# Peer39 Platform Reviews **Vendor:** Peer39 **Category:** [Other Digital Advertising Software](https://www.g2.com/categories/other-digital-advertising) **Average Rating:** 4.5/5.0 **Total Reviews:** 4 ## About Peer39 Platform Peer39 is an independent data company that provides the largest data set available in the digital advertising ecosystem. Every day, the industry's leading brands, advertisers, agencies, and publishers trust Peer39's AI-powered semantic analysis engine to provide a holistic understanding of page content, meaning, and sentiment. We do this by analyzing the relationship between words on a page, the content of a video, or in an app, ensuring appropriate classification. As people's time and attention become more fragmented, Peer39 believes that to succeed, you need as much contextual understanding of your audience as possible. We believe that it's as much about the digital environment as it is about the physical environment. Only then can you deliver the right ad to the right user in the right context. ## Peer39 Platform Reviews ### 1. Peer39 is an effective custom contextual targeting solution for programmatic buyers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2024 **What do you like best about Peer39 Platform?** Ease of access to the platform No contract required Once singed up, email updates are received to provide platform best practices Access to setup analytics for keyword performance **What do you dislike about Peer39 Platform?** Setting up analytics is a little clunky in order to synch up tags with custom contextual segments and DSP campaign details **What problems is Peer39 Platform solving and how is that benefiting you?** Replacement for the Oracle Grapeshot contextual targeting tool integrated into our Xandr DSP Placing digital advertising on content relevant to the client is an important targeting strategy especially with the move towards cookieless targeting solutions ### 2. The Best Contextual Data Marketplace Ever **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** December 28, 2021 **What do you like best about Peer39 Platform?** It's the best contextual data marketplace for every advertiser to find innovative content-based contextual categories at scale. I needed a contextual strategy and with all the tools I had with Peer39, it was so easy to create a strategy. So, it's the best platform for modern marketers. **What do you dislike about Peer39 Platform?** I don't have anything to dislike at the moment. I am in complete control of targeting. Peer39 helped in putting the control of custom categories to the marketing team. Everything is easy with this platform and there is not much to dislike. **Recommendations to others considering Peer39 Platform:** If you are looking for an advanced approach to contextual targeting, Peer39 is the finest platform ever. It has the best planning and customization tools. To ensure page-level intelligence, it uses technologies like machine learning and natural language processing. Consider it without any second thoughts. **What problems is Peer39 Platform solving and how is that benefiting you?** It has an amazing contextual category library in order to find quality inventory to target. It solved my problem of uploading keywords. Now I can upload almost 10,000 keywords. It is now easy to comprehend keywords volume. For a major problem, I found a solution, which is managing custom categories that were previously created. ### 3. Excellent Platform to contact with people **Rating:** 5.0/5.0 stars **Reviewed by:** Hakikkullah K. | Customer service associate, Enterprise (> 1000 emp.) **Reviewed Date:** January 06, 2022 **What do you like best about Peer39 Platform?** It is quite professional and east platform to coordinate with customers. **What do you dislike about Peer39 Platform?** As we started multiples chat at a time its start lagging some time it hang for a second. **What problems is Peer39 Platform solving and how is that benefiting you?** customer queries it ### 4. Review for Peer39 Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2021 **What do you like best about Peer39 Platform?** Targetting the specific audience was an outstanding feature from other ad services **What do you dislike about Peer39 Platform?** Have not used the platform to a extent where I come across a drawback **What problems is Peer39 Platform solving and how is that benefiting you?** Cookie free and contectual targetting ## Peer39 Platform Discussions - [What is Peer39 Platform used for?](https://www.g2.com/discussions/what-is-peer39-platform-used-for) - [View Peer39 Platform pricing details and edition comparison](https://www.g2.com/products/peer39-platform/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+03%3A06%3A10+-0500&secure%5Bsession_id%5D=ae911d82-c6dd-490f-8d9d-d728b91481d1&secure%5Btoken%5D=0a5d1bc56bb9d841c3802a9d93e02e49746c770b3bb2626b5c0975ebcb469685&format=llm_user) ## Top Peer39 Platform Alternatives - [BigSpy](https://www.g2.com/products/bigspy/reviews) - 4.6/5.0 (633 reviews) - [wetracked.io](https://www.g2.com/products/wetracked-io/reviews) - 4.9/5.0 (338 reviews) - [Amazon Sponsored Ads](https://www.g2.com/products/amazon-amazon-sponsored-ads/reviews) - 4.3/5.0 (70 reviews)