ThoughtMetric Reviews & Product Details

As a small but rapidly growing business, it is critical to have visibility into reliable and relevant data around our ad spend. After an extensive evaluation of the attribution space, ThoughtMetric was the only solution that delivered on all three critical categories: functionality, support, and price. Michael and his team have been incredibly supportive in both the presales and post sales phases of our relationship. It is clear that they truly care about their clients and their success. Highly recommended! Review collected by and hosted on G2.com.

There are no downsides so far for our business. Review collected by and hosted on G2.com.

Great, forward thinking small team from Boston that helped us set up our account in just 2 hours. We are re-allocating advertising budget since, and seen a profitability increase on our ad spend of +20%. Highly recommend ThoughtMetric. Review collected by and hosted on G2.com.

Would be nice to have more insights in assisted conversions in the customer journey. For instance, show which ads or ad sets are the most important in assisting conversions, even if they result in less direct conversions Review collected by and hosted on G2.com.

That it's usable for woocommerce. If you're using shopify it's probably not as good as Triplewhale. Customer service is insanely fast so that's a huge plus. Review collected by and hosted on G2.com.

We're missing the features to see net profit, pushing back data with a custom conversion to the ad platform itself, so you can actually scale winning campagnes. Review collected by and hosted on G2.com.

Integrates with all ecomm platforms

Open to feedback on the platform

Really simple user interface

Attentive support when there are questions Review collected by and hosted on G2.com.

As a newer tool there are features I would like to see, such as creative level data

It is not as customisable as other tools I have used Review collected by and hosted on G2.com.

Love the simple dashboard and usability. Also love the fact that you can clearly see the journey of someone when you click on an order, this makes the tool transparant and trustworthy. Also love the quick customer support of Michael and his team. Review collected by and hosted on G2.com.

Dashboard could be made more easy by not having to switch between metrics 'sales, spend, etc.' but just combining it together in a clear overview. Review collected by and hosted on G2.com.

The User friendly UI/UX. It has easy to navigate menus and visuals that are catchy and easily understandable Review collected by and hosted on G2.com.

The accuracy in differentiating new vs existing customers, number of add to carts are not that accurate when compared against real time KPIs Review collected by and hosted on G2.com.

Having ThoughtMetric give me reliable data about where my customers are going from has been so valuable. It makes managing our ad campaigns so much easier having a single source of truth THAT WE CAN TRUST! Review collected by and hosted on G2.com.

Honestly I can't think of anything, it works well. Review collected by and hosted on G2.com.

I've been using ThoughtMetric for quite some time now and I observed that the setup process is quite hectic. It's not easy to get started. The insights it provides are not accurate. Review collected by and hosted on G2.com.

The customer support needs to be exceptional there and ready to assist. Far I have come across many drawbacks and the poor dedication of the support team makes it a less useful tool. Review collected by and hosted on G2.com.

In today’s data-driven world, understanding the metrics is critical to driving business success. That’s where a tool like ThoughtMetric comes into play with its incredible features. However, the feature that resonated with me the most, and seemingly outshines the rest, is its easy-to-understand dashboard.

The ThoughtMetric dashboard is designed in a way that simplifies interpretation of complex data for any user. It does not matter whether you’re an experienced analyst or someone just beginning their journey in data-driven decision making; this platform graciously meets you at your level.

Clarity and Simplicity

One significant advantage of this dashboard design is how it brings clarity to complex information. It does an excellent job of breaking down intricate metrics into digestible pieces that users can comprehend quickly without losing any essential details. This translates to less time trying to decipher your data and more time understanding what it means.

Quick Access

The dashboard provides swift access to key metrics right off the bat. There’s no need to navigate through endless menus or options to find what you’re looking for – everything is right there, front and center. This design choice makes using ThoughtMetric not only efficient but also enjoyable.

Visual Appeal

ThoughtMetric isn’t just about delivering raw numbers either; it seeks to present data visually as well. Bar graphs, line charts, pie charts - you name it! All these visual aids contribute significantly towards fostering better comprehension and consequently leading to informed decision-making. Review collected by and hosted on G2.com.

Not really much...maybe the setup could be a bit easier. Review collected by and hosted on G2.com.

The customer support I received from ThoughtMetric from the time I signed up through now has been fantastic. In an age where businesses don't typically care about their customers, this makes them stand out among other attribution providers. The analytics are very clear and to the point, and I can easily create my own sources to track within their admin. Review collected by and hosted on G2.com.

There isn't much I dislike about ThoughtMetric. I'd like to be able to know and easily detect the exact incoming link URLs for each attributed sale, which would help me tell which specific piece of content (blog, sales landing page, etc.) is driving the sale. Right now that isn't that apparent. Review collected by and hosted on G2.com.