Compare Optimizely Configured Commerce and Salesforce B2C Commerce 
At a Glance
Market Segments
Mid-Market (52.6% of reviews)
Mid-Market (40.6% of reviews)
Entry-Level Pricing
No pricing available
Contact Us Per Year
Optimizely Configured Commerce
Star Rating
(20)4.2 out of 5
Market Segments
Mid-Market (52.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Optimizely Configured CommerceSalesforce B2C Commerce
Star Rating
(579)4.3 out of 5
Market Segments
Mid-Market (40.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Salesforce Commerce for B2C excels in user experience, with many users highlighting its user-friendly interface and efficient navigation. One user mentioned, "I enjoy navigating through it," which reflects the platform's intuitive design that simplifies daily operations.
- Users say that Salesforce Commerce for B2C offers a robust solution for managing online stores, particularly praising its personalization tools and seamless checkout process. Reviewers noted that it effectively solved inventory tracking issues and helped manage customers and sales in one system, making it a strong choice for businesses looking for comprehensive e-commerce capabilities.
- According to verified reviews, Optimizely Configured Commerce stands out for its built-in commerce manager, which is particularly beneficial for product managers and developers. Users appreciate how this feature simplifies complex B2B needs, allowing for personalized buying experiences with custom catalogs and tiered pricing.
- Reviewers mention that while Salesforce Commerce for B2C has a higher overall satisfaction score, Optimizely Configured Commerce shines in areas like customization and extensibility. Users have noted its ability to create tailored solutions that meet specific business requirements, which can be a significant advantage for companies with unique needs.
- Users highlight the importance of support, with Salesforce Commerce for B2C receiving praise for its quality of support. Reviewers have expressed satisfaction with the assistance provided, stating that the platform has been a good partner in business, which is crucial for ongoing operations and troubleshooting.
- G2 reviewers report that while both platforms cater to mid-market businesses, Salesforce Commerce for B2C has a more substantial market presence and user base, with over 500 reviews compared to Optimizely's 19. This larger volume of feedback suggests a more reliable understanding of user experiences and satisfaction levels.
Pricing
Entry-Level Pricing
Optimizely Configured Commerce
No pricing availableSalesforce B2C Commerce
B2C Commerce - Growth
Contact Us
Per Year
Create AI-powered consumer experiences with templates and composable storefronts, including multiple sites and price books.
- 5 sites
- 10 price books
- 1.2M On-demand Sandbox Credits
Free Trial
Optimizely Configured Commerce
No trial information availableSalesforce B2C Commerce
No trial information availableRatings
Meets Requirements
8.0
15
8.7
347
Ease of Use
7.6
15
8.2
447
Ease of Setup
6.7
11
7.9
274
Ease of Admin
7.7
11
8.1
131
Quality of Support
8.0
15
8.3
327
Has the product been a good partner in doing business?
8.0
11
8.6
129
Product Direction (% positive)
7.7
15
8.7
330
Features by Category
Design
Not enough data
8.3
28
Not enough data
8.5
29
Not enough data
8.6
28
Not enough data
8.5
28
Personalization
Not enough data
8.3
28
Not enough data
8.3
28
Not enough data
8.5
29
Not enough data
8.5
27
Analysis
Not enough data
8.4
27
Not enough data
8.7
26
Not enough data
8.3
25
Merchandising
Not enough data
9.2
22
Not enough data
9.3
22
Not enough data
9.3
22
Not enough data
8.6
22
Not enough data
8.8
22
Analytics
Not enough data
9.2
22
Not enough data
9.2
22
Administration
Not enough data
9.2
21
Not enough data
9.0
21
Administration
Not enough data
9.0
27
Not enough data
8.7
26
Not enough data
8.8
27
Integrations
Not enough data
8.8
27
Not enough data
9.0
27
Not enough data
8.6
27
Cart Management
Not enough data
8.3
28
Not enough data
8.5
27
Not enough data
8.6
26
Not enough data
8.6
27
Headless Commerce
9.0
8
8.2
97
9.0
7
8.5
101
8.8
8
8.4
99
9.4
8
8.4
102
9.5
7
8.4
101
Generative AI
8.8
7
8.1
82
8.8
7
7.9
86
Agentic AI - E-Commerce Platforms
Not enough data
8.8
18
Not enough data
8.4
18
Not enough data
8.6
18
Not enough data
8.6
18
Not enough data
8.6
18
Not enough data
8.6
18
Merchandising/Marketing
8.1
12
8.3
216
8.8
12
8.3
162
7.9
12
8.2
232
7.5
10
8.0
222
8.1
9
7.7
208
8.7
9
8.1
207
7.8
12
8.1
205
Product Catalog
8.1
12
8.4
218
7.9
12
8.2
215
8.1
12
8.3
224
7.5
10
8.2
195
Order Process
7.9
12
8.3
218
8.3
12
8.2
212
7.9
12
8.3
209
8.3
11
8.3
215
8.6
11
8.3
217
8.3
10
7.9
203
8.2
10
8.3
204
8.7
10
8.2
187
Multi-Channel Support
8.3
11
8.3
200
8.1
12
8.2
203
9.6
8
8.4
187
8.7
10
8.3
207
9.0
10
8.0
193
9.6
9
8.1
134
8.1
12
8.2
182
Platform
7.9
12
8.2
199
7.8
12
8.2
216
7.6
12
8.3
206
8.3
12
8.4
216
7.6
12
8.2
221
8.5
12
8.6
210
8.9
11
8.6
197
8.6
11
8.5
202
8.6
11
8.3
187
9.2
8
8.5
183
9.1
11
8.4
194
8.1
12
8.5
223
Reporting
Not enough data
8.6
28
Not enough data
8.5
28
Omnichannel Features
Not enough data
8.0
27
Not enough data
8.0
27
Not enough data
8.2
26
Not enough data
8.6
27
Not enough data
8.6
27
Not enough data
8.6
28
Not enough data
8.3
27
Categories
Categories
Shared Categories
Optimizely Configured Commerce and Salesforce B2C Commerce are categorized as E-Commerce Platforms
Unique Categories
Optimizely Configured Commerce has no unique categories
Salesforce B2C Commerce is categorized as E-Merchandising, Mobile E-Commerce, Omnichannel Commerce, and Shopping Cart
Reviews
Reviewers' Company Size
Optimizely Configured Commerce
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce B2C Commerce
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Wholesale
10.5%
Computer Software
10.5%
Apparel & Fashion
10.5%
Consulting
5.3%
Transportation/Trucking/Railroad
5.3%
Other
57.9%
Retail
12.4%
Information Technology and Services
11.1%
Computer Software
8.1%
Apparel & Fashion
5.6%
Accounting
4.3%
Other
58.4%
Alternatives
Discussions
What is B2B eCommerce platform?
1 Comment
PC
Optimizely's Configured Commerce, formerly known as B2B Commerce, is a SaaS e-commerce platform that provides pre-built features available through...Read more
What are B2B features?
1 Comment
PC
Optimizely's Configured Commerce product includes B2B features like Catalog, Search, Checkout, Promotions, Guest Checkout, Customer-specific pricing, payment...Read more
Optimizely Configured Commerce has no more discussions with answers
Is Salesforce an ecommerce platform?
1 Comment
ED
Yes B2C Commerce is an ecommerce platform. The Salesforce B2C Commerce Platform empowers customers to quickly grow profitability. Customers o all sizes can...Read more
What is b2b and b2c in Salesforce?
1 Comment
ED
B2B is digital solutions for business to business buyers and B2C is digital solutions for business to customer buyers. For more information checkout...Read more
What is a b2c platform?
1 Comment
VS
B2C business-to-consumer ecommerce, also called retail ecommerce, is a business model that involves sales between online businesses and consumers. B2C...Read more
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