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Compare Unbounce Landing Pages and Webflow 
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At a Glance
Market Segments
Small-Business (59.7% of reviews)
Small-Business (70.1% of reviews)
Entry-Level Pricing
$74.00 Per Month
Free
Unbounce Landing Pages
Star Rating
(384)4.3 out of 5
Market Segments
Small-Business (59.7% of reviews)
Pros & Cons
Entry-Level Pricing
$74.00 Per Month
Free Trial is available
Browse all 4 pricing plansWebflow
Star Rating
(962)4.4 out of 5
Market Segments
Small-Business (70.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Unbounce excels in A/B Testing capabilities, with a score of 8.9, allowing marketers to easily optimize their landing pages. In contrast, Webflow's A/B Testing scored lower at 6.4, which may limit users looking for robust testing features.
- Reviewers mention that Webflow shines in its advanced customization options, scoring 8.6, which allows for greater flexibility in design. Unbounce, while user-friendly, scored 7.6 in this area, indicating it may not offer the same level of design freedom.
- G2 users highlight that Webflow's reporting and analytics features are superior, with a score of 9.2, providing in-depth insights into user behavior. Unbounce, on the other hand, scored 7.0, which may not meet the needs of users requiring detailed analytics.
- Users on G2 say that Unbounce's ease of setup is a strong point, scoring 8.8, making it a great choice for small businesses looking to quickly launch campaigns. Webflow's ease of setup scored slightly lower at 8.6, which may still be satisfactory but not as streamlined.
- Reviewers mention that Webflow's mobile optimization features are top-notch, scoring 8.9, ensuring that websites look great on all devices. Unbounce scored 8.0 in this area, which is good but may not provide the same level of assurance for mobile users.
- Users report that Unbounce's customer support is reliable, with a score of 8.4, which is crucial for users needing assistance. Webflow's support, while decent, may not be as responsive, reflecting a slightly lower user satisfaction in this area.
Pricing
Entry-Level Pricing
Unbounce Landing Pages
Build
$74.00
Per Month
Easily build and launch high-converting landing pages for any campaign
- Landing page builder
- Unlimited landing pages, popups, and sticky bars
- Form builder
Webflow
Starter
Free
For those getting started with Webflow.
- Webflow.io domain
- 2 pages
- 20 CMS collections
Free Trial
Unbounce Landing Pages
Free Trial is available
Webflow
No trial information availableRatings
Meets Requirements
8.5
325
8.6
775
Ease of Use
8.6
325
8.1
817
Ease of Setup
8.7
186
8.4
527
Ease of Admin
8.6
174
8.7
367
Quality of Support
8.4
287
8.5
687
Has the product been a good partner in doing business?
8.8
171
8.9
350
Product Direction (% positive)
8.4
306
8.8
752
Features by Category
Content
Not enough data
8.6
307
|
Verified
Not enough data
7.8
314
|
Verified
Not enough data
7.4
216
Not enough data
7.3
287
Not enough data
7.5
206
Not enough data
7.6
271
|
Verified
Not enough data
7.8
303
|
Verified
Not enough data
7.3
284
|
Verified
Not enough data
8.1
296
|
Verified
Design
Not enough data
7.9
285
|
Verified
Not enough data
8.4
297
|
Verified
Not enough data
8.7
297
|
Verified
Not enough data
9.1
308
|
Verified
Platform
Not enough data
8.8
290
Not enough data
8.5
301
|
Verified
Not enough data
8.5
295
|
Verified
Not enough data
7.8
293
|
Verified
Not enough data
7.9
274
|
Verified
Not enough data
7.6
256
Not enough data
6.9
252
Not enough data
7.7
271
|
Verified
Agentic AI - Web Content Management
Not enough data
5.6
45
Not enough data
Feature Not Available
Analytics
Not enough data
8.0
27
Not enough data
7.6
27
Not enough data
7.7
27
Not enough data
7.5
27
Not enough data
7.8
27
Not enough data
8.2
27
Content Management
Not enough data
8.1
26
Not enough data
8.6
27
Not enough data
8.2
27
Design & Development
Not enough data
8.3
27
Not enough data
8.7
27
Not enough data
9.1
27
Agentic AI - Digital Experience Platforms
Not enough data
5.8
10
Not enough data
6.5
10
Not enough data
6.2
10
Not enough data
6.2
10
Not enough data
6.3
10
Design and Customization
7.6
21
Not enough data
7.7
24
Not enough data
8.3
24
Not enough data
7.7
25
Not enough data
Campaigns
7.4
16
Not enough data
7.6
13
Not enough data
8.5
21
Not enough data
7.1
21
Not enough data
Integrations
8.0
23
Not enough data
6.7
11
Not enough data
6.9
14
Not enough data
7.2
13
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Translation Support
Not enough data
7.9
36
Not enough data
7.6
35
Not enough data
6.5
33
Not enough data
6.2
35
Not enough data
6.4
32
Visitor Customization
Not enough data
7.4
33
Not enough data
7.5
33
Not enough data
7.8
33
Not enough data
7.7
33
Generative AI
Not enough data
6.2
21
Not enough data
Feature Not Available
Page Customization
8.8
69
|
Verified
8.3
242
7.7
69
|
Verified
8.0
240
7.4
67
|
Verified
8.6
242
7.7
62
|
Verified
8.3
240
Page Optimization
8.9
66
|
Verified
6.9
208
8.0
70
|
Verified
8.9
244
7.6
62
|
Verified
7.1
224
6.4
57
|
Verified
8.1
238
Integrations
7.1
34
|
Verified
6.2
205
7.9
50
|
Verified
6.8
210
8.6
66
|
Verified
8.4
224
Generative AI
5.8
12
6.4
169
Agentic AI - Landing Page Builders
Not enough data
6.0
45
Computing
7.8
22
8.1
43
6.9
15
6.9
45
8.1
27
8.0
46
Experimental Design
8.0
23
8.6
46
7.8
23
8.8
47
8.1
24
8.7
45
Analytics
7.1
25
7.5
48
5.9
15
6.2
40
Agentic AI - A/B Testing
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
6.5
8
Not enough data
6.0
8
Platform Basics
Not enough data
8.0
280
Not enough data
8.5
285
Not enough data
8.4
291
Not enough data
8.2
283
Platform Additional Functionalities
Not enough data
7.7
261
Not enough data
7.5
257
Not enough data
7.5
269
Agentic AI - Web Design
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Personalization
Not enough data
5.6
14
Not enough data
6.4
14
Not enough data
5.8
14
Not enough data
Feature Not Available
Not enough data
5.7
14
Not enough data
5.6
14
Customizations
Not enough data
8.1
323
Not enough data
8.3
344
Not enough data
8.5
342
Not enough data
8.5
324
Growth
Not enough data
8.1
337
Not enough data
6.8
315
Not enough data
7.0
307
Not enough data
5.8
289
Not enough data
8.4
326
Content
Not enough data
6.6
290
Not enough data
8.5
344
Not enough data
8.0
317
Not enough data
5.4
253
Support
Not enough data
8.2
314
Categories
Categories
Shared Categories
Unbounce Landing Pages and Webflow are categorized as Landing Page Builders and A/B Testing
Unique Categories
Unbounce Landing Pages is categorized as Pop-Up Builder
Webflow is categorized as Personalization, Digital Experience Platforms (DXP), Website Builder, Web Design, Web Content Management, Managed Hosting, and Website Translation Tools
Reviews
Reviewers' Company Size
Unbounce Landing Pages
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Webflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.9%
Computer Software
13.1%
Internet
7.2%
Information Technology and Services
6.7%
Financial Services
4.3%
Other
38.9%
Design
18.2%
Marketing and Advertising
13.6%
Computer Software
11.8%
Information Technology and Services
10.7%
Financial Services
4.5%
Other
41.2%
Discussions
What is unbounce used for?
3 Comments
FR
Unbounce is used to build landing pages - these are web pages that can be embedded under an existing domain/website but they serve a single purpose: for the...Read more
What is Unbouncepages?
2 Comments
LF
It is a marketing tool that makes easy create, manage and measure landing pages, and is capable to connect with other tools.Read more
What’s a unique visitor?
1 Comment
NS
This is how Unbounce counts visitors: "Unbounce uses a Page Visitor cookie, named ubvs, to track page traffic. The cookie uniquely (but anonymously)...Read more
How do I get email notifications about purchases sent to my client and not to me?
2 Comments
KB
Go to your admin settings and you can select the email you want to see notifs from!Read more
Is Webflow good for developers?
2 Comments
PL
Yes, if you're not a fan of coding the front end looks it cuts that time down quite a bit.Read more
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