Smartling
Smartling is the AI Translation Platform that helps companies grow globally, faster. Recognized as the #1 translation management system (TMS), #1 website translation tool, and leading localization services provider (LSP) by G2 users and CSA Research, Smartling is built on a simple belief: translation should be always-on AI infrastructure, not a project-based afterthought. With 12 billion words translated annually, Smartling delivers an average turnaround of 1.3 days—10x faster than traditional LSP approaches—while reducing cost per word by up to 60%. What sets Smartling apart is its fully integrated TMS and language services on a single open platform. Smartling tests 70+ AI models monthly and auto-routes content to the best model for each use case—with built-in governance, audit trails, and quality controls that protect your brand at scale. Whether you need AI-only speed, AI + human post-editing, or full human translation, Smartling adapts to your quality and risk requirements. Smartling's Global Delivery Network (GDN) enables companies to translate their entire website without touching a line of code. A proxy-based solution that sits between users and your site, GDN automatically detects, translates, and delivers localized content in real time—so you can go multilingual fast, regardless of your underlying tech stack. Here's what makes Smartling stand out: Translation done your way. The platform provides the software, integrations, and services necessary for a successful translation program—all in one place. Whether it's our TMS, expert linguists, or integration with top-tier AI and machine translation models, we help you build a translation approach tailored to your specific needs—with full flexibility to bring your own models, data, and linguists. Work in the tools you already use. No more switching between screens—start, track, and complete translations within your preferred content platforms. Smartling offers 50+ integrations with popular CMS, commerce, and support tools, plus a customizable API for everything else. Provable quality at every step. Smartling's LQA Agent delivers 98+ MQM scores with human-in-the-loop review and 96+ MQM fully automated—removing up to two-thirds of content from the human review pipeline without sacrificing accuracy. Every translation includes a full audit trail of models, versions, and human edits. Smartling is trusted by hundreds of global brands, including IHG Hotels & Resorts, Shopify, Pinterest, State Farm, British Airways, OpenAI, and Lyft.
Average Rating: 4.4/5.0
Total Reviews: 670
How Do G2 Users Rate Smartling?
- Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.0/10)
- Task Delegation: 8.4/10 (Category avg: 8.5/10)
- Quality Assurance: 8.4/10 (Category avg: 8.5/10)
- Resource Management: 8.5/10 (Category avg: 8.6/10)
Who Is the Company Behind Smartling?
- Seller: Smartling
- Company Website:
- Year Founded: 2009
- HQ Location: New York
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Twitter: @smartling
4,854 Twitter followers -
LinkedIn® Page: www.linkedin.com
450 employees on LinkedIn®
Who Uses This Product?
- Who Uses This: Translator, Freelance Translator
- Top Industries: Translation and Localization, Computer Software
- Company Size: 49% Small, 29% Medium
What Do G2 Reviewers Say About Smartling?
AI-generated summary from verified user reviews
Pros
- Users find Smartling's ease of use exceptional, appreciating its intuitive interface and straightforward functionality.
- Users appreciate the robust features of Smartling, including customizable workflows and seamless integration with other platforms.
- Users appreciate the helpful project managers at Smartling, ensuring effective communication and support throughout projects.
- Users love the intuitive interface of Smartling, making project management and translation tasks seamless and easy.
- Users value the responsive and proactive customer support that enhances their experience with Smartling's platform.
Cons
- Users find translation issues frustrating, citing inconsistencies in quality and delays in updating translation memories.
- Users find the difficult navigation of Smartling frustrating, especially newcomers struggling to learn the system efficiently.
- Users note the missing features of Smartling, struggling with limited tools for large projects and mobile support.
- Users face significant communication issues, including delays and inconsistencies that hinder efficient project workflow.
- Users find the poor search functionality frustrating, making it difficult to manage translations and projects effectively.
What Are Recent G2 Reviews of Smartling?
"A flexible and efficient platform that acts on feedback"
Rating: 5.0/5.0 stars
— Alexandra K.
"Reliable TM and glossary control for enterprise localization work"
Rating: 4.5/5.0 stars
— Claudio C.
