer data, omnichannel personalization (Data Cloud) and autonomous AI orchestration (Agent OS) into one unified system. While many organizations adopted headless CMS or standalone AI tools expecting transformation, they often found themselves managing disconnected systems and manual workflows. Contentstack helps enterprises move beyond that complexity by connecting content, data and AI in a way that makes digital experiences faster to launch, easier to manage and more adaptive in real time. Leading brands including Steve Madden, LG Electronics, Subaru of America, Dolce & Gabbana, 1-800-Flowers, Decathlon, and Caesars Entertainment rely on Contentstack to reduce operational friction and deliver personalized, scalable digital experiences with confidence. The company is known for its customer-first culture and commitment to the communities it serves through the Contentstack Cares program. Learn more at https://www.contentstack.com.

**Average Rating:** 4.3/5.0

**Total Reviews:** 335

#### How Do G2 Users Rate Contentstack?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Content Performance:** 7.7/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 5.8/10 (Category avg: 6.8/10)
- **Form Builder:** 6.9/10 (Category avg: 7.9/10)

#### Who Is the Company Behind Contentstack?

- **Seller:** [Contentstack](https://www.g2.com/sellers/contentstack-0aa0d25e-6949-4e56-897b-9403491128f0)
- **Company Website:** www.contentstack.com
- **Year Founded:** 2018
- **HQ Location:** Austin, TX
- **Twitter:** @Contentstack  
2,395 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97af3b4dd45fc09d1f0ac34e4cd084dba4222c6ef5854f77c8415d5921da858d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18395537%2F&secure%5Burl_type%5D=linkedin_company_website)  
649 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Software Engineer
- **Top Industries:** Retail, Computer Software
- **Company Size:** 43% Medium, 38% Large

#### What Do G2 Reviewers Say About Contentstack?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Contentstack, enabling efficient onboarding and streamlined content management for non-technical teams.
- Users find the **intuitive and flexible management system** of Contentstack enhances their content operations smoothly and efficiently.
- Users find Contentstack **intuitive and user-friendly** , allowing easy navigation and efficient management without disrupting previous work.
- Users value the **flexibility** of Contentstack, enhancing content management and empowering seamless omnichannel experiences.
- Users value Contentstack's **flexible content modeling** , facilitating fast delivery and consistent governance across platforms.

##### Cons

- Users find the **content management system cumbersome** , with issues like a tricky setup and unreliable publishing features.
- Users find Contentstack's **limited features** hinder usability, particularly in A/B testing and preview functionalities.
- Users find **limited customization** options in Contentstack, restricting advanced layout changes and conditional input field settings.
- Users face **editing difficulties** due to manual processes and limitations, which hinder a smooth content management experience.
- Users face **editing issues** due to cumbersome URL insertion and loss of formatting when copying content.

#### What Are Recent G2 Reviews of Contentstack?

**["Ease of use and scalability with headless integration a great combo of features"](https://www.g2.com/survey_responses/contentstack-review-13115995)**

**Rating:** 4.5/5.0 stars

_— Dilsher S._

[Read full review](https://www.g2.com/survey_responses/contentstack-review-13115995)

**["Powerful Headless CMS for Modern Digital Experiences"](https://www.g2.com/survey_responses/contentstack-review-12999989)**

**Rating:** 5.0/5.0 stars

_— Ganapathi E._

[Read full review](https://www.g2.com/survey_responses/contentstack-review-12999989)

#### What Are G2 Users Discussing About Contentstack?

- [What do you like most about Contentstack for content management, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-contentstack-for-content-management-and-what-improvements-could-be-made) - 2 comments
- [Who owns Contentstack?](https://www.g2.com/discussions/who-owns-contentstack) - 1 comment
- [How do I use Contentstack?](https://www.g2.com/discussions/how-do-i-use-contentstack) - 1 comment
- [What is Contentstack?](https://www.g2.com/discussions/what-is-contentstack) - 1 comment
- [Is Contentstack a CMS?](https://www.g2.com/discussions/is-contentstack-a-cms) - 1 comment

### [Prepr CMS](https://www.g2.com/products/prepr-cms/reviews)

Prepr CMS: The headless CMS for lead-gen and commerce. Prepr CMS is a headless content management system for teams that need their website to capture and convert leads, not just publish pages. It combines structured content with built-in personalization and A/B testing, so marketers can ship changes fast and see what works. Most teams run into the same problems: - Websites show the same content to everyone and underperform. - Simple changes require developer time and slow release cycles. - Web and CRM data live in different systems, making personalization hard. Prepr CMS solves these by connecting content, data, and delivery in one place: - Personalization built in — tailor content by behavior, campaign source, or segment. - Visual editing — build and adjust pages without developer handoffs. - A/B testing — validate headlines, layouts, and offers with clear results. - Integrated data layer — track content performance and tie it to leads and pipeline. - Default CRM integrations — use CRM fields for targeting, send buying signals back. Prepr CMS is designed for marketing and growth teams, content editors, and developers at B2B companies and digital organizations that run lead-gen campaigns. The platform supports multi-channel delivery (websites, apps, and other touchpoints) and scales with traffic and content volume. Primary use cases: - Improve conversion rates — test key pages and personalize for different visitor groups and audiences. - Generate better leads — capture behavior signals and sync qualified interest to the CRM. - Personalize buyer journeys — continue campaign context beyond the landing page. - Future-proof the marketing stack — flexible and scalable headless content model with clean APIs. - Manage multiple brands — share schemas and components for easy development and consistency while keeping access controlled. What this looks like in practice: - Personalization: Launch a campaign page, then tailor follow-up pages by source (e.g., LinkedIn vs. search), visitor behavior, firmographics, or buying stage. - A/B testing: Test and optimize messaging by adjusting proof points, offers, or CTAs for different audience segments. - Buying signals: Send events like "viewed pricing," "downloaded guide," or "visited integration page" directly to your CRM. - Zero code website updates: Let marketers ship copy and layout changes in minutes, without developer support. Prepr CMS provides the structure developers want and the control marketers need. The result is a site that adapts to visitors, learns from every interaction, and turns more traffic into qualified demand—without stitching together multiple tools.

**Average Rating:** 4.4/5.0

**Total Reviews:** 126

#### How Do G2 Users Rate Prepr CMS?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Content Performance:** 8.4/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 5.0/10 (Category avg: 6.8/10)
- **Form Builder:** 6.9/10 (Category avg: 7.9/10)

#### Who Is the Company Behind Prepr CMS?

- **Seller:** [Prepr](https://www.g2.com/sellers/prepr)
- **Company Website:** prepr.io
- **Year Founded:** 2016
- **HQ Location:** Utrecht, NL
- **Twitter:** @preprcms  
618 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2d83edf962620e3c0060ce7bf596fcd1e3c4b881c2b9f9493ee8052bae831314&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10002420&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Developer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 65% Small, 27% Medium

#### What Do G2 Reviewers Say About Prepr CMS?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Prepr CMS to be **extremely easy to use** , enjoying its intuitive interface and quick setup.
- Users commend the **excellent customer support** of Prepr CMS, noting their quick, friendly, and helpful responses.
- Users appreciate the **intuitive design** of Prepr CMS, highlighting its easy navigation and user-friendly interface.
- Users commend the **user-friendly interface** of Prepr CMS, highlighting its intuitive navigation and ease of setup.
- Users value the **flexibility** of Prepr CMS, appreciating its ease of use for both simple and complex setups.

##### Cons

- Users find the **limited features** of Prepr CMS restrict functionality and complicate user experience significantly.
- Users find the **UI overwhelming and inefficient** , suggesting a need for customization options to enhance the experience.
- Users find the **learning curve** for advanced features a bit steep, especially for newcomers to structured content.
- Users experience **preview issues** with Prepr CMS that disrupt workflow and hinder the visibility of configurations.
- Users find the **documentation lacking** , making it challenging to solve issues and utilize advanced features effectively.

#### What Are Recent G2 Reviews of Prepr CMS?

**["Easy Personalization and A/B Testing with an Intuitive UX"](https://www.g2.com/survey_responses/prepr-cms-review-13072642)**

**Rating:** 4.5/5.0 stars

_— Yauhen Z._

[Read full review](https://www.g2.com/survey_responses/prepr-cms-review-13072642)

**["Prepr is easy to use and has all of the functionality we need"](https://www.g2.com/survey_responses/prepr-cms-review-11505356)**

**Rating:** 5.0/5.0 stars

_— Tom K._

[Read full review](https://www.g2.com/survey_responses/prepr-cms-review-11505356)

#### What Are G2 Users Discussing About Prepr CMS?

- [What is Prepr used for?](https://www.g2.com/discussions/what-is-prepr-used-for) - 1 comment, 1 upvote

### [Bold](https://www.g2.com/products/quintype-bold/reviews)

Bold is the CMS that understands your content. Unlike a traditional CMS, Bold separates the presentation of the content from the content itself. This makes it effortless to create, curate and distribute content for modern consumption across different screens and screen-less voice devices. With a content workflow that is modelled after an effective newsroom, Bold makes it easy for authors to tell stories better with built-in support for reusable content cards, story elements and story types. All content added on Bold is optimized for distribution across channels such as SEO, Social and Mobile. Third-party integrations include Apple News, Google News, Facebook Instant Articles, AMP, PWA, Push notifications, email marketing, RSS feeds and others. As a hosted SaaS CMS, Bold manages server management, performance, security and upgrades for its clients so that digital publishers can focus on creating great content for their audience. Bold offers developers well-documented APIs, starter kits and design consulting services to jumpstart their own front-end development. Bold offers free onboarding, migration services, 24/7 chat/email support, auto-scaling infrastructure, 95.95% uptime guarantee and regular backups. Pricing for bold begins at $99/mo.

**Average Rating:** 4.4/5.0

**Total Reviews:** 36

#### How Do G2 Users Rate Bold?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Content Performance:** 9.4/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 8.9/10 (Category avg: 6.8/10)
- **Form Builder:** 10.0/10 (Category avg: 7.9/10)

#### Who Is the Company Behind Bold?

- **Seller:** [Quintype](https://www.g2.com/sellers/quintype)
- **Year Founded:** 2014
- **HQ Location:** Bengaluru, India
- **Twitter:** @quintype\_inc  
1,005 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=40013fa525dcd1e31ee9412d8dd777fddb70aa45302fb34cf87a25a70a341037&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F4788674%2F&secure%5Burl_type%5D=linkedin_company_website)  
107 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Media Production, Online Media
- **Company Size:** 62% Medium, 33% Small

#### What Are Recent G2 Reviews of Bold?

**["THE BEST Content Management System, good customer service and low cost."](https://www.g2.com/survey_responses/bold-review-5059457)**

**Rating:** 5.0/5.0 stars

_— Ana M._

[Read full review](https://www.g2.com/survey_responses/bold-review-5059457)

**["Bold Review"](https://www.g2.com/survey_responses/bold-review-4718794)**

**Rating:** 4.0/5.0 stars

_— Chris B._

[Read full review](https://www.g2.com/survey_responses/bold-review-4718794)

#### What Are G2 Users Discussing About Bold?

- [What is Bold used for?](https://www.g2.com/discussions/what-is-bold-used-for)

### [Ibexa DXP](https://www.g2.com/products/ibexa-dxp/reviews)

Ibexa Digital Experience Platform (DXP) is a comprehensive software solution designed to assist organizations in transforming their traditional sales strategies into seamless and engaging buying experiences. This platform serves as a single technology stack that enables businesses to design, manage, and optimize all critical touchpoints throughout the customer journey. By leveraging an API-first approach, Ibexa DXP offers extensive flexibility and modularity, allowing companies to tailor the platform to meet their unique operational requirements. Targeted primarily at medium to large enterprises, Ibexa DXP is particularly beneficial for organizations seeking to enhance their digital presence and improve customer interactions. The platform is ideal for businesses that require a robust solution for content management, customer engagement, and e-commerce capabilities. With its modular architecture, companies can select the components that best fit their needs, ensuring a customized experience that aligns with their strategic goals. Ibexa DXP offers three distinct products: Ibexa Headless, Ibexa Experience, and Ibexa Commerce. Each product is designed to address specific business needs, providing organizations with the tools necessary to create personalized and dynamic digital experiences. Ibexa Headless allows for the separation of the front-end and back-end, enabling developers to build highly responsive applications that can be easily integrated with various content sources. Ibexa Experience focuses on delivering rich content management features, empowering marketers to create engaging and relevant content for their audiences. Ibexa Commerce, on the other hand, equips businesses with the e-commerce functionalities required to manage online sales effectively. Key features of Ibexa DXP include advanced content management capabilities, customizable workflows, and robust analytics tools. These features enable organizations to streamline their operations, enhance collaboration among teams, and gain valuable insights into customer behavior. The platform's modularity ensures that businesses can scale their digital solutions as needed, adapting to changing market conditions and customer expectations. By providing a unified approach to managing customer interactions, Ibexa DXP stands out as a versatile solution that supports organizations in their digital transformation journey, ultimately driving improved customer satisfaction and loyalty.

**Average Rating:** 4.2/5.0

**Total Reviews:** 90

#### How Do G2 Users Rate Ibexa DXP?

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.0/10)
- **Content Performance:** 6.4/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 5.1/10 (Category avg: 6.8/10)
- **Form Builder:** 8.0/10 (Category avg: 7.9/10)

#### Who Is the Company Behind Ibexa DXP?

- **Seller:** [Ibexa](https://www.g2.com/sellers/ibexa)
- **Company Website:** www.ibexa.co
- **Year Founded:** 1999
- **HQ Location:** Oslo, Norway
- **Twitter:** @IBEXA  
2 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d08b4f1e8ca424ba7be9e320933355ce2bfe432f219154446bebc097ba51082&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fibexa&secure%5Burl_type%5D=linkedin_company_website)  
159 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Internet
- **Company Size:** 34% Medium, 27% Small

#### What Do G2 Reviewers Say About Ibexa DXP?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **flexibility** of Ibexa DXP, enabling extensive customization and seamless integration for various projects.
- Users value the **easy-to-use content management** of Ibexa DXP, enhancing efficiency and unifying various functionalities.
- Users value the **flexible integration possibilities** of Ibexa DXP, enhancing automation and seamless interaction with existing systems.
- Users value the **total customizability** of Ibexa DXP, allowing tailored solutions for diverse needs and specifications.
- Users appreciate the **ease of use** of Ibexa DXP, promoting efficiency and a smooth learning experience.

##### Cons

- Users find Ibexa DXP to be quite **expensive** , especially regarding its licensing model and enterprise costs.
- Users experience **challenges in content management** , with a steep learning curve and a fragmented user experience.
- Users experience **editor issues** with workflow inefficiencies and unintuitive media management, impacting daily content creation.
- Users express frustration over the **missing features** in Ibexa DXP, impacting usability and requiring extensive setup effort.
- Users are frustrated with the **pricing issues** , particularly regarding the lack of flexibility in environment bundles.

#### What Are Recent G2 Reviews of Ibexa DXP?

**["A Modern, Flexible Platform That Empowers Our Team"](https://www.g2.com/survey_responses/ibexa-dxp-review-12441517)**

**Rating:** 4.5/5.0 stars

_— Svitlana L._

[Read full review](https://www.g2.com/survey_responses/ibexa-dxp-review-12441517)

**["Modern CMS solution with User Friendly experience"](https://www.g2.com/survey_responses/ibexa-dxp-review-10360926)**

**Rating:** 5.0/5.0 stars

_— Maksym M._

[Read full review](https://www.g2.com/survey_responses/ibexa-dxp-review-10360926)

#### What Are G2 Users Discussing About Ibexa DXP?

- [What is Ibexa DXP (formerly eZ Platform Enterprise Edition) used for?](https://www.g2.com/discussions/what-is-ibexa-dxp-formerly-ez-platform-enterprise-edition-used-for) - 1 comment, 2 upvotes

### [Mura CMS](https://www.g2.com/products/mura-cms/reviews)

Content-focused software that drives business performance. Mura CMS is a cloud-based, content management platform to build and deploy web and mobile experiences faster and easier. Trusted worldwide by over 5000 companies such as Intuit, CSX, US Senate, NATO, Scientific American, & nvoicepay. Mura CMS Is Built to Meet Your Needs Powerful: Powerful features out-of-the-box allow you to build quickly without custom development. Flexible: Headless, decoupled, or integrated configurations to meet your content publishing needs. Scalable: Multi-site management, extendable architecture, and robust APIs allow Mura CMS to grow with your content needs. Secure: Mura’s cloud services provide your business with the highest levels of security and compliance.

**Average Rating:** 4.5/5.0

**Total Reviews:** 80

#### How Do G2 Users Rate Mura CMS?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Content Performance:** 10.0/10 (Category avg: 8.5/10)
- **Form Builder:** 7.5/10 (Category avg: 7.9/10)

#### Who Is the Company Behind Mura CMS?

- **Seller:** [Mura Software](https://www.g2.com/sellers/mura-software)
- **Year Founded:** 2001
- **HQ Location:** Austin, US
- **Twitter:** @MuraExpPlatform  
641 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=299610f28bdbd6338d56806592c9c47f422f9bb3e6ac765727dc5bc8621b106a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmurasoftware%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 65% Small, 28% Medium

#### What Are Recent G2 Reviews of Mura CMS?

**["A great CMS with a lot of functionality out-of-the-box!"](https://www.g2.com/survey_responses/mura-cms-review-191557)**

**Rating:** 4.0/5.0 stars

_— Guust N._

[Read full review](https://www.g2.com/survey_responses/mura-cms-review-191557)

**["Mura is excellent for our entire website web pages"](https://www.g2.com/survey_responses/mura-cms-review-5146550)**

**Rating:** 5.0/5.0 stars

_— Glenn B._

[Read full review](https://www.g2.com/survey_responses/mura-cms-review-5146550)

#### What Are G2 Users Discussing About Mura CMS?

- [What is Mura CMS used for?](https://www.g2.com/discussions/what-is-mura-cms-used-for)

### [dotCMS](https://www.g2.com/products/dotcms/reviews)

dotCMS is a visual headless content management system (CMS) designed to assist compliance-led organizations in the creation, management, and publication of digital content across various sites, brands, and channels from a unified platform. This innovative solution combines the flexibility of a headless CMS with a user-friendly visual editing interface, making it suitable for both developers and content teams. The platform is particularly relevant for organizations that prioritize governance and compliance, such as those in financial services, healthcare, government, telecom, and manufacturing. It is ideal for use cases that involve managing multi-site brand and regional websites, intranets, customer portals, product and marketing sites, and localized content. By providing a centralized system, dotCMS allows users to maintain control over their content while ensuring that it meets regulatory requirements. Key features of dotCMS include its API-first design, which supports GraphQL, REST, and Page API, enabling developers to integrate with various front-end technologies like React, Next.js, and Angular. This flexibility allows for seamless integration with other systems, such as commerce, digital asset management (DAM), and product information management (PIM). Content editors benefit from a visual interface that includes drag-and-drop functionality and live preview capabilities, streamlining the content creation process. Governance and compliance are at the forefront of dotCMS's offerings, with built-in workflows, approval processes, audit trails, granular permissions, and version history. This ensures that organizations can maintain oversight of their content operations, with configurable roles and multi-step approval processes that enhance accountability. Furthermore, dotCMS is aligned with enterprise security and compliance standards, such as SOC 2 Type II and ISO 27001, providing peace of mind for organizations handling sensitive information. Organizations like BNP Paribas, Telus, and various regional health systems utilize dotCMS to consolidate their content platforms, standardize governance practices, and reduce operational overhead. The platform is tailored for teams that require both content flexibility and stringent control over publishing processes, making it a robust solution for managing digital content in a compliant manner.

**Average Rating:** 4.1/5.0

**Total Reviews:** 110

#### How Do G2 Users Rate dotCMS?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.0/10)
- **Content Performance:** 8.3/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 7.1/10 (Category avg: 6.8/10)
- **Form Builder:** 7.6/10 (Category avg: 7.9/10)

#### Who Is the Company Behind dotCMS?

- **Seller:** [dotCMS](https://www.g2.com/sellers/dotcms)
- **Company Website:** dotcms.com
- **Year Founded:** 2003
- **HQ Location:** Miami, Florida
- **Twitter:** @dotcms  
1,334 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c7ef2d945c162f00287c29c033fb732e3f8d60ad04d516f3b2c9dbf6bcd4b5ba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2307658%2F&secure%5Burl_type%5D=linkedin_company_website)  
74 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Higher Education, Information Technology and Services
- **Company Size:** 47% Large, 44% Medium

#### What Do G2 Reviewers Say About dotCMS?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **responsive and helpful customer support** of dotCMS, enhancing their overall experience with the platform.
- Users find dotCMS to be **easy to use** , with an intuitive interface that supports both novices and experienced developers.
- Users value the **API flexibility** of dotCMS, appreciating multiple approaches to achieve their goals effortlessly.
- Users appreciate the **flexible API integration** options in dotCMS, allowing multiple solutions to meet their needs.
- Users value the **flexibility and versatility** of dotCMS APIs, offering multiple ways to achieve their goals.

##### Cons

- Users note a **steep learning curve** with dotCMS, finding it challenging for those without extensive coding knowledge.
- Users report **inconsistent Push Publish functionality** , highlighting the need for clearer source and target demarcation.
- Users mention that a **certain level of coding knowledge is required** to effectively manage dotCMS, limiting accessibility.
- Users report that **Push Publish inconsistency** hinders smooth operation, needing better clarity in source and target distinctions.
- Users find the **complex setup** of dotCMS challenging, particularly with inconsistent Push Publish functionality.

#### What Are Recent G2 Reviews of dotCMS?

**["Great service for flexible websites"](https://www.g2.com/survey_responses/dotcms-review-9635731)**

**Rating:** 5.0/5.0 stars

_— Jennifer W._

[Read full review](https://www.g2.com/survey_responses/dotcms-review-9635731)

**["Efficient and Friendly, But with Room to Explore More"](https://www.g2.com/survey_responses/dotcms-review-12973359)**

**Rating:** 4.0/5.0 stars

_— Jesus Eduardo G._

[Read full review](https://www.g2.com/survey_responses/dotcms-review-12973359)

#### What Are G2 Users Discussing About dotCMS?

- [Why dotCMS?](https://www.g2.com/discussions/why-dotcms)
- [How much is dotCMS?](https://www.g2.com/discussions/how-much-is-dotcms)
- [Is dotCMS opensource?](https://www.g2.com/discussions/is-dotcms-opensource)
- [What does dotCMS do?](https://www.g2.com/discussions/what-does-dotcms-do)

### [Ingeniux](https://www.g2.com/products/ingeniux/reviews)

Ingeniux CMS is the only agile web experience management platform for websites, portals, communities, and intelligent content delivery. Built on the latest ASP.NET MVC technology, Ingeniux CMS has a uniquely agile, mobile-first architecture. This provides a complete platform to manage and deliver content to any channel or device, while ensuring proper governance and compliance of your content. Ingeniux CMS is used by hundreds of businesses, organizations, trade associations, higher education institutions, government organizations, and non-profits worldwide. It is available as a hosted service (SaaS) or an on-premise application. To learn more, visit www.ingeniux.com.

**Average Rating:** 4.1/5.0

**Total Reviews:** 85

#### How Do G2 Users Rate Ingeniux?

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.0/10)
- **Content Performance:** 10.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Ingeniux?

- **Seller:** [Ingeniux](https://www.g2.com/sellers/ingeniux)
- **Year Founded:** 1999
- **HQ Location:** Seattle, WA
- **Twitter:** @ingeniux  
2,405 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=429d2fdb1929c2a04ec124552475cae284427b81e4f277fc90c158eba44222b7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F92079%2F&secure%5Burl_type%5D=linkedin_company_website)  
43 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Higher Education, Financial Services
- **Company Size:** 46% Medium, 37% Large

#### What Are Recent G2 Reviews of Ingeniux?

**["Ingeniux: a powerful content management system"](https://www.g2.com/survey_responses/ingeniux-review-4119293)**

**Rating:** 4.5/5.0 stars

_— Matthew B._

[Read full review](https://www.g2.com/survey_responses/ingeniux-review-4119293)

**["Great .Net CMS"](https://www.g2.com/survey_responses/ingeniux-review-635871)**

**Rating:** 5.0/5.0 stars

_— Deaon K._

[Read full review](https://www.g2.com/survey_responses/ingeniux-review-635871)

#### What Are G2 Users Discussing About Ingeniux?

- [What advice would you give to those considering Ingeniux for web content management?](https://www.g2.com/discussions/what-advice-would-you-give-to-those-considering-ingeniux-for-web-content-management)
- [What is Ingeniux used for?](https://www.g2.com/discussions/what-is-ingeniux-used-for)

### [CrafterCMS](https://www.g2.com/products/craftercms/reviews)

CrafterCMS is the AI-native, Java-based headless CMS built for modern enterprise digital experiences such as global websites, e-commerce experiences, employee intranets, customer portals, mobile apps, OTT video apps, conversational AI experiences, and more. It replaces the limitations of traditional, monolithic content management with a developer-first, API-driven architecture designed for speed, scale, and long-term platform evolution. Built on Java and Spring, CrafterCMS integrates natively with modern AI technologies—including Spring AI, OpenSearch vector database, and CrafterQ AI agents—to power intelligent, governed, and brand-safe content experiences. Its true headless design delivers clean APIs for React, Next.js, Vue, Angular, mobile apps, and conversational AI interfaces, without locking teams into proprietary front-end stacks. CrafterCMS treats content as code. With a Git-based content repository, XML content models, Groovy scripting, and FreeMarker templating, it enables modern DevContentOps workflows and makes content, configuration, and UI artifacts fully accessible to AI coding tools such as Github Copilot, Cursor and Claude Code. Developers gain full control and extensibility, while content teams benefit from visual authoring, omnichannel delivery, and AI-assisted productivity without sacrificing governance or accuracy. Enterprises can deploy CrafterCMS to match their operational and security requirements, with options including self-hosted/self-managed with enterprise support, fully managed private SaaS, and community-supported open source. Learn more at craftercms.com.

**Average Rating:** 4.5/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate CrafterCMS?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Content Performance:** 9.6/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 9.2/10 (Category avg: 6.8/10)
- **Form Builder:** 9.2/10 (Category avg: 7.9/10)

#### Who Is the Company Behind CrafterCMS?

- **Seller:** [Crafter Software](https://www.g2.com/sellers/crafter-software)
- **Year Founded:** 2013
- **HQ Location:** Reston, VA
- **Twitter:** @crafter\_cms  
3,795 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c160533003cb916d964f0b09479f5afcb7ad294d18055a51ff85348e91707784&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3112839%2F&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 44% Large, 28% Medium

#### What Are Recent G2 Reviews of CrafterCMS?

**["Easy To Configure"](https://www.g2.com/survey_responses/craftercms-review-7641737)**

**Rating:** 4.5/5.0 stars

_— Terry D._

[Read full review](https://www.g2.com/survey_responses/craftercms-review-7641737)

**["Awesome Multi-Channel Digital Experience Platform"](https://www.g2.com/survey_responses/craftercms-review-8236892)**

**Rating:** 5.0/5.0 stars

_— Alex S._

[Read full review](https://www.g2.com/survey_responses/craftercms-review-8236892)

#### What Are G2 Users Discussing About CrafterCMS?

- [What is CrafterCMS used for?](https://www.g2.com/discussions/what-is-craftercms-used-for)
- [What is CMS Git?](https://www.g2.com/discussions/what-is-cms-git)
- [What is Crafter Studio?](https://www.g2.com/discussions/what-is-crafter-studio)
- [What is Crafter delivery?](https://www.g2.com/discussions/what-is-crafter-delivery) - 1 comment
- [How Crafter CMS works?](https://www.g2.com/discussions/how-crafter-cms-works) - 1 comment

### [Content.One](https://www.g2.com/products/content-one/reviews)

Content.one is an enterprise-grade composable content and digital experience platform designed to empower organizations to scale content with confidence. It brings together automation, structured workflows, governance, visual editing, AI-driven capabilities and security — so content teams, IT, marketing and enterprise functions can collaborate seamlessly. With Content.one, you can publish across channels, maintain strong governance, accelerate production, and ensure your content infrastructure supports both global scale and mission-driven agility. Key Features & Benefits: Visual editing tools plus generative AI for faster authoring Structured workflows and governance to manage teams, languages, versions Enterprise-grade security, encryption, hosting, and compliance readiness Scalable architecture for growing content volumes and multi-channel needs

**Average Rating:** 4.6/5.0

**Total Reviews:** 37

#### How Do G2 Users Rate Content.One?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10)
- **Content Performance:** 9.0/10 (Category avg: 8.5/10)
- **AR/VR Capability:** 6.7/10 (Category avg: 6.8/10)
- **Form Builder:** 8.7/10 (Category avg: 7.9/10)

#### Who Is the Company Behind Content.One?

- **Seller:** [Content.One](https://www.g2.com/sellers/content-one)
- **Company Website:** www.content.one
- **Year Founded:** 2010
- **HQ Location:** San Diego, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=574dcfe9944be269ac4bd8bdd9064759ceef457508517e001772e418a8a4830f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcontentdotone%2F&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 50% Medium, 34% Small

#### What Are Recent G2 Reviews of Content.One?

**["Effortless Website Management with Intuitive Interface"](https://www.g2.com/survey_responses/content-one-review-12646432)**

**Rating:** 5.0/5.0 stars

_— Ashley P._

[Read full review](https://www.g2.com/survey_responses/content-one-review-12646432)

**["Flexible CMS with Excellent Support and Performance"](https://www.g2.com/survey_responses/content-one-review-12680476)**

**Rating:** 4.5/5.0 stars

_— JJ B._

[Read full review](https://www.g2.com/survey_responses/content-one-review-12680476)

#### What Are G2 Users Discussing About Content.One?

- [How much does Zesty cost?](https://www.g2.com/discussions/how-much-does-zesty-cost) - 1 comment
- [What is Zesty website?](https://www.g2.com/discussions/what-is-zesty-website) - 1 comment, 1 upvote
- [Is zesty legit?](https://www.g2.com/discussions/is-zesty-legit) - 1 comment, 1 upvote
- [What is Zesty cms?](https://www.g2.com/discussions/what-is-zesty-cms) - 1 comment, 1 upvote

Spotlight Categories

[Robotic Process Automation (RPA) Software](https://www.g2.com/categories/robotic-process-automation-rpa)

[CRM Software](https://www.g2.com/categories/crm)

[User Research Tools](https://www.g2.com/categories/user-research)

[Loyalty Management Software](https://www.g2.com/categories/loyalty-management)

[SaaS Backup Software](https://www.g2.com/categories/saas-backup)

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- [Brand Asset Management](/categories/brand-asset-management)
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- [Cloud Content Collaboration](/categories/cloud-content-collaboration)
- [CMS Tools](/categories/cms-tools)
- [Commenting Systems](/categories/commenting-systems)

- [Component Content Management Systems](/categories/component-content-management-systems)
- [Content Moderation Tools](/categories/content-moderation-tools)
- [Design Systems](/categories/design-systems)
- [Desktop Search](/categories/desktop-search)
- [Digital Asset Management](/categories/digital-asset-management)

- [Digital Experience Orchestration (DXO) Platforms](/categories/digital-experience-orchestration-dxo-platforms)
- [Digital Experience Platforms (DXP)](/categories/digital-experience-platforms-dxp)
- [Digital Rights Management (DRM)](/categories/digital-rights-management-drm)
- [Document Management](/categories/document-management)
- [Enterprise Content Management (ECM)](/categories/enterprise-content-management-ecm)

[Browse Headless CMS Themes](/categories/headless-cms/themes)

Benefits of Headless CMS Software with Personalization capabilities include: Offers built-in personalization tools to tailor content to users.

Below are the top-rated Headless CMS Software with Personalization capabilities, as verified by G2’s Research team. Real users have identified Personalization as an important function of Headless CMS Software. Compare different products that offer this feature so you can decide which is best for your business needs.

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e1997c6eb5dd7410b28992f03a1dfdcb/storyblok.png "Product Avatar Image")](https://www.g2.com/products/storyblok/reviews)[Storyblok](https://www.g2.com/products/storyblok/reviews)[4.5/5(592)](https://www.g2.com/products/storyblok/reviews) | Visual content editing with component reusability | "Fast, Client-Friendly Editing with a Truly Helpful AI Assistant" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_fbaa727733110fd4adca6d865d7096f0/sanity.png "Product Avatar Image")](https://www.g2.com/products/sanity/reviews)[Sanity](https://www.g2.com/products/sanity/reviews)[4.7/5(926)](https://www.g2.com/products/sanity/reviews) | Developer-customized CMS with React-based Studio | "Intuitive Content Navigation with Powerful Query Testing and Reliable Performance" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_bae0d8ff449f182a28f9e0f80ce0708b/contentstack.png "Product Avatar Image")](https://www.g2.com/products/contentstack/reviews)[Contentstack](https://www.g2.com/products/contentstack/reviews)[4.3/5(338)](https://www.g2.com/products/contentstack/reviews) | Multi-locale content reuse with modular components | "Powerful Headless CMS for Modern Digital Experiences" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a4761353a901c547c17b1b63ad90afbc/hygraph.png "Product Avatar Image")](https://www.g2.com/products/hygraph/reviews)[Hygraph](https://www.g2.com/products/hygraph/reviews)[4.4/5(735)](https://www.g2.com/products/hygraph/reviews) | GraphQL-native content modeling with developer-first flexibility | "Great CMS but can get even better" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_146a5f97b2588bde0535e0d81a050a0e/umbraco.png "Product Avatar Image")](https://www.g2.com/products/umbraco/reviews)[Umbraco](https://www.g2.com/products/umbraco/reviews)[4.5/5(1,016)](https://www.g2.com/products/umbraco/reviews) | .NET-native headless content with editor-friendly authoring | "Flexible, User-Friendly CMS That Helps Our Team Publish Content Fast" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_499e15a3e9f0a6c69f9cb6ef413fc738/contentful.png "Product Avatar Image")](https://www.g2.com/products/contentful/reviews)[Contentful](https://www.g2.com/products/contentful/reviews)[4.3/5(327)](https://www.g2.com/products/contentful/reviews) | Modular content delivery across web and mobile | "User-Friendly, MACH-Aligned CMS That Works Great for Marketers and Developers" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_70061a704c7a7d90e68963393ad58f39/prismic.png "Product Avatar Image")](https://www.g2.com/products/prismic/reviews)[Prismic](https://www.g2.com/products/prismic/reviews)[4.3/5(361)](https://www.g2.com/products/prismic/reviews) | Component-driven content with Next.js integration | "Great tool for managing a website and easily editing it and adding new pages" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9905eefaa0bc2ca53247f7e26a05229d/prepr-cms.png "Product Avatar Image")](https://www.g2.com/products/prepr-cms/reviews)[Prepr CMS](https://www.g2.com/products/prepr-cms/reviews)[4.4/5(127)](https://www.g2.com/products/prepr-cms/reviews) | Content personalization with built-in A/B testing | "Easy Personalization and A/B Testing with an Intuitive UX" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f6b2de1b184b10f50ce832dc28080048/kontent-ai.png "Product Avatar Image")](https://www.g2.com/products/kontent-ai/reviews)[Kontent.ai](https://www.g2.com/products/kontent-ai/reviews)[4.3/5(207)](https://www.g2.com/products/kontent-ai/reviews) | Omnichannel content delivery with modular reuse | "Intuitive Headless CMS That’s Easy to Learn and Use" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_c73a6cc10ab731dbf2a60faddcd17402/optimizely-content-management-system.png "Product Avatar Image")](https://www.g2.com/products/optimizely-content-management-system/reviews)[Optimizely Content...](https://www.g2.com/products/optimizely-content-management-system/reviews)[4/5(197)](https://www.g2.com/products/optimizely-content-management-system/reviews) | .NET-native headless content with hybrid flexibility | "User-Friendly CMS with Some Limitations" |

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