Adobe Commerce (formerly Magento Commerce) Features

Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience

Ability to display and manage photos, 3D views, videos etc for each product

Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc

Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes.

Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart.

Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products

Provides tools to drive traffic to pages via organic search

Ability to add/update products, product pricing, product information and other content included on eCommerce site.

Ability to all users select options to configure the product or select product options. For example, color, size, etc.

Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting

Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc.

Track products that are for sale at a reduced price or part of coupon promotions

Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts.

Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies.

Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions.

Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality.

Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time.

Functionality to allow users to process returns/refunds either via self service or contacting customer service.

Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process

Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up.

Track and facilitate returns of products sold

Send / receive, process, and execute orders

Manage the process of receiving, preparing, and delivering orders for goods/products

Create, send, and track purchase orders and their statuses

Manage customer orders that cannot be filled immediately due to out-of-stock items

Manage special order requested by a customer

Offers multiple online payment options such as credit card, Paypal, gift cards, mobile payments, and more

An order generated by a seller to a customer, containing details about products or services

Create, send, and track purchase orders and their statuses

Accept and process credit card transactions

Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel.

Features that enable customers to easily to shop for products using a mobile device.

Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform.

Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support.

Enable customers to locate and navigate to physical locations by zip code, city or GPS

Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels

Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc.

Manage multiple teams and operations from a central location

Integrates with point of sale (POS) systems

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

System provides well documented API's that can be used to integrate to any 3rd Party or internal system.

Product provides tools to customize web store front, business process, etc. to meet unique business needs.

Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software.

Enables customers to update their own user information, settings and preferences.

Provides standard and ad-hoc reporting ability to meet business requirements

Software provides appropriate tools and certifications to protect against fraud and malicious attacks

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Provides ability to control editing rights by product category, geography etc.

Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site

Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation

Enables store or site to provide the same user experience in all browsers and browser versions.

Software performs well and runs with minimal unscheduled downtime

Access software remotely via mobile devices

Optimize and manage the search engine optimization efforts for a website or digital content

Manage and track orders being shipped to customers

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Create and manage digital catalog of products/services with their details, specifications, and price

Built-in website builder or integration with third-party site

Design, communicate, and distribute incentives to perform a specific action

Track and monitor reviews of products or services

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Track and manage the profit margin between the cost of a product and its selling price.

Track, manage and store the applications of potential future members, customers or candidates

Capture, organize and track product-specific data and information in a centralized location

Create, save, and re-purpose templates for emails, forms, etc.

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Captures invoice data and maintains comprehensive records for auditing and reporting purposes

Create, design and manage workflows for repetitive tasks

Manage and track operations and inventory within warehouses

Calculation of consumption tax imposed on the sale of goods/services

Store and organize information about customers and previous interactions

Manage and track all internal and external communication conducted via calls, email, text, or chat

Protect sensitive data for digital privacy

Monitor the behavior of website and online store visitors

Ability to target website visitors based on behavioral patterns

Adapt the selling process to each visitor, including content and pricing

Provide a library of templates for various purposes such as website engagement or e-commerce

Allows users to customize templates and use them on multiple channels easily

Track the performance of different versions of templates and suggest optimizations

Recommend products based on order history and online behavior

Provide custom content to website visitors based on their online behavior

Deliver messages targeted at buyers who are about to leave an online store

Optimize search based on the role of the user or inventory availability

Machine learning or artificial intelligence that powers the personalization features of the platform.

Tools to automatically recommend products to a customer based on their viewing or purchasing history.

The ability to test various configurations and recommendations to determine which are most successful with customers.

Tools to create personalized messaging based on customer data collected from purchases or viewing history.

Integrate personalized content and recommendations on websites

Define customized email templates which are sent automatically

Include personalization features that are mobile-friendly and responsive

The ability to create and customize marketing campaigns based on user data.

Easily digestible visual representations of data collected by the platform.

Data collected from customers to be analyzed by analytics tools or other e-commerce software.

The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality.

The ability to analyze and visually represent relevant data collected from an e-commerce store and e-merchandising tool.

Data collected from customers that can be used to better refine merchandising efforts to entice similar customers.

Products recommended to customers based on their purchasing or viewing history.

A search function to help customers easily find products in an online store.

Tools to optimize how product images are represented on the site.

Tools to store and organize product images, videos, and 3D renderings.

Tools to optimize and organize product descriptions and other content published to an online store.

The ability to integrate with a variety of e-commerce software in order to share data and functionality.

A means to display relevant reports and other data in one, easily accessible place.

Creating reports and presenting sales, inventory, and customer information provided by data collected by the software.

The ability for customers to add and remove multiple products before purchase.

The ability to collect shipping information in order to fascilitate order fulfillment.

Track and manage inventory levels to maintain proper supply

Design, communicate, and distribute incentives to perform a specific action

Implementation of various strategies to manage tax obligations via planning and maintaining compliance

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Create and manage digital catalog of products/services with their details, specifications, and price

Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus

Oversee the process of issuing refunds

Track and facilitate returns of products sold

Manage and track customer orders for goods, investments, or any other purchases

Captures invoice data and maintains comprehensive records for auditing and reporting purposes

Optimize and manage the search engine optimization efforts for a website or digital content

Track products that are for sale at a reduced price or part of coupon promotions

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Integration with a payment gateway in order to fascilitate collecting payment.

Integration with e-commerce platforms in order to create a seamless shopping experience.

Integration with email tools in order to easily send confirmation emails and other communication pertaining to a customer's order.

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Integrates with shipping services

Set up connections to third-party platforms to improve business processes

Ability to create multiple shopping carts on the same platform

Allows users to add and remove products and details such as price or item description

Pre-designed layouts that can be customized to match preferences and requirements

Shopping cards can be easily added to any type of website

Pre-made examples and templates for emails

Ability to disconnect the front office from the back office of an e-commerce platform

Provide APIs that allow for interaction with RESTful web services

Capture and manage data from multiple sources and syncronize it with the front end and back end

Allows developers to customize the platform using multiple programming languages

Include prebuilt integrations with multiple systems such as ERP and CRM

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Use AI to generate content in the form of text, images, videos, etc.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Integrate with a third-party accounting system

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Monitor product stock levels

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Accept and track repeat orders

Accept and track orders with multiple items

Manage and handle various international currencies

Record customer information, purchase history, and other notes

Manage and support multiple locations

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Assemble applications and processes by dragging over and arranging pre-built components

Checkout of online store

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Track orders throughout the fulfillment process

Create and send email blasts/campaigns

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Sample files or documents that could be customized as needed or used as is

Pre-designed layouts that can be customized to match preferences and requirements

Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items

Add customized logos and colors to align with company branding

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Group and package individual but related items as one package set

Identify specific interactions between customers and brands

Process of dividing customers into groups based on common characteristics

Create/edit commerce applications for mobile devices and/or web

Present a catalog of inventory that customers can view

Maintain and control the stock level of inventory

Separate front and back end platforms to make coding changes without affecting user experience

A collection of customer information such as contact details, demographics, previous interactions, etc.

Track and document all activities across devices, networks, and other systems

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Search and filter data across systems to locate required information by entering keywords or certain criteria

Define levels of authorization for access to specific files or systems

Scan barcodes to ensure accurate pricing and label tracking

Customize the specifications of a finished product to meet the particular needs of a customer

Import and export data to and from software applications

Cross-checking financial records with physical inventory counts and records

Generate quotes or estimates for customers

Access previous interactions or concerns to maintain customer relationships

Create invoices from scratch or have recurring invoices

Designed for small businesses

Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout

Access software remotely via mobile devices

Application programming interface that allows for integration with other systems/databases

Add customized logos and colors to align with company branding

Manage and support multiple languages

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Manage and handle various international currencies

Offers multiple online payment options such as credit card, Paypal, gift cards, mobile payments, and more

Define levels of authorization for access to specific files or systems

Present a catalog of inventory that customers can view

Accept and process credit card transactions

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Alter the layout and content of reports

Import and export data to and from software applications

Use AI to generate content in the form of text, images, videos, etc.

Create and send email blasts/campaigns

Assemble applications and processes by dragging over and arranging pre-built components

A type of incentive earned through making purchases in select categories.

Record customer information, purchase history, and other notes

Customize data fields to support various needs and use cases

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system