HG Insights Features
Data Availability (3)
Company Data Availability
297 reviewers of HG Insights have provided feedback on this feature.
Does this product have the amount of company data you require? Company data includes data on companies leadership, financials, industry, products, etc.
Industry Research Availability
As reported in 84 HG Insights reviews.
Does this product offer industry research data that you require?
Technographic Data Availability
27 reviewers of HG Insights have provided feedback on this feature.
Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used
Data Accuracy (2)
Company Data Accuracy
As reported in 304 HG Insights reviews.
How accurate and up to date is the company data?
Technographic Data Accuracy
As reported in 27 HG Insights reviews.
How accurate and up to date is the technographic data?
Features (6)
Integration to CRM/Marketing Automation
191 reviewers of HG Insights have provided feedback on this feature.
Integrations to popular CRM/Marketing automation software to enable sales/marketing team members to view contact and company data from within the CRM/Marketing automation software.
Data Cleaning/Enrichment
Based on 185 HG Insights reviews and verified by the G2 Product R&D team.
Ability to clean/enrich existing data that is maintained in other systems
Data Segmentation/Filtering
Based on 204 HG Insights reviews and verified by the G2 Product R&D team.
Functionality to filter or segment data from within sales intelligence software
Search
Based on 231 HG Insights reviews and verified by the G2 Product R&D team.
Offers search tools that allow users to find the data they need quickly
Connections
Based on 162 HG Insights reviews and verified by the G2 Product R&D team.
Find the people you know that can introduce you to contacts at prospects
Reporting
This feature was mentioned in 65 HG Insights reviews.
Provides ability to create the reports that meet your business requirements
Platform (4)
User, Role, and Access Management
Based on 81 HG Insights reviews and verified by the G2 Product R&D team.
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Performance and Reliability
Based on 100 HG Insights reviews.
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.
Reporting/Dashboards
58 reviewers of HG Insights have provided feedback on this feature.
Access pre-built and custom reports and dashboards.
APIs
This feature was mentioned in 65 HG Insights reviews.
Enables integration to external systems
Lead Intelligence (3)
Market Insights
This feature was mentioned in 52 HG Insights reviews.
Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.
Account-level Insights
Based on 55 HG Insights reviews.
Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.
Lead Analysis
This feature was mentioned in 43 HG Insights reviews.
Prioritizes leads through lead scoring, market insights, account-level insights, etc.
Lead Management (3)
Segmentation
This feature was mentioned in 50 HG Insights reviews.
Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.
Predictive Scoring
Based on 45 HG Insights reviews.
Automatically scores prospects based on behavior and engagement levels.
Account Identification
Based on 51 HG Insights reviews.
Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.
Marketing Campaigns (5)
Omni-Channel Tracking
Based on 37 HG Insights reviews.
Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.
Revenue Planning
This feature was mentioned in 42 HG Insights reviews.
Helps allocate marketing budget based predicted amount of incoming revenue.
Media Attribution
As reported in 33 HG Insights reviews.
Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.
Opportunity Timeline
37 reviewers of HG Insights have provided feedback on this feature.
Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.
Customization
As reported in 37 HG Insights reviews.
Allows for custom report types to match the goals of a company.
Data Availability - Marketing Account Intelligence (1)
Technographic Data Availability
Based on 20 HG Insights reviews.
Does this product offer the technographic data that you require? Technographic data includes identifying a company's technology, hardware, and software used
Data Accuracy - Marketing Account Intelligence (1)
Technographic Data Accuracy
This feature was mentioned in 20 HG Insights reviews.
Is this technographic data accurate and up to date?
Agentic AI - Sales Intelligence (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Marketing Account Intelligence (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation





