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Compare WhatsApp Business Platform and tawk.to

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At a Glance
WhatsApp Business Platform
WhatsApp Business Platform
Star Rating
(173)4.6 out of 5
Market Segments
Small-Business (64.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about WhatsApp Business Platform
tawk.to
tawk.to
Star Rating
(195)4.5 out of 5
Market Segments
Small-Business (73.9% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that WhatsApp Business Platform excels in overall user satisfaction, reflected in its higher G2 Score of 79.01 compared to tawk.to's 54.96. Users appreciate its robust features for businesses, such as timing, catalog management, and quick replies, making it a strong choice for new businesses.
  • Users say tawk.to stands out for its simplicity and ease of use, with many highlighting that it is "very simple to set up and simple to use." This makes it particularly appealing for small businesses looking for a straightforward solution without the complexity.
  • Reviewers mention that WhatsApp Business Platform offers valuable features like free international calling and instant file sharing, which help users stay connected without incurring high costs. This functionality is especially beneficial for businesses that operate globally.
  • According to verified reviews, tawk.to is praised for its affordability, with many users noting that it has many features available for free, making it an attractive option for budget-conscious businesses. Users appreciate that even the paid version is very cheap.
  • G2 reviewers highlight that while both platforms are user-friendly, WhatsApp Business Platform edges out slightly in ease of setup and admin tasks, with users finding it easy to navigate and manage their business communications effectively.
  • Users report that tawk.to provides a strong pop-up chat feature, which is rated highly by users, enhancing customer engagement on websites. This feature, combined with its high ratings for customization, makes it a solid choice for businesses looking to tailor their customer interaction experience.
Pricing
Entry-Level Pricing
WhatsApp Business Platform
No pricing available
tawk.to
Free
Free
Per Month
Browse all 5 pricing plans
Free Trial
WhatsApp Business Platform
Free Trial is available
tawk.to
Free Trial is available
Ratings
Meets Requirements
8.9
147
9.1
168
Ease of Use
9.1
152
9.1
168
Ease of Setup
9.0
121
9.2
83
Ease of Admin
8.6
53
9.1
77
Quality of Support
8.2
145
8.4
137
Has the product been a good partner in doing business?
8.9
53
9.0
66
Product Direction (% positive)
9.3
145
9.0
161
Features by Category
Generative AI
7.7
76
6.5
12
7.6
71
6.5
11
7.1
72
6.4
11
Communication
8.9
113
9.2
135
|
Verified
9.3
114
8.9
136
|
Verified
7.8
106
8.0
100
|
Verified
9.0
113
8.9
118
|
Verified
8.0
106
8.3
41
Internal Use
8.5
104
8.5
124
|
Verified
8.8
113
8.8
123
|
Verified
8.5
115
8.4
113
8.6
110
8.6
116
|
Verified
8.9
115
8.7
111
|
Verified
8.7
112
8.3
112
|
Verified
8.1
39
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.2
34
Not enough data
8.1
36
Not enough data
8.9
38
Not enough data
8.1
36
Not enough data
8.5
35
Not enough data
8.4
37
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
7.9
35
Not enough data
7.7
36
Not enough data
8.3
35
Not enough data
8.0
36
Not enough data
Categories
Categories
Shared Categories
WhatsApp Business Platform
WhatsApp Business Platform
tawk.to
tawk.to
WhatsApp Business Platform and tawk.to are categorized as Live Chat
Unique Categories
WhatsApp Business Platform
WhatsApp Business Platform is categorized as WhatsApp Marketing
tawk.to
tawk.to has no unique categories
Reviews
Reviewers' Company Size
WhatsApp Business Platform
WhatsApp Business Platform
Small-Business(50 or fewer emp.)
64.0%
Mid-Market(51-1000 emp.)
28.0%
Enterprise(> 1000 emp.)
8.1%
tawk.to
tawk.to
Small-Business(50 or fewer emp.)
73.9%
Mid-Market(51-1000 emp.)
21.3%
Enterprise(> 1000 emp.)
4.8%
Reviewers' Industry
WhatsApp Business Platform
WhatsApp Business Platform
Information Technology and Services
11.8%
Computer Software
10.6%
Marketing and Advertising
8.7%
Retail
4.3%
Automotive
4.3%
Other
60.2%
tawk.to
tawk.to
Computer Software
12.2%
Information Technology and Services
11.2%
Marketing and Advertising
8.5%
Internet
5.3%
Education Management
4.3%
Other
58.5%
Alternatives
WhatsApp Business Platform
WhatsApp Business Platform Alternatives
Genesys Cloud CX
Genesys Cloud CX
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Brevo Marketing Platform
Brevo Marketing Platform
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Wati
Wati
Add Wati
Fin by Intercom
Fin by Intercom
Add Fin by Intercom
tawk.to
tawk.to Alternatives
Zendesk for Customer Service
Zendesk for Customer Service
Add Zendesk for Customer Service
Fin by Intercom
Fin by Intercom
Add Fin by Intercom
Tidio
Tidio
Add Tidio
Drift
Drift
Add Drift
Discussions
WhatsApp Business Platform
WhatsApp Business Platform Discussions
Monty the Mongoose crying
WhatsApp Business Platform has no discussions with answers
tawk.to
tawk.to Discussions
What is tawk.to used for?
1 Comment
AS
It's a live chatting software used on the website to interact with clients mostly.Read more
Monty the Mongoose crying
tawk.to has no more discussions with answers