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Compare Bannerflow and The Brief 
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At a Glance
Market Segments
Mid-Market (44.6% of reviews)
Small-Business (63.2% of reviews)
Entry-Level Pricing
No pricing available
Starting at $36.00
Bannerflow
Star Rating
(159)4.6 out of 5
Market Segments
Mid-Market (44.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about BannerflowThe Brief
Star Rating
(38)4.7 out of 5
Market Segments
Small-Business (63.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $36.00
Free Trial is available
Browse all 3 pricing plansBannerflow vs The Brief
When assessing the two solutions, reviewers found The Brief easier to use, set up, and administer. Reviewers also preferred doing business with The Brief overall.
- Reviewers felt that The Brief meets the needs of their business better than Bannerflow.
- When comparing quality of ongoing product support, reviewers felt that Bannerflow is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of The Brief over Bannerflow.
Pricing
Entry-Level Pricing
Bannerflow
No pricing availableThe Brief
Pro
Starting at $36.00
Ideal for individuals who want to get started in creating static and animated designs with the power of Generative AI.
- 1 Editor
- Up to 5 Brand Kits
- 250 Export credits / month
Free Trial
Bannerflow
No trial information availableThe Brief
Free Trial is available
Ratings
Meets Requirements
8.6
127
8.8
28
Ease of Use
8.9
130
9.2
29
Ease of Setup
8.7
62
9.3
16
Ease of Admin
8.9
47
9.3
10
Quality of Support
9.3
129
8.8
21
Has the product been a good partner in doing business?
9.3
49
10.0
10
Product Direction (% positive)
9.5
125
9.6
26
Features by Category
Channel Functionality
8.8
70
Not enough data
Platform Interoperability
7.3
40
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
61
Not enough data
7.8
55
Not enough data
7.8
48
Not enough data
8.5
67
Not enough data
8.3
60
Not enough data
Feature Not Available
Not enough data
7.4
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
61
Not enough data
8.1
62
Not enough data
7.5
43
Not enough data
7.5
49
Not enough data
Targeting
7.4
45
Not enough data
7.2
44
Not enough data
7.2
41
Not enough data
7.3
41
Not enough data
Platform
8.2
53
Not enough data
7.0
48
Not enough data
8.2
65
Not enough data
8.4
67
Not enough data
8.6
62
Not enough data
8.4
65
Not enough data
Feature Not Available
Not enough data
8.5
62
Not enough data
Feature Not Available
Not enough data
Template Creation
Not enough data
9.2
22
Not enough data
8.4
20
Not enough data
8.7
21
Not enough data
9.0
20
Design & Editing
Not enough data
8.5
20
Not enough data
8.1
22
Not enough data
8.4
21
Ad Management
Not enough data
9.0
20
Not enough data
8.6
22
Not enough data
Feature Not Available
Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Authoring Tools
7.9
56
Not enough data
8.2
58
Not enough data
8.3
57
Not enough data
8.0
53
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
8.5
55
Not enough data
8.0
49
Not enough data
Publishing Tools
Feature Not Available
Feature Not Available
8.1
53
Feature Not Available
8.1
51
Feature Not Available
Platform Interoperability
7.4
30
Not enough data
Mobile Functionality
8.3
49
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.1
61
Not enough data
7.8
55
Not enough data
7.8
48
Not enough data
8.5
67
Not enough data
8.3
60
Not enough data
Feature Not Available
Not enough data
7.4
45
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
61
Not enough data
8.1
62
Not enough data
7.5
43
Not enough data
7.5
49
Not enough data
Targeting
7.4
45
Not enough data
7.2
44
Not enough data
7.2
41
Not enough data
7.3
41
Not enough data
Mobile
Feature Not Available
Not enough data
7.5
43
Not enough data
7.5
49
Not enough data
Platform
8.2
53
Not enough data
7.0
48
Not enough data
8.2
65
Not enough data
8.4
67
Not enough data
8.6
62
Not enough data
8.4
65
Not enough data
Feature Not Available
Not enough data
8.5
62
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Bannerflow and The Brief are categorized as Creative Management Platforms and Display Ad Design
Unique Categories
Bannerflow is categorized as Display Advertising and Mobile Advertising
The Brief has no unique categories
Reviews
Reviewers' Company Size
Bannerflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
The Brief
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Gambling & Casinos
29.3%
Marketing and Advertising
9.6%
Retail
5.1%
Leisure, Travel & Tourism
5.1%
Telecommunications
4.5%
Other
46.5%
Marketing and Advertising
23.7%
Computer Software
18.4%
Information Technology and Services
7.9%
Higher Education
7.9%
Media Production
5.3%
Other
36.8%
Discussions
What is Bannerflow?
1 Comment
Official Response from Bannerflow
Founded in 2010, Bannerflow is a cloud-based platform that enables in-house marketing teams to take control of their display advertising.
Bannerflow...Read more
How much does Bannerflow cost?
1 Comment
Official Response from Bannerflow
Bannerflow doesn't have fixed prices as it depends on customer needs.
You can request a quote if you want to learn more about pricing for your business by...Read more
What is a creative management platform?
1 Comment
OM
In its simplest form, a creative management platform, or CMP, is cloud-based software that allows marketing teams to design, automate, distribute, manage and...Read more
What is the advantage of having a premium subscription?
1 Comment
Official Response from The Brief
Upgrading from a free plan will give you the possibility to create more than 10 banners and will remove the watermark. Premium users also get access to our...Read more
What is the Banner Generator?
1 Comment
Official Response from The Brief
The Banner Generator is an innovative feature designed to save you a lot of time and effort by allowing you to create banners in multiple sizes at once. It's...Read more
How do I use the Banner Generator?
1 Comment
Official Response from The Brief
If you're interested in generating multiple-size static/animated banners at once with the same content, that's possible using the Banner Generator we...Read more
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