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Compare Medallia Customer Experience and Twilio Segment 
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At a Glance
Market Segments
Enterprise (66.1% of reviews)
Mid-Market (47.7% of reviews)
Entry-Level Pricing
Contact Us Per Year
$120 Per month
Medallia Customer Experience
Star Rating
(169)4.5 out of 5
Market Segments
Enterprise (66.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Free Trial is available
Learn more about Medallia Customer ExperienceTwilio Segment
Star Rating
(562)4.5 out of 5
Market Segments
Mid-Market (47.7% of reviews)
Pros & Cons
Entry-Level Pricing
$120 Per month
Browse all 3 pricing plansMedallia Customer Experience vs Twilio Segment
When assessing the two solutions, reviewers found Twilio Segment easier to use, set up, and administer. Reviewers also preferred doing business with Twilio Segment overall.
- Reviewers felt that Twilio Segment meets the needs of their business better than Medallia Customer Experience.
- When comparing quality of ongoing product support, reviewers felt that Twilio Segment is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Medallia Customer Experience over Twilio Segment.
Pricing
Entry-Level Pricing
Medallia Customer Experience
Medallia Experience Cloud
Contact Us
Per Year
- Medallia Experience Cloud
Twilio Segment
Team
$120
Per month
- Base includes 10,000 MTU
- Unlimited Sources
- Unlimited Destinations
Free Trial
Medallia Customer Experience
Free Trial is available
Twilio Segment
Free Trial is available
Ratings
Meets Requirements
8.7
129
8.9
427
Ease of Use
8.6
139
8.7
429
Ease of Setup
7.3
97
8.5
245
Ease of Admin
7.7
74
8.9
237
Quality of Support
8.5
112
8.6
367
Has the product been a good partner in doing business?
8.6
77
8.8
225
Product Direction (% positive)
9.5
124
8.3
387
Features by Category
Administration
Not enough data
8.6
86
Not enough data
8.2
68
Not enough data
8.7
77
Not enough data
8.0
85
Management
Not enough data
8.2
43
Not enough data
8.5
52
Not enough data
8.6
49
Not enough data
8.1
48
Not enough data
8.6
46
Compliance
Not enough data
8.9
96
Not enough data
8.7
80
Not enough data
8.8
85
Not enough data
8.7
83
Security
Not enough data
9.0
56
Not enough data
8.4
54
Not enough data
8.9
50
Data Quality
Not enough data
8.7
99
Not enough data
9.1
98
Not enough data
9.3
98
Maintainence
Not enough data
9.0
53
Not enough data
8.7
46
Generative AI
Not enough data
7.1
7
Not enough data
7.4
7
Agentic AI - Data Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.5
142
|
Verified
Not enough data
8.7
147
|
Verified
Not enough data
Feature Not Available
Not enough data
8.6
138
|
Verified
Intelligence
Not enough data
8.0
123
|
Verified
Not enough data
6.9
85
|
Verified
Not enough data
Feature Not Available
Functionality
Not enough data
9.1
27
Not enough data
8.4
18
Not enough data
8.8
26
Not enough data
9.0
24
Not enough data
8.7
25
Not enough data
9.1
25
Not enough data
9.0
26
Not enough data
8.7
25
Not enough data
8.6
24
Not enough data
8.7
29
Not enough data
9.0
27
Not enough data
9.0
28
Functionality
Not enough data
9.0
21
Not enough data
8.7
21
Not enough data
9.1
24
Not enough data
8.3
21
Not enough data
8.5
18
Not enough data
8.6
23
Not enough data
8.7
20
Not enough data
8.3
15
Not enough data
8.7
18
Analytics
9.4
51
Not enough data
9.2
51
Not enough data
8.7
46
Not enough data
5.9
41
Not enough data
Customization
8.3
46
Not enough data
7.9
45
Not enough data
8.5
43
Not enough data
8.5
39
Not enough data
Generative AI
6.5
21
Not enough data
6.5
22
Not enough data
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Development
Not enough data
8.9
47
Not enough data
8.1
39
Management
Not enough data
8.0
46
Not enough data
8.6
43
Integration Options
Not enough data
8.4
23
Not enough data
8.4
23
Not enough data
8.8
39
Not enough data
8.5
20
Feedback Management
8.3
43
Not enough data
8.4
40
Not enough data
8.5
47
Not enough data
Feedback Analysis
8.1
45
Not enough data
8.3
45
Not enough data
9.3
43
Not enough data
Feedback Sources
8.3
37
Not enough data
9.1
43
Not enough data
7.1
34
Not enough data
8.1
37
Not enough data
Generative AI
6.7
20
Not enough data
6.6
22
Not enough data
Data Management
Not enough data
7.9
7
Not enough data
8.1
7
Not enough data
6.7
7
Not enough data
8.1
6
Not enough data
6.9
6
Functionality
Not enough data
8.3
7
Not enough data
7.6
7
Not enough data
8.7
5
Not enough data
7.8
6
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
6.9
6
Security
Not enough data
8.3
5
Not enough data
7.7
5
Generative AI
Not enough data
Not enough data
Functionality
Not enough data
8.4
18
Not enough data
8.6
13
Not enough data
8.6
11
Not enough data
8.8
12
Categories
Categories
Shared Categories
Medallia Customer Experience and Twilio Segment share no categories
Unique Categories
Medallia Customer Experience is categorized as Feedback Analytics and Experience Management
Twilio Segment is categorized as Consent Management Platform (CMP), Data Subject Access Request (DSAR), Data Privacy Management, Data Governance, Customer Data Platform (CDP), E-Commerce Data Integration, and Reverse ETL
Reviews
Reviewers' Company Size
Medallia Customer Experience
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Twilio Segment
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Hospitality
14.5%
Financial Services
10.3%
Information Technology and Services
7.9%
Telecommunications
6.1%
Retail
6.1%
Other
55.2%
Computer Software
21.8%
Information Technology and Services
12.9%
Financial Services
8.9%
Internet
7.3%
Marketing and Advertising
5.3%
Other
43.9%
Alternatives
Discussions
Medallia Customer Experience has no discussions with answers
What is the best way to do QA of tracking implementation?
1 Comment
CR
My experience tells me that I always need to do end-to-end testing, just relying on that whenever an event ends up in segment, it will also end up in the...Read more
I used segment in different organizations as I was the one suggesting it, but then
1 Comment
AB
There is if you become a referral partner, but is an involved process with approval....Read more
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