G2 is a peer review website for software and services. Find the right software and services based on 3,394,600+ real reviews. Featured sponsored content does not receive preferential treatment in the Online Reputation Management Software category, or any of G2’s ratings. All review data is from real users.
G2 Marketing Solutions is a buyer intelligence and demand generation platform that enables businesses to reach and engage software buyers who are actively researching solutions. Built on G2’s marketplace, which attracts millions of buyers each year, the platform provides access to verified reviews, buyer activity data, and insights into how customers evaluate products, categories, and competitors.
The platform includes capabilities such as Buyer Intent data, product profiles, review collection, and market intelligence to help organizations identify in-market accounts, improve visibility, and support go-to-market strategies. By leveraging real-time buyer behavior signals and integrating with sales and marketing tools, businesses can prioritize outreach, align with buyer readiness, and drive more efficient pipeline generation.
Birdeye is the #1 agentic marketing platform for multi-location brands, trusted by over 200,000 businesses to deliver measurable growth with AI. With Birdeye, brands harness the power of intelligent agents to run marketing, automate engagement, and drive business outcomes at scale. Built specifically for the complexity of multi-location organizations, Birdeye empowers brands to enhance their online reputation, engage customers across social, search, and web, and gain real-time insights into consumer behavior and competitor activity. The result: more leads and foot traffic, reduced costs, and accelerated revenue growth. At the core of Birdeye is its Agentic Platform, which powers a growing suite of specialized AI agents designed to function like always-on teammates. These agents manage reviews, engage leads, respond to customers, streamline social media, run surveys, maintain listings, send reminders, provide insights, and coordinate across locations. By collaborating seamlessly, they form a scalable digital workforce—always learning, always on-brand, and always driving outcomes. Birdeye stands apart with its agentic AI platform that brands can customize using Birdeye’s unique outcome-framework. Businesses can configure agents with specific triggers that deliver measurable tasks and results for each location, while maintaining the authentic voice of the brand across every interaction. With location-aware AI and a fully integrated platform that brings together reputation, messaging, social, surveys, listings, insights, and more, Birdeye eliminates the need for fragmented point solutions. For multi-location and franchise brands in industries such as healthcare, retail, financial services, real estate, restaurants, and beyond, Birdeye delivers scalability without sacrificing precision. By uniting automation with actionable insights, Birdeye enables organizations to boost visibility, increase customer engagement, and grow revenue—faster and more efficiently. With Birdeye, businesses don’t just adopt AI—they gain an agentic workforce dedicated to delivering real business outcomes. Birdeye: Always On. Always On-Brand. Always Driving Outcomes.
Reputation has changed the way companies improve their customer experience (CX) through customer feedback. Our platform translates vast amounts of public and private feedback data into insights that companies use to learn from and grow – including CX, Operations, and much more. We refer to this process as Reputation Experience Management, a category we created.
Podium empowers local businesses to do more business in less time with the simplicity of text messaging. Our platform allows you to get more reviews, gather more leads, get paid via text, send text marketing campaigns, centralize communications, and more.
Thryv’s AI-powered sales and marketing platform gives you the tools you need to market smarter, sell more, and grow your business faster. Built on a powerful growth framework, Thryv helps you get found online, capture and convert new leads, and turn happy customers into repeat business.
Textedly is an SMS marketing communications channel that allows you to advertise, promote, announce, and engage with your audience through text messaging directly to cell phones.
Textedly makes communicating with your contacts easy and efficient through their SMS and MMS Mass Texting Messaging service.
Online reputation management software allows companies to monitor users’ online reviews and promote positive experiences through online review platforms. Companies hoping to promote their brand through positive online user reviews will use online reputation management software to capture negative experiences. The products also provide mechanisms for users to submit new reviews through email or advertising campaigns. The products provide platforms that marketing teams use to aggregate and interpret their company’s online reputation. Teams will often utilize digital forms provided by the platform to conduct email campaigns and harness new reviews. Many products also possess monitoring tools to discover discussions and posts from users on social media. These products differ from social media monitoring software in that they aim to collect online reviews, but can include social media features. There is confusion, but little crossover with product review software. Those tools host customer reviews on e-commerce sites and provide little monitoring or management capabilities.
To qualify for inclusion in the Online Reputation Management category, a product must:
Monitor online review sites for new and existing negative reviews
Have a management platform to aggregate and interpret online reviews
Create alerts and reports regarding a brand's current online reputation
Provide forms or a vehicle to garner new online reviews
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