Best Mobile Advertising Software - Page 8

How Many Mobile Advertising Software Products Does G2 Track?

Total Products under this Category: 202

Category Stats (Sep 2026)

  • Average Rating: 4.23/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Appnext (+6.67%) - Among all products in this category, Appnext recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Mobile Advertising Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 8,800+ Authentic Reviews
  • 202+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Mobile Advertising Software

G2 Grid® for Mobile Advertising Software plotting products by satisfaction and market presence

Highlighted products: TikTok Ads, The Trade Desk, Prisma, Facebook for Business, Google AdMob, AdRoll, Simpli.fi, and Fluency.

Underlying data: [Grid® JSON](https://www.g2.com/categories/mobile-advertising/grids.json?focus%5B%5D=tiktok-ads&focus%5B%5D=the-trade-desk&focus%5B%5D=prisma-mediaocean&focus%5B%5D=facebook-for-business&focus%5B%5D=google-admob&focus%5B%5D=adroll&focus%5B%5D=simpli-fi&focus%5B%5D=fluency-fluency)

Bucksense

The platform that delivers conversions, not just impressions. Created by marketers for marketers, Bucksense is Programmatic Advertising that delivers conversions, not just impressions. Integrating advanced mathematical models and proven marketing expertise into its algorithm, Bucksense’s platform has the data tools and features that improve ROI. Clients can choose from a range of fully supported SaaS to Expert Managed Services.

Average Rating: 3.1/5.0

Total Reviews: 4

How Do G2 Users Rate Bucksense?

  • Close Ecosystem API: 8.3/10 (Category avg: 8.1/10)
  • Performance and Reliability: 8.8/10 (Category avg: 8.6/10)
  • Ease of Use: 7.9/10 (Category avg: 8.5/10)
  • Workflow Capability: 7.5/10 (Category avg: 8.3/10)

Who Is the Company Behind Bucksense?

  • Seller: Bucksenese
  • Year Founded: 2012
  • HQ Location: New York, US
  • Twitter: @BuckSense
    1,030 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    45 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Are Recent G2 Reviews of Bucksense?

What Are G2 Users Discussing About Bucksense?

BuySellAds

BuySellAds is a contextual advertising platform that helps brands and publishers grow easily and efficiently. We help marketers reach their target audience online with contextual advertising campaigns that scale. With BSA, marketers can source ad opportunities from multiple publishers using a single platform. We also offer complimentary full-service support from our expert team. From planning to negotiating to launching campaigns, we're ready to help you maximize success. For publishers, BuySellAds helps monetize their websites, newsletters, and podcasts. We'll help you execute a strategy that will allow you to earn more revenue without any extra work. Learn more at buysellads.com/publishers

Average Rating: 3.8/5.0

Total Reviews: 12

How Do G2 Users Rate BuySellAds?

  • Performance and Reliability: 8.3/10 (Category avg: 8.6/10)
  • Ease of Use: 7.3/10 (Category avg: 8.5/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.3/10)

Who Is the Company Behind BuySellAds?

  • Seller: BuySellAds
  • Year Founded: 2008
  • HQ Location: Boston, MA
  • Twitter: @BuySellAds
    28,057 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    34 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 75% Small, 17% Medium

What Are Recent G2 Reviews of BuySellAds?

What Are G2 Users Discussing About BuySellAds?

C1Exchange

C1Exchange is a global full stack programmatic solution (SSP/DSP).

Average Rating: 4.8/5.0

Total Reviews: 2

How Do G2 Users Rate C1Exchange?

  • Ease of Use: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind C1Exchange?

  • Seller: C1X
  • Year Founded: 2014
  • HQ Location: San Jose, US
  • Twitter: @C1exchange
    116 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    114 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of C1Exchange?

What Are G2 Users Discussing About C1Exchange?

Cross-advertising

Cross-advertising is a multi-channel booking system that let's you manage your entire adverting workflow in one place. A browser-based solution providing end-to-end multi-channel advertising management, covering the whole advertising process from sales, CRM and booking to production and invoicing. Cross-advertising can be delivered as Saas, in the cloud or on premise. Cross-advertising is user-friendly, easy to navigate and accessible via desktop, tablet and mobile device through its responsive design. An enterprise application with a flexible module-based package solution for print, online, radio with fully customisable workflows.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate Cross-advertising?

  • Ease of Use: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Cross-advertising?

  • Seller: Atex
  • Year Founded: 1973
  • HQ Location: Reading, Berkshire
  • Twitter: @atexglobal
    765 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    330 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Cross-advertising?

Epom White Label DSP

Epom DSP is a highly-customizable ad-buying solution that has proven itself in recent years. From format previews to bid floor visibility this platform has everything for the best ad performance.

Average Rating: 4.8/5.0

Total Reviews: 20

How Do G2 Users Rate Epom White Label DSP?

  • Performance and Reliability: 9.7/10 (Category avg: 8.6/10)
  • Ease of Use: 9.5/10 (Category avg: 8.5/10)
  • Workflow Capability: 9.4/10 (Category avg: 8.3/10)

Who Is the Company Behind Epom White Label DSP?

  • Seller: Epom
  • Year Founded: 2011
  • HQ Location: Kiev, Ukraine
  • Twitter: @EpomAdServer
    983 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    111 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 60% Small, 40% Medium

What Do G2 Reviewers Say About Epom White Label DSP?

AI-generated summary from verified user reviews

Pros
  • Users value the flexible pricing and real-time bidding of Epom White Label DSP, enhancing campaign efficiency and ROI.
  • Users value the data-driven insights from Epom DSP, enhancing campaign strategies and optimizing ad spending effectively.
  • Users value the audience targeting capabilities of Epom DSP, enhancing ad performance and maximizing engagement effectively.
  • Users highlight the streamlined campaign management of Epom White Label DSP, significantly enhancing ad performance and engagement.
  • Users find Epom White Label DSP to be exceptionally easy to use, enhancing their ad bidding efficiency and performance.
Cons
  • Users note a learning curve for team members unfamiliar with programmatic advertising, impacting initial usability.

What Are Recent G2 Reviews of Epom White Label DSP?

What Are G2 Users Discussing About Epom White Label DSP?

Hybrid

Hybrid.ai is a global AdTech company specializing in programmatic advertising solutions that leverage artificial intelligence and machine learning algorithms to optimize digital marketing campaigns. With a presence in multiple countries, including the United States, Germany, Poland, and Singapore, Hybrid.ai offers a comprehensive suite of tools designed to enhance the efficiency and effectiveness of online advertising efforts. Key Features and Functionality: - Hybrid Platform: A flexible framework that integrates Demand-Side Platform , Data Management Platform , and Supply-Side Platform components, enabling users to manage programmatic advertising campaigns seamlessly. - SmartBid Optimization: An AI-driven tool that utilizes machine learning to optimize campaigns based on various key performance indicators such as CPM, CPC, CPCV, CPI, and bounce rate, achieving desired outcomes efficiently. - Hybrid Insights: A comprehensive analytics tool that allows users to evaluate traffic, analyze audience segments, and develop media plans swiftly by accessing extensive data on impressions and audience demographics. - Dynamic Creative Optimization: Utilizes AI algorithms to tailor banner content dynamically based on triggers like location, weather, or currency rates, enhancing user engagement through personalized advertising. - Brand Safety Measures: Employs advanced filters and tools to ensure that advertising campaigns are placed in secure environments, protecting brand reputation by avoiding potentially harmful placements. Primary Value and Solutions Provided: Hybrid.ai addresses the complexities of digital advertising by offering an all-in-one programmatic ecosystem that simplifies campaign management and optimization. By harnessing AI and ML technologies, the platform enhances targeting precision, improves campaign performance, and reduces operational costs. Advertisers benefit from real-time data analysis, automated optimization strategies, and access to a vast inventory of ad placements, leading to higher engagement rates and better return on investment. Additionally, Hybrid.ai's commitment to brand safety and dynamic content personalization ensures that campaigns resonate with target audiences while maintaining brand integrity.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Hybrid?

  • Performance and Reliability: 10.0/10 (Category avg: 8.6/10)
  • Ease of Use: 6.7/10 (Category avg: 8.5/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.3/10)

Who Is the Company Behind Hybrid?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Hybrid?

Jampp

Jampp is a programmatic advertising platform used by the most ambitious companies to accelerate their mobile businesses. Founded in 2013, Jampp leverages machine learning, creative optimization and proprietary advertising solutions to drive incremental growth for its customers, whether that means reaching new users or increasing post-install conversions. In 2021, the company joined the Affle group, a global consumer intelligence technology company. For more information, visit jampp.com

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate Jampp?

  • Close Ecosystem API: 10.0/10 (Category avg: 8.1/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.6/10)
  • Ease of Use: 10.0/10 (Category avg: 8.5/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.3/10)

Who Is the Company Behind Jampp?

  • Seller: Jampp
  • Year Founded: 2013
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    101 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Jampp?

Kritter Ad Trading Stack

Kritter Software Technology Kritter's ad trading stack enables organizations to run their own campaigns, manage publisher inventory, and integrate demand and supply partners of all kinds. Our highly customizable, white-label, on-premise software platforms are deployed on-location (on our partners' servers) to help our partners completely in-house their programmatic advertising in as little as 2 weeks, versus white-label solutions from other companies that host the software on their own servers (SaaS). Organizations can also use Kritter's Data Management Platform with the Ad Trading Stack to harness first-party and third-party data and tailor, improve and re-define the content experience across the internet. The ready-to-go ad trading stack that can be used as an ad server, demand-sided platform (DSP), supply-side platform (SSP) and an ad-exchange. More on our products... AD TRADING STACK: - Onboard various kinds of demand and supply players in the digital advertising industry. Demand players can include direct advertisers, API advertisers and DSPs, and compatible supply partners consist of direct publishers, API publishers, SSPs and ad exchanges. - Aggregate ad space supply from publishers and match it with the right demand. - Manage trade with multiple demand and supply partners through a single interface. - Manage bids for ads using our machine learning algorithm, even at the domain level - Manage advertising space inventory, offer impressions to as many potential buyers as possible, and maximize revenue through automated sales of online media space. - Deliver the right advertisements to most conversion-likely consumers all from a central ad server using real-time bidding. - Enable targeting, tracking and reporting of impressions. DATA MANAGEMENT PLATFORM: - Store, manage and sell all kinds of first-party data, as well as purchase and store third-party data from multiple sources, all through a single interface. - House data about user activity and tie user data together from multiple sources - Create campaign and audience segments and use these with the ATS for targeting and optimizing future media buys. - Understand user information and patterns to monetize accordingly. Check our website out for more information on our team, our product features, and pricing!

Average Rating: 3.4/5.0

Total Reviews: 4

How Do G2 Users Rate Kritter Ad Trading Stack?

  • Close Ecosystem API: 10.0/10 (Category avg: 8.1/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.6/10)
  • Ease of Use: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Kritter Ad Trading Stack?

  • Seller: Kritter
  • Year Founded: 2013
  • HQ Location: Bengaluru, IN
  • Twitter: @tweetingkritter
    159 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    28 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Do G2 Reviewers Say About Kritter Ad Trading Stack?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the customizable ads experience of Kritter Ad Trading Stack, noting its speed and fraud detection capabilities.
  • Users appreciate the customizable ads experience of Kritter Ad Trading Stack, enhancing marketing effectiveness and speed.
  • Users appreciate the affordable pricing of Kritter Ad Trading Stack, enabling cost-effective custom ad solutions and data processing.
  • Users value the customizable audience targeting in Kritter Ad Trading Stack, enhancing their ad effectiveness and marketing strategies.
  • Users value the customizable ads experience of Kritter Ad Trading Stack, enhancing marketing efforts efficiently.
Cons
  • Users note the adjustment difficulty for those inexperienced in programmatic advertising, impacting effective management and setup.
  • Users find the ad management process challenging, especially those with little experience in programmatic advertising.
  • Users find it challenging to manage and learn due to limited experience required for campaign management in Kritter Ad Trading Stack.
  • Users find the complex interface challenging to navigate, especially without prior programmatic advertising experience.
  • Users find the complex management challenging, especially those unfamiliar with programmatic advertising setup and maintenance.

What Are Recent G2 Reviews of Kritter Ad Trading Stack?

What Are G2 Users Discussing About Kritter Ad Trading Stack?

Kwanko

Kwanko offers multi-channel advertising solutions.

Average Rating: 3.5/5.0

Total Reviews: 1

How Do G2 Users Rate Kwanko?

  • Performance and Reliability: 10.0/10 (Category avg: 8.6/10)
  • Ease of Use: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Kwanko?

Who Uses This Product?

  • Company Size: 100% Small

Locad

We are a Singapore based technology company where we love to build innovative products and IOT solutions for Location Based Advertising & OOH media industry. Our products and real time analytics help business owners and agencies get meaningful insights like never before. Our proprietary predictive intelligence technology gives a new dimension to mobile advertising industry.

Average Rating: 4.0/5.0

Total Reviews: 2

How Do G2 Users Rate Locad?

  • Ease of Use: 9.2/10 (Category avg: 8.5/10)

Who Is the Company Behind Locad?

  • Seller: Locad
  • Year Founded: 2015
  • HQ Location: New Delhi, IN
  • LinkedIn® Page: www.linkedin.com
    17 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Small, 50% Medium

What Are Recent G2 Reviews of Locad?

Mobvista

Mobvista (1860.HK) is a leading mobile technology company providing a complete suite of advertising and analytics tools for app developers and marketers seeking global growth. Providing a range of tailored solutions driven by machine learning such as user acquisition, monetization, analytics, creative automation, and cross-channel media buying, Mobvista enables developers to maximize their potential.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Mobvista?

  • Close Ecosystem API: 10.0/10 (Category avg: 8.1/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.6/10)
  • Ease of Use: 8.3/10 (Category avg: 8.5/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.3/10)

Who Is the Company Behind Mobvista?

  • Seller: Mobvista
  • Year Founded: 2013
  • HQ Location: Singapore, SG
  • LinkedIn® Page: www.linkedin.com
    441 employees on LinkedIn®
  • Ownership: HKG: 1860

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Mobvista?

Nexoya

Nexoya is a unified AI platform for cross-channel digital advertising. The platform brings together data from all your performance marketing channels, offering over 40 integrations. With this unified data, the platform can simulate various business scenarios, for example, estimating the budget required to generate $200,000 in revenue. Every week, Nexoya provides tailored optimization proposals to help you maximize performance across all channels. If you are satisfied with a proposal, you can simply click a button and Nexoya will automatically adjust all your campaign budgets across the connected platforms. Key features include: - Cross-channel campaign optimization tailored to your needs/goals (ROAS, Revenue, Margins) - Holistic view across channels (all in one) - Attribution capabilities using regression-based modelling - Automated cross-channel budget allocation with one click - 40+ integrations with leading ad platforms - In-depth campaign performance insights - Scenario Simulations for strategic budget planning - Expert insights & proactive guidance

Average Rating: 4.6/5.0

Total Reviews: 6

How Do G2 Users Rate Nexoya?

  • Ease of Use: 8.1/10 (Category avg: 8.5/10)

Who Is the Company Behind Nexoya?

  • Seller: Nexoya
  • Company Website:
  • Year Founded: 2018
  • HQ Location: Konradstrasse 32, 8005 Zürich
  • Twitter: @Nexoyacom
    264 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    35 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 57% Large, 29% Medium

What Do G2 Reviewers Say About Nexoya?

AI-generated summary from verified user reviews

Pros
  • Users value the easy-to-use analytics of Nexoya, appreciating time-saving budget optimization and clear performance insights.
  • Users value the quick and easy budget optimisation by Nexoya, enhancing collaboration and performance evaluation across channels.
  • Users appreciate the ease of use of Nexoya, making budget optimization and collaboration straightforward and efficient.
  • Users value the enhanced collaboration and intuitive dashboard of Nexoya, making budgeting and performance evaluation effortless.
  • Users find Nexoya's budget management easy and efficient, enabling quick optimizations and effective collaboration with agencies.
Cons
  • Users find the complexity of the interface challenging, leading to confusion and a steep learning curve.
  • Users find the difficult learning curve of Nexoya challenging, impacting their ability to utilize the tool effectively.
  • Users face lack of information due to confusing terminology and complex optimization models that complicate their understanding.
  • Users note a significant learning curve with Nexoya, making it challenging for newcomers to grasp all features quickly.
  • Users face automatic page reload issues that result in misleading error messages and confusing terminology in Nexoya.

What Are Recent G2 Reviews of Nexoya?

OneAudience

oneAudience combines your first-party mobile audience with our demographic, lifestyle and purchase information to build accurate consumer profiles of real, individual users.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate OneAudience?

  • Close Ecosystem API: 10.0/10 (Category avg: 8.1/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.6/10)
  • Ease of Use: 10.0/10 (Category avg: 8.5/10)
  • Workflow Capability: 6.7/10 (Category avg: 8.3/10)

Who Is the Company Behind OneAudience?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of OneAudience?

Persona.ly

Persona.ly is a mobile-first DSP operating worldwide. Using our proprietary bidder and machine-learning algorithms, we offer transparent, performance-driven, highly targeted UA and retargeting solutions at scale with access to over 2.8 million ad auctions per second. We are trusted by Nexon, Papaya Gaming, Rapido, Games24x7, Ubisoft, Tilting Point, and many others. Persona.ly strives to be more than just a vendor for its partners, but a partner that helps generate actual value, growth, and broad marketing insights that can be used across channels.

Average Rating: 1.5/5.0

Total Reviews: 1

Who Is the Company Behind Persona.ly?

Who Uses This Product?

  • Company Size: 100% Small

PubScale

PubScale is a unified dashboard designed for mobile publishers to scale their apps or games. It helps mobile publishers acquire users for their apps or games and monetize them to increase ad revenue. PubScale comprises five powerful products: 1. PubScale Immersive Ads: Integrate native ads seamlessly into mobile games for engaging, non-intrusive advertising. 2. PubScale Offerwall: Monetize apps through task completion for in-app currency, enhancing revenue and user engagement. 3. PubScale AdX: Monetize with Google AdMob or AdSense, backed by PubScale's expertise as a Google Certified Publishing Partner. 4.PubScale PLUG: Embed HTML5 games and quizzes in third-party apps or websites to boost engagement and revenue. 5. PubScale GROW: Acquire new users for apps through high-converting ad placements and precise targeting.

Average Rating: 4.8/5.0

Total Reviews: 7

How Do G2 Users Rate PubScale?

  • Performance and Reliability: 9.2/10 (Category avg: 8.6/10)
  • Ease of Use: 9.3/10 (Category avg: 8.5/10)
  • Workflow Capability: 9.2/10 (Category avg: 8.3/10)

Who Is the Company Behind PubScale?

  • Seller: GreedyGame Media
  • Year Founded: 2013
  • HQ Location: Bangalore, Karnataka
  • Twitter: @GreedyGameMedia
    446 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    92 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 57% Medium, 43% Small

What Do G2 Reviewers Say About PubScale?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of PubScale, finding it accessible with excellent customer support.
  • Users value the automation features of PubScale, enhancing efficiency and simplifying monetization processes for their apps.
  • Users value the ease of collaboration in PubScale, appreciating the seamless integration of monetization features.
  • Users value the exceptional customer support provided by PubScale, enhancing their overall experience with the platform.
  • Users appreciate the unified platform of PubScale, which offers innovative features for app monetization.

What Are Recent G2 Reviews of PubScale?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated October 3, 2024