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Compare Perpetua and Zitcha 
At a Glance
Market Segments
Small-Business (75.6% of reviews)
Small-Business (62.5% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
$695.00 Per Month
No pricing available
Perpetua
Star Rating
(78)4.5 out of 5
Market Segments
Small-Business (75.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$695.00 Per Month
Browse all 3 pricing plansZitcha
Star Rating
(18)4.3 out of 5
Market Segments
Small-Business (62.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about ZitchaPerpetua vs Zitcha
When assessing the two solutions, reviewers found Perpetua easier to use, set up, and administer. Reviewers also preferred doing business with Perpetua overall.
- Reviewers felt that Zitcha meets the needs of their business better than Perpetua.
- When comparing quality of ongoing product support, reviewers felt that Perpetua is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Zitcha over Perpetua.
Pricing
Entry-Level Pricing
Perpetua
Essentials
$695.00
Per Month
Up to 10k in monthly ad spend
- AI-powered bid optimization
- Automated keyword harvesting
- In-depth performance & profitability reporting
Zitcha
No pricing availableFree Trial
Perpetua
No trial information availableZitcha
No trial information availableRatings
Meets Requirements
8.4
50
8.8
16
Ease of Use
8.5
50
8.4
16
Ease of Setup
9.3
29
8.5
14
Ease of Admin
9.3
30
7.8
6
Quality of Support
9.0
52
7.9
15
Has the product been a good partner in doing business?
9.2
30
8.3
6
Product Direction (% positive)
8.3
41
8.5
16
Features by Category
Channel Functionality
8.3
21
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
23
Not enough data
8.5
23
Not enough data
Feature Not Available
Not enough data
7.5
18
Not enough data
8.0
15
Not enough data
8.6
13
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
20
Not enough data
Feature Not Available
Not enough data
7.7
10
Not enough data
7.2
9
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
20
Not enough data
8.3
17
Not enough data
7.2
10
Not enough data
7.9
19
Not enough data
Platform
7.0
10
Not enough data
7.1
16
Not enough data
Feature Not Available
Not enough data
7.8
21
Not enough data
7.9
16
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Integration
8.1
14
Not enough data
8.0
16
Not enough data
7.4
13
Not enough data
Store Management
7.5
12
Not enough data
8.2
16
Not enough data
Agentic AI - Online Marketplace Optimization Tools
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
7
7.8
12
8.8
10
8.8
12
7.8
9
9.1
13
8.0
11
8.3
13
Platform Data
8.0
11
8.7
14
7.7
10
8.1
14
7.9
11
8.5
14
Platform Additional Functionality
Not enough data
7.7
14
7.8
9
7.9
13
8.3
9
8.8
14
7.2
6
8.2
13
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
23
Not enough data
8.5
23
Not enough data
Feature Not Available
Not enough data
7.5
18
Not enough data
8.0
15
Not enough data
8.6
13
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
20
Not enough data
Feature Not Available
Not enough data
7.7
10
Not enough data
7.2
9
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
20
Not enough data
8.3
17
Not enough data
7.2
10
Not enough data
7.9
19
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.0
10
Not enough data
7.1
16
Not enough data
Feature Not Available
Not enough data
7.8
21
Not enough data
7.9
16
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Influencer Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Perpetua and Zitcha are categorized as Retail Media Advertising Platforms
Unique Categories
Perpetua is categorized as Online Marketplace Optimization Tools, Demand Side Platform (DSP), Display Advertising, and Influencer Marketing Platforms
Zitcha has no unique categories
Reviews
Reviewers' Company Size
Perpetua
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zitcha
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
34.6%
Health, Wellness and Fitness
14.1%
Consumer Goods
12.8%
Retail
7.7%
Food & Beverages
6.4%
Other
24.4%
Marketing and Advertising
25.0%
Retail
12.5%
Manufacturing
6.3%
Consulting
6.3%
Utilities
6.3%
Other
43.8%
Discussions
Is it planned to add more retailers for Advertising?
1 Comment
Official Response from Perpetua
Hi Guillaume, in addition to Amazon and Walmart we currently support Instacart and are actively integrating with Criteo (ask someone on our team if you'd...Read more
Perpetua has no more discussions with answers
Zitcha has no discussions with answers
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