Opti Digital Reviews & Product Details

What I appreciate the most is their proactive approach and the quality of their support. The team is always available, responsive, and ensures excellent monitoring of our performance. Their recommendations are consistently relevant and have allowed us to significantly increase our advertising revenue. They are a true partner in optimizing our strategy. Review collected by and hosted on G2.com.

The only minor point would be the current absence of a reporting API for complete automation of our analyses. However, the team has been very transparent about this and has offered us alternative solutions in the meantime, which demonstrates their commitment to always finding solutions. Review collected by and hosted on G2.com.

A platform that is very intuitive to use and has great flexibility in its optimisation capabilities. Review collected by and hosted on G2.com.

I look forward to more integrations with other platforms to create a unified view on monetisation. Review collected by and hosted on G2.com.

The founders Sebastien and Magali developed their tool gradually, step by step. They managed to stay close to customer issues and evolved their tool to meet the concrete needs of publishers. Today, it is a complete and turnkey stack that allows publishers, both small and large, to monetize their audience with a range of tools designed for programmatic professionals. Their statistics platform is very intuitive, their account managers are well-trained and capable of responding to requests. When there are needs for technical developments, the team is agile and able to propose releases quickly, even when the need is very specific. Review collected by and hosted on G2.com.

The proposed formats or integrations are sometimes too intrusive and beyond the level of advertising pressure that is bearable, but it's better this way than the other way around. Review collected by and hosted on G2.com.

Partner since 2020, Opti Digital has proven to be an excellent facilitator for managing our display inventory, whether for distribution on consented or non-consented platforms. The integration via Google AdManager is particularly simple, allowing us to maintain great autonomy in the daily management of our campaigns. The customer support is also of high quality, with regular assistance and an accessible tracking dashboard. Opti Digital is attentive to the needs of its clients and does not hesitate to optimize inventory, distribution, and bidding according to expectations. Review collected by and hosted on G2.com.

The lack of opportunity to increase video advertising inventory (preroll, midroll, etc). Review collected by and hosted on G2.com.

I have found Opti Digital to be incredibly effective in balancing strong revenue while maintaining an excellent user experience on my website. The setup process was smooth and supported by step-by-step guidance from my account manager, Ingrid, and an efficient ad operations team who respected my conditions and requests. Their innovative approach, along with granular insights and robust support, are standout qualities. The lightness of their tags ensures that my website remains fast-loading despite the presence of ads, which is crucial for preserving the pleasant user experience that encourages visitors to return. Dynamic ad insertion features are particularly practical for article pages, enhancing the site’s engagement. Additionally, the demand they bring through their bidder significantly boosts my website’s revenue. Overall, Opti Digital’s tools and the team’s expertise make them a critical partner in my website's monetization efforts, effectively bridging the gap between revenue generation and user satisfaction. Review collected by and hosted on G2.com.

The insights are so advanced I often need my account manager's support to understand it all. Review collected by and hosted on G2.com.

The ad tech sector is small, demanding, and everyone knows each other, so for a company that does things right, word of mouth does the rest. This year, Opti Digital has surprised everyone with its solution and has significantly increased its presence. It's clear that it's more present than ever in the sector and has much to offer and share with the industry. Review collected by and hosted on G2.com.

To have a CMP integrated in the solution Review collected by and hosted on G2.com.

We’ve partnered with them to monetize our website, and we’re very pleased with the overall performance and the quality of their customer support. Review collected by and hosted on G2.com.

It seems there aren’t many direct campaigns, which likely explains the absence of occasional revenue peaks compared to other solutions. Review collected by and hosted on G2.com.

The proximity of their managers. In fact, I have a dedicated account manager, always the same person, available for any inquiry at any time. The scripts are easy to implement thanks to their instructions. Review collected by and hosted on G2.com.

The difficulty in understanding their panels/dashboards. They are so comprehensive that if you don't have proper training - and I don't - they become quite complex. Review collected by and hosted on G2.com.

Optimisation of RTB display to maximise revenues

Technical skills

Good support to editor

Good customer follow-up Review collected by and hosted on G2.com.

Specific Google Ad Manager implemtation really optimized just need few adaptations Review collected by and hosted on G2.com.

The best thisg of Opti are the performance and support. Review collected by and hosted on G2.com.

Really, there are not any thing that I dislike of Opti. But if they have more formats such as video or other displays they will be 10/10. Review collected by and hosted on G2.com.