Salesforce Platform Features

Application Design (5)

UI Code Extending: Based on 233 Salesforce Platform reviews. Gives users the ability to edit or write custom HTML, Javascript or CSS code.
Programming Code Extending: Allows users to edit or write custom code with programming languages. This feature was mentioned in 230 Salesforce Platform reviews.
Customized Branding: Based on 254 Salesforce Platform reviews. Provides tools for inserting brand logos, colors, quotes, and other proprietary content.
Application Templates: As reported in 243 Salesforce Platform reviews. Provides base-level application templates to build atop and which users can customize for specifc users and actions.
Workflows: As reported in 264 Salesforce Platform reviews. Allows the creation ofpage sequences, forms, and libraries for users navigating the application.

Data Control (9)

Data Migration: Lets users add data from existing sources when creating the initial application or changing data sources. 262 reviewers of Salesforce Platform have provided feedback on this feature.
Data Synchronization: Continuously updates data as users or external data sources are edited. 264 reviewers of Salesforce Platform have provided feedback on this feature.
Data Security: As reported in 262 Salesforce Platform reviews. Encrypts or provides some form of firewall to prevent external parties from accessing sensitive data.
Data Migration: Based on 152 Salesforce Platform reviews and verified by the G2 Product R&D team. Lets users add data from existing sources when creating the initial application or changing data sources.
Data Synchronization: Based on 157 Salesforce Platform reviews and verified by the G2 Product R&D team. Continuously updates data as users or external data sources are edited.
Data Security: Based on 156 Salesforce Platform reviews and verified by the G2 Product R&D team. Encrypts or provides some form of firewall to prevent external parties from accessing sensitive data.
Data Migration: Lets users add data from existing sources when creating the initial application or changing data sources. 65 reviewers of Salesforce Platform have provided feedback on this feature.
Data Synchronization: Continuously updates data as users or external data sources are edited. 66 reviewers of Salesforce Platform have provided feedback on this feature.
Data Security: Encrypts or provides some form of firewall to prevent external parties from accessing sensitive data. 66 reviewers of Salesforce Platform have provided feedback on this feature.

Publishing (6)

Application Deployment: Releases the application for access on desktop or mobile devices. This feature was mentioned in 240 Salesforce Platform reviews.
Platform Compatability: Lets users build cross-platform applications or provide specific templates for different device types. 248 reviewers of Salesforce Platform have provided feedback on this feature.
Lifecycle Management: Provides ability to manage application and maintenance from build, throughout the release, and until it's deactivation. This feature was mentioned in 237 Salesforce Platform reviews.
Application Deployment: Based on 145 Salesforce Platform reviews and verified by the G2 Product R&D team. Releases the application for access on desktop or mobile devices.
Platform Compatibility: Lets users build cross-platform applications or provide specific templates for different device types. 150 reviewers of Salesforce Platform have provided feedback on this feature.
Lifecycle Management: Based on 147 Salesforce Platform reviews and verified by the G2 Product R&D team. Provides ability to manage application and maintenance from build, throughout the release, and until it's deactivation.

Development (9)

Application Deployment: As reported in 574 Salesforce Platform reviews. Provides tools for building, deploying, or integrating source code into hosted application.
Development Tools: Based on 564 Salesforce Platform reviews. Provides tools for writing code, editing code, syntax, debugging, or utilizing frameworks.
Development Environment: Provides tools for sharing code, tracking progress, and shipping software. 517 reviewers of Salesforce Platform have provided feedback on this feature.
Language Support: Based on 552 Salesforce Platform reviews. Supports programming languages such as Java, C, or Python. Support for front-end languages such as HTML, CSS, and JavaScript.
Testing: Tests the functionality of a software application. Detects and diagnoses issues in application. This feature was mentioned in 513 Salesforce Platform reviews.
Application Templates: Provides base-level application templates to build atop and which users can customize for specifc users and actions. 291 reviewers of Salesforce Platform have provided feedback on this feature.
UI Code Extending: Gives users the ability to edit or write custom HTML, Javascript or CSS code. 252 reviewers of Salesforce Platform have provided feedback on this feature.
WYSIWYG Editor: Provides the ability to drag-and-drop elements into the application to customize interface. This feature was mentioned in 243 Salesforce Platform reviews.
Collaborative Development: As reported in 270 Salesforce Platform reviews. Share, review and develop web applications remotely between members of a collaborative team.

Database (5)

Database Management: Lets developers manage database services. Provides support for different types of databases and integration methods. This feature was mentioned in 552 Salesforce Platform reviews.
Analytics: Lets users analyze deployment, user, storage, and business metrics. This feature was mentioned in 619 Salesforce Platform reviews.
Auto Scaling: Provides tools or bots that scale services and data automatically or on demand. This feature was mentioned in 498 Salesforce Platform reviews.
Backup / Recovery: Based on 554 Salesforce Platform reviews. Stores versions of application and data or incrementally backs up data.
Storage: Based on 589 Salesforce Platform reviews. Provides scalable cloud storage for different forms of data. Store analytics and records for reporting.

Infrastructure (3)

Networking: As reported in 555 Salesforce Platform reviews. Allows users to provision networks, deliver content, balance loads, and manage traffic.
Virtual Machines: Provides virtual networks and operating systems. This feature was mentioned in 523 Salesforce Platform reviews.
Security: Secures applications, encrypt data, and manage identities. 582 reviewers of Salesforce Platform have provided feedback on this feature.

User Interface Design (4)

WYSIWYG Editor: Based on 137 Salesforce Platform reviews and verified by the G2 Product R&D team. Provides the ability to drag-and-drop elements into the application to customize interface.
Customized Branding: Based on 155 Salesforce Platform reviews and verified by the G2 Product R&D team. Provides tools for inserting brand logos, colors, quotes, and other proprietary content.
App Templates: Based on 156 Salesforce Platform reviews and verified by the G2 Product R&D team. Provides base-level application templates to build atop and customize for specifc users and actions.
Workflow Management: Based on 156 Salesforce Platform reviews and verified by the G2 Product R&D team. Allows the creation ofpage sequences, forms, and libraries for users navigating the application.

Data Masking (5)

Sensitive Fields: The ability to create fields that automatically mask data such as credit card numbers or passwords. This feature was mentioned in 14 Salesforce Platform reviews.
Dynamic Masking: As reported in 14 Salesforce Platform reviews. The ability to mask data in real time as it is entered.
Static Masking: As reported in 14 Salesforce Platform reviews. The ability to apply or remove masking after data has been entered.
Consistent Masking: Tools to mask data using a consistent ruleset. 14 reviewers of Salesforce Platform have provided feedback on this feature.
Random Masking: Based on 14 Salesforce Platform reviews. Tools to mask data using random characters and data.

Administration (12)

Application Deployment: Releases the application for access on desktop or mobile devices. This feature was mentioned in 287 Salesforce Platform reviews.
Native Deployment: As reported in 277 Salesforce Platform reviews. Application hosting abilities are delivered directly by the product's vendor.
Data Security: As reported in 300 Salesforce Platform reviews. Encrypts or provides some form of firewall to prevent external parties from accessing sensitive data.
Access Control: Allows administrators to control access to updates, releases and changes. This feature was mentioned in 299 Salesforce Platform reviews.
Scalability: As reported in 301 Salesforce Platform reviews. Provides features to allow scaling for large organizations.
Lifecycle Management: Provides ability to manage application and maintenance from build, throughout the release, and until it's deactivation. 288 reviewers of Salesforce Platform have provided feedback on this feature.
Policy, User, and Role Management: Creates access requirements and standards and establishes user, roles, and access rights.
Approval Workflows: Allows administrators to approve or reject access changes to using defined workflows.
Automated Provisioning: Automates provisioning and deprovisioning to reduce the amount of administrative manual work.
Bulk Changes: Reduces manual administrative work.
Centralized Management: Manages identity information from on-premise and cloud applications.
Self-Service Access Requests: Automatically allows access if users meet policy requirements.

Automation (3)

Workflow Automation: Based on 320 Salesforce Platform reviews. Streamline the flow of work processes by establishing triggers and alerts that notify and route information to the appropriate people when their action is required within the compensation process.
Workflow Mapping: Visually displays connected applications and integrated data. Allows customization and management of workflow structures. This feature was mentioned in 311 Salesforce Platform reviews.
Real-Time Updates: Based on 318 Salesforce Platform reviews. Processing changes to data sources and applications as changes are made in real-time.

Functionality (49)

Multi-Factor Authentication: Provides support for Multi-Factor authentication, so users are required to provide multiple factors to authenticate.
Single Sign-On: Provides a single access point for users to access multiple cloud products without multiple logins.
BYOD support: Enables users to bring-your-own-device to access company applications.
Password Vault: Stores credentials and passwords in a secure vault. Eliminates hard-coded passwords. Hides passwords from users.
Centralized management: Ensures that credentials are centrally stored (in a secure vault) and when changed, that systems remain connected.
Role-based security: Allows privileges based on roles, such as business unit or other factors.
Live notifications: Configure which events will trigger a notification to prevent privileged access abuse in real-time.
Live session recording & playback: Offers live session recording and playback for compliance and auditing purposes.
Hide passwords: Offers the option to hide passwords when sharing with users, such as contract workers
Temporary, time-limited privilege: Allows for temporary privileges for a defined task or period of time, to reduce the risk of credential abuse.
Data Migration: Based on 107 Salesforce Platform reviews. Migrate data from on-premises or cloud solutions to a separate cloud environment or solution.
Data Variety: Be compatible with a variety of data types for migration. This feature was mentioned in 102 Salesforce Platform reviews.
Alerts and Logging: Based on 102 Salesforce Platform reviews. Send alerts for migration failures, and log migration processes to show possible root causes for failures.
Data Replication: As reported in 100 Salesforce Platform reviews. Copy and store the same data in multiple locations.
Dashboard: Offers a dashboard to capture, store, and manage granular user consents 28 reviewers of Salesforce Platform have provided feedback on this feature.
Reporting: Provide reporting functions showing granular data to demonstrate compliance to regulators This feature was mentioned in 28 Salesforce Platform reviews.
Integrations: As reported in 28 Salesforce Platform reviews. Integrates with marketing software and other analytical tools
End-user management: Allows end-users to manage their preferences online 28 reviewers of Salesforce Platform have provided feedback on this feature.
Audit trails: Shows audit trails of how user consent preferences have changed 26 reviewers of Salesforce Platform have provided feedback on this feature.
APIs: Offers APIs to link to your data This feature was mentioned in 26 Salesforce Platform reviews.
Mobile SDK: As reported in 25 Salesforce Platform reviews. Offers a mobile SDK to use consent management tools on mobile apps
Customizable design: Offers customizeable designs to match corporate branding This feature was mentioned in 28 Salesforce Platform reviews.
Server-side storage: Offers server-side storage of consent, not client-side, for compliance reporting purposes This feature was mentioned in 26 Salesforce Platform reviews.
Self-registration and self-service: As reported in 301 Salesforce Platform reviews. Enables a seamless customer experience with self-registration and self-service functions, including account creation and preference management.
Authentication: As reported in 316 Salesforce Platform reviews. Verifies user identity with authentication, which may include multiple multi-factor authentication methods.
Scalability: Based on 313 Salesforce Platform reviews. Scales to support growing a customer base.
Consent and preference management: Based on 306 Salesforce Platform reviews. Captures and manages a customer's consent and preferences to comply with data privacy laws such as GDPR and CCPA.
Social login: As reported in 290 Salesforce Platform reviews. Offers users the option to sign in with social media accounts.
Customer data linking: As reported in 315 Salesforce Platform reviews. Integrates with directories or other data stores that house customer data to create a complete view of a customer.
User provisioning: Based on 75 Salesforce Platform reviews. Simplifies or automates user provisioning, deprovisioning, and other user role changes.
Password manager: Based on 76 Salesforce Platform reviews. Offers password management tools to end users.
Single Sign-on: Based on 79 Salesforce Platform reviews. Offers single sign-on functionalities to end users, allowing them to authenticate once and be given access to all of their company accounts.
Enforces policies: As reported in 75 Salesforce Platform reviews. Enforces user-access policies based on individual, role type, group membership or other factors to prevent unauthorized access to company systems and data.
Authentication: As reported in 76 Salesforce Platform reviews. Authenticates users prior to granting access to company systems.
Multi-factor authentication: Based on 78 Salesforce Platform reviews. Offers multi-factor authentication methods to verify a user's identity.
Automation: Successfully and thoroughly automates CI/CD processes. This feature was mentioned in 70 Salesforce Platform reviews.
Integrations: Based on 69 Salesforce Platform reviews. Allows for additional features and functionalities in the form of pre-packaged integrations and plug-ins.
Extensibility: Based on 70 Salesforce Platform reviews. Plug-in capable for added resources, features, and functions within the product itself.
App complexity: As reported in 68 Salesforce Platform reviews. Allows users to create complex applications with rich features.
App Variety: Allows users to create a wide variety of application types. This feature was mentioned in 66 Salesforce Platform reviews.
Customized Branding: Provides tools for inserting brand logos, colors, quotes, and other proprietary content. This feature was mentioned in 66 Salesforce Platform reviews.
Application Templates: Provides base-level application templates to build atop and customize for specifc users and actions. 66 reviewers of Salesforce Platform have provided feedback on this feature.
Ease of Use: Based on 131 Salesforce Platform reviews. Facilitates simpler user experience through syntax highlighting, shortcuts, completion aid automation, etc.
File Management: Manage individual software component files as a part of the greater overall project. This feature was mentioned in 128 Salesforce Platform reviews.
Multi-Language Support: Based on 126 Salesforce Platform reviews. Provides the ability to write in more than one programming language.
Customization: As reported in 128 Salesforce Platform reviews. Allows users to modify interface (e.g., theme selection) and layout by personal preference.
Straight-Out-the-Box Functionality: Based on 128 Salesforce Platform reviews. Performs core functionalities without the need of immediate additional feature or add-on installations.
Help Guides: As reported in 127 Salesforce Platform reviews. Supplies users with basic-to-intermediate guides regarding IDE functionality and use cases.
Patching & Updates: Downloads and installs updates automatically for product improvement and pace-keeping with programming language evolution. This feature was mentioned in 126 Salesforce Platform reviews.

Monitoring (3)

Management (7)

Backup and Recovery: Based on 99 Salesforce Platform reviews. Offer backup and/or recovery options for data being migrated to the cloud.
Integration Variety: Integrates with a variety of sources and/or migration targets. 101 reviewers of Salesforce Platform have provided feedback on this feature.
Access and Security: As reported in 104 Salesforce Platform reviews. Maintain user access and security features associated with pre-migrated data in the post-migration environment.
Real time Monitoring: Real-time view and status of every component in the cloud environment. This feature was mentioned in 102 Salesforce Platform reviews.
Configuration Management: Grants users control over application updates, versions, and alterations. 69 reviewers of Salesforce Platform have provided feedback on this feature.
Access Control: Allows administrators to control access to updates, releases and changes. 69 reviewers of Salesforce Platform have provided feedback on this feature.
Orchestration: Helps develop processes for reliable automated releases. 69 reviewers of Salesforce Platform have provided feedback on this feature.

Reporting (2)

Type (2)

Reporting (4)

Tracking: Based on 73 Salesforce Platform reviews. Tracks user activities across protected systems.
Reporting: Provides reporting functionality. This feature was mentioned in 74 Salesforce Platform reviews.
Access & Permission Change Reporting: Log and report all modifications to user roles and access rights. This feature was mentioned in 15 Salesforce Platform reviews.
Compliance & Audit Trail Export: As reported in 13 Salesforce Platform reviews. Provide standardized reports for regulatory compliance and audits.

Security (1)

Processes (3)

Pipeline Control: As reported in 70 Salesforce Platform reviews. Grants control and organization for infrastructure and release processes.
Workflow Visualization: As reported in 70 Salesforce Platform reviews. Allows users to easily map their and examine pipelines.
Continuous Deployment: Based on 70 Salesforce Platform reviews. Automates releases of the application for access on desktop, web, or or mobile devices.

Agentic AI - Software Testing (3)

Autonomous Task Execution: Capability to perform complex tasks without constant human input 24 reviewers of Salesforce Platform have provided feedback on this feature.
Natural Language Interaction: As reported in 24 Salesforce Platform reviews. Engages in human-like conversation for task delegation
Proactive Assistance: As reported in 24 Salesforce Platform reviews. Anticipates needs and offers suggestions without prompting

Agentic AI - Low-Code Development Platforms (3)

Adaptive Learning: As reported in 49 Salesforce Platform reviews. Improves performance based on feedback and experience
Natural Language Interaction: Engages in human-like conversation for task delegation 47 reviewers of Salesforce Platform have provided feedback on this feature.
Proactive Assistance: Anticipates needs and offers suggestions without prompting 48 reviewers of Salesforce Platform have provided feedback on this feature.

Agentic AI - Drag and Drop App Builder (3)

Adaptive Learning: Improves performance based on feedback and experience 22 reviewers of Salesforce Platform have provided feedback on this feature.
Natural Language Interaction: Based on 22 Salesforce Platform reviews. Engages in human-like conversation for task delegation
Proactive Assistance: Anticipates needs and offers suggestions without prompting 22 reviewers of Salesforce Platform have provided feedback on this feature.

Agentic AI - No-Code Development Platforms (3)

Agentic AI - Cloud Migration (3)

Authentication & Authorization - Identity and Access Management (IAM) (1)

Administration & Governance - Identity and Access Management (IAM) (2)

Generative AI - Identity and Access Management (IAM) (3)

AI‑Driven Access Anomaly Detection: Based on 13 Salesforce Platform reviews. Identify unusual access patterns using machine learning models.
Automated Policy Tuning: Based on 13 Salesforce Platform reviews. Dynamically adjust access policies based on risk and AI-generated insights.
Predictive Role Recommendations: Based on 13 Salesforce Platform reviews. Suggest appropriate user roles based on usage patterns and peer behavior.

AI Authentication Risk Management - Customer Identity and Access Management (CIAM) (5)

Adaptive MFA: Possesses AI-driven triggers to determine when to require MFA or stronger authentication rather than always requiring it.
Anomaly Detection: Builds profiles of known devices/environments per user and flags deviations such as new devices, new networks, and/or suspicious locations as higher risk.
Fraudulent Login Detection: Spot fraudulent behavior, such as account takeover attempts, credential stuffing, bots, and brute force attacks through the use of AI.
Adaptive Authentication Policies: Uses machine learning to analyze past authentication events and suggest optimizations to security policies (e.g. thresholds, triggers) or to adjust rules over time.
Risk-Based Authentication: Leverages AI to assign a risk score to a login attempt based on context, device, IP, historical patterns to dynamically decide whether to prompt for MFA, additional challenges, or allow seamless login.