1. [Home](https://www.g2.com/) 2. ... 3. [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) 4. [Ontraport Discussions](https://www.g2.com/products/ontraport/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d321276e26e147772902a370e32c7a40/ontraport.png "Product Avatar Image") ![Reward for good Ontraport reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/37399/medal.svg "Reward for good Ontraport reviews") ](/products/ontraport/reviews) [ Ontraport ](/products/ontraport/reviews) (224)4.5/5 Ontraport is a CRM and marketing automation platform designed for small and mid-sized businesses that need to manage contacts, automate marketing and sales, process payments, and build web experiences from a single system. Unlike point solutions that require businesses to integrate multiple tools, Ontraport centralizes customer data, marketing automation, sales pipelines, payment processing, and website management in one shared database. This unified architecture allows teams to create connected workflows across every stage of the customer lifecycle without relying on third-party integrations or custom development. Ontraport is built for operations, marketing, and sales teams at established businesses that have outgrown entry-level tools but want an alternative to complex, high-cost enterprise platforms. Core features and capabilities: • CRM and contact management — a single shared customer record with unified contact history, segmentation, lead scoring, and visual sales pipelines • Marketing automation — multi-channel automation across email and SMS, with behavioral triggers, lead routing, and attribution reporting • Payments and ecommerce — order forms, upsells, subscriptions, declined transaction recovery, and a customer billing center • Dynamic CMS — no-code tools for building websites, landing pages, membership sites, online courses, and customer portals • Shared inbox — centralized customer communications across channels for support and sales teams • AI Assistant — runs inside automations with access to unified customer data to segment contacts, personalize messaging, and route communications automatically • Reporting and analytics — campaign performance tracking, revenue attribution, and contact-level activity history Ontraport integrates with third-party tools via API and Zapier and supports custom development through an open API. The platform is web-based and includes a mobile app for iOS and Android. Founded in 2006 and headquartered in California, Ontraport serves thousands of businesses across more than 60 countries. Show More * * * ### 67.0 Nps Score Already have Ontraport? ### All Ontraport Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # Is Ontraport a CRM? ](/discussions/is-ontraport-a-crm) Is Ontraport a CRM? [ CRM Software ](https://www.g2.com/tags/crm-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software)[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * \<0\>0\>Upvotes * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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[ CRM Software ](https://www.g2.com/tags/crm-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software)[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * \<0\>0\>Upvotes * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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[ CRM Software ](https://www.g2.com/tags/crm-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software)[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * \<0\>0\>Upvotes * * * 2 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) 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[ Online Form Builder Software ](https://www.g2.com/tags/online-form-builder-software)[ Landing Page Builders ](https://www.g2.com/tags/landing-page-builders)[ CRM Software ](https://www.g2.com/tags/crm-software)[ Marketing Automation Software ](https://www.g2.com/tags/marketing-automation-software) [ Marketing Automation Software Questions ](https://www.g2.com/topics/marketing-automation) Show More * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.&title=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Ontraport+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Ontraport+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%0aAsk+Ontraport+questions+and+get+answers+from+expert+users+in+our+Ontraport+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/ontraport/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/d81889e0b3e43ae6806f44db23c69d24/ontraport.svg "Product Avatar Image") ### Have you used Ontraport before? Answer a few questions to help the Ontraport community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fontraport%2Fdiscuss%3Fsmall_ask%3Dontraport) No ## Top Contributors in Ontraport 1 ![Sandy S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sandy S.") SS Loading... ### [Sandy S.](https://www.g2.com/users/182caf57-77a6-429a-87f4-b30e8f9a977e "Sandy S.") Executive Director 6 pts 2 DH Loading... ### [Dan H.](https://www.g2.com/users/e1f20cb5-ed2d-44c9-84c3-6df8cb627d3d "Dan H.") Owner 1 pt