# Adobe Commerce (formerly Magento Commerce) vs Shopify Plus Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Shopify Plus excels in user experience, with many praising its **intuitive interface** and ease of use. Users appreciate how it keeps all customer data in one place, making management straightforward and efficient.
- **Users say** that Adobe Commerce offers impressive **flexibility and versatility** in managing product catalogs and promotions. Reviewers highlight its rich feature set, which is particularly beneficial for businesses with evolving eCommerce needs, although some find it less user-friendly compared to Shopify Plus.
- **According to verified reviews** , Shopify Plus stands out for its **quick implementation process**. Users mention the intuitive onboarding wizard that helps new users get started without a steep learning curve, contrasting with Adobe Commerce, where some users report a more complex setup experience.
- **Reviewers mention** that while Shopify Plus provides excellent support, Adobe Commerce users appreciate its ability to integrate with other technologies in the supply chain. This integration capability is seen as a strong point for Adobe, although its overall support quality is rated lower than Shopify Plus.
- **Users highlight** that Shopify Plus combines enterprise-level scalability with a user-friendly management experience, making it a preferred choice for small businesses. In comparison, Adobe Commerce is often viewed as better suited for larger enterprises that require extensive customization and flexibility.
- **G2 reviewers note** that Shopify Plus has a higher overall satisfaction score, reflecting its strong market presence and positive user feedback. In contrast, while Adobe Commerce has a solid feature set, its lower satisfaction ratings suggest that users may face challenges in day-to-day usability and support.



---
## Frequently Asked Questions

### What is the difference between Shopify Plus vs Adobe Commerce (formerly...?

Shopify Plus stands out for ease of use and support, while Adobe Commerce (formerly Magento Commerce) is distinguished by its customizability and flexibility.

| [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) | [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) |
| --- | --- |
| 4.4/5 (872 reviews) | 4.0/5 (623 reviews) |
| Small-Business | Small-Business |
| 8.7 | 6.5 |
| 8.4 | 7.2 |
| Ease of Use (97 all-time mentions) | Customizability (43 all-time mentions) |



### How do the pricing models of Shopify Plus and Adobe Commerce (formerly... compare?

Shopify Plus is rated higher for value, with a stronger Price/Cost satisfaction score than Adobe Commerce (formerly Magento Commerce).

- **Shopify Plus:** In recent reviews, many buyers describe the platform as expensive but worth the investment for its scalability and automation, though costs can add up with required apps.
- **Adobe Commerce (formerly Magento Commerce):** Reviewers frequently cite high total cost of ownership, including licensing, hosting, and developer expenses, and note that ongoing maintenance and upgrades increase costs.
- **Switching reasons:** Several reviewers mention switching to Shopify Plus for lower operational complexity and to reduce ongoing development and maintenance costs compared to Adobe Commerce (formerly Magento Commerce).



### What are the best alternatives to Shopify Plus and Adobe Commerce (formerly...?

The top three alternatives to Shopify Plus and Adobe Commerce (formerly Magento Commerce) are Salesforce B2C Commerce, BigCommerce, and Salesforce B2B Commerce.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) | 4.4/5 (872 reviews) | Small-Business | Expensive but scalable and reliable | Ease of Use |
| [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) | 4.0/5 (623 reviews) | Small-Business | High total cost, flexible for complex needs | Customizability |
| [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) | 4.3/5 (593 reviews) | Mid-Market | — | Enterprise-grade scalability |
| [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) | 4.2/5 (580 reviews) | Small-Business | — | Ease of Use |
| [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) | 4.4/5 (301 reviews) | Mid-Market | — | B2B functionality |



### Which E-Commerce Platforms features should I prioritize when comparing Shopify Plus and Adobe Commerce (formerly...?

Buyers should prioritize Customization, Ease of Use, Scalability, Integration Capabilities, and Automation when comparing Shopify Plus and Adobe Commerce (formerly Magento Commerce).

- **Customization:** Shopify Plus (Limited Customization: 39 all-time mentions, Difficult Customization: 18), Adobe Commerce (Customizability: 43, Customization: 42)
- **Ease of Use:** Shopify Plus (Ease of Use: 97), Adobe Commerce (Ease of Use: 7.3/10)
- **Scalability:** Shopify Plus (Scalability: 26), Adobe Commerce (Scalability cited in recent reviews)
- **Integration Capabilities:** Both products are frequently cited for integration needs in recent reviews
- **Automation:** Shopify Plus (Automation tools and Shopify Flow cited in recent reviews), Adobe Commerce (Advanced automation and workflow cited in recent reviews)



### What are the pros and cons of Shopify Plus vs Adobe Commerce (formerly...?

Shopify Plus is strongest in ease of use and support, while Adobe Commerce (formerly Magento Commerce) excels in customization and flexibility.

- **Shopify Plus strengths:** Ease of Use (97 all-time mentions), Customer Support (42), Reliability (40), Scalability (26), Customer Experience (22), Continuous Improvement (12), No Coding (7)
- **Shopify Plus trade-offs:** Limited Customization (39), Difficult Customization (18), Developer Dependency (11), Small Business Neglect (8), Not User-Friendly (4), Small Business Challenges (4)
- **Adobe Commerce (formerly Magento Commerce) strengths:** Customizability (43), Customization (42), AI Technology (5)
- **Adobe Commerce (formerly Magento Commerce) trade-offs:** Learning Curve (30), Developer Dependency (27), Complexity (25), Complex Coding (19), User Difficulty (15)



### Is Shopify Plus or Adobe Commerce (formerly... better for small businesses?

Shopify Plus is the better fit for small businesses, as both products' largest reviewer segment is Small-Business, but Shopify Plus receives more positive small-business sentiment in recent reviews.

- **Shopify Plus:** Small-Business is the largest segment, with reviewers highlighting ease of use, fast setup, and automation as key benefits for small teams.
- **Adobe Commerce (formerly Magento Commerce):** Small-Business is also the largest segment, but reviewers frequently cite complexity, high cost, and the need for technical expertise as barriers for small businesses.



### Which E-Commerce Platforms platform has better integrations?

Shopify Plus and Adobe Commerce (formerly Magento Commerce) are both cited for strong integration capabilities, with no clear reviewer preference between the two.

- **Shopify Plus:** Avalara is mentioned in recent reviews for tax integration.
- **Adobe Commerce (formerly Magento Commerce):** Recent reviews highlight integrations with ERP, CRM, and payment gateways, as well as the ability to connect with other Adobe applications.



### How do Shopify Plus and Adobe Commerce (formerly... compare on customer support?

Shopify Plus scores higher on Quality of Support (8.4 vs 7.2), a difference of 1.2 points, indicating a material advantage over Adobe Commerce (formerly Magento Commerce).

- **Shopify Plus:** Reviewers consistently praise responsive and helpful support, with 42 all-time mentions of customer support and 15 for customer service.
- **Adobe Commerce (formerly Magento Commerce):** Support is described as helpful but slower and less accessible for complex issues, with several reviewers noting a steep learning curve and resource-intensive troubleshooting.



### Which is easier to implement, Shopify Plus or Adobe Commerce (formerly...?

Shopify Plus is rated significantly easier to implement than Adobe Commerce (formerly Magento Commerce), with an Ease of Setup score of 8.7 versus 6.5.

- **Shopify Plus:** Reviewers frequently cite fast and straightforward setup, even for small teams, and highlight the platform's user-friendly onboarding process.
- **Adobe Commerce (formerly Magento Commerce):** Reviewers describe setup as complex and time-consuming, often requiring technical expertise and developer involvement, especially for advanced customizations.



### Which product has better Customization?

Adobe Commerce (formerly Magento Commerce) is the stronger platform for Customization, as supported by reviewer sentiment and all-time mention counts.

- **Shopify Plus:** Limited Customization (39 all-time mentions), Difficult Customization (18), Customization is possible but often requires third-party apps or developer support.
- **Adobe Commerce (formerly Magento Commerce):** Customizability (43), Customization (42), reviewers consistently highlight deep customization options and flexibility as core strengths.



| | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Star Rating** | 4.0 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 622 | 872 | 
| **Largest Market Segment** | Small-Business (58.9% of reviews) | Small-Business (69.0% of reviews) | 
| **Entry Level Price** | Contact Us | No pricing available | 

---
## Top Pros & Cons

### Adobe Commerce (formerly Magento Commerce)

Pros:
- Features (46 reviews)
- Customizability (45 reviews)

Cons:
- Learning Curve (31 reviews)
- Developer Dependency (27 reviews)

### Shopify Plus

Pros:
- Ease of Use (97 reviews)
- Customer Support (42 reviews)

Cons:
- Expensive (59 reviews)
- Limited Customization (39 reviews)

---
## Ratings Comparison
| Rating | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
  | **Meets Requirements** | 8.4 (488 reviews) | 8.6 (670 reviews) | 
  | **Ease of Use** | 7.3 (514 reviews) | 9.0 (676 reviews) | 
  | **Ease of Setup** | 6.5 (340 reviews) | 8.7 (492 reviews) | 
  | **Ease of Admin** | 7.4 (287 reviews) | 8.8 (406 reviews) | 
  | **Quality of Support** | 7.2 (435 reviews) | 8.4 (654 reviews) | 
  | **Has the product been a good partner in doing business?** | 7.6 (264 reviews) | 8.5 (402 reviews) | 
  | **Product Direction (% positive)** | 7.2 (474 reviews) | 8.9 (642 reviews) | 

---
## Pricing

### Adobe Commerce (formerly Magento Commerce)

#### Entry-Level Pricing

Plan: Adobe Commerce Pro

Price: Contact Us

Description: The all-in-one package for merchants of any size or business model.

Key Features:
- Adobe Commerce Application
- Core Application Support
- Single-tenant, dedicated infrastructure

[Learn more about Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)

#### Free Trial

No

### Shopify Plus

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### E-Commerce Personalization

| Product | Score | Reviews |
|---|---|---|
| **Adobe Commerce (formerly Magento Commerce)** | 7.6/10 | 12 |
| **Shopify Plus** | N/A | N/A |

#### Visitor Behavior

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Monitoring** | 8.6 (12 reviews) | Not enough data | 
| **Targeting** | 8.2 (11 reviews) | Not enough data | 
| **Guided Selling** | 7.4 (11 reviews) | Not enough data | 

#### Templates

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Library** | 7.9 (11 reviews) | Not enough data | 
| **Customization** | 8.3 (11 reviews) | Not enough data | 
| **Optimization** | 8.2 (11 reviews) | Not enough data | 

#### Personalization

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Recommendation** | 7.9 (11 reviews) | Not enough data | 
| **Content** | 7.9 (11 reviews) | Not enough data | 
| **Cart Abandonment** | 7.5 (10 reviews) | Not enough data | 
| **Search** | 7.6 (11 reviews) | Not enough data | 
| **Personalization Engine** | 7.6 (9 reviews) | Not enough data | 
| **Product Recommendations** | 7.6 (11 reviews) | Not enough data | 
| **A/B Testing** | 6.5 (9 reviews) | Not enough data | 
| **Personalized Messaging** | 7.0 (10 reviews) | Not enough data | 

#### Multichannel

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Web** | 7.9 (11 reviews) | Not enough data | 
| **Email** | 7.7 (10 reviews) | Not enough data | 
| **Mobile** | 7.2 (9 reviews) | Not enough data | 

#### Administration 

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Marketing Campaigns** | 6.8 (10 reviews) | Not enough data | 
| **Reports & Analytics** | 6.7 (10 reviews) | Not enough data | 
| **User Data** | 7.0 (11 reviews) | Not enough data | 
| **Integrations** | 7.6 (9 reviews) | Not enough data | 

#### Agentic AI - E-Commerce Personalization

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### E-Merchandising

| Product | Score | Reviews |
|---|---|---|
| **Adobe Commerce (formerly Magento Commerce)** | 7.9/10 | 24 |
| **Shopify Plus** | N/A | N/A |

#### Merchandising

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Product Recommendations** | 8.1 (20 reviews) | Not enough data | 
| **Product Search** | 7.7 (22 reviews) | Not enough data | 
| **Product Display** | 8.2 (22 reviews) | Not enough data | 
| **Media File Storage** | 7.8 (20 reviews) | Not enough data | 
| **Web Content Management** | 7.4 (22 reviews) | Not enough data | 

#### Analytics

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Reports & Analytics** | 8.0 (22 reviews) | Not enough data | 
| **Customer Data** | 8.0 (22 reviews) | Not enough data | 

#### Administration

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Integrations** | 7.9 (23 reviews) | Not enough data | 
| **Dashboard** | 8.3 (23 reviews) | Not enough data | 

### Shopping Cart

| Product | Score | Reviews |
|---|---|---|
| **Adobe Commerce (formerly Magento Commerce)** | 8.5/10 | 11 |
| **Shopify Plus** | N/A | N/A |

#### Administration

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Reporting** | 8.3 (8 reviews) | Not enough data | 
| **Cart Management** | 8.3 (9 reviews) | Not enough data | 
| **Shipping Information Collection** | 8.2 (10 reviews) | Not enough data | 
| **Inventory Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Tax Management** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Catalog Management** | Not enough data | Not enough data | 
| **Gift Card Management** | Not enough data | Not enough data | 
| **Refund Management** | Not enough data | Not enough data | 
| **Returns Management** | Not enough data | Not enough data | 
| **Order Management** | Not enough data | Not enough data | 
| **Invoice Management** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Discount Management** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 

#### Integrations

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Payment Gateway Integration** | 8.5 (11 reviews) | Not enough data | 
| **E-commerce Platform Integration** | 8.8 (10 reviews) | Not enough data | 
| **Email Integration** | 8.8 (10 reviews) | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Shipping Services Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Cart Management

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Multi Cart** | 8.3 (9 reviews) | Not enough data | 
| **Products** | 9.3 (9 reviews) | Not enough data | 
| **Customizable Templates** | 8.5 (8 reviews) | Not enough data | 
| **Embed** | 8.3 (8 reviews) | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Abandoned Cart Saver** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Multi-Currency** | Not enough data | Not enough data | 
| **Payment Options** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Product Catalog** | Not enough data | Not enough data | 
| **Credit Card Processing** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Rewards Points** | Not enough data | Not enough data | 
| **Customer Accounts** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Adobe Commerce (formerly Magento Commerce)** | 7.8/10 | 416 |
| **Shopify Plus** | 8.1/10 | 601 |

#### Headless Commerce

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Decoupling** | 8.1 (43 reviews) | 7.7 (254 reviews) | 
| **REST APIs** | 8.4 (42 reviews) | 7.9 (268 reviews) | 
| **Data Orchestration** | 7.9 (39 reviews) | 7.9 (257 reviews) | 
| **Customization** | 8.6 (44 reviews) | 8.2 (286 reviews) | 
| **Extensibility** | 8.6 (46 reviews) | 8.1 (276 reviews) | 

#### Generative AI

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **AI Text Generation** | 8.3 (23 reviews) | 7.4 (222 reviews) | 
| **AI Text Summarization** | 8.1 (23 reviews) | 7.6 (214 reviews) | 
| **Generative AI** | Not enough data | Not enough data | 

#### Agentic AI - E-Commerce Platforms

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Autonomous Task Execution** | 7.1 (16 reviews) | 7.0 (28 reviews) | 
| **Cross-system Integration** | 7.8 (18 reviews) | 7.3 (29 reviews) | 
| **Adaptive Learning** | 7.3 (15 reviews) | 7.5 (28 reviews) | 
| **Natural Language Interaction** | 7.7 (16 reviews) | 7.4 (29 reviews) | 
| **Proactive Assistance** | 7.1 (16 reviews) | 7.4 (28 reviews) | 
| **Decision Making** | 7.5 (16 reviews) | 7.6 (28 reviews) | 
| **Accounting Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Inventory Control** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Reordering** | Not enough data | Not enough data | 
| **Bulk Ordering** | Not enough data | Not enough data | 
| **Multi-Currency** | Not enough data | Not enough data | 
| **Customer Accounts** | Not enough data | Not enough data | 
| **Multi-Location** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Shopping Cart** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Order Tracking** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Loyalty Program** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Inventory Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Kitting** | Not enough data | Not enough data | 
| **Customer Touchpoints** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Web/Mobile App Development** | Not enough data | Not enough data | 
| **Product Catalog** | Not enough data | Not enough data | 
| **Inventory Optimization** | Not enough data | Not enough data | 
| **De-Coupled Front & Back Ends** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **Product Configurator** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Inventory Auditing** | Not enough data | Not enough data | 
| **Quotes/Estimates** | Not enough data | Not enough data | 
| **Customer History** | Not enough data | Not enough data | 
| **Invoice Creation** | Not enough data | Not enough data | 
| **For Small Businesses** | Not enough data | Not enough data | 
| **Abandoned Cart Saver** | Not enough data | Not enough data | 
| **Sales Trend Analysis** | Not enough data | Not enough data | 

#### Merchandising/Marketing

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Storefront Design Tools** | 7.5 (239 reviews) | 8.4 (471 reviews) | 
| **Product Visualization** | 8.0 (272 reviews) | 8.5 (485 reviews) | 
| **Recommendations / Personalization** | 7.8 (334 reviews) | 7.9 (477 reviews) | 
| **Promotions and Discounts** | 7.8 (347 reviews) | 7.9 (489 reviews) | 
| **Shopping Cart Abandonment** | 7.2 (306 reviews) | 7.9 (461 reviews) | 
| **Product Reviews** | 7.6 (308 reviews) | 7.7 (450 reviews) | 
| **SEO** | 7.8 (323 reviews) | 8.0 (460 reviews) | 

#### Product Catalog

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Content Management** | 8.1 (363 reviews) | 8.4 (481 reviews) | 
| **Product Configuration** | 8.2 (340 reviews) | 8.3 (466 reviews) | 
| **Product Search and Filtering** | 7.5 (346 reviews) | 8.1 (458 reviews) | 
| **Intangible Products** | 7.9 (258 reviews) | 7.8 (389 reviews) | 
| **Discount Management** | Not enough data | Not enough data | 

#### Order Process

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Checkout Process** | 8.1 (349 reviews) | 8.7 (488 reviews) | 
| **Shipping Options** | 8.0 (337 reviews) | 8.2 (464 reviews) | 
| **Tax Display and Processing** | 8.1 (324 reviews) | 8.3 (459 reviews) | 
| **Payment Processing** | 8.3 (330 reviews) | 8.8 (473 reviews) | 
| **Order Management** | 8.2 (341 reviews) | 8.6 (469 reviews) | 
| **Returns / Refunds** | 7.6 (307 reviews) | 8.1 (458 reviews) | 
| **Retail Inventory Management** | 7.9 (308 reviews) | 8.0 (456 reviews) | 
| **Multi-Channel Fulfillment** | 7.9 (184 reviews) | 8.2 (413 reviews) | 
| **Returns Management** | Not enough data | Not enough data | 
| **Order Processing** | Not enough data | Not enough data | 
| **Order Fulfillment** | Not enough data | Not enough data | 
| **Purchase Order Management** | Not enough data | Not enough data | 
| **Backorder Management** | Not enough data | Not enough data | 
| **Special Order Management** | Not enough data | Not enough data | 
| **Payment Options** | Not enough data | Not enough data | 
| **Sales Order Management** | Not enough data | Not enough data | 
| **Purchase Order Management** | Not enough data | Not enough data | 
| **Credit Card Processing** | Not enough data | Not enough data | 

#### Multi-Channel Support

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Omnichannel** | 7.7 (286 reviews) | 8.2 (429 reviews) | 
| **Mobile** | 7.5 (302 reviews) | 8.6 (450 reviews) | 
| **Social Commerce** | 7.2 (257 reviews) | 8.2 (418 reviews) | 
| **Customer Service** | 7.4 (287 reviews) | 8.4 (464 reviews) | 
| **Store Locator** | 7.3 (233 reviews) | 7.7 (374 reviews) | 
| **3rd-Party Store Integration** | 7.6 (191 reviews) | 8.2 (399 reviews) | 
| **B2B** | 7.6 (236 reviews) | 7.5 (374 reviews) | 
| **Multi-Store** | Not enough data | Not enough data | 
| **Point of Sale (POS) Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Mobile Commerce** | Not enough data | Not enough data | 

#### Platform

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **APIs** | 8.1 (298 reviews) | 8.4 (430 reviews) | 
| **Customization** | 8.3 (359 reviews) | 8.2 (493 reviews) | 
| **Integrations to Add-on Tools** | 8.2 (332 reviews) | 8.4 (478 reviews) | 
| **User Management** | 8.1 (332 reviews) | 8.5 (459 reviews) | 
| **Reporting / Analytics** | 7.1 (251 reviews) | 8.2 (467 reviews) | 
| **Security** | 7.8 (323 reviews) | 8.7 (456 reviews) | 
| **Multi-Channel Management** | 8.2 (280 reviews) | 8.3 (377 reviews) | 
| **Admin Access Rights** | 8.4 (320 reviews) | 8.5 (437 reviews) | 
| **Test-to-Product Migration** | 7.6 (277 reviews) | 7.8 (401 reviews) | 
| **Internationalization** | 8.0 (271 reviews) | 8.2 (389 reviews) | 
| **Cross Browser Support** | 8.2 (304 reviews) | 8.5 (421 reviews) | 
| **Performance and Reliability** | 7.8 (348 reviews) | 8.8 (473 reviews) | 
| **Mobile Access** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Shipping Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Catalog Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Promotions Management** | Not enough data | Not enough data | 
| **Reviews Management** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **Price/Margin Management** | Not enough data | Not enough data | 
| **Application Management** | Not enough data | Not enough data | 
| **Product Data Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Invoice Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Warehouse Management** | Not enough data | Not enough data | 
| **Sales Tax Management** | Not enough data | Not enough data | 
| **Customer Management** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Data Security** | Not enough data | Not enough data | 

### AWS Marketplace

| Product | Score | Reviews |
|---|---|---|
| **Adobe Commerce (formerly Magento Commerce)** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |

#### Agentic AI - AWS Marketplace

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **Adobe Commerce (formerly Magento Commerce)** | N/A | N/A |
| **Shopify Plus** | 8.0/10 | 89 |

#### Reporting

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Reports & Analytics** | Not enough data | 8.0 (80 reviews) | 
| **Data Transfer Tools** | Not enough data | 7.6 (73 reviews) | 

#### Omnichannel Features 

| Feature | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Retail Management** | Not enough data | 8.3 (77 reviews) | 
| **POS Integration** | Not enough data | 8.1 (76 reviews) | 
| **Social Media Integration** | Not enough data | 7.9 (78 reviews) | 
| **Customer Service Integration** | Not enough data | 8.1 (80 reviews) | 
| **Marketing Tools** | Not enough data | 8.0 (77 reviews) | 
| **E-commerce Integration** | Not enough data | 8.7 (82 reviews) | 
| **ERP Integration** | Not enough data | 7.4 (76 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)

**Unique to Adobe Commerce (formerly Magento Commerce) (4):** [Shopping Cart Software](https://www.g2.com/categories/shopping-cart), [E-Merchandising Software](https://www.g2.com/categories/e-merchandising), [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization), [AWS Marketplace Software](https://www.g2.com/categories/aws-marketplace)

**Unique to Shopify Plus (1):** [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce)


---
## Reviewer Demographics

### By Company Size

| Segment | Adobe Commerce (formerly Magento Commerce) | Shopify Plus | 
|---|---|---|
| **Small-Business** | 58.9% | 69.0% | 
| **Mid-Market** | 31.2% | 27.4% | 
| **Enterprise** | 9.8% | 3.6% | 

### By Industry

#### Adobe Commerce (formerly Magento Commerce)

- **Retail:** 13.1%
- **Information Technology and Services:** 11.8%
- **Computer Software:** 7.3%
- **Internet:** 7.2%
- **Consumer Goods:** 5.9%
- **Marketing and Advertising:** 5.5%
- **Apparel & Fashion:** 5.2%
- **Health, Wellness and Fitness:** 2.3%
- **Sporting Goods:** 2.3%
- **Design:** 2.3%
- **Other:** 37.0%

#### Shopify Plus

- **Retail:** 21.3%
- **Apparel & Fashion:** 13.7%
- **Consumer Goods:** 7.4%
- **Information Technology and Services:** 5.2%
- **Health, Wellness and Fitness:** 4.9%
- **Food & Beverages:** 4.5%
- **Marketing and Advertising:** 4.4%
- **Computer Software:** 4.1%
- **Cosmetics:** 2.6%
- **Consumer Electronics:** 2.3%
- **Other:** 29.7%

---
## Alternatives

### Alternatives to Adobe Commerce (formerly Magento Commerce)

- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (704 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.3/5 stars (369 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5143 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1284 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (582 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (335 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (839 reviews)
- [Square Online (formerly Weebly)](https://www.g2.com/products/square-online-formerly-weebly/reviews) — 4.2/5 stars (482 reviews)
- [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) — 4.1/5 stars (4955 reviews)

### Alternatives to Shopify Plus

- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (704 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (582 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.3/5 stars (369 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (335 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (269 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1284 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Miva](https://www.g2.com/products/miva/reviews) — 4.4/5 stars (190 reviews)
- [commercetools](https://www.g2.com/products/commercetools/reviews) — 4.5/5 stars (17 reviews)

---
## Top Discussions

### Adobe Commerce (formerly Magento Commerce)

- Title: [What is Adobe Commerce (formerly Magento Commerce) used for?](https://www.g2.com/discussions/what-is-adobe-commerce-formerly-magento-commerce-used-for) — 2 comments, 1 upvote
  > **Top comment:** "Adobe Commerce (formerly Magento Commerce) is an eCommerce platform used to build and manage online stores. It allows businesses to customize their stores,..."
- Title: [Why Magento Comes with So many Releases frequently?](https://www.g2.com/discussions/why-magento-comes-with-so-many-releases-frequently) — 2 comments, 1 upvote
  > **Top comment:** "I lost over 150k in an investment trading company ; i was down because the company refused to let me make withdrawals and kept asking for more money…. My..."
- Title: [How can we reach out for better customer support?](https://www.g2.com/discussions/how-can-we-reach-out-for-better-customer-support) — 1 comment, 1 upvote
  > **Top comment:** "Usually I don’t write these kind of reviews but this time I just want to protect people from future scam… because these croocks aren’t going to stop I know..."
- Title: [Is there a platform similar where I can track my in store purchases as well? A joint in store and online store account?](https://www.g2.com/discussions/32701-is-there-a-platform-similar-where-i-can-track-my-in-store-purchases-as-well-a-joint-in-store-and-online-store-account) — 1 comment, 1 upvote
  > **Top comment:** "Check out the guys at SyncSpider.com they can help you integrate with other platforms to support. "
- Title: [Much better mobile compatibility is needed. Or a lite version mobile native app could be a better](https://www.g2.com/discussions/much-better-mobile-compatibility-is-needed-or-a-lite-version-mobile-native-app-could-be-a-better) — 1 comment, 1 upvote
  > **Top comment:** "Hi, Maybe you are interested in https://argentotheme.com/ which made our website run really great, with AMP feature and requireJS optimalization its flying."

### Shopify Plus

- Title: [How does Shopify plus work?](https://www.g2.com/discussions/how-does-shopify-plus-work) — 2 comments
  > **Top comment:** "It simply work amazing."
- Title: [What differentiates Shopify Plus?](https://www.g2.com/discussions/what-differentiates-shopify-plus) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Built to handle fast growth and billion-dollar revenue, Shopify Plus is the premium Shopify plan for modern enterprise brands. You get the same powerful..."
- Title: [What brands use Shopify plus?](https://www.g2.com/discussions/what-brands-use-shopify-plus) — 1 comment
  > **Top comment:** "Kelle Company"
- Title: [What are the features of Shopify?](https://www.g2.com/discussions/shopify-plus-what-are-the-features-of-shopify) — 1 comment
  > **Top comment:** "Fully customizable website, online store, and blog
Unlimited bandwidth, product inventory, and customer data
Sell on new sales channels like Pinterest and..."
- Title: [How can I earn financially with Shopify Plus](https://www.g2.com/discussions/comment-puis-je-gagner-financierement-avec-shopify-plus) — 1 comment, 1 upvote
  > **Top comment:** "When you give job approchunities?"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/adobe-commerce-formerly-magento-commerce-vs-shopify-plus)