I appreciate HG Insights' intuitive dashboard that makes it easy for my lean team with no dedicated IT staff to gather actionable data quickly. The robust account-level intent and firmographic data help us identify which apparel brands are actively sourcing sustainable fabrics without just guessing. This helps us validate prospects instantly and prioritize our outreach. HG Insights significantly cuts our research time by delivering verified company data, letting us focus on high-value leads and protecting our tight sampling and production timelines. I rely heavily on the buyer intent data paired with firmographic filtering, which enables us to focus our limited sampling capacity on serious buyers. We switched from LinkedIn Sales Navigator because HG Insights gives us reliable intent signals that ensure we target the right prospects, helping us to keep our production on track. The initial setup was fairly approachable with guided onboarding and had HG Insights operational within a day. Review collected by and hosted on G2.com.

HG Insights lacks granular textile-specific data on fabric sourcing preferences and factory lead times for smaller apparel brands. We often have to manually follow up to gather crucial production details like fabric minimum order requirements, which aren't always available. Also, its native CRM integration is clunky, requiring us to manually export and import prospect lists. This process eats into our tight sampling and production schedules, making seamless integration a much-needed improvement for our team without dedicated IT support. Review collected by and hosted on G2.com.

I like HG Insights for its extensive intent signals and the tech stack part. These features are insightful and help me navigate what's going on with target accounts. I also appreciate the spending insights since they help me understand budgets at target accounts. Additionally, the initial setup was easy. Review collected by and hosted on G2.com.

I find the industry spending information in HG Insights to be very limited and not accurate. For example, when I want to know the average spending on SaaS applications in the Retail industry in the UK among the Enterprise sector, it gives me incorrect data. Additionally, I've noticed that the headcount information across accounts tends to be exaggerated. I wish there was more data across companies so the average numbers would be more comprehensive. Review collected by and hosted on G2.com.

Robust firmographic and technographic data, helping companies to map out their TAM and target companies based on propensity to buy. I particular like seeing the extent of tech suppliers and install base which enables us to set up displacement campaigns, consolidation plays or position ourselves to play nicely with a prospects existing tech stack. The market insights tool is particularly useful, with the ability to see which markets and industries are flourishing. Review collected by and hosted on G2.com.

Currently the integration with HubSpot is a little lacking (desire a real-time enrichment of account based data), instead it's a manual push/pull. We are on a legacy version where the UI was quite poor - this has drastically improved in the new version. The pricing model has shifted to make it simpler but it's high entry point will be a barrier to some business with limited budget. Biggest pain point for us has been the level of service/support. Customer success has historically been poor but new team in place seem better, and having to wait days for them to set up or update user access (as opposed to being able to self serve is a pain). The are open to listening to feedback and do seem responsive. Sounds ike lots of changes in place to address most of the above. Review collected by and hosted on G2.com.

It was very helpful in providing insight into customers’ cybersecurity profiles. The pricing and ROI tied to our security spend were excellent, and it made the value of that investment much clearer. Review collected by and hosted on G2.com.

I think the website’s UI could use a bit of an update, but honestly, it’s still easy to navigate. Review collected by and hosted on G2.com.

I can use it to get account insights and review revenue and IT spend when planning my TAL. Review collected by and hosted on G2.com.

I don’t like that it doesn’t offer a clearer view of the different entities within the same account, because that can skew the data. For instance, when revenue is split between two entities, it becomes difficult to get an accurate account-level view. I also don’t like that the data available in the UK and Europe is quite limited compared to the USA, which makes it harder to work with the same level of detail. Review collected by and hosted on G2.com.

I use HG Insights for technographic and firmographic data, which significantly influences my ideal customer profile and marketing strategies. I appreciate HG's technographics as they are the gold standard in our niche, offering reliable data that's hard to find elsewhere. The technographic data is simply the best, and the support team is fantastic, always ready to assist us and explore new ways to leverage their data. I find it very easy to set up HG Insights, which was important for getting started smoothly. Review collected by and hosted on G2.com.

I find some fringe use cases, like determining which companies work with companies using particular software, harder to pull. They have contract data, but it's only for very large, public announcements. Review collected by and hosted on G2.com.

Strong technographic data. From the work we’ve done, it’s both broad in coverage and accurate. It is simple to use, with good matching accuracy. The support is quick to answer. Review collected by and hosted on G2.com.

Sometimes the matching doesn't go for the HQ and instead picks up a subsidiary. It means that we need to manually match accounts instead. Review collected by and hosted on G2.com.

1/ AI specific fields that have helped craft our AI competitive strategy 2/ Cool dashboards that help analyze data rapidly 3/the team continues to set a high bar for customer obsession and responsiveness. Review collected by and hosted on G2.com.

They actually fixed this issue. In my recent interaction with them, they had some one from the data team pull the data and aggregate it per my specifications. Super cool! Review collected by and hosted on G2.com.

It has very informative and critical data. It helps us be able to strategize sales planning and competitive attack campaigns. Review collected by and hosted on G2.com.

The limits on data exports can make analysis more time-consuming. It’s also not always the most straightforward or self-explanatory tool, so it takes some time to get used to. Review collected by and hosted on G2.com.

I really like the quality of data that HG Insights offers, especially the depth and quality of APAC data. It helps a lot with technology installs for TAL prioritization for sales and marketing. The initial setup was very easy. Review collected by and hosted on G2.com.

I find the depth of data for startup and mid-market companies in India could be improved. It feels like there's a bit of a gap there that could be filled with more detailed insights. Review collected by and hosted on G2.com.