--- title: Centiment Reviews meta_title: 'Centiment Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 133 reviews by the users' company size, role or industry to find out how Centiment works for a business like yours. aggregate_rating: rating_value: 4.9 review_count: 133 scale: '5' date_modified: '2026-06-23' parent_category: name: Collaboration & Productivity url: https://www.g2.com/categories/collaboration-productivity --- # Centiment Reviews **Vendor:** Centiment **Category:** [Survey Software](https://www.g2.com/categories/survey) **Average Rating:** 4.9/5.0 **Total Reviews:** 133 ## About Centiment Centiment is a market research platform that helps teams design surveys, collect data, and turn results into analysis-ready findings. It brings key steps of the research workflow into one place so teams can move from a research question to an interpretable output with consistent structure and methodology. Centiment is used by product, marketing, and research teams to support decisions such as validating product direction, testing concepts, refining positioning, and measuring customer experience. Product teams use it to reduce uncertainty and prioritize initiatives based on feedback and quantified insights. Marketing teams use it to evaluate message resonance, identify purchase drivers, and estimate opportunity size with survey-based evidence. Research and insights teams use it to run repeatable programs with standardized survey design and outputs that are easier to share across stakeholders. Centiment’s Survey Platform supports high-quality data collection by helping teams structure surveys to improve completion and reduce noise. Results are organized so teams can compare audience segments, identify meaningful differences, and translate findings into recommendations that can be reviewed internally. When teams have direct access to customers, users, or employees, Centiment can be used to collect responses from those audiences. When additional reach or a specific segment is needed, Centiment’s Audience Panel provides access to B2B and consumer respondents across 100+ countries, supporting sampling needs while keeping projects on schedule. Main capabilities and value propositions include: • Survey Platform workflow for building surveys, collecting responses, and organizing results in one system • Structured survey design that supports higher completion and cleaner data for interpretation • Segment comparison to analyze differences across audiences and report insights clearly • Repeatable research programs that help teams standardize methodology across studies • Audience Panel access to recruit B2B and consumer respondents across 100+ countries when internal reach is limited ## Centiment Pros & Cons **What users like:** - Users highlight the **excellent customer support** of Centiment, praising their responsiveness and helpfulness throughout the survey process. (7 reviews) - Users appreciate the **ease of use** of Centiment, enjoying intuitive setup and responsive customer support throughout their experience. (7 reviews) - Users appreciate the **seamless survey setup and responsive customer service** provided by Centiment for effective data collection. (6 reviews) - Users value the **seamless setup** of Centiment, appreciating its intuitive interface and flexible survey handling options. (6 reviews) - Users find Centiment to be **intuitive and easy to set up** , enabling seamless insights into customer feedback. (3 reviews) - Users find the **quick setup** with Centiment easy and efficient, enhancing their overall survey experience. (3 reviews) - Simple (3 reviews) - Easy Integrations (2 reviews) - Users commend Centiment for its **exceptional efficiency** in delivering high-quality insights and quick responses to survey questions. (2 reviews) - Easy Implementation (1 reviews) **What users dislike:** - Users note that the **high cost** for high-volume surveys can be a significant downside, despite gaining valuable skills. (3 reviews) - Users note a **learning curve** with Centiment, but find it manageable with support and practice. (2 reviews) - Users express concern over **survey issues** , noting potential geographic inaccuracies and doubts about data quality. (2 reviews) - Users desire more **customization options** with Centiment, particularly in question types and panel depth for surveys. (1 reviews) - Users find Centiment's **limited data analysis options** hinder the design of more advanced surveys, affecting flexibility. (1 reviews) - Limited Options (1 reviews) - Not Intuitive (1 reviews) - Not User-Friendly (1 reviews) - Users experience **time-consuming delays** with fielding, often exceeding the estimated timeframe and requiring additional manual data manipulation. (1 reviews) ## Centiment Reviews ### 1. Sophisticated Targeting, Premium Cost **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User **Reviewed Date:** January 27, 2026 **What do you like best about Centiment?** I use Centiment as an agile, all-in-one platform for fast, actionable consumer and market research. It’s my go-to when I need to go from a question to insights in hours—not weeks. I rely on it for concept testing, ad copy validation, brand tracking, customer satisfaction deep dives, and quick demographic or behavioral profiling of target audiences. I find the targeting feature sophisticated yet accessible, as I can target respondents based on detailed behaviors, interests, purchase intent, and even brand affinities. The targeting feels sharp and relevant, which leads to higher-quality, more applicable data for decision-making. The initial setup was easy. **What do you dislike about Centiment?** I find the cost for high-volume or niche audiences to be a downside. The convenience and speed come at a premium. **What problems is Centiment solving and how is that benefiting you?** I use Centiment for fast, actionable insights in consumer and market research. The sophisticated but accessible targeting provides high-quality data, making decision-making more effective. ### 2. Outstanding Tool for Customer Sentiment Analysis **Rating:** 5.0/5.0 stars **Reviewed by:** Lily S. **Reviewed Date:** February 01, 2026 **What do you like best about Centiment?** I use Centiment to classify thoughts and feedback from my customers, which helps me understand how they feel about my products. It helps me measure my audience's reaction on my social media pages. I am able to analyze the comments, mentions, and hashtag conversations effectively on my social media pages. I can know if the sentiments captured are improving or declining and vividly see what topics trigger negative conversation. It's just superb! I love all the features in Centiment. Their service is great! The initial setup was very easy. **What do you dislike about Centiment?** None. The features are just awesome! **What problems is Centiment solving and how is that benefiting you?** I use Centiment to classify customer feedback and measure audience reactions on social media. It helps me understand customer feelings, analyze mentions and hashtags, and track sentiment trends. This insight builds trust and loyalty beyond engagement. ### 3. Reliable, Quick, and Easy-to-Use with Minor UI Hiccups **Rating:** 5.0/5.0 stars **Reviewed by:** Kevan L. | Co-Founder **Reviewed Date:** October 27, 2025 **What do you like best about Centiment?** I find Centiment to be intuitive and easy to set up, allowing me to understand its features without the need for in-depth guidance. I appreciate the flexibility it offers in handling surveys, as it provides options for how much of the process to handle independently versus how much support to receive from Centiment. The setup process was smooth, and I was able to manage most of it myself, while customer success support was readily available for any questions. I am impressed with Centiment's ability to provide quick answers to survey questions by leveraging their pre-recruited audiences, which saves me the hassle of finding participants myself. The confidence in quality results is reinforced by the expertise of survey professionals who ensure the surveys are well-constructed to capture the desired attention and engagement. Moreover, I appreciate the robust sentiment reports provided, which allow for further data analysis in tools like Google Sheets. Ultimately, I value Centiment's ease of use, reliability, and efficiency in delivering necessary insights, making it a tool I would confidently repurchase. **What do you dislike about Centiment?** Some of the product UI is not as obvious as I would like it to be. I wish it could be fully self-service without us ever having to reach out, which would make it easier. **What problems is Centiment solving and how is that benefiting you?** I use Centiment to quickly obtain survey answers from recruited audiences, ensuring quality results. It's intuitive, saving setup time, while expert support boosts confidence in survey effectiveness. ### 4. Easy Survey Creation with Helpful Templates **Rating:** 4.5/5.0 stars **Reviewed by:** Cristiane G. | professor, Enterprise (> 1000 emp.) **Reviewed Date:** April 02, 2026 **What do you like best about Centiment?** Easy to open a new survey with templates **What do you dislike about Centiment?** For a big company, price is not a problem, but for small business, the stardad one is a little bit expensive. **What problems is Centiment solving and how is that benefiting you?** We use for scientific purpose. ### 5. Alex Kearney Michelin star service **Rating:** 5.0/5.0 stars **Reviewed by:** Brett B. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 17, 2026 **What do you like best about Centiment?** The support I got from Alex Kearney was the best service I have gotten from a tech company ever. The communications were clear and quick and the help was invaluable. Top notch, 5 star, will tell my friends. **What do you dislike about Centiment?** Didn't love the monthly subscription fee. **What problems is Centiment solving and how is that benefiting you?** Found just the right target demo for responses. ### 6. Best customer experience. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 29, 2025 **What do you like best about Centiment?** The tool itself is very useful for delivering great customer perspective. This allows for educational insights as well as helping to tailor our sales & marketing materials for clients to a more relevant degree. In particular, Derek McIntosh has been a tremendous resource as a customer rep. He's always willing to do whatever is necessary to ensure the best possible experience. He has made the experience quite enjoyable, let alone useful for our business. **What do you dislike about Centiment?** Not a thing! The team has been helpful and with the exception of a couple audiences we couldn't hit, it's been great. **What problems is Centiment solving and how is that benefiting you?** We need to uncover a deeper understanding / insights about our client's buyer. ### 7. Easy, Quick and Reliable **Rating:** 5.0/5.0 stars **Reviewed by:** Lisa H. | Public Health Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** November 03, 2025 **What do you like best about Centiment?** Centiment makes setting up surveys and collecting data seamless. **What do you dislike about Centiment?** At times, the zip code data used in the selection criteria may lead to collecting information from individuals who are not within the intended geographic area. **What problems is Centiment solving and how is that benefiting you?** Centiment makes it possible for us to gather data from a broad spectrum of participants situated in multiple geographic locations. This capability supports our efforts to focus on key public and community health initiatives that are currently ongoing. ### 8. Great market research panel partner **Rating:** 5.0/5.0 stars **Reviewed by:** Shannon S. | Principal Employer Brand Strategist, Human Resources, Enterprise (> 1000 emp.) **Reviewed Date:** September 24, 2025 **What do you like best about Centiment?** I've worked with Centiment as a consultant and in-house practitioner across a variety of industries and requests, and they are great partners! Responsive, easy to work with, provide feasibility, support translations which is huge, honest about their reach in niche markets, and have been able to support global insights studies effectively and efficiently. Their customer success service is great. **What do you dislike about Centiment?** I'll be honest, there isn't anything I've personally or professionally encountered that didn't meet expectations. **What problems is Centiment solving and how is that benefiting you?** Reaching unique audiences to gather motivation and behavioral insights. ### 9. Exceptional Quality and Service, Seamless Qualtrics Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.) **Reviewed Date:** December 15, 2025 **What do you like best about Centiment?** High quality panel respondents, excellent customer service, and seamless integration with Qualtrics. **What do you dislike about Centiment?** I haven't really found anything I dislike or had a problem with. **What problems is Centiment solving and how is that benefiting you?** Providing quality respondents - real people - to provide feedback and input for market research questions. ### 10. Very quick, validated results. More importantly - easy to interact with the company the whole way **Rating:** 5.0/5.0 stars **Reviewed by:** Eddy A. | chief program officer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 06, 2025 **What do you like best about Centiment?** The price was a great deal for us but what sealed the deal was how impressed I was by the customer support. We are a new client, a nonprofit conducting research at a mass anonymous scale for the first time - and Jacob in the Denver office quickly got on the phone to answer my questions, and supported the whole process with me from survey design to launch to sending me the results. It was end-to-end supportive and we absolutely got our money's worth. **What do you dislike about Centiment?** Nothing at all. I found everything top notch. I would like more information about where they find and how they compensate survey responders, but that is more curiosity than any question about integrity of the product. **What problems is Centiment solving and how is that benefiting you?** Collecting data and establishing ourselves as a leader in a new domain ### 11. Wonderful Experience! **Rating:** 5.0/5.0 stars **Reviewed by:** Brian F. | Senior Research Scientist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2025 **What do you like best about Centiment?** They were extremely responsive! They also made getting access to the data they collected very easy on the backend. **What do you dislike about Centiment?** No complaints. Their pricing was higher than ideal but lower than their competitors. **What problems is Centiment solving and how is that benefiting you?** We needed statewide survey data collected, and they provided a set amount of responses in no time! ### 12. A Seamless Experience: Highly Recommend Centiment! **Rating:** 4.5/5.0 stars **Reviewed by:** Johane D. | Associate Professor, Enterprise (> 1000 emp.) **Reviewed Date:** April 02, 2025 **What do you like best about Centiment?** I recently undertook a choice experiment with Centiment and couldn't be more pleased with their service. My experience was excellent from start to finish. Highlights: Outstanding Guidance: Austin Olea (at the Denver office) was excellent and provided exceptional support throughout the process. Professional Service: The team was professional, responsive, and attentive to my needs. I highly recommend Centiment for anyone looking to conduct surveys or choice experiments! **What do you dislike about Centiment?** While the high cost of programming the survey instrument was challenging, it ultimately proved beneficial. This investment in time and resources forced me to learn how to effectively use Qualtrics, enhancing my survey design and programming skills. Despite the initial expense, the knowledge gained has been invaluable for future projects. **What problems is Centiment solving and how is that benefiting you?** Problems Centiment is Solving: Target Sample Identification: Challenge: Finding the right survey demographic or audience can be time-consuming and complex. Solution: Centiment helps identify and reach the appropriate target sample efficiently. Survey Administration: Challenge: Administering surveys can involve logistical challenges and require expertise in survey tools. Solution: Centiment manages the survey administration process, ensuring it runs smoothly and effectively. Benefits to You: Time Efficiency: By handling the target sample identification and survey administration, Centiment saves you significant time, allowing you to focus on analyzing results and drawing insights. Expertise Utilization: Their expertise ensures that your survey reaches the right audience, increasing the reliability and validity of your data. Improved Data Quality: A targeted approach is likely to improve the quality of responses, leading to more meaningful insights for your research. ### 13. Highly efficient way to conduct a survey **Rating:** 4.5/5.0 stars **Reviewed by:** Justin Y. | Co-Founder, Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2025 **What do you like best about Centiment?** Great customer service to get the survey put together and then sent out. Recommendations made along the way were very helpful for me, as I don't conduct survey's very often. **What do you dislike about Centiment?** The survey was completed super fast, which makes me believe the data isn't as high quality as I would like. **What problems is Centiment solving and how is that benefiting you?** A cost effective and easy way to survey large numbers of a target demographic. ### 14. Repeat panel user **Rating:** 4.5/5.0 stars **Reviewed by:** Megan K. | Research Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 28, 2024 **What do you like best about Centiment?** I like the contact with Centiment's staff-they've been very helpful and quick to respond with accurate quotes. They've filled every panel to our specifications and I've found the results of my subsequent analyses high quality and replicable. I rarely have to exclude cases that have passed their quality checks. Their survey tool functions well. **What do you dislike about Centiment?** I would prefer greater depth to panels-they can reflect the most likely people to belong to a survey panel, which isn't always the makeup my clients need. However, Centiment does a great job in working within their panel to find the survey participants I need. Their tool has a learning curve but was easy to use once I'd learned all the question types and I had human contacts to answer any of my questions during the learning process. I'd prefer a bit more flexibility in question type and ability to add elements (like an audio narration option for the questions for certain segments) but the tool is comprable to any other basic survey tool on the market. **What problems is Centiment solving and how is that benefiting you?** I'm able to utilize Centiment panels for my client surveys and capture both national and hyper local data utilizing their tools. I'm receiving high quality data from using their survey tools and panel. ### 15. Excellent service. Fast Turnaround. Clear results. **Rating:** 4.5/5.0 stars **Reviewed by:** David E. | VP of Product, Mid-Market (51-1000 emp.) **Reviewed Date:** September 05, 2024 **What do you like best about Centiment?** Being able to target a specific buyer in a brand new product space in B2B SaaS is invaluable. We got the exact insights we needed to validate a specific product and go-to-market decision. And we got them in a matter of days. I was very impressed with the efficacy, speed and level of support provided. **What do you dislike about Centiment?** The only thing that wasn't perfect was that the rep was pushing me towards structuring the survey in a specific way that wouldn't have given us the best results, largely because of a specific limitation of the survey tool: we couldn't programmatically validate one answer in reference to the value entered in another. In the end Centiment did manual clean up to invalidate responses so we got the insight we needed. **What problems is Centiment solving and how is that benefiting you?** Validating product and go-to-market decisions for a new opportunity. ### 16. An amazing service with fantastic support and even better results **Rating:** 5.0/5.0 stars **Reviewed by:** Samantha S. | Digital Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2024 **What do you like best about Centiment?** I like that the dashboard is super straightforward and easy to use. It was simple in a way that supports your ability to put the survey together. There are enough options to make it custom and on brand but not too many options that you're left wondering how the heck to input all the information you want to collect. I loved working with our Project Manager, Hannah. She guided us through the whole process and was extremely responsive. We were working with an audience that required a disqualification question, which she helped setup for us. She ensured all respondents were good quality and filtered out any random outliers. I trusted that she would help get our survey across the finish line. We fully intend to use Centiment again in the near future. **What do you dislike about Centiment?** No negative feedback. We were completely happy with our experience. **What problems is Centiment solving and how is that benefiting you?** We were looking to gather proof for our product. We are a software company that sells online fundraising software. We wanted to prove that our modern forms are preferred when compared to a competitor. Centiment allowed us to build a survey which we show to respondents who have donated to nonprofits online in the last three years. We were also looking at gaining insight into their motivations behind donating AND the preferences based on age groups. All of these were made possible with Centiment. ### 17. Fantastic Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Research | Small-Business (50 or fewer emp.) **Reviewed Date:** December 02, 2024 **What do you like best about Centiment?** The overall experience was excellent. Eric helped us to set up our survey and tweak it for optimal results. When the survey was complete, they ran a soft-launch collecting 20% of the contracted results. After the completion of the soft launch we had the opportunity to rewrite aa question in the survey that was not communicating correctly, before the full launch. Then the survey was launched and Centiment collected the full number of responses on top of the responses from the soft launch. I would use them again! **What do you dislike about Centiment?** I would like to have known how the survey was presented to the surveyees (I.e. what was the title that they see?), but I forgot to ask. I'm sure Eric would have been happy to explain it. **What problems is Centiment solving and how is that benefiting you?** Market Research ### 18. Great Survey Tool for Thought Leadership Report **Rating:** 5.0/5.0 stars **Reviewed by:** Patrick S. | VP of Research and Corporate Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2024 **What do you like best about Centiment?** 1. Excellent customer service and support throughout the entire survey process 2. Survey platform accommodated nearly all of our different requirements 3. Findings were delivered within the platform as well as a .CSV file that we could manipulate and analyze 4. Transparency from the start in terms of what the platform can and cannot do (reach, etc.) **What do you dislike about Centiment?** 1. Centiment needs to build its audience in certain countries, industries, and job titles/responsibilities. We had to "punt" on including several EMEA countries in our survey because they don't have large enough pool of job titles and industries in those countries. **What problems is Centiment solving and how is that benefiting you?** We have used another survey platform for past surveys and had to go back multiple times to get them to correct errors and recheck suspicious data findings. The survey findings are used for an annual thought leadership report used for lead generation and brand awareness. We need a survey platform that is easy to use, delivers the level of complexity some of our Q&A requires, and comes with great customer support. Centiment met all of these requirements. We also did not want to break the bank (very cost effective solution). ### 19. Have used multiple times to great success **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Research | Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2024 **What do you like best about Centiment?** -Prices are very reasonable. Quotes are firm, so no surprise fees. Demographic questions are included for free. -The reps work with you to reach your target audience and will continue fielding if subgroup sampling targets fall short. Reps also screen data quality to ensure thay are giving you quality responses -Can easily schedule time to talk with a rep. -We can use our existing survey tools to build projects. **What do you dislike about Centiment?** -Sometimes fielding takes more than the estimated 4-6 business days. **What problems is Centiment solving and how is that benefiting you?** Can field national and international surveys to target groups for a reasonable price & offload some of the administrative burden ### 20. Centiment helps us uncover the data we need to gain the insights we need to drive results! **Rating:** 5.0/5.0 stars **Reviewed by:** Dave K. | CEO, Global Director of Strategy, Mid-Market (51-1000 emp.) **Reviewed Date:** January 17, 2023 **What do you like best about Centiment?** Easy to work with and great partners that understand what kind of data we are looking for curate for our clients! **What do you dislike about Centiment?** I wish I had more clients to send their way, no dislikes whatsoever. **What problems is Centiment solving and how is that benefiting you?** We are always looking at understanding audience sentiment toward trends, products, branding, creative, you name it. Centiment helps us make more informed decisions! ### 21. Fast, intuitive, and reasonably priced surveys **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 07, 2025 **What do you like best about Centiment?** Responsive and friendly customer support. The process of completing my survey was fast as easy. **What do you dislike about Centiment?** If anything, it could have been slightly clearer how to set demographic parameters for my survey **What problems is Centiment solving and how is that benefiting you?** Allowing for much faster response collection than otherwise possible ### 22. Great service and support **Rating:** 4.5/5.0 stars **Reviewed by:** Brent H. | Freelance Market Research, Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2024 **What do you like best about Centiment?** I've worked with a couple of project managers at Centiment and both have acted with good knowledge and expertise. They are timely and communicative and have made delivery of my projects flow smoothly. **What do you dislike about Centiment?** There is really little to complain about. **What problems is Centiment solving and how is that benefiting you?** The provide access to respondents I need for my research surveys I run through the Alchemer platform. They provide support not just at targeting respondents but also helping by setting term logic and quotas to ensure the right respondents fill out my surveys. ### 23. Great survey panel and attention to detail **Rating:** 5.0/5.0 stars **Reviewed by:** Amy J. | Market Researcher, Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about Centiment?** It has been great working with Derek at Centiment. He is responsive, flexible when our needs change, and handles all the quotas for our surveys well. **What do you dislike about Centiment?** Occassionally it is hard to reach Derek, though we can usually contact someone else on the Centiment team. **What problems is Centiment solving and how is that benefiting you?** Centiment finds us the niche populations we need for our surveys. ### 24. Quick Market Research **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Transportation/Trucking/Railroad | Enterprise (> 1000 emp.) **Reviewed Date:** September 25, 2024 **What do you like best about Centiment?** Centiment helped us execute some needed market research quickly and affordably. Derek was very helpful and provided timely insights to move the project forward quickly with great results. **What do you dislike about Centiment?** This was a high-level, fairly small project, but it went very smoothly. I didn't have any issues. **What problems is Centiment solving and how is that benefiting you?** gathering high-level insights from a large, widespread target audience ### 25. Support with survey research **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Research | Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2024 **What do you like best about Centiment?** Their organization and back-end customer support has been phenomenal. They integrated everything into Qualtrics easily. **What do you dislike about Centiment?** Nothing at all; their customer service is fantastic. **What problems is Centiment solving and how is that benefiting you?** Identifying a real sample of nurses, which is difficult to do these days. ### 26. Robust business and consumer survey panels and A+ customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Elizabeth Z. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** - fast and fair survey panel pricing quotes - realistic & reasonable estimates and actual time-to-completion for surveys - easy to upload survey from the survey building tool to Centiment for fielding to panels using a quick link - excellent customer service from start to finish - always helpful, responsive, solution-oriented, personable and professional; it's a pleasure to work with them -- they consistently go above and beyond - we use their services all the time; they're our go-to survey panel provider **What do you dislike about Centiment?** - while rarely they may not have enough people in a particular, very niche demographic we want -- they tell us this up front and help solve for how to successfully field our survey with a few tweaks **What problems is Centiment solving and how is that benefiting you?** Frequently fielding industry surveys for B2B, B2B2C and B2C client companies across a wide variety of technology domains. ### 27. Great experience! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Oil & Energy | Small-Business (50 or fewer emp.) **Reviewed Date:** March 28, 2024 **What do you like best about Centiment?** I was looking for a platform that could help me filter survey participants by location, and I believe I hit the jackpot! Not only did I find what I needed, but I also got so much more. Hannah, my assigned contact, was an absolute gem! She was quick, incredibly friendly, and went above and beyond to assist me with all my questions and even helped me fine-tune the survey structure. Couldn't be happier with the support I received! It is going to be my top choice for a survey platform from now on. Another plus is the ease of use and the possibility to integrate with other popular survey platforms. **What do you dislike about Centiment?** I can't think of anything I dislike. Overall a great service. **What problems is Centiment solving and how is that benefiting you?** - Helped to fine-tune the survey - Found the participants in the exact target location ### 28. Fast and Friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** January 02, 2024 **What do you like best about Centiment?** Fast and friendly communication, helpful suggestions when developing surveys, and wonderful insight into the project through their dashboard. **What do you dislike about Centiment?** Very happy with Centiment, no concerns at this time. **What problems is Centiment solving and how is that benefiting you?** Brand Awareness Survey ### 29. Brilliant service **Rating:** 5.0/5.0 stars **Reviewed by:** Natasha V. | Director of Brand and Content, Small-Business (50 or fewer emp.) **Reviewed Date:** March 01, 2024 **What do you like best about Centiment?** Really easy to build your own surveys, and the help and expertise of the account managers is brilliant. They really know their stuff, and are super helpful in supporting us to achieve the desired outcome. Have used their platform and audience panels many times over the last few years and they never fail to deliver. **What do you dislike about Centiment?** The only downside is because their account managers are US-based, and we're UK-based, it can be a bit of a delay finalising details and getting things up and running. **What problems is Centiment solving and how is that benefiting you?** A really affordable way of getting B2B survey respondents ### 30. Cost-Effective Respondents, Works One-on-One **Rating:** 4.5/5.0 stars **Reviewed by:** Lydia K. | Assistant Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2024 **What do you like best about Centiment?** Centiment provided quality respondents for us at a great price, and they were very easy and straightforward to work with--they didn't try and sell us on any side products like a lot of other survey companies. We worked one-on-one with Austin and he was super helpful in getting us set up, even though we had a lot of questions throughout the process. **What do you dislike about Centiment?** Just be aware--they integrate with Qualtrics but not necessarily Qualtrics Conjoint, which requires a more advanced Qualtrics account. **What problems is Centiment solving and how is that benefiting you?** Helps us get respondents. ### 31. Our Go To Survey Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Revekka B. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** January 17, 2023 **What do you like best about Centiment?** Centiment has become our go to partner for surveys. We have used them in different states and cities to conduct localized research to inform marketing campaigns and brand development for different clients. They are awesome! **What do you dislike about Centiment?** We have to get quotes for clients for different areas all the time, and it would be nice to be able to input the zip codes and other variables and see what our options are without having to bug our rep all the time, even though he is very responsive and helpful! **What problems is Centiment solving and how is that benefiting you?** Centiment helps us understand our specific customers values and perceptions so we can get an idea of what messaging is needed, which campaigns will perform best and more. ### 32. Acquirinng responses for research survey **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Research | Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2024 **What do you like best about Centiment?** It was very easy to get in contact with Centiment, and after a short moment trying to establish a quote (this was updated several times accordingly at short notice), we then worked together to publish my survey and secure 400 responses in Argentina. A special mention must go to My project manager, Hannah Pratt, who worked tirelessly to ensure the project was carried out swiftly and methodically. She was incredibly helpful, responsive to all issues and questions, readily available at short notice, and enthusiastic to work with, constantly working to accommodate myself and my project; in short a great project partner who was very dedicated. Additionally, after purchasing the product, it was very easy to use and there was very good transparency throughout the entire process so that I knew what was going on, and how we were progressing. Would definitely recommend working with Centiment and her in particular. **What do you dislike about Centiment?** I do not have anything really that I disliked about Centiment. I guess the only thing that could have been marginally better was greater response over the weekend as I had some important questions to resolve, but even then, a lack of response over the weekend is completely understandable, and my manager Hannah did manage to resolve 1 of the issues I had over the weekend. **What problems is Centiment solving and how is that benefiting you?** I had to gather 400 responses from pariticpants in Argentina, and Centiment allowed me to do that quickly, carefully and at scale ### 33. Fast, easy solution to market survey needs. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** I found Centiment a great partner for conducting brand awareness surveys in client markets. The platform is very easy to use and customer support is top-notch. My client advisor took my audience makeup requirements and purpoose of the survey and recommended the number of completes for each markets and built the audience for the survey I built in their platform. It was very easy to implement and conduct the surveys. **What do you dislike about Centiment?** The only downside I have found is on the data analysis side but that is most likely due to my lack of access to more powerful tools like SPSS or lack of comfort with Looker Studio/Power BI. I have to do a bunch of manual manipulation in Excel with the survey data, but that's not on Centiment. **What problems is Centiment solving and how is that benefiting you?** I conduct annual brand awareness reports for clients and Centiment is perfect for fielding the surveys to gather the data I need to compile the reports. ### 34. Great service! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2024 **What do you like best about Centiment?** Great service and timely delivery of the data - very happy with my experience! **What do you dislike about Centiment?** Nothing I dislike. Very please with the quality of work completed. **What problems is Centiment solving and how is that benefiting you?** Centiment provides valuable data for our client work. Always reliable and delivered in a timely manner! ### 35. Rapid and responsive service. Professional. Pleasure to work with. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** December 03, 2024 **What do you like best about Centiment?** The quality of service and responsiveness **What do you dislike about Centiment?** nothing unique to them.. the entire industry has the same limitations **What problems is Centiment solving and how is that benefiting you?** Rapid feedback from consumers ### 36. Words from a happy client. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** December 14, 2021 **What do you like best about Centiment?** They are extremely reliable. They deliver high-quality survey results at a very affordable price. **What do you dislike about Centiment?** There is nothing that I dislike. I'm very pleased. **What problems is Centiment solving and how is that benefiting you?** They help us with complex survey fielding. We use their survey panels to reach specialized audiences. ### 37. Speedy and thorough survey partners **Rating:** 5.0/5.0 stars **Reviewed by:** Vanessa W. | Founder & CEO, Enterprise (> 1000 emp.) **Reviewed Date:** January 12, 2024 **What do you like best about Centiment?** I've always had a positive experience when working with Centiment. They are extremely helpful, friendly and efficient. They always catch any errors I have made in my survey design and provide thoughtful and strategic guidance and recommendations. I also feel as though they're appropriately priced and I get a great experience for the cost of their services. I've been working with them for about 3 years now and will continue to do so. **What do you dislike about Centiment?** There is nothing that I dislike about using Centiment. **What problems is Centiment solving and how is that benefiting you?** Centiment commissions all of my surveys. They make sure my survey design makes sense and add additional strategic recommendations when needed. ### 38. Best data provider I've used in past 10 years **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** October 26, 2024 **What do you like best about Centiment?** Responsive, responsible and punctual all the time. **What do you dislike about Centiment?** Some of the inner workings of submitting projects and checking on progress takes getting used to. **What problems is Centiment solving and how is that benefiting you?** Data collection, collation and outsourcing. ### 39. Excellent customer service and powerful survey tools **Rating:** 5.0/5.0 stars **Reviewed by:** Ted G. | Owner, Mid-Market (51-1000 emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** Customer support through our account rep was very easy to work with and provided helpful suggestions for creating the best survey. The integrated survey tool is full featured and easy to program. The analytical tools are powerful and user-friendly. **What do you dislike about Centiment?** Nothing I can think of. I found Centiment very easy to use and highly effective. **What problems is Centiment solving and how is that benefiting you?** Creating original research to gauge emerging trends in the marketplace and establish thought leadership. Centiment has helped my partners to generate new qualifed leads and reach new prospective clients. ### 40. Excellent panel for quant research **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** If you're in the market for a reliable panel for your quantitative research, Centiment should definitely be on your radar. They're not just about offering a robust platform; what really sets them apart is their team. These folks are super approachable and genuinely go the extra mile to ensure you get the best completion rates for your surveys. It's a great balance of professional efficiency and friendly support. Whether you're well-versed in market research or just getting your feet wet, Centiment makes the experience smoother and more successful with their helpful staff and user-friendly system. **What do you dislike about Centiment?** Sometimes very niche B2B participants aren't in their panel, but for the most part they've been awesome and fast for our quant studies. **What problems is Centiment solving and how is that benefiting you?** Panel reruitment ### 41. Most affordable, high-quality B2B panel vendor **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** I've used a number of B2B panel vendors and hands-down Centiment is my top choice. Here's why: *Provide excellent support from getting an initial bid to reviewing your survey before it's fielded and providing their own thoughts on what might improve it, when needed. I appreciate that they take the time to do this and appreciate their thoughts and opinions from the perspective of someone who sees hundreds or thousands of surveys a year. *Audience responses have proven to be high-quality. I've asked very technical open-ended questions to some of my B2B audiences and the responses have been on-target, further validating that Centiment has high-quality audiences. I have paid more per response with other vendors, including those that are "Research Defender" approved, and found bot-like responses in open-ended questions, so I tend to trust Centiment more than almost any other vendor I've worked with. *Cost-effective. Centiment tends to almost always be the most cost-effective option while delivering the most valid, high-quality responses. If they can meet my needs as far as feasibility, I will almost always select them. *Also have one of the easiest processes for transfer my survey for fielding. **What do you dislike about Centiment?** Nothing. They've been a great partner overall. **What problems is Centiment solving and how is that benefiting you?** Affordable, easy-to-use service with high-quality. ### 42. Great service from Centiment **Rating:** 5.0/5.0 stars **Reviewed by:** Katie E. | Project Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** January 17, 2024 **What do you like best about Centiment?** Working with Derek is always such a breeze, I feel like he treats my projects with even more care than I treat them! Pricing and next steps are always so transparent, and I'm taken care of with clear information at each step of the way. **What do you dislike about Centiment?** Can't think of much. I don't know if there's a self-serve option with their services, which might be nice to have, but I've never sought that out since the personal service I've gotten is so responsive and easy. **What problems is Centiment solving and how is that benefiting you?** Helps us quickly target the audiences we're looking to reach at an affordable price. ### 43. Excellent source of quality respondents **Rating:** 5.0/5.0 stars **Reviewed by:** Erika R. | SVP of Growth Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2024 **What do you like best about Centiment?** Centiment was extremely fast and high quality **What do you dislike about Centiment?** Nothing - I will come back for future survey needs **What problems is Centiment solving and how is that benefiting you?** Quality, fast respondents ### 44. A Quick Turn and Affordable Research Option **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** Centiment is always willing to work with us in terms of timing and pricing. They have proved to be great partners, and provide reasonable and very agile results, which can help any organization quickly pulse their consumers **What do you dislike about Centiment?** The ability to cut data by certain questions or groups does lack a bit, and it is something it would be great if the client could do on their own **What problems is Centiment solving and how is that benefiting you?** Ability to quickly and affordbly reach out consumers and test new ideas on an expidited timeline ### 45. Great goldilocks survey solution - just right **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** April 05, 2024 **What do you like best about Centiment?** I turned to Centiment after having a terrible experience with another survey solution's audience panel. The quality of the survey tool, the expert help we received, and the data collected from the audience panel was superb. We will definitely use this survey for market research again. **What do you dislike about Centiment?** I can't think of anything that we disliked. **What problems is Centiment solving and how is that benefiting you?** We better understood our target market through the data collected from the audience panel. ### 46. Very professional service to collect data for Academia **Rating:** 5.0/5.0 stars **Reviewed by:** Hajer B. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2023 **What do you like best about Centiment?** Centiment is a really nice and professionnal service provided for researchers in academia. Evan is really helpful, responsive and reactive to demands and have experience in managing online surveys on qualtrics. I truly recommend him for academic research. **What do you dislike about Centiment?** I don't see any defaults in terms of service. Everything was really great ! **What problems is Centiment solving and how is that benefiting you?** Centiment identified formulation issues and also helped me out with the qualtrics setting. ### 47. Great value **Rating:** 5.0/5.0 stars **Reviewed by:** Gary E. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 10, 2024 **What do you like best about Centiment?** Our account exec is great. Smart, responsive and excellent follow through. **What do you dislike about Centiment?** I have not experienced any downside yet. **What problems is Centiment solving and how is that benefiting you?** Global panel fieldwork ### 48. Great experience with research project recruitment; excellent value **Rating:** 5.0/5.0 stars **Reviewed by:** Kimberly D. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 12, 2024 **What do you like best about Centiment?** Customer support is wonderful and made the process simple and seamless. The price of the service is much better than competitors I had considered. **What do you dislike about Centiment?** There is nothing I dislike about Centiment. **What problems is Centiment solving and how is that benefiting you?** As a researcher, recruiting eligible and legitimate participants for online surveys is extremely challenging. Using Centiment completely resolved that problem for me. ### 49. Super Efficient Cost-Friendly Service **Rating:** 5.0/5.0 stars **Reviewed by:** Matthew S. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 03, 2023 **What do you like best about Centiment?** The on-demand pricing without the need for a subscription is great. We already have our own specialist survey software too, and so it was also essential that Centiment didn't require us to use their native survey tools. **What do you dislike about Centiment?** It's been a really positive experience so far. Like all random device engagement panels, there is always some concerns about sample representativeness. Also, it may sometimes be tough to go after some high SES groups, who may not view the level of incentives as enticing. **What problems is Centiment solving and how is that benefiting you?** We are a D2C company that needs to understand our lead/customer pain points, and also the marketing outreach that they find most persuasive. Surveys with the Centiment panel are a critical step after initial discovery, and before more significant resource investment, for us to narrow down and prioritize our options. ### 50. Best-in-class service **Rating:** 5.0/5.0 stars **Reviewed by:** Wyatt K. | Senior Vice President - Content Strategy, Small-Business (50 or fewer emp.) **Reviewed Date:** March 25, 2022 **What do you like best about Centiment?** We've used Centiment to help our media organization complete nearly a dozen surveys. In every instance, their service has exceeded our expectations. They deliver quality results, consistently and within the tight turnaround cycles we require – and deliver superior value for what amount to very reasonable costs. Centiment has set a new standard in my mind for what great B2B service looks like. If you're in need of market research survey support, I highly recommend them. **What do you dislike about Centiment?** Centiment has access to survey panels in many industries. But naturally, if you're trying to survey very specific business or government sectors, be sure to discuss whether your target group aligns with their selection of industries. **What problems is Centiment solving and how is that benefiting you?** We use Centiment to help us get qualified executives to complete our surveys in a relatively short time, and they do so much faster than we can on own using our own customer/subscriber lists. ## Centiment Discussions - [What is Centiment used for?](https://www.g2.com/discussions/what-is-centiment-used-for) - 1 comment - [View Centiment pricing details and edition comparison](https://www.g2.com/products/centiment/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-23+14%3A48%3A54+-0500&secure%5Bsession_id%5D=d440a952-501c-46cd-8ac0-60a649a3281d&secure%5Btoken%5D=b53dd329a61b6b8c7e73448a144fc089625ca2bbb906dbbde5fcf3d2ddb00170&format=llm_user) ## Centiment Integrations - [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) - [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) - [Spreadsheet Server by insightsoftware](https://www.g2.com/products/spreadsheet-server-by-insightsoftware/reviews) - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) ## Centiment Features **Survey Management** - Survey Builder - Question Types - Templates - Survey Distribution **Survey Customization** - Branching/Skip Logic - Branding - Multimedia Support - Multilingual Surveys **Survey Insights** - Reporting & Analytics - BI Tools Integration - Data Exporting - Permissions **Agentic AI - Survey** - Adaptive Learning - Proactive Assistance - Decision Making ## Top Centiment Alternatives - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) - 4.4/5.0 (23,209 reviews) - [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) - 4.4/5.0 (2,912 reviews) - [Pollfish](https://www.g2.com/products/pollfish/reviews) - 4.6/5.0 (56 reviews)