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Compare LiveRamp and Oracle Data Cloud

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At a Glance
LiveRamp
LiveRamp
Star Rating
(114)4.2 out of 5
Market Segments
Enterprise (51.0% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about LiveRamp
Oracle Data Cloud
Oracle Data Cloud
Star Rating
(42)4.0 out of 5
Market Segments
Mid-Market (39.5% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about Oracle Data Cloud
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that LiveRamp excels in audience segmentation with a score of 9.5, allowing for highly targeted marketing efforts, while Oracle Data Cloud, although strong, has a lower score in this area, indicating it may not offer the same level of granularity in audience targeting.
  • Reviewers mention that Oracle Data Cloud shines in data integration, particularly with 1st-party data integration scoring 9.2, compared to LiveRamp's 7.3, suggesting that Oracle provides a more seamless experience for integrating first-party data sources.
  • G2 users highlight that LiveRamp's data export tools received a commendable score of 8.7, making it easier for users to extract and utilize their data, whereas Oracle Data Cloud lacks a specific score in this area, which may indicate less robust export capabilities.
  • Users on G2 report that Oracle Data Cloud outperforms LiveRamp in ROI tracking, with a score of 9.0 compared to LiveRamp's 6.9, suggesting that Oracle provides better tools for measuring the effectiveness of marketing campaigns.
  • Reviewers say that while both platforms offer multi-user access, Oracle Data Cloud scores higher at 9.4, indicating a more flexible and user-friendly experience for teams needing collaborative access compared to LiveRamp's 8.3.
  • Users mention that Oracle Data Cloud's campaign insights feature is rated significantly higher at 8.9, compared to LiveRamp's 7.6, suggesting that Oracle provides more actionable insights for optimizing marketing campaigns.
Pricing
Entry-Level Pricing
LiveRamp
No pricing available
Oracle Data Cloud
No pricing available
Free Trial
LiveRamp
No trial information available
Oracle Data Cloud
No trial information available
Ratings
Meets Requirements
8.4
63
8.7
31
Ease of Use
8.0
62
8.2
31
Ease of Setup
7.6
33
7.8
12
Ease of Admin
7.8
33
8.3
10
Quality of Support
8.2
58
8.4
30
Has the product been a good partner in doing business?
8.7
35
8.5
11
Product Direction (% positive)
7.5
57
8.0
29
Features by Category
Data Management Platform (DMP)Hide 21 FeaturesShow 21 Features
Not enough data
8.8
18
Data Integration
Not enough data
9.2
6
Not enough data
8.8
7
Not enough data
9.3
9
Not enough data
8.3
15
Not enough data
8.5
13
Not enough data
8.7
9
Agentic AI - Data Management Platform (DMP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis & Optimization
Not enough data
9.5
10
Not enough data
8.4
15
Not enough data
8.8
14
Not enough data
8.5
8
Platform
Not enough data
8.7
13
Not enough data
8.6
13
Not enough data
9.2
10
Not enough data
8.3
9
Not enough data
9.0
10
6.7
11
Not enough data
Attribution Modeling
6.3
8
Not enough data
6.9
6
Not enough data
Feature Not Available
Not enough data
5.7
7
Not enough data
Feature Not Available
Not enough data
5.3
6
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
6.4
6
Not enough data
6.3
5
Not enough data
6.9
7
Not enough data
Feature Not Available
Not enough data
Reporting
7.4
9
Not enough data
7.6
7
Not enough data
7.1
7
Not enough data
Not enough data
Not enough data
Centralized computation
Not enough data
Not enough data
Localized computation
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.8
6
Marketing Operations
Not enough data
9.0
5
|
Verified
Not enough data
9.2
6
|
Verified
Not enough data
9.3
5
|
Verified
Not enough data
9.4
6
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
8.9
6
|
Verified
Not enough data
8.6
6
|
Verified
Not enough data
8.9
6
|
Verified
Not enough data
8.6
6
|
Verified
Not enough data
9.2
6
|
Verified
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
LiveRamp
LiveRamp
Oracle Data Cloud
Oracle Data Cloud
LiveRamp and Oracle Data Cloud share no categories
Unique Categories
LiveRamp
LiveRamp is categorized as Data Clean Room, Identity Resolution, and Attribution
Oracle Data Cloud
Oracle Data Cloud is categorized as Data Management Platform (DMP) and Marketing Analytics
Reviews
Reviewers' Company Size
LiveRamp
LiveRamp
Small-Business(50 or fewer emp.)
19.6%
Mid-Market(51-1000 emp.)
29.4%
Enterprise(> 1000 emp.)
51.0%
Oracle Data Cloud
Oracle Data Cloud
Small-Business(50 or fewer emp.)
26.3%
Mid-Market(51-1000 emp.)
39.5%
Enterprise(> 1000 emp.)
34.2%
Reviewers' Industry
LiveRamp
LiveRamp
Marketing and Advertising
38.2%
Retail
7.8%
Financial Services
6.9%
Computer Software
5.9%
Information Technology and Services
3.9%
Other
37.3%
Oracle Data Cloud
Oracle Data Cloud
Marketing and Advertising
23.7%
Information Technology and Services
21.1%
Retail
10.5%
Health, Wellness and Fitness
5.3%
Financial Services
5.3%
Other
34.2%
Alternatives
LiveRamp
LiveRamp Alternatives
Signal
Signal
Add Signal
Hightouch
Hightouch
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ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Tealium Customer Data Hub
Tealium Customer Data Hub
Add Tealium Customer Data Hub
Oracle Data Cloud
Oracle Data Cloud Alternatives
CleverTap
CleverTap
Add CleverTap
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Account Engagement
Add Salesforce Marketing Cloud Account Engagement
Netcore Customer Engagement Platform
Netcore Customer Engagement Platform
Add Netcore Customer Engagement Platform
Discussions
LiveRamp
LiveRamp Discussions
Monty the Mongoose crying
LiveRamp has no discussions with answers
Oracle Data Cloud
Oracle Data Cloud Discussions
Monty the Mongoose crying
Oracle Data Cloud has no discussions with answers