--- title: Aha! Reviews meta\_title: 'Aha! Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 365 reviews by the users' company size, role or industry to find out how Aha! works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 365 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Development url: https://www.g2.com/categories/development --- ### Aha! Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **exceptional customer support** of Aha! during implementation and trial phases, greatly enhancing their experience. [(26 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1789969&qs=pros-and-cons#reviews) Users appreciate the **ease of use** of Aha!, enjoying its intuitive design and seamless integration for project management. [(22 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790035&qs=pros-and-cons#reviews) Users appreciate the **clear presentation of features and intuitive management** , enhancing their product development process seamlessly. [(18 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790094&qs=pros-and-cons#reviews) Users value the **excellent integrations** with Azure DevOps, enhancing their workflow and overall productivity with Aha! [(17 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1789629&qs=pros-and-cons#reviews) Users value the **customization options** in Aha!, allowing seamless integration and adaptation to specific workflows and needs. [(16 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790228&qs=pros-and-cons#reviews) Users face a **steep learning curve** with Aha!, as finding settings can be time-consuming and unintuitive. [(13 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1788489&qs=pros-and-cons#reviews) Users find Aha! offers **limited features** that are often overshadowed by more specialized tools like Asana and Miro. [(9 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1788698&qs=pros-and-cons#reviews) Users find Aha! lacking in **key features** , which hampers collaboration and necessitates reliance on other tools. [(9 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1788847&qs=pros-and-cons#reviews) Users face **difficult navigation** issues with Aha!, struggling to locate settings and understand different workspaces. [(8 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790155&qs=pros-and-cons#reviews) Users find the **learning difficulty** to navigate Aha! challenging, requiring time to become familiar with its features. [(8 mentions)](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790695&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Aha! ##### 1. Customer Support Users value the **exceptional customer support** of Aha! during implementation and trial phases, greatly enhancing their experience. [ See 26 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1789969&qs=pros-and-cons#reviews) See Related User Reviews ![Guilherme K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Guilherme K.") GK Guilherme K. 5.0/5 "Intuitive and Integrated Tool with Stellar Support" What do you like about Aha!? I use Aha! Enterprise + Ideas as a product manager, and I love that it allows me to have clarity on the product roadmap and easily communicate it to s ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Highly Customizable, Amazing Support—Aha! Replaced Our Excel Gantt" What do you like about Aha!? Aha! is highly customizable and has been an amazing tool to replace our previously generated excel Gantt. Their customer service goes above and beyond ##### 2. Ease of Use Users appreciate the **ease of use** of Aha!, enjoying its intuitive design and seamless integration for project management. [ See 22 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790035&qs=pros-and-cons#reviews) See Related User Reviews ![Guilherme K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Guilherme K.") GK Guilherme K. 5.0/5 "Intuitive and Integrated Tool with Stellar Support" What do you like about Aha!? I use Aha! Enterprise + Ideas as a product manager, and I love that it allows me to have clarity on the product roadmap and easily communicate it to s ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 5.0/5 "Centralized, Easy-to-Track Prodcuts Idea Portal Management" What do you like about Aha!? All ideas and product enhancement requests need to be submitted through this system as a centralized place that’s easy to track and manage. In additio ##### 3. Features Users appreciate the **clear presentation of features and intuitive management** , enhancing their product development process seamlessly. [ See 18 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790094&qs=pros-and-cons#reviews) See Related User Reviews NR Nicola R. Small-Business (50 or fewer emp.) 5.0/5 "Extremely Powerful, Customizable, and API-Rich" What do you like about Aha!? Aha is exteremely powerful and customizable. In case the enterprise license is used, the customization possibilities and advanced features are awesome ![Gordon C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gordon C.") GC Gordon C. Small-Business (50 or fewer emp.) 5.0/5 "Exceptionally Clear and Intuitive Product Management Tool for entire SDLC" What do you like about Aha!? The concepts are presented very clearly, with no ambiguity about what each element represents—a feature is distinctly a feature, a requirement is unmi ##### 4. Integrations Users value the **excellent integrations** with Azure DevOps, enhancing their workflow and overall productivity with Aha! [ See 17 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1789629&qs=pros-and-cons#reviews) See Related User Reviews ![Guilherme K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Guilherme K.") GK Guilherme K. 5.0/5 "Intuitive and Integrated Tool with Stellar Support" What do you like about Aha!? I use Aha! Enterprise + Ideas as a product manager, and I love that it allows me to have clarity on the product roadmap and easily communicate it to s NR Nicola R. Small-Business (50 or fewer emp.) 5.0/5 "Extremely Powerful, Customizable, and API-Rich" What do you like about Aha!? Aha is exteremely powerful and customizable. In case the enterprise license is used, the customization possibilities and advanced features are awesome ##### 5. Customization Users value the **customization options** in Aha!, allowing seamless integration and adaptation to specific workflows and needs. [ See 16 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790228&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Highly Customizable, Amazing Support—Aha! Replaced Our Excel Gantt" What do you like about Aha!? Aha! is highly customizable and has been an amazing tool to replace our previously generated excel Gantt. Their customer service goes above and beyond NR Nicola R. Small-Business (50 or fewer emp.) 5.0/5 "Extremely Powerful, Customizable, and API-Rich" What do you like about Aha!? Aha is exteremely powerful and customizable. In case the enterprise license is used, the customization possibilities and advanced features are awesome ### 5 Cons or Disadvantages of Aha! ##### 1. Learning Curve Users face a **steep learning curve** with Aha!, as finding settings can be time-consuming and unintuitive. [ See 13 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1788489&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Highly Customizable, Amazing Support—Aha! Replaced Our Excel Gantt" What do you dislike about Aha!? Some areas in the Gantt are less intuitive than expected. Example - you cannot easily expand/collapse all schedules on the Gantt, instead you must cre JC Josipa C. Mid-Market (51-1000 emp.) 4.5/5 "Flexible and Feature-Rich Roadmapping" What do you dislike about Aha!? Some additional flexibility in how releases link to initiatives - though this might be possible, I'm a new user and still learning. The workspace setu ##### 2. Limited Features Users find Aha! offers **limited features** that are often overshadowed by more specialized tools like Asana and Miro. [ See 9 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1788698&qs=pros-and-cons#reviews) See Related User Reviews NR Nicola R. Small-Business (50 or fewer emp.) 5.0/5 "Extremely Powerful, Customizable, and API-Rich" What do you dislike about Aha!? The planning part is lacking some possibilities to tailor the functionality to the very bit and pieces of a complex planning OO Oscar O. 4.0/5 "Highly Customizable and Efficient with Some Automation Drawbacks" What do you dislike about Aha!? Well, the fact that some custom field types, like notes, cannot be used in automation is a drawback. Basically, what I mentioned about the notes is th ##### 3. Missing Features Users find Aha! lacking in **key features** , which hampers collaboration and necessitates reliance on other tools. [ See 9 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1788847&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Highly Customizable, Amazing Support—Aha! Replaced Our Excel Gantt" What do you dislike about Aha!? Some areas in the Gantt are less intuitive than expected. Example - you cannot easily expand/collapse all schedules on the Gantt, instead you must cre ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Enterprise (\> 1000 emp.) 5.0/5 "Aha Roadmaps Keeps Teams Aligned—Backed by Fast, Helpful Support" What do you dislike about Aha!? Sometimes I wish the reporting capabilities could be a little more robust, especially the visual charts when building out a dashboard. It would also b ##### 4. Difficult Navigation Users face **difficult navigation** issues with Aha!, struggling to locate settings and understand different workspaces. [ See 8 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790155&qs=pros-and-cons#reviews) See Related User Reviews ![Gordon C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gordon C.") GC Gordon C. Small-Business (50 or fewer emp.) 5.0/5 "Exceptionally Clear and Intuitive Product Management Tool for entire SDLC" What do you dislike about Aha!? you should be able to track a bug as a bug, tied to a specific feature. Creating a bug as a new feature and linking it back to the original feature l ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Powerful planning and management tool, with great integration with Azure DevOps" What do you dislike about Aha!? Takes a bit of getting used to where everything is, and to set up. ##### 5. Learning Difficulty Users find the **learning difficulty** to navigate Aha! challenging, requiring time to become familiar with its features. [ See 8 mentions ](https://www.g2.com/products/aha/reviews?filters%5Bsentiment_snippet%5D=1790695&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Highly Customizable, Amazing Support—Aha! Replaced Our Excel Gantt" What do you dislike about Aha!? Some areas in the Gantt are less intuitive than expected. Example - you cannot easily expand/collapse all schedules on the Gantt, instead you must cre JC Josipa C. Mid-Market (51-1000 emp.) 4.5/5 "Flexible and Feature-Rich Roadmapping" What do you dislike about Aha!? Some additional flexibility in how releases link to initiatives - though this might be possible, I'm a new user and still learning. The workspace setu ![jpciambra C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "jpciambra C.") JC jpciambra C. Director of Product Operations Enterprise (\> 1000 emp.) 10/26/2023 "The only product management software" 5/5 What do you like best about Aha!? Aha! enables Product Management professionals to easily gather feedback, formulate goals and strategic initiatives and tie that all back to structured solution requirements. It empowers product teams to organize and govern all of the things required for products to be successful. Other considerations: - Customer support is top notch - Implementation is completely within your control as the tool is highly customizable and flexible. This can work against you if you don't have experience with the tool so it's best to resist the temptation to over configure the product and refine after use. - Integrations with SSO, engineering and support tools are easy to configure and support Review collected by and hosted on G2.com. What do you dislike about Aha!? The downside of Aha! is that not all features and functions are included in the base price. I understand the pricing model but am not a fan of paying for individual features or add ons when the monthly cost is already not cheap. I just want to pay one (low) rate and get it all. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? How to take in and respond to feedback from customers and stakeholders. How to prioritize what to do How to establish committments How to govern product operations controlled processes Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Computer & Network Security](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer & Network Security") AC Verified User in Computer & Network Security Enterprise (\> 1000 emp.) 10/19/2023 "Great Product Management tool for Roadmaps and Managing Customer Ideas" 4.5/5 What do you like best about Aha!? The Aha Platform is extremely customizable. It is easy to align to the needs of various teams, whether through templates, terminology, layouts, and other customizations. Also, we have received great support from the Aha! team. Our concierge is always responsive and provides helpful advice on our complex use cases. Addiitonally, the Aha! team was exceptionally helpful with guidance on successful implementation. Review collected by and hosted on G2.com. What do you dislike about Aha!? Our main pain point is the lack of integration into the Google Suite - Google Docs, Slides, Sheets, etc. We are happy with the product capabilities that Aha provides. However, there is a challenge in communicating that broadly to leadership given the desire to have this data integrated into our standard company-wide tools. We use the G Suite of products predominantly across the organization, but Aha offers no integration capabilities with the G Suite. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Consolidating product feedback and enabling tools for PMs to manage and communicate their product roadmaps in an integrated manner with Engineering execution tracking in JIRA. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Telecommunications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Telecommunications") TT Verified User in Telecommunications Mid-Market (51-1000 emp.) 5/31/2024 "Solid through and through" 4.5/5 What do you like best about Aha!? Clean UI, responsive and fun to use with steady improvements. Review collected by and hosted on G2.com. What do you dislike about Aha!? Sometimes convoluted with settings upon settings, it often makes sense but requires learning effort and help consultation. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Tying our ideas together with our development tools and processes. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Geoffrey F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Geoffrey F.") GF Geoffrey F. Enterprise (\> 1000 emp.) 10/4/2023 "Appreciate Aha's Support Team for Fixing My Error" 5/5 What do you like best about Aha!? We all know that Aha is easy to use - but do you know that their Support Team is top-notch? I wasn't paying attention and accidentally marked all customer suggestions as something we will not ever do. Upon realizing my error, I reached out to Aha's Support group. They quickly grasped the issue and went to work on how to fix my mistake. I'd like to give a big shout-out to Brittany and Johnathon in Support. They fixed my error quickly! Thank you again! Review collected by and hosted on G2.com. What do you dislike about Aha!? I would always vote to add more abilities to filter out large lists. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? We use Aha to manage product management as well as feature requests from our clients. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Josh G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Josh G.") JG Josh G. Director of Strategic Initiatives Enterprise (\> 1000 emp.) 9/26/2023 "Simplest and End-user Friendly Ideas Portal on the Market!" 5/5 What do you like best about Aha!? Ease of use for stakeholders to submit tickets and track progress Communication from the tool to end-users is unmatched Great reporting for internal tracking of deliverables & development tasks Great UI and reporting for senior executive team on team progress Constantly innovating and addingn new features! Review collected by and hosted on G2.com. What do you dislike about Aha!? Wish the integration with Teams/PowerBI was easier to figure out Would be great to have reminder emails/alerts embedded in tickets to ping end-users to complete UAT. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Our other in-take system is clunky and cumbersome for end-users to submit tickets. Aha! is a refreshing and snappy product that got us all the requirements and communication in a single location without people spending 15 minutes trying to navigate competitors systems. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") CR Verified User in Retail Enterprise (\> 1000 emp.) 9/28/2023 "The only solution for PMs" 5/5 What do you like best about Aha!? Aha! has a wide feature set specific to the needs of product managers. It allows teams to capture strategy at different levels of the business, plan the work needed to deliver that strategy, link the work to strategy and roll-up thorugh the business, visualise those plans with roadmaps, analytics tools, dashboards and presentations and capture and curate the ideation process. There is no alternative for people who want a meaninful, enterprise Product Management tool. Review collected by and hosted on G2.com. What do you dislike about Aha!? Our PM organisation is supported by a huge programme management operation. Getting Aha! to work for programme managers is very difficult. Setting up Aha! for programme managers is more of a hack than a natural fit, difficult for those teams to undersand and somewhat disjointed. It's an area that needs specific focus from the Aha! PM team. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Enterprise-scale, multi-level strategic roll-up. Aha! provides visibility into the work being done to deliver the strategy of teams across large, complex company programmes. All of this work ladders up to the overarching corporate strategy. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic HA HEMANT A. Manager Marketing and Advertising Small-Business (50 or fewer emp.) 7/6/2023 "Aha is the All-in-One Product Management application" 4.5/5 What do you like best about Aha!? Aha's most effective strength lies in its capability to simplify the whole product management lifecycle. From idea creation to roadmap planning as well as release management, Aha provides a complete collection of tools that effortlessly integrate into a cohesive workflow. The platform's user-friendly program makes sure that teams can easily adopt and get around through its attributes, which makes it available to both experienced product managers and those new to the industry. Review collected by and hosted on G2.com. What do you dislike about Aha!? Although Aha provides an intensive number of features, there are some parts in which it could be improved. One aspect which could benefit from improvement is the learning curve for first-time end users. Aha's comprehensive feature set may at first overwhelm users who're new to product management applications. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Aha successfully resolves the problems experienced by companies in handling their product strategies and roadmaps. By giving a central system, it gets rid of the requirement for spread documents and spreadsheets, making certain product details accessible and up-to-date for all stakeholders. Aha's focus on collaboration fosters effective teamwork, allowing teams to align on product vision, provide timely suggestions, and make well-informed judgments. The result is increased communication, improved productiveness, and a greater probability of delivering successful products that satisfy customer requirements. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Kartheek V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kartheek V.") KV Kartheek V. Mid-Market (51-1000 emp.) 10/3/2023 "Aha is my go to choice for product roadmap and vision" 5/5 What do you like best about Aha!? I love the configurability of the product. Anyone can configure the various objects, UI screens and every thing else to their own specific use case. This is what made Aha my default option after trying various tools out there. I brought Aha to 3 companies so far along with me and I am excited to see where the product would go from here on. Review collected by and hosted on G2.com. What do you dislike about Aha!? Top of my mind is Salesforce integration to tie epics to opportunities. We don't use ideas and to use SF integration, we are forced to use ideas Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Providing a clear visibility to the entire company on our roadmap Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic BH Brandon H. Mid-Market (51-1000 emp.) 6/28/2023 "Solid product roadmapping solution with an impressive support team backing it" 4.5/5 What do you like best about Aha!? There is a large amount of customization to meet your business needs while adding enough structure to provide guidance. Compared to roadmapping in Azure Devops (which can be tricky to handle and understand for leadership), it checks most of the boxes you'll need for a reliable roadmapping tool. It also provides a flexible framework for integrating with other tools so our developers can continue to update work items from Azure Devops and leadership gets live updates to their roadmaps. Review collected by and hosted on G2.com. What do you dislike about Aha!? These may be some deal breakers for some businesses and is standard functionality for competing solutions: - Mass edits can be tricky, as you cannot edit across work item types. For example, one bulk edit cannot impact releases, epics, features and user stories. Instead, you have to make multiple bulk edits to accomplish your goals. - Mandatory fields when creating work items are not truly 'mandatory.' After work item creation, you can just jump into the work item and immediately delete the value from a field that was required upon creation. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? The business was looking for a solution to provide visibility to our stakeholders without impacting the workflow of our teams. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Mid-Market (51-1000 emp.) 11/14/2023 "Aha! Support Team Absolutely Rocks!" 4.5/5 What do you like best about Aha!? Aha! lets us track, plan, and organize our product development, as you'd expect. I could write a book about my experience using Ideas portals, setting up integrations and moving our planning over to Aha! But what I want to describe is the excellent support process and the wonderful people who've helped me over the years. To start, I couldn't believe there was a submit to an expert option in Aha! and I couldn't believe it would work. It's so fabulous to get the quick responses, every single time. On top of that, there's really a team at Aha! If one person can't answer they bring in someone who can, or they figure out really quickly that there's a bug and send it to their dev team to resolve. How much of a difference does this make? It's revolutionary. The Aha! support team are really part of my team. For other products, M\*coughS\*cough, feedback disappears and if you do happen to have a bug, you never know if or when it's resolved. So to summarize, Aha!'s support model is outstanding, fantastic, and makes working with Aha! a breeze. Review collected by and hosted on G2.com. What do you dislike about Aha!? Again, going on the support side, nothing really. On the product side, it's that there's so much possible with Ideas Portals and planning options, the learning curve is crushing. It's also easy to forget what you've done if you use it like I do, which is to set up new functionality for a few days or a week, train my team, and then leave it for months before making changes. Review collected by and hosted on G2.com. What problems is Aha! solving and how is that benefiting you? Product planning, product management. Review collected by and hosted on G2.com. 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