Oracle Data Cloud Reviews & Product Details

Ease and simplicity of UI. Easy to find audiences and options for potential insights you can garner from those audiences. Very straightforward in terms of ability to locate the data you have ingested, view and create audiences with the and other data, and pull audience insights. Review collected by and hosted on G2.com.

The audience insights are strong, but the media insights are not as strong as one would like. It can build strong audience profiles for insights and media strategy, but frequency management and measuring diminishing returns based on engagement is limited. Review collected by and hosted on G2.com.

It really helped turn data into something - that was helpful and provide an understanding of the company's customers. I do not use it now but used it briefly in the past! It being a complete integrated cloud which offers software as a service. Review collected by and hosted on G2.com.

I don't have a negative comment. Only because I didn't use it for too long, to have a negative opinion. I feel like it is user friendly and really helps a company understand the customers they have. Review collected by and hosted on G2.com.

The unity it can bring within the Marketing team, and gets the IT peeps bought in. It has helped strengthen our insights and depth of data. We were able to tighten the customer journey through the data and better understand our triggers. We were able to see our campaign goals and in utilizing the insights it made it simple for our marketing team to engage in the trending conversations. Review collected by and hosted on G2.com.

Cost, the licensing can get quite expensive. Plus if you are using multiple computers, each will need a license. Review collected by and hosted on G2.com.

the easy upload of data to the cloud as well as access the data from anywhere. It makes it easy to access any vm as well as having very few glitches or downtime for any server you have running on the cloud.It is also very easy to manage with a downloadable app that you can view performance on Review collected by and hosted on G2.com.

nothing with this software I dislike they are needed and useful.I like ht euser interfeca for aws servers management a little bit better but both do the same thing it is just one is more user friendly. Review collected by and hosted on G2.com.

Mostly just the functionality. It's giving us the capability to share across departments in our organization. Review collected by and hosted on G2.com.

Sharp learning curve if you aren't used to it. Review collected by and hosted on G2.com.

Great variety of audiences, purposes, etc. Review collected by and hosted on G2.com.

Almost too many to keep up with! Sometimes tricky to tell what you really need. Review collected by and hosted on G2.com.

When Facebook announced they were dropping their advanced targeting and third party vendors, we were in a bit of a panic, but with our strong partnership with Oracle and their strong partnership with Facebook, we were able to maintain strong, detailed targeting with Facebook ads. Their customer service team and partner reps are extremely responsive and helpful, helping solve any issues or glitches come up quickly. Review collected by and hosted on G2.com.

The switch from their data living in Facebook natively to living outside the platform and being imported in has been complicated and complex. I'm not sure how much of the issues are springing from Facebook and how many are from Oracle's side. Getting everything switched over has been a long and complicated process, but the team at Oracle is very responsive. Review collected by and hosted on G2.com.

best product to use collect massive data. agile and flexible. response smoothly and quickkly Review collected by and hosted on G2.com.

basicly it s not suit'bal for work with different team Review collected by and hosted on G2.com.

I like it that it is very reliable and easy to use. Review collected by and hosted on G2.com.

Documentation is fine but need a few improvement. Review collected by and hosted on G2.com.

The efficiency and how quick and easy it is to obtain customer data Review collected by and hosted on G2.com.

The fact that we do not get a better price if we order several customer data samples Review collected by and hosted on G2.com.

Offers high level data for advertising on platforms Review collected by and hosted on G2.com.

The audiences that are offered do change from time to time Review collected by and hosted on G2.com.

I like how they are able to help people with advertisement campaings. Review collected by and hosted on G2.com.

I dislike how it is a slow prosess to get the information needed. Review collected by and hosted on G2.com.

Easy to understand. All information in concise and simple. Review collected by and hosted on G2.com.

Was difficult to mesh to other data that was previously usef Review collected by and hosted on G2.com.

I love the ease of use. They make it so that pretty much anyone can use this software. Review collected by and hosted on G2.com.

I dislike how buggy things tend to be. I feel like there's always an issue that needs to be fixed, but that could also be their ancient computers. Review collected by and hosted on G2.com.

I love how resourceful and helpful Datalogix is in helping our company connect with our clients. Review collected by and hosted on G2.com.

I dont have any issues with Datalogix. I love everything about it. Review collected by and hosted on G2.com.

I love the user experience, it’s easy to use! Review collected by and hosted on G2.com.

I think some of the data they are collecting is irrelevant and not useful. Review collected by and hosted on G2.com.

What I loved about Datalogix was that is was easy to use and very helpful in understanding and sorting data. Review collected by and hosted on G2.com.

I truly don’t dislike anything about Datalogix! It’s a wonderful app! Review collected by and hosted on G2.com.

Its very effective and I find it helpful Review collected by and hosted on G2.com.

It doesnt have many features and i would like it to update Review collected by and hosted on G2.com.

Targeted Information is really at granular level. Review collected by and hosted on G2.com.

Not too sure about privacy concerns. The company should address these concerns Review collected by and hosted on G2.com.

The Oracle Data cloud has a large amount of data segments as well as audiences from other data provider partners. Review collected by and hosted on G2.com.

The integration setup and monthly minimums are not cheap. Review collected by and hosted on G2.com.

It's easy to access 3rd party data to create custom audience. Review collected by and hosted on G2.com.

The UI seems a bit primitive and not modern. Review collected by and hosted on G2.com.

Helpful multi-model and dimensional database system for online vendors and data transactions. User interface is pretty good and easy to use for newbies Review collected by and hosted on G2.com.

Can be very slow depending on the compression rate and might need to be redone when used with certain models. Review collected by and hosted on G2.com.

Pinpoint who to target based on purchasing behavioral patterns to maximize marketing messages. Review collected by and hosted on G2.com.

Consumers feel the data used to create specific messages directed to them can be seen as too creepy. Review collected by and hosted on G2.com.

They have very good industry penetration. Review collected by and hosted on G2.com.

Total lack of transparency in their retailer makeup for creating audiences as well as who is included in reporting out. Review collected by and hosted on G2.com.

Not only does Datalogix have the most expansive set of predetermined purchase based targeting segments in the market, they are willing to create custom segments to fit your clients' needs. Their support staff is attentive and they are willing to negotiate to provide you the best deal. They've also released the Buy Through Rate product that allows users to see which of their publisher partners that is plugged in the tool is the most efficient at reaching actual purchasers of a product. Also, their offline sales lift study is a great way to determine future partnerships with those pubs that boost offline sales the most. Review collected by and hosted on G2.com.

They do not have scale with rich media units and sometimes that is needed for CPG campaigns. Review collected by and hosted on G2.com.