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Compare Everflow and Google Tag Manager 
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At a Glance
Market Segments
Small-Business (82.9% of reviews)
Small-Business (53.5% of reviews)
Entry-Level Pricing
Free Trial Per Month
No pricing available
Everflow
Star Rating
(192)4.7 out of 5
Market Segments
Small-Business (82.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Learn more about EverflowGoogle Tag Manager
Star Rating
(415)4.6 out of 5
Market Segments
Small-Business (53.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Tag ManagerEverflow vs Google Tag Manager
When assessing the two solutions, reviewers found Everflow easier to use, set up, and administer. Reviewers also preferred doing business with Everflow overall.
- Reviewers felt that Google Tag Manager meets the needs of their business better than Everflow.
- When comparing quality of ongoing product support, reviewers felt that Everflow is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Everflow over Google Tag Manager.
Pricing
Entry-Level Pricing
Everflow
Try It Out
Free Trial
Per Month
Free trial to test out Everflow's white-label Partner Marketing platform with all core features, stellar customer support, powerful quick launch integrations and full API controls.
- Manage unlimited partners and channels
- Record unlimited conversions and events
- Track every channel: Affiliate, Influencer, Referral, Email, Offline, and Media Buying
Google Tag Manager
No pricing availableFree Trial
Everflow
Free Trial is available
Google Tag Manager
No trial information availableRatings
Meets Requirements
9.0
146
9.2
338
Ease of Use
8.7
147
8.0
339
Ease of Setup
8.6
99
7.9
199
Ease of Admin
9.0
78
8.3
191
Quality of Support
9.5
143
7.1
277
Has the product been a good partner in doing business?
9.4
76
8.1
166
Product Direction (% positive)
9.6
138
8.8
329
Features by Category
Metrics
Not enough data
9.0
208
Not enough data
8.9
207
Not enough data
8.7
201
Not enough data
9.1
233
Not enough data
9.0
239
Not enough data
8.4
184
Not enough data
8.3
181
Not enough data
9.1
225
Not enough data
8.6
186
Reporting
Not enough data
Feature Not Available
Not enough data
8.4
167
Not enough data
8.0
158
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
171
Not enough data
Feature Not Available
Other
Not enough data
8.6
185
Not enough data
8.5
169
Not enough data
8.3
166
Not enough data
9.0
197
Not enough data
8.8
157
Not enough data
7.9
124
Not enough data
8.2
151
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.8
159
Not enough data
8.7
174
Not enough data
9.0
217
Not enough data
9.1
225
Link Options
9.0
84
Not enough data
8.8
80
Not enough data
8.4
73
Not enough data
Agentic AI - Affiliate Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking Options
8.5
76
Not enough data
9.2
91
Not enough data
8.9
75
Not enough data
Affiliate Management
8.9
86
Not enough data
9.0
88
Not enough data
8.8
88
Not enough data
Attribution Modeling
9.1
44
|
Verified
Not enough data
8.8
34
Not enough data
Feature Not Available
Not enough data
8.5
41
|
Verified
Not enough data
7.9
27
Not enough data
Feature Not Available
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.4
34
|
Verified
Not enough data
8.8
37
|
Verified
Not enough data
8.9
45
|
Verified
Not enough data
8.6
44
|
Verified
Not enough data
Reporting
9.0
52
|
Verified
Not enough data
8.6
51
|
Verified
Not enough data
9.0
51
|
Verified
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Everflow and Google Tag Manager share no categories
Unique Categories
Everflow is categorized as Attribution and Affiliate Marketing
Google Tag Manager is categorized as Digital Analytics and Tag Management Systems
Reviews
Reviewers' Company Size
Everflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Google Tag Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
57.8%
Health, Wellness and Fitness
6.4%
Financial Services
6.4%
Entertainment
2.7%
Insurance
2.1%
Other
24.6%
Marketing and Advertising
33.9%
Computer Software
9.0%
Information Technology and Services
8.5%
Internet
6.0%
Retail
3.0%
Other
39.4%
Discussions
How do I create an IO for a publisher? Does Everflow have any templates on file that I could use for a basis?
1 Comment
PK
Hey James,
We do not have anything in the UI that can be used as a template. We do have a boiler plate agreement template you can use if you ask your...Read more
How do I write up an IO for a publisher? Does Everflow have a template that I could use as a basis?
1 Comment
ZM
Hi James - we don't supply boiler plate terms to clients as each business has its own unique terms / conditions, if you are an existing client, please reach...Read more
Not sure about this but are there any video tutorials on exporting some reports?
1 Comment
Official Response from Everflow
Hello Crizelle, we have step-by-step instructions for exporting reports at...Read more
What is the difference between Google Analytics and Google Tag Manager?
2 Comments
MM
GTM: you create events/tags to use to track on GA4
Read more
How does Google Tag Manager integrate with Google Analytics?
1 Comment
SP
Google Analytics is connected with GTM using Messuerement ID. You need to configure GA M-ID to GTM ( create config event ) in order to connect.Read more
Google Tag Manager has no more discussions with answers
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