1. [Home](https://www.g2.com/) 2. ... 3. [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) 4. [Ontraport Discussions](https://www.g2.com/products/ontraport/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d321276e26e147772902a370e32c7a40/ontraport.png "Product Avatar Image") ![Reward for good Ontraport reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/39122/medal.svg "Reward for good Ontraport reviews") ](/products/ontraport/reviews) [ Ontraport ](/products/ontraport/reviews) (263)4.5/5 Ontraport is a CRM and marketing automation platform designed for small and mid-sized businesses that need to manage contacts, automate marketing and sales, process payments, and build web experiences from a single system. Core Value Proposition: Unlike point solutions that require businesses to integrate multiple tools, Ontraport centralizes customer data, marketing automation, sales pipelines, payment processing, and website management in one shared database. This unified architecture allows teams to create connected workflows across every stage of the customer lifecycle without relying on third-party integrations or custom development. Who Should Use Ontraport: Ontraport is built for marketing, sales and operations teams at established businesses that have outgrown entry-level tools but want an alternative to complex, high-cost enterprise platforms. Core Features and Capabilities: Ontraport's CRM and contact management gives teams a single shared customer record with unified contact history, segmentation, lead scoring, and visual sales pipelines. Marketing automation spans email and SMS with behavioral triggers, lead routing, and attribution reporting. Payments and ecommerce tools include order forms, upsells, subscriptions, declined transaction recovery, and a customer billing center. Dynamic CMS provides no-code tools for building websites, landing pages, membership sites, online courses, and customer portals. A shared inbox centralizes customer communications across channels for support and sales teams, while the AI Assistant runs inside automations to segment contacts, personalize messaging, and route communications automatically. Reporting and analytics tools track campaign performance, revenue attribution, and contact-level activity history. Integrations and Access: Ontraport integrates with third-party tools via API and Zapier and supports custom development through an open API. The platform is web-based and includes a mobile app for iOS and Android. Founded in 2006 and headquartered in California, Ontraport serves thousands of businesses across more than 60 countries. Show More * * * ### 36 Discussions ### 34 Participants ### 66.0 Nps Score Already have Ontraport? ### All Ontraport Discussions Search Most CommentedMost HelpfulCommon QuestionsNewest All DiscussionsDiscussions with CommentsCommon QuestionsDiscussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Common Questions Newest Filter by All Discussions Discussions with Comments Common Questions Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # Is Ontraport a CRM? ](/discussions/is-ontraport-a-crm) Is Ontraport a CRM? [ CRM Software ](https://www.g2.com/tags/crm-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software)[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * (true)\<0\>0\>Upvotes (false) * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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[ CRM Software ](https://www.g2.com/tags/crm-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software)[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * (true)\<0\>0\>Upvotes (false) * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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[ CRM Software ](https://www.g2.com/tags/crm-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software)[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * (true)\<0\>0\>Upvotes (false) * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ CRM Software ](https://www.g2.com/tags/crm-software)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * (true)\<0\>0\>Upvotes (false) * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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Answer a few questions to help the Ontraport community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/login?context=product_review&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%3Fsmall_ask%3Dontraport) No ## Top Contributors in Ontraport 1 ![Sandy S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sandy S.") SS Loading... ### [Sandy S.](https://www.g2.com/users/182caf57-77a6-429a-87f4-b30e8f9a977e "Sandy S.") Executive Director 6 pts 2 DH Loading... ### [Dan H.](https://www.g2.com/users/e1f20cb5-ed2d-44c9-84c3-6df8cb627d3d "Dan H.") Owner 1 pt