FullContact Reviews & Product Details

FullContact Overview

What is FullContact?

FullContact is the leading SaaS provider of privacy-safe Identity Resolution. Using its patented Identity Graph, FullContact enables brands and marketing platforms to connect, consolidate, and enrich fragmented or incomplete offline, online, professional, and personal identifiers. These identities & hundreds of marketing attributes can be queried by the graph to identify an individual from the billions of people within the Identity Graph. We help marketers and companies identify their customers and prospects, then deliver the capabilities needed to create tailored customer experiences by unifying data & applying insights in real-time. We help consolidate offline and online identifiers and connect brands touchpoints with them back to a single person. It is about: Real People: Gain unparalleled recognition by mapping fragmented identities to our persistent ID Real-Time: Increase your conversions & recognize people as they engage Real Control: Leverage a persistent identity layer embedded across your ecosystem

FullContact Details
Languages Supported
English
Product Description

Billions of person and company profiles at your fingertips.

How do you position yourself against your competitors?

Our patented identity graph contains over one billion people profiles, 22 million company profiles and processes 30 million updates per day. We are the only identity resolution provider that combines traditional, social, and digital identifiers to create an accurate contact record of an individual. Unlike proprietary walled gardens, our identity resolution technology allows brands to take ownership of their relationships with customers. As a Saas-based solution it requires minimal professional services to implement and can be easily integrated into existing technologies.


Seller Details
Seller
FullContact Inc.
Company Website
Year Founded
2010
HQ Location
Denver, CO
LinkedIn® Page
www.linkedin.com
239 employees on LinkedIn®

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FullContact Reviews

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Co-founder and CTO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The API is very easy to integrate, is well documented and very stable. Asynchronous processing via webhooks increases the matching ratio, especially useful when the use case allows waiting some minutes for the response. Review collected by and hosted on G2.com.

What do you dislike?

We see a 50% matching rate, there is room for improvements there. We miss the batch endpoint we had in the v2. Some data from the Enrich API have too many fake positives, especially age, employment, and education. We miss a well-documented list of available profiles networks. Outdated data is expected in this kind of APIs but a timestamp about when each data point was updated is desirable to manage when to discard them.

A rate limit of 600 queries per min is very low if you are batch processing profiles. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Integrate with webhooks, it will increase the matching rate opportunities. Email hashing as MD5 and SHA-256 are available, use it if your use case enforces you to protect the identity of the profiles to match, but take into account that hashing the emails will reduce the matching ration considerably. A rate limit of 600 queries per min could be very low if you are batch processing profiles if that is your case to ensure to handle the rate limits properly by taking into account the X-Rate-Limit, X-Rate-Limit-Remaining, X-Rate-Limit-Reset response headers. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We have been using FullContact APIs since 2014, first the Person API, now the Enrich API to enrich Twitter profiles and to match emails. Review collected by and hosted on G2.com.

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Développeur Full Stack, Lead, LMA
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Super easy, and includes all the functionnality I ever needed to be able to accomplish what we had in mind. Very solid content, and consistent too. Was actually surprised how much data FullContact could pump out. There were constant and stable results and gave us a lot of data to work with. Review collected by and hosted on G2.com.

What do you dislike?

Not much really. Pricing maybe ? We ended up capping the search results pretty quickly. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Fullcontact provides a smart and easy way of fetching user data and help your enterprise give you enough data about your clients to help them in a very personalized way. We used this product at Cakemail to prepopulate a lot of information for our client, easing the in-boarding process, and suggesting them custom color themes, based on the logos and images associated to the domains and personal emails. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We were trying to get as much information on a person as possible based only on an email. The combination of company api and person api proved pivotal to our customization solution. The amount of given data seemed staggering to us. Really, giving us a whole history of past companies a person worked for and all, was astounding. Review collected by and hosted on G2.com.

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Lead Product Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

We integrated into the FullContact API several years ago to build a product that adds photos to CRM contacts for our member businesses. We have had to do almost ZERO maintenance on this since it's come out. It meets our user's needs perfectly. Review collected by and hosted on G2.com.

What do you dislike?

Honestly, not a whole lot. We are a bit concerned that something will change. We keep an eye on our monthly billing. There really isn't anything we particularly dislike. SOMETIMES, one of our users will have a contact that we can't pull a photo in for and they are confused about why that doesn't come through. We haven't identified a trend or a significant problem with that yet though. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

It was extremely easy to integrate for our simple business needs. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are helping our users add photos to their CRM. Our users are massage therapists and it's VERY important for them to get a quick photo visual via social media to help them plan their day and know what kind of customers they are dealing with. Review collected by and hosted on G2.com.

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Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

FullContact has an endpoint that you just provide an email address to and you get back a wealth of information on that person. It makes it super simple to get a holistic view of someones online persona without having to go to each social platform and do the work yourself. Review collected by and hosted on G2.com.

What do you dislike?

Sometimes the data can be inaccurate or sparse but overall I have seen the data to be good and true. No service is perfect and you will have false positives but overall I would rate FullContact as trustworthy. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I have leveraged the FullContact services to the benefit of our clients so they can find new ways of reaching out to their interests where they prefer to communicate. Review collected by and hosted on G2.com.

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UH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

We've been using FullContact for nearly 2 years and it always provides a big "wow" moment for customers and prospects. Review collected by and hosted on G2.com.

What do you dislike?

There are sometimes privacy concerns brought up by our prospects. They tend to wonder "how can all this data be so easily and quickly gathered in a privacy conscientious way?"

I don't think this is an issue that is easily resolved. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Our customers can input minimal amounts of information about the users they are communicating with and our system "auto populates" the rest. This saves them time (reach and input) and always amazes. Review collected by and hosted on G2.com.

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CM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Follows standard authorization flows and API patterns, combined with the documentation it makes it easy to use. The data enrichment aspect is very nice, and I am always impressed by the data FullContact is able to return with minimal search points. Highly recommend it! Review collected by and hosted on G2.com.

What do you dislike?

There isn't much I don't like about the API. Good insights and easy to use. If I come across something that is broken or I have a question, FullContact is happy to help. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We're able to use full contact to enrich our clients experience with their customers data to gain better insights. I've implemented FullContact into our systems as we've partnered with FullContact and whole experience has been good. I'd highly recommend FullContact to anyone, whether through our platform or by their own integration. The data FullContact is able to collect is top notch and very insightful. Review collected by and hosted on G2.com.

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Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Its quick, easy, fairly reliable in terms of matching. Lots of data points that could be useful for your business and how you handle your customers. Review collected by and hosted on G2.com.

What do you dislike?

The pricing models are a little wonky. I feel like the sales process beyond the actual packages/prices that they offer is overly sales-is. Being an engineer I'm not super excited about that process. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We're using FC to better understand our customer when were dealing with customer service inquires. Review collected by and hosted on G2.com.

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AR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Above average match rate and great value. Review collected by and hosted on G2.com.

What do you dislike?

Nothing at this point, no downtime or errors. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Great way to enrich lead data and improve the job of sales associates. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We generate sales leads for our clients quell retailers Nationwide. The full contact API allows us to further enrich lead data that we are sending to them on a daily basis. The more our sales associates know about a prospect the easier the sales process becomes. Review collected by and hosted on G2.com.

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Advisor
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

That they actually have an API. Many data enrichment companies don't. Review collected by and hosted on G2.com.

What do you dislike?

The matching rate is dismal for some types of data. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Very good if you're looking to enrich data demographically Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are enriching audiences with demographic data. This helps us give a more full picture of one of our client's audiences. Review collected by and hosted on G2.com.

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Official Member
Civic & Social Organization
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The team at Full Contact is great and very helpful to our development team. The quality of the data they provide is verified by actual human beings so it's very reliable. Review collected by and hosted on G2.com.

What do you dislike?

Nothing. We love Full Contact and it's API. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Highly recommend FullContact! Super easy to work with API and great developer support! High quality data! We love them! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We enrich data for our clients in their CRM. Review collected by and hosted on G2.com.

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Product Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

It's a cost effective way to enrich our emails in app with plentiful of categories. Like that they scan twitter and linked in for records. Review collected by and hosted on G2.com.

What do you dislike?

No bulk method any more, price increases each, relatively low match rate at ~20 percent. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We're using FullContact to provide users with demographic data inside their account by which they can segment their revenue data by. Review collected by and hosted on G2.com.

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Co-founder/COO
Computer Software
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The FullContact service works, is reliable and their staff/company has been very helpful and friendly over the years we've worked with them. Review collected by and hosted on G2.com.

What do you dislike?

Nothing to dislike. As I mentioned above, the service works, and the people are friendly. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Don't hesitate to ask a lot of questions. They're very helpful and patient. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are able to add helpful customer relationship information and help businesses know more about their customers, which in turn enables better customer experiences. Review collected by and hosted on G2.com.

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Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

person API is indeed powerful to get the person's contacts at a time. Review collected by and hosted on G2.com.

What do you dislike?

The accuracy of the person's API. Unusable if it gets wrong. We have to validate before showing the result. Not so great coverage for people outside of the US. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Easy to use. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

The same as above "like", get multiple contacts from one address. Review collected by and hosted on G2.com.

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CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The integration was simple and returned the right results for us Review collected by and hosted on G2.com.

What do you dislike?

A little less pricey would always be welcomed Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Easy to use Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We’ve beenable to deliver much tighter data with the api Review collected by and hosted on G2.com.

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UR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Simple and reliable. We don't ever have to think about it, just works Review collected by and hosted on G2.com.

What do you dislike?

I don't have many dislikes. I am curious about how the data gets updated, sometimes I see things that seem out of date. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

The API's are easy to use and well documented Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We provide supplemental user data to our clients Review collected by and hosted on G2.com.

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UF
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The data they provide is high quality and they have fast api response times. They also had helpful onboarding and servicing. Review collected by and hosted on G2.com.

What do you dislike?

Their service is a little bit on the expensive side. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

The quality of service is good, so you have to pay a premium price. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are using their data for enhanced KYC in order to better know our customers and to validate the data they supply to us. We want to make sure they are who they say they are and FullContact has helped with that. Review collected by and hosted on G2.com.

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UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

FullContact is the only service I know of that can provide the information it does. Review collected by and hosted on G2.com.

What do you dislike?

We've ran into issues hitting their rate limits before, but that's a solvable problem. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use FullContact APIs to find the social media accounts associated with an email address. Review collected by and hosted on G2.com.

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EI
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Easy to get started and use, and affordably priced. A critical piece of our infrastructure, and they've been reliable the entire way through. Review collected by and hosted on G2.com.

What do you dislike?

While the match rate is competitive, you'll still need to be careful if the data is customer facing in any way, as the incorrect entries can be jarring (e.g., incorrect pictures, etc.). Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use FullContact primarily to get more context / data about contact records we have in our system. Review collected by and hosted on G2.com.

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Co-Founder & CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

FullContact gives you accurate information when you need it. Company data, individual data, etc. It's been a breeze to work with and their documentation is great. Review collected by and hosted on G2.com.

What do you dislike?

Serves its job "enriching" profiles and information but cannot do boolean searches (e.g. people at a particular company). Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Talk to someone about what data you can obtain from FullContact. There is a lot. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Delivering more information about a company or person to customers without needing to lift a finger or do any research Review collected by and hosted on G2.com.

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CEO & Co-founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The flexibility of the API and their pricing model Review collected by and hosted on G2.com.

What do you dislike?

For certain data points, data quality can become an issue Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Anonymization aggregated insights for particular audiences Review collected by and hosted on G2.com.

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AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

When the data provided by the APIs is accurate, it’s great. Having a source where we can pull valuable data from just an email address or phone number has been very helpful for our clients. Review collected by and hosted on G2.com.

What do you dislike?

The data isn’t accurate as often as we need. We’ve had several cases (the number of which seem to be increasing) where the incorrect contact data would be pulled for an email, making our clients look bad when they reach out to someone with the wrong contact details. For the price FullContact charges, there should be nearly zero incorrect matches. There used to be a confidence percentage returned with results, but that was removed, and was now re-added with a premium price. Not an ideal implementation. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We were helping our clients learn more about their existing and potential customers. Finding full contact information, social networks, and job details. It is very useful for helping them learn more and making a connection based off of the results. Review collected by and hosted on G2.com.

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AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Support team is really well disciplined and relatively fast. They respond to our team's requests and usually nothing is lost in transit. Review collected by and hosted on G2.com.

What do you dislike?

Nothing, they have been great. Sometimes the support replies are longer than usual, but they are usually right and positive. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

FullContact allows our company to enrich contacts in our interface. It works well most of the time. Sometimes it registers the incorrect contact, but it is an easy email to their Support team to fix. Review collected by and hosted on G2.com.

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EC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Full Contact gives us the ability to add a wide range of attributes to give a single, more complete and accurate view of each company Review collected by and hosted on G2.com.

What do you dislike?

Works well for our use case. We enrich our visitor data to provide more accurate targeting Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We have been able to give a more detailed view of our anonymous visitors. Our customers use this data to strategically target key account Review collected by and hosted on G2.com.

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AO
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Full Contact API provides a path to develop greater insight into individual source development. The availability and scale of the platform work nicely across any demand we’ve had. Review collected by and hosted on G2.com.

What do you dislike?

Match rates can be as low as 40% depending on list. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

FullContact develops relevant data across our user data sets. They allow us to maintain consistent and updated information across data sets to leverage for relationship purposes. Review collected by and hosted on G2.com.

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UF
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Using an email and/or a phone number, I can get some extra information about a Person on our site that helps provide a better experience to the user themselves as well us admins. Review collected by and hosted on G2.com.

What do you dislike?

The success rate of the Employment History add-on for the Person Enrich API is really low. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

- We are able to show a photo and some additional information about someone to a Lender who might not have met the person before.

- A borrower can automatically get some details of where he/she has worked at to fill out a form on our site. Review collected by and hosted on G2.com.

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Do you work for FullContact?