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Compare Delve AI and Google Tag Manager 
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At a Glance
Market Segments
Small-Business (65.0% of reviews)
Small-Business (53.5% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Delve AI
Star Rating
(22)4.8 out of 5
Market Segments
Small-Business (65.0% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Delve AIGoogle Tag Manager
Star Rating
(415)4.6 out of 5
Market Segments
Small-Business (53.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Tag ManagerDelve AI vs Google Tag Manager
When assessing the two solutions, reviewers found Delve AI easier to use, set up, and administer. Reviewers also preferred doing business with Delve AI overall.
- Delve AI and Google Tag Manager both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Delve AI is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Delve AI over Google Tag Manager.
Pricing
Entry-Level Pricing
Delve AI
No pricing availableGoogle Tag Manager
No pricing availableFree Trial
Delve AI
No trial information availableGoogle Tag Manager
No trial information availableRatings
Meets Requirements
9.2
12
9.2
338
Ease of Use
9.6
12
8.0
339
Ease of Setup
9.4
9
7.9
199
Ease of Admin
9.4
8
8.3
191
Quality of Support
9.6
12
7.1
277
Has the product been a good partner in doing business?
9.8
8
8.1
166
Product Direction (% positive)
10.0
12
8.8
329
Features by Category
Metrics
9.3
9
9.0
208
8.9
9
8.9
207
8.5
9
8.7
201
9.0
7
9.1
233
8.1
6
9.0
239
8.8
8
8.4
184
9.0
7
8.3
181
8.8
7
9.1
225
8.9
9
8.6
186
Reporting
9.2
8
Feature Not Available
8.9
9
8.4
167
9.0
8
8.0
158
8.9
9
Feature Not Available
8.1
9
Feature Not Available
8.9
6
8.6
171
7.3
8
Feature Not Available
Other
9.3
9
8.6
185
8.3
7
8.5
169
8.8
7
8.3
166
8.5
8
9.0
197
8.5
8
8.8
157
8.1
6
7.9
124
8.7
5
8.2
151
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.9
7
8.8
159
7.4
7
8.7
174
9.1
9
9.0
217
8.5
9
9.1
225
Social Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports & Dashboards
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segment Trending
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Brand Signals
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Brand Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Delve AI and Google Tag Manager are categorized as Digital Analytics
Unique Categories
Delve AI is categorized as Social Media Analytics, Market Intelligence, Brand Intelligence, Content Analytics, Audience Intelligence Platforms, and Marketing Analytics
Google Tag Manager is categorized as Tag Management Systems
Reviews
Reviewers' Company Size
Delve AI
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Google Tag Manager
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.0%
Education Management
10.0%
Computer Software
10.0%
Computer & Network Security
10.0%
Accounting
10.0%
Other
35.0%
Marketing and Advertising
33.9%
Computer Software
9.0%
Information Technology and Services
8.5%
Internet
6.0%
Retail
3.0%
Other
39.4%
Alternatives
Discussions
Delve AI has no discussions with answers
What is the difference between Google Analytics and Google Tag Manager?
2 Comments
MM
GTM: you create events/tags to use to track on GA4
Read more
How does Google Tag Manager integrate with Google Analytics?
1 Comment
SP
Google Analytics is connected with GTM using Messuerement ID. You need to configure GA M-ID to GTM ( create config event ) in order to connect.Read more
Google Tag Manager has no more discussions with answers
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