Ontraport Reviews & Product Details

Ontraport is a CRM and marketing automation platform designed for small and mid-sized businesses that need to manage contacts, automate marketing and sales, process payments, and build web experiences from a single system. Core Value Proposition: Unlike point solutions that require businesses to integrate multiple tools, Ontraport centralizes customer data, marketing automation, sales pipelines, payment processing, and website management in one shared database. This unified architecture allows teams to create connected workflows across every stage of the customer lifecycle without relying on third-party integrations or custom development. Who Should Use Ontraport: Ontraport is built for marketing, sales and operations teams at established businesses that have outgrown entry-level tools but want an alternative to complex, high-cost enterprise platforms. Core Features and Capabilities: Ontraport's CRM and contact management gives teams a single shared customer record with unified contact history, segmentation, lead scoring, and visual sales pipelines. Marketing automation spans email and SMS with behavioral triggers, lead routing, and attribution reporting. Payments and ecommerce tools include order forms, upsells, subscriptions, declined transaction recovery, and a customer billing center. Dynamic CMS provides no-code tools for building websites, landing pages, membership sites, online courses, and customer portals. A shared inbox centralizes customer communications across channels for support and sales teams, while the AI Assistant runs inside automations to segment contacts, personalize messaging, and route communications automatically. Reporting and analytics tools track campaign performance, revenue attribution, and contact-level activity history. Integrations and Access: Ontraport integrates with third-party tools via API and Zapier and supports custom development through an open API. The platform is web-based and includes a mobile app for iOS and Android. Founded in 2006 and headquartered in California, Ontraport serves thousands of businesses across more than 60 countries.

Seller

Ontraport

Discussions

Ontraport Community

Languages Supported

English, Spanish

Solution Type

All-in-One

Used by Zapier and 2 others

Beta

Pricing

Pricing provided by Ontraport.

Plus

Starting at $83.00

Per Month

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Ontraport Integrations

(36)

Verified by Ontraport

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Ontraport Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Ontraport, and what problem is it built to solve?

Ontraport is a CRM platform designed to bring customer data and core business functions together in one place. It aims to reduce the complexity and cost of piecing together separate tools while making the system manageable for teams without specialized technical expertise.

What languages does Ontraport support?

Ontraport supports 2 languages: English and Spanish.

What company sizes and industries is Ontraport the best fit for?

Ontraport is most strongly represented among smaller businesses, with users across several service-oriented industries. The clearest clusters are:

Company size: Small businesses with 50 or fewer employees.
Industries: Professional training and coaching, health and wellness, marketing and advertising, consulting, and education.

How long does it take to implement Ontraport across a team?

Implementation ranges from a quick start to a more involved rollout, with under a month the most common reported timeframe. Some teams take longer, especially when their setup involves more planning or configuration.

Time to go live	Relative frequency
Under 1 month	Most common
1–3 months	Also reported
3–6 months	Less common
6–12 months	Occasional

What customer support options does Ontraport provide, and how do users find the overall support experience?

Ontraport provides support through chat, phone, and email, along with self-serve resources such as its knowledge base. The support experience is often described as responsive, patient, and knowledgeable, with users appreciating practical guidance when they get stuck; some find the help less consistent with more complex or specialized issues.

What is the experience like for teams switching to Ontraport from another tool?

Switching to Ontraport is often about consolidating disconnected tools or gaining more flexibility in CRM and marketing automation. The products mentioned span email and CRM platforms such as Mailchimp, Keap, and ActiveCampaign, as well as course, membership, and funnel tools such as Kajabi, Teachable, and ClickFunnels. Users describe moving to a more connected setup for lead management, campaigns, and follow-up, while noting that learning Ontraport’s structure can take time.

What tools and platforms does Ontraport integrate with, and how do these integrations help users get more value from the product?

Ontraport offers 36 integrations. Users mention connections across website and automation tools, social platforms, and payments:

Websites and workflow automation: WordPress and Zapier.
Social and audience tools: Facebook.
Payments: Stripe and PayPal.
Membership and learning tools: AccessAlly and Bucket.io.

These connections help keep lead capture, customer records, payment activity, and follow-up workflows linked, reducing the need to move information between separate systems.

What features or capabilities could make Ontraport even more useful?

Ontraport could be more useful with stronger reporting and a smoother experience for building and managing campaigns. Users also point to opportunities to improve integrations and make some core editing tasks more flexible.

Expand reporting with more flexible filters and clearer ways to combine campaign, contact, and sales data.
Improve the email, form, and page editors with more intuitive controls and useful templates.
Make integrations broader and easier to set up and maintain.
Simplify navigation and automation setup so complex workflows are easier to build, test, and manage.

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Pat E.

Accounting Associate

Small-Business (50 or fewer emp.)

7/16/2023

"Automated Efficiency with Ontraport"

4.5/5

What do you like best about Ontraport?

I truly appreciate how Ontraport streamlines and automates my business operations so I can focus on expanding quickly and increasing efficiency. My landing pages and emails have been tested using A/B testing, which is a fantastic tool. From storing files and papers to building landing pages quickly and testing various designs, Ontraport has all the tools I require in one handy platform. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Ontraport's inability to support real-time editing, which can be challenging when several people are working on the same project, is one issue that I find bothersome. I have seen an improvement in the collaboration tools, and I value the efforts being made in that direction. More tools for email composing, discussing modifications, and having open approval pathways would all be nice. Review collected by and hosted on G2.com.

What problems is Ontraport solving and how is that benefiting you?

We can readily see how they affect test requests by using web and landing sites. While the setup procedure may not be simple and necessitate gathering a lot of data, it offers insightful information regarding the efficacy of our advertisements and indicates places in our sales funnel that want development. I value how everything is related to one another and is simple to access from a single platform. We have raised the quantity of closed sales and decreased the interval between customer visits. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Thanks for this very thorough review, Pat. We are constantly working to improve the app so we appreciate your feedback about real-time editing. Thanks again!

Verified User in Education Management

Small-Business (50 or fewer emp.)

4/17/2024

"Friendly and reliable customer service"

5/5

What do you like best about Ontraport?

Enthusiastic and genuine customer service from kind, well-trained professionals Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Sometimes there are ways certain processes work that feel un-intuitive (like issues with building automations or creating landing pages) Review collected by and hosted on G2.com.

Melonie T.

Small-Business (50 or fewer emp.)

8/27/2023

"customer support representatives is highly trained and knowledgeable"

5/5

What do you like best about Ontraport?

excellent customer support as always. It allows businesses to track customer interactions, manage leads and contacts. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Some features not available yet.

Not being able to customise email subject notifications per form Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

We're so happy to hear you've found value in the app and also with our support team. Thanks for sharing your feedback, Melonie. :)

Florentino Rafael M.

Senior Data Scientist

Enterprise (> 1000 emp.)

2/24/2023

"Ontraport is the best choice in Marketing"

4.5/5

What do you like best about Ontraport?

It is easy to share and send emails between groups of people to get feedback and work together. Making our website part of Ontraport has made it possible to make easy changes and get quality information and data. A/B testing has proven to be very useful for our landing pages and emails. Our sales and marketing teams use Ontraport exclusively to create campaigns, send emails to potential customers and perform automated actions. It is helpful to have all of our files and documents in one place that is easy to access. We are also currently transitioning our website to Ontraport and have recently seen the benefits of being able to create landing pages with a fast design and perform contrast testing. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Real-time edits would be ideal. If there are multiple people working on the same thing, you will be fired and your changes will likely not be retained. The ability to modify announcements via the calendar is annoyingly complex. There is no proper way to edit or update a section simultaneously. You will have to visit each person separately. Ontraport incorporated some collaboration tools, however, I think this could be improved. I would like to see more alternatives for writing emails and ways to share changes, as well as approval paths. Review collected by and hosted on G2.com.

What problems is Ontraport solving and how is that benefiting you?

I find Ontraport marketing to be helpful for organizations that need a little guidance to get started. There are numerous predefined templates and alternatives to choose from. Also, there are excellent alternatives to testing that make it easy to spot what works and what doesn't. However, for those looking for more collaboration and tools to interact in real time, I'm not sure this is the way to go. We can more quickly perceive the effect that web and landing pages have on test requests. Although it's not simple to set up, there is a lot of data to collect to better understand which ads are working and which parts of our funnel need help. I like that everything is connected and easy to access from the same place. We have decreased the time lag between each customer visit, and increased the number of closed sales. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Hello Florentino. Thank you for this very detailed review. We're constantly working to improve the Ontraport app so we always appreciate this kind of feedback. We're happy to hear that Ontraport has been helpful for your sales and marketing teams and can't wait to see what else you accomplish with the app. Thanks again for taking the time to share your experience.

Aaron C.

Small-Business (50 or fewer emp.)

5/4/2023

"Excellent Service"

5/5

What do you like best about Ontraport?

Very easy to use. The automation is intuitive and comprehensive. It was created that allows for great flexibility and a variety of functionality. As for the support through the chat, every person has been helpful and even when they weren't able to find an immediate answer they were sure to escalate the problem for a quick resolution to the issue.

Besides that, I was just working with Eli Seale and he was very patient, thorough and stayed with me to ensure that I had all of my issues or concerns resolved. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

This is more a personal thing but I like the ability to speak to a rep in person on the phone. The live chat is helpful but I'm a little old school :-) Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Hello Aaron, we're happy to hear you've gotten the support you need and that the app has been useful for your business. Thanks for taking the time to share your experience!

Verified User in Insurance

Small-Business (50 or fewer emp.)

9/14/2023

"Powerful, Intuitive Software"

5/5

What do you like best about Ontraport?

I've been using OP since 2017, and I love how everything is simple to navigate and how everything is tag based. It's so easy to add tags to do a variety of actions, from grouping contacts to tracking behaviors. Also, the customer support is A+. The chat feature is incredibly helpful, and you get to talk to real people that are incredibly helpful and responsive. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

Sometimes there are features that it just doesn't have, and that can make finding a work around difficult. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Nice! Thanks for sticking around with us for all these years. 😎

Kaushik R.

Small-Business (50 or fewer emp.)

7/26/2023

"I wanted to set up an email campaign and Royce was a big help!"

5/5

What do you like best about Ontraport?

I love Ontraport because it's all you need in one setting of our marketing department. The platforms basically does all the leg work you don't have to. I would highly recommend. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

So far, I haven't found anything I dislike. I love the fast responses I receive from the Live Chat resource. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Thanks for the 5 stars Kaushik! Happy to hear the app has been helpful for your business. 🤝

Laurie D.

Small-Business (50 or fewer emp.)

2/28/2023

"Best customer service in the business"

5/5

What do you like best about Ontraport?

Ontraport provides knowledgeable and experienced customer service representatives to answer all your questions. The product itself is pretty easy to use on a daily basis. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

I wish there were aspects of the platform that were more customizable. Review collected by and hosted on G2.com.

What problems is Ontraport solving and how is that benefiting you?

OP allows us to more easily communicate with our customers and provide solutions to them while easily keeping their details current. If someone has an issue purchasing or accessing their information, OP makes it much easier to help them on the fly. We can create a landing page within 5 minutes and provide them with a solution. We are also able to create a custom solution quickly. Because OP and WordPress communicate well, our Member Portal has become a game changer, and our community members are much happier. Purchase delivery is fast and reliable. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Thanks for taking time out of your day to share your feedback, Laurie!

Ben O.

Small-Business (50 or fewer emp.)

7/19/2023

"Getting Clarity from OP Support Calls"

5/5

What do you like best about Ontraport?

I love the ease of use and that there is so much training for the things I have yet to learn Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

That I am in Australia and that the live trainings are in the US. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Thanks for the feedback, Ben! We're sorry you're unable to attend live trainings because of the time difference – we hope you find the recordings helpful but if there is ever anything else we can do to support you please let us know.

Gina R.

Finance Manager

Small-Business (50 or fewer emp.)

9/12/2023

"Great for Exporting the Information I Need To Process Sales Commissions!"

5/5

What do you like best about Ontraport?

I love that I can pull all of the information I need to easily process sales commissions. I also love that their chat support is so fast and easy. Review collected by and hosted on G2.com.

What do you dislike about Ontraport?

I would love if I could export notes with transaction logs rather than just from the contact export module. Review collected by and hosted on G2.com.

Response from Alexandria Loza of Ontraport

edit

Thanks for sharing Gina! Glad to hear Ontraport has been useful for your sales team. :)