Best SEO Tools - Page 11

How Many SEO Tools Products Does G2 Track?

Total Products under this Category: 1,430

Category Stats (Nov 2026)

  • Average Rating: 4.54/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: BlogSEO (+40.02%) - Among all products in this category, BlogSEO recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank SEO Tools Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 51,700+ Authentic Reviews
  • 1,430+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for SEO Tools

G2 Grid® for SEO Tools plotting products by satisfaction and market presence

Highlighted products: Semrush, Google Search Console, Birdeye, Conductor, Ahrefs, Similarweb, BrightEdge, and SE Ranking.

Underlying data: [Grid® JSON](https://www.g2.com/categories/seo-tools/grids.json?focus%5B%5D=semrush&focus%5B%5D=google-search-console&focus%5B%5D=birdeye&focus%5B%5D=conductor&focus%5B%5D=ahrefs&focus%5B%5D=similarweb&focus%5B%5D=brightedge&focus%5B%5D=se-ranking)

Rivalist

Rivalist is an AI-powered SEO competitive intelligence tool that crawls two websites and delivers a prioritized action plan in minutes. It compares both sites across 15+ technical SEO dimensions — including title tags, meta descriptions, schema markup, internal linking, image alt text, and security headers — then produces a WIN/LOSS scorecard, content gap analysis, directory comparison, and a ready-to-execute 4-week roadmap. Built for SEO consultants, boutique agency owners, and in-house SEO managers who need to show clients exactly where they stand versus competitors and what to fix first.

Average Rating: 5.0/5.0

Total Reviews: 34

How Do G2 Users Rate Rivalist?

  • SEO Auditing: 10.0/10 (Category avg: 8.6/10)
  • Content Insights: 10.0/10 (Category avg: 8.4/10)
  • Competitor Analysis: 10.0/10 (Category avg: 8.0/10)

Who Is the Company Behind Rivalist?

  • Seller: Leadige
  • Year Founded: 2023
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    8 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 85% Small, 15% Medium

What Are Recent G2 Reviews of Rivalist?

Nozzle

Nozzle is an enterprise level SEO keyword rank tracker tool. We collect data from the whole SERP which enables you to see how you compare versus all the competition. You can see which domain and specific URL's own all the featured snippets, local pack listings, video pack listings, etc. In addition to reporting on ranking position, we tell you how many pixels down the page your listing is located and how much real estate your listing takes up in terms of pixels, above the fold. We track over 400 data points from the SERPs which means you can discover which domains have the most sitelinks, faq schema, price/review/ratings schema, etc.

Average Rating: 4.6/5.0

Total Reviews: 112

How Do G2 Users Rate Nozzle?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.1/10)
  • Competitor Analysis: 8.8/10 (Category avg: 8.0/10)

Who Is the Company Behind Nozzle?

  • Seller: Nozzle.io
  • Year Founded: 2013
  • HQ Location: South Jordan, US
  • LinkedIn® Page: www.linkedin.com
    22 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Founder
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 96% Small, 4% Medium

What Do G2 Reviewers Say About Nozzle?

AI-generated summary from verified user reviews

Pros
  • Users value the comprehensive competitor tracking of Nozzle, gaining insights across multiple platforms for better visibility.
  • Users appreciate the comprehensive keyword tracking of Nozzle, enhancing visibility insights across various platforms.
  • Users love that Nozzle's rank tracking provides insights into website position, social media, ads, and domain visibility.
Cons
  • Users find the learning curve steep, struggling to understand setup and maximize the tool's potential.
  • Users find the setup difficulties of Nozzle frustrating and challenging, impacting overall ease of use.

What Are Recent G2 Reviews of Nozzle?

Senuto

Senuto is a SaaS-Based Tool with which you will be able to plan content for your website, prepare it and measure its performance. Our platform provides and analyzes data, all with the goal of preparing the best content for SEO. Following the principle of Plan Write Track, you will find all the necessary tools in one place.

Average Rating: 4.5/5.0

Total Reviews: 11

How Do G2 Users Rate Senuto?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)
  • Competitor Analysis: 10.0/10 (Category avg: 8.0/10)

Who Is the Company Behind Senuto?

  • Seller: Senuto
  • Year Founded: 2014
  • HQ Location: Warszawa, Woj. Mazowieckie
  • LinkedIn® Page: www.linkedin.com
    28 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of Senuto?

What Are G2 Users Discussing About Senuto?

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Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

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Zupyak

Get more customers from search engines, without the effort. Zupyak is the easiest AI writer you will ever use and does the SEO research and content creation for you using AI, without the need for an agency.

Average Rating: 4.6/5.0

Total Reviews: 21

How Do G2 Users Rate Zupyak?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)
  • SEO Auditing: 8.0/10 (Category avg: 8.6/10)
  • Content Insights: 8.3/10 (Category avg: 8.4/10)
  • Competitor Analysis: 7.3/10 (Category avg: 8.0/10)

Who Is the Company Behind Zupyak?

  • Seller: Zupyak
  • HQ Location: Stockholm, Stockholm County
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 90% Small, 10% Medium

What Do G2 Reviewers Say About Zupyak?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Zupyak, enabling beginners to efficiently discover impactful keywords effortlessly.
  • Users find Zupyak incredibly helpful in generating relevant topics and improving SEO visibility for their content.
  • Users love the powerful topic and keyword suggestions from Zupyak, enhancing their SEO strategies effectively.
  • Users appreciate the time-saving capabilities of Zupyak, transforming days of work into just a few hours.
  • Users commend the accuracy in keyword suggestions from Zupyak, enhancing SEO efficiency and driving improved rankings.
Cons
  • Users find the content issues of Zupyak limit its usefulness, despite helping to overcome writer's block initially.
  • Users find Zupyak's content to lack richness and quality, often needing extensive editing before publication.
  • Users find the poor writing quality of Zupyak necessitates additional editing, limiting its effectiveness for in-depth content.
  • Users find the editing interface confusing, which hampers their ability to easily navigate and make changes.
  • Users find the editing process confusing, leading to uncertainty and frustration in using Zupyak effectively.

What Are Recent G2 Reviews of Zupyak?

GetGenie AI

Generate long-form content, short copies, and everything in between with the power of GetGenie AI — your personal content & SEO assistant. Analyze keywords, forum questions, and your competitors to start ruling the SERPs — utilizing the AI magic of Genie!

Average Rating: 4.8/5.0

Total Reviews: 17

How Do G2 Users Rate GetGenie AI?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • SEO Auditing: 8.6/10 (Category avg: 8.6/10)
  • Content Insights: 9.0/10 (Category avg: 8.4/10)
  • Competitor Analysis: 9.4/10 (Category avg: 8.0/10)

Who Is the Company Behind GetGenie AI?

Who Uses This Product?

  • Company Size: 88% Small, 6% Large

What Do G2 Reviewers Say About GetGenie AI?

AI-generated summary from verified user reviews

Pros
  • Users love the unparalleled backend data capabilities of GetGenie AI, enhancing content writing and WordPress efficiency.
  • Users love the content creation capabilities of GetGenie AI, appreciating its robust support for writing and WordPress integration.

What Are Recent G2 Reviews of GetGenie AI?

Hexometer

Hexometer is a Website Health and Performance Monitoring Solution that reports crucial performance metrics.

Average Rating: 4.7/5.0

Total Reviews: 21

How Do G2 Users Rate Hexometer?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.1/10)
  • Competitor Analysis: 9.2/10 (Category avg: 8.0/10)

Who Is the Company Behind Hexometer?

  • Seller: Hexact
  • Year Founded: 2019
  • HQ Location: Wilmington, Delaware
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 90% Small, 10% Medium

What Do G2 Reviewers Say About Hexometer?

AI-generated summary from verified user reviews

Pros
  • Users praise the helpful customer support of Hexometer, providing timely assistance when needed.
  • Users value the intuitive dashboard usability of Hexometer, allowing for quick monitoring of multiple websites.
  • Users find the dashboard for monitoring multiple websites extremely helpful for quick feedback and support.
Cons
  • Users find the data overload from Hexometer's vast features to be overwhelming and challenging to navigate.
  • Users feel the lack of updates and overwhelming features hinder Hexometer's usability and effectiveness.
  • Users are frustrated by the outdated features of Hexometer, with no updates for years complicating usability.
  • Users are frustrated by the lack of updates over years, feeling overwhelmed by the extensive features and data.

What Are Recent G2 Reviews of Hexometer?

What Are G2 Users Discussing About Hexometer?

Raven Tools

Whether it's landing new clients or managing campaigns more efficiently, Raven helps you benchmark and monitor exactly what's important to you and your clients. Supercharge your online marketing reports with Raven's reporting engine. - Get a granular view of a website's SEO issues. - Create beautiful, interactive reports in mere seconds. - Store loads of marketing research data for unlimited reports. - Organize and store an entire link building campaign for content outreach. - Integrate 20+ data sources, including Google Analytics and Google Search Console

Average Rating: 4.2/5.0

Total Reviews: 151

How Do G2 Users Rate Raven Tools?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • SEO Auditing: 4.4/10 (Category avg: 8.6/10)
  • Content Insights: 5.6/10 (Category avg: 8.4/10)
  • Competitor Analysis: 7.8/10 (Category avg: 8.0/10)

Who Is the Company Behind Raven Tools?

  • Seller: TapClicks
  • Year Founded: 2015
  • HQ Location: San Jose, CA
  • LinkedIn® Page: www.linkedin.com
    131 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, SEO Manager
  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 75% Small, 20% Medium

What Do G2 Reviewers Say About Raven Tools?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the detailed reporting capabilities of Raven Tools, valuing the insights provided for their analysis.
  • Users benefit from the time-saving reporting tools in Raven Tools, allowing for quick and efficient data analysis.
  • Users find the user-friendly interface of Raven Tools helpful, despite noting it feels somewhat outdated.
Cons
  • Users report significant credit issues with Raven Tools, including unauthorized charges and poor customer support responsiveness.
  • Users are frustrated by email issues, experiencing delayed responses and unhelpful support from Raven Tools' customer service.
  • Users experience email/notification issues with Raven Tools, including unresponsive support and unexpected billing after cancellation.
  • Users report incompetence and untrustworthiness in Raven Tools' customer support, leading to unresolved issues and frustration.
  • Users express frustration with payment issues, citing unexpected charges and lack of customer support for resolution.

What Are Recent G2 Reviews of Raven Tools?

What Are G2 Users Discussing About Raven Tools?

Link Detox Tool (DTOX)

Find and Disavow Toxic Links. Recover and protect your rankings from Google Penalties and Manual Actions. Find toxic links that harm your website. Clean up your back link profile. Celebrate a Google Recovery.

Average Rating: 4.0/5.0

Total Reviews: 13

How Do G2 Users Rate Link Detox Tool (DTOX)?

  • Has the product been a good partner in doing business?: 5.8/10 (Category avg: 9.1/10)
  • SEO Auditing: 10.0/10 (Category avg: 8.6/10)
  • Content Insights: 10.0/10 (Category avg: 8.4/10)
  • Competitor Analysis: 8.1/10 (Category avg: 8.0/10)

Who Is the Company Behind Link Detox Tool (DTOX)?

Who Uses This Product?

  • Company Size: 54% Small, 31% Medium

What Are Recent G2 Reviews of Link Detox Tool (DTOX)?

What Are G2 Users Discussing About Link Detox Tool (DTOX)?

Keyword Revealer

Keyword Revealer is akeyword intelligence tool enabling marketers to find low competition keywords.

Average Rating: 4.3/5.0

Total Reviews: 12

How Do G2 Users Rate Keyword Revealer?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • SEO Auditing: 8.9/10 (Category avg: 8.6/10)
  • Content Insights: 7.8/10 (Category avg: 8.4/10)
  • Competitor Analysis: 8.3/10 (Category avg: 8.0/10)

Who Is the Company Behind Keyword Revealer?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of Keyword Revealer?

What Are G2 Users Discussing About Keyword Revealer?

NexMind

NexMind is an AI-based content generator and SEO automation platform. It creates optimized long and short-form content in under a minute using NLP and semantic recommendations. Boost website traffic and outperform your competitors with personalized content for your target audience. NexMind is the perfect solution for not only business owners but also marketing agencies and copywriters who want to generate and optimize high-quality content quickly. Our goal is to create smarter search robots known as SEO automation software to simplify SEO processes. We provide Enterprise SEO platform to help brands boost website ranking and increase visibility.

Average Rating: 4.5/5.0

Total Reviews: 21

How Do G2 Users Rate NexMind?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • SEO Auditing: 9.2/10 (Category avg: 8.6/10)
  • Content Insights: 9.2/10 (Category avg: 8.4/10)
  • Competitor Analysis: 9.2/10 (Category avg: 8.0/10)

Who Is the Company Behind NexMind?

  • Seller: NexMind
  • Year Founded: 2019
  • HQ Location: Singapore, Singapore
  • LinkedIn® Page: www.linkedin.com
    24 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 90% Small, 10% Medium

What Are Recent G2 Reviews of NexMind?

WordZe

Wordze is a comprehensive AI-driven SEO writing tool that seamlessly blends human-centric content with powerful search engine optimization. Wordze empowers you to: - Create topic clusters, discover topic and sub-topic ideas for your content - Find high traffic keyword ideas, including question ideas and long-tail keywords - Craft comprehensive outlines with the help of AI and competitor analysis - Generate high quality content with the assistance of AI - Optimize both your new and existing content for readers and search engines - Publish content to your WordPress site or blog from within Wordze

Average Rating: 4.1/5.0

Total Reviews: 13

How Do G2 Users Rate WordZe?

  • Has the product been a good partner in doing business?: 7.7/10 (Category avg: 9.1/10)
  • Competitor Analysis: 7.8/10 (Category avg: 8.0/10)

Who Is the Company Behind WordZe?

Who Uses This Product?

  • Company Size: 62% Small, 38% Medium

What Are Recent G2 Reviews of WordZe?

What Are G2 Users Discussing About WordZe?

SEOprofiler

SEOprofiler is a web based SEO software solution that track rankings, perform website audits, monitor competitor back links, generate branded reports and many other things related to search engine optimization.

Average Rating: 3.8/5.0

Total Reviews: 21

How Do G2 Users Rate SEOprofiler?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 9.1/10)
  • SEO Auditing: 6.7/10 (Category avg: 8.6/10)
  • Content Insights: 8.3/10 (Category avg: 8.4/10)
  • Competitor Analysis: 7.5/10 (Category avg: 8.0/10)

Who Is the Company Behind SEOprofiler?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 57% Small, 33% Medium

What Are Recent G2 Reviews of SEOprofiler?

What Are G2 Users Discussing About SEOprofiler?

SEO Audit Software

SEOaudit.software is a white label SEO audit tool design for the marketing agency to embed SEO lead generation form and capture leads directly from your website. You can also track keyword ranking positions and provide the branded reports to your clients from your website.

Average Rating: 4.4/5.0

Total Reviews: 15

How Do G2 Users Rate SEO Audit Software?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • SEO Auditing: 8.9/10 (Category avg: 8.6/10)
  • Content Insights: 9.4/10 (Category avg: 8.4/10)
  • Competitor Analysis: 7.8/10 (Category avg: 8.0/10)

Who Is the Company Behind SEO Audit Software?

Who Uses This Product?

  • Company Size: 65% Small, 29% Medium

What Are Recent G2 Reviews of SEO Audit Software?

What Are G2 Users Discussing About SEO Audit Software?

SerpWatch

SerpWatch is a well-rounded SEO tool born out of a need to help marketers and agencies proactively monitor their SERP rankings and analyze their search performance with advanced keyword data. SerpWatch is the only tool of its kind to send live updates about keyword movements to Slack, email, or another app via Zapier integration. The tool also boasts a highly efficient Client Management system that allows agencies to manage clients from a white label dashboard, send keyword updates from their own domain, download and schedule branded SEO reports, and more. In addition, SerpWatch offers a number of other advanced features that go beyond simple rank tracking: - Tracking the same set of keywords within one project for multiple locations, domains, search engines, and devices - Comparing different SEO points on a single line graph - Google Analytics, Google Search Console, and API integration - Custom dashboard layout - Cross-project keyword tagging - Starring favorite keywords - Data verification with SERP screenshots - SERP feature tracking - Google algorithm update tracking - Custom SW score for projects based on keyword importance - Keyword cannibalization detection - Keyword suggestion feature - Project sharing via link - Browser push notifications - Social share notifications - Up to hourly and on-demand keyword checks

Average Rating: 3.8/5.0

Total Reviews: 18

How Do G2 Users Rate SerpWatch?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.1/10)
  • SEO Auditing: 6.7/10 (Category avg: 8.6/10)
  • Content Insights: 10.0/10 (Category avg: 8.4/10)
  • Competitor Analysis: 8.3/10 (Category avg: 8.0/10)

Who Is the Company Behind SerpWatch?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 89% Small, 6% Medium

What Do G2 Reviewers Say About SerpWatch?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the detailed reporting of SerpWatch, finding it easy to track keywords and generate insights.
  • Users appreciate the clean interface of SerpWatch, making it easy to track multiple keywords without complexity.
  • Users find SerpWatch's intuitive interface straightforward, making keyword tracking and reporting effortless across multiple sites.
  • Users appreciate the intuitive interface of SerpWatch, simplifying keyword tracking and report generation across multiple websites.
  • Users value the simple keyword tracking of SerpWatch, appreciating its clean interface and easy report generation.
Cons
  • Users find the frequent rating popups annoying, which detracts from their overall experience with SerpWatch.

What Are Recent G2 Reviews of SerpWatch?

What Are G2 Users Discussing About SerpWatch?

Squirrly SEO by AISQ

Squirrly SEO by AISQ is an AI-powered, all-in-one SEO suite that takes the guesswork out of search engine optimization. ✔️ Get the perfect SEO setup - instantly! Over 650 features are pre-configured for you during install. ✔️ All hand-holding. Completely educational. Squirrly provides a fail-proof, paint-by-numbers way of managing and improving your site’s SEO. ✔️ Use one tool for keyword research, content optimization, SEO settings, technical SEO, site audits, rank tracking, and more.

Average Rating: 4.7/5.0

Total Reviews: 149

How Do G2 Users Rate Squirrly SEO by AISQ?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • SEO Auditing: 9.5/10 (Category avg: 8.6/10)
  • Content Insights: 9.3/10 (Category avg: 8.4/10)
  • Competitor Analysis: 8.4/10 (Category avg: 8.0/10)

Who Is the Company Behind Squirrly SEO by AISQ?

  • Seller: AISQ
  • Year Founded: 2012
  • HQ Location: London
  • LinkedIn® Page: www.linkedin.com
    9 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Founder
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 98% Small, 1% Medium

What Do G2 Reviewers Say About Squirrly SEO by AISQ?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Squirrly SEO, praising its intuitive interface and seamless setup process.
  • Users appreciate the user-friendly experience of Squirrly SEO, finding it approachable and manageable for beginners.
  • Users value the user-friendly SEO guidance of Squirrly SEO, simplifying optimization for beginners and enhancing performance.
  • Users find Squirrly SEO's intuitive interface and guidance essential for easily mastering SEO, especially as beginners.
  • Users find Squirrly SEO's intuitive interface and real-time feedback invaluable for improving their SEO skills seamlessly.
Cons
  • Users find the learning curve steep, requiring time and patience to navigate Squirrly SEO effectively.
  • Users experience dashboard issues with the AI assistant failing to remember completed actions, leading to repeated suggestions.
  • Users find the keyword research feature difficult to use, leading to frustration and limited effectiveness.
  • Users note that the layout issues could be improved, yet functionality remains unaffected by these concerns.
  • Users find Squirrly SEO's interface overwhelming at times, leading to challenges in navigating its features effectively.

What Are Recent G2 Reviews of Squirrly SEO by AISQ?

What Are G2 Users Discussing About Squirrly SEO by AISQ?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026