The platform itself is great, and provides useful insight into how the ads are performing. Click and impression data are beneficial and gives us a good idea of the ad performance, and the ability to change creatives throughout the campaign proved useful as we decided to pivot to a new approach part way through. Review collected by and hosted on G2.com.

The lack of conversion data. I feel this would be massively useful, as it's something that would give us clarity on the performance of the campaign where UTM tracking has let us down in the past. Review collected by and hosted on G2.com.