# Top 10 Umami Alternatives & Competitors **Average Rating:** 4.3/5 **Total Number of Reviews:** 9 Umami is not the only option for Digital Analytics Software. Explore other competing options and alternatives. Other important factors to consider when researching alternatives to Umami include reliability and ease of use. The best overall Umami alternative is PostHog. Other similar apps like Umami are Pendo, Google Analytics, Google Tag Manager, and Amplitude Analytics. Umami alternatives can be found in [Digital Analytics Software](https://www.g2.com/categories/digital-analytics) but may also be in [Product Analytics Software](https://www.g2.com/categories/product-analytics) or [Tag Management Systems](https://www.g2.com/categories/tag-management-systems). ## Best Paid & Free Alternatives to Umami - [PostHog](https://www.g2.com/products/posthog/reviews) - [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) - [LogRocket](https://www.g2.com/products/logrocket/reviews) - [Looker](https://www.g2.com/products/looker/reviews) - [Mixpanel](https://www.g2.com/products/mixpanel/reviews) - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) ## Top 10 Alternatives to Umami Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Umami stacks up to the competition, check reviews from current & previous users in industries like Computer Software, Design, and Entertainment, and find the best product for your business. ### 1. [PostHog](https://www.g2.com/products/posthog/reviews) By PostHog **Average Rating:** 4.5/5 **Total Reviews:** 1,054 PostHog is the open-source, all-in-one platform that helps engineers build better products. Reviewers say compared to Umami, PostHog is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs PostHog](https://www.g2.com/compare/posthog-vs-umami) **Compare PostHog with other alternatives:** - [PostHog vs Pendo](https://www.g2.com/compare/pendo-io-pendo-vs-posthog) - [PostHog vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-posthog) - [PostHog vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-posthog) - [PostHog vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-posthog) - [PostHog vs Semrush](https://www.g2.com/compare/posthog-vs-semrush) - [PostHog vs LogRocket](https://www.g2.com/compare/logrocket-vs-posthog) - [PostHog vs Looker](https://www.g2.com/compare/looker-vs-posthog) - [PostHog vs Mixpanel](https://www.g2.com/compare/mixpanel-vs-posthog) - [PostHog vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-posthog) ### 2. [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) By Pendo.io **Average Rating:** 4.4/5 **Total Reviews:** 1,808 Pendo is on a mission to elevate the world's experiences with software. Organizations around the world use Pendo to accelerate and deepen software product adoption. Reviewers say compared to Umami, Pendo is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Pendo](https://www.g2.com/compare/pendo-io-pendo-vs-umami) **Compare Pendo with other alternatives:** - [Pendo vs PostHog](https://www.g2.com/compare/pendo-io-pendo-vs-posthog) - [Pendo vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-pendo-io-pendo) - [Pendo vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-pendo-io-pendo) - [Pendo vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-pendo-io-pendo) - [Pendo vs Semrush](https://www.g2.com/compare/pendo-io-pendo-vs-semrush) - [Pendo vs LogRocket](https://www.g2.com/compare/logrocket-vs-pendo-io-pendo) - [Pendo vs Looker](https://www.g2.com/compare/looker-vs-pendo-io-pendo) - [Pendo vs Mixpanel](https://www.g2.com/compare/mixpanel-vs-pendo-io-pendo) - [Pendo vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-pendo-io-pendo) ### 3. [Google Analytics](https://www.g2.com/products/google-analytics/reviews) By Google **Average Rating:** 4.5/5 **Total Reviews:** 6,862 Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google's world-class platform. Reviewers say compared to Umami, Google Analytics is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-umami) **Compare Google Analytics with other alternatives:** - [Google Analytics vs PostHog](https://www.g2.com/compare/google-analytics-vs-posthog) - [Google Analytics vs Pendo](https://www.g2.com/compare/google-analytics-vs-pendo-io-pendo) - [Google Analytics vs Google Tag Manager](https://www.g2.com/compare/google-analytics-vs-google-tag-manager) - [Google Analytics vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-google-analytics) - [Google Analytics vs Semrush](https://www.g2.com/compare/google-analytics-vs-semrush) - [Google Analytics vs LogRocket](https://www.g2.com/compare/google-analytics-vs-logrocket) - [Google Analytics vs Looker](https://www.g2.com/compare/google-analytics-vs-looker) - [Google Analytics vs Mixpanel](https://www.g2.com/compare/google-analytics-vs-mixpanel) - [Google Analytics vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-google-analytics) ### 4. [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) By Google **Average Rating:** 4.6/5 **Total Reviews:** 442 It can take weeks to get website code updated or to release a new version of your app. Move faster with Google Tag Manager. Add and update your own tags for easy conversion tracking, site analytics, remarketing, and more. Reviewers say compared to Umami, Google Tag Manager is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-umami) **Compare Google Tag Manager with other alternatives:** - [Google Tag Manager vs PostHog](https://www.g2.com/compare/google-tag-manager-vs-posthog) - [Google Tag Manager vs Pendo](https://www.g2.com/compare/google-tag-manager-vs-pendo-io-pendo) - [Google Tag Manager vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-google-tag-manager) - [Google Tag Manager vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-google-tag-manager) - [Google Tag Manager vs Semrush](https://www.g2.com/compare/google-tag-manager-vs-semrush) - [Google Tag Manager vs LogRocket](https://www.g2.com/compare/google-tag-manager-vs-logrocket) - [Google Tag Manager vs Looker](https://www.g2.com/compare/google-tag-manager-vs-looker) - [Google Tag Manager vs Mixpanel](https://www.g2.com/compare/google-tag-manager-vs-mixpanel) - [Google Tag Manager vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-google-tag-manager) ### 5. [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) By Amplitude **Average Rating:** 4.5/5 **Total Reviews:** 2,977 Amplitude Analytics lets you dig into every click and metric across your product and web experiences. Understand what users are doing and turn your insights into relentless growth. Reviewers say compared to Umami, Amplitude Analytics is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-umami) **Compare Amplitude Analytics with other alternatives:** - [Amplitude Analytics vs PostHog](https://www.g2.com/compare/amplitude-analytics-vs-posthog) - [Amplitude Analytics vs Pendo](https://www.g2.com/compare/amplitude-analytics-vs-pendo-io-pendo) - [Amplitude Analytics vs Google Analytics](https://www.g2.com/compare/amplitude-analytics-vs-google-analytics) - [Amplitude Analytics vs Google Tag Manager](https://www.g2.com/compare/amplitude-analytics-vs-google-tag-manager) - [Amplitude Analytics vs Semrush](https://www.g2.com/compare/amplitude-analytics-vs-semrush) - [Amplitude Analytics vs LogRocket](https://www.g2.com/compare/amplitude-analytics-vs-logrocket) - [Amplitude Analytics vs Looker](https://www.g2.com/compare/amplitude-analytics-vs-looker) - [Amplitude Analytics vs Mixpanel](https://www.g2.com/compare/amplitude-analytics-vs-mixpanel) - [Amplitude Analytics vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-amplitude-analytics) ### 6. [Semrush](https://www.g2.com/products/semrush/reviews) By Adobe **Average Rating:** 4.4/5 **Total Reviews:** 4,028 Online Visibility and Content Marketing SaaS Platform Reviewers say compared to Umami, Semrush is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Semrush](https://www.g2.com/compare/semrush-vs-umami) **Compare Semrush with other alternatives:** - [Semrush vs PostHog](https://www.g2.com/compare/posthog-vs-semrush) - [Semrush vs Pendo](https://www.g2.com/compare/pendo-io-pendo-vs-semrush) - [Semrush vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-semrush) - [Semrush vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-semrush) - [Semrush vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-semrush) - [Semrush vs LogRocket](https://www.g2.com/compare/logrocket-vs-semrush) - [Semrush vs Looker](https://www.g2.com/compare/looker-vs-semrush) - [Semrush vs Mixpanel](https://www.g2.com/compare/mixpanel-vs-semrush) - [Semrush vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-semrush) ### 7. [LogRocket](https://www.g2.com/products/logrocket/reviews) By LogRocket, Inc. **Average Rating:** 4.6/5 **Total Reviews:** 2,404 LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience. Reviewers say compared to Umami, LogRocket is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs LogRocket](https://www.g2.com/compare/logrocket-vs-umami) **Compare LogRocket with other alternatives:** - [LogRocket vs PostHog](https://www.g2.com/compare/logrocket-vs-posthog) - [LogRocket vs Pendo](https://www.g2.com/compare/logrocket-vs-pendo-io-pendo) - [LogRocket vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-logrocket) - [LogRocket vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-logrocket) - [LogRocket vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-logrocket) - [LogRocket vs Semrush](https://www.g2.com/compare/logrocket-vs-semrush) - [LogRocket vs Looker](https://www.g2.com/compare/logrocket-vs-looker) - [LogRocket vs Mixpanel](https://www.g2.com/compare/logrocket-vs-mixpanel) - [LogRocket vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-logrocket) ### 8. [Looker](https://www.g2.com/products/looker/reviews) By Google **Average Rating:** 4.4/5 **Total Reviews:** 1,656 Looker supports a discovery-driven culture throughout the organization; its web-based data discovery platform provides the power and finesse required by data analysts while empowering business users throughout the organization to find their own answers. Reviewers say compared to Umami, Looker is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Looker](https://www.g2.com/compare/looker-vs-umami) **Compare Looker with other alternatives:** - [Looker vs PostHog](https://www.g2.com/compare/looker-vs-posthog) - [Looker vs Pendo](https://www.g2.com/compare/looker-vs-pendo-io-pendo) - [Looker vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-looker) - [Looker vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-looker) - [Looker vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-looker) - [Looker vs Semrush](https://www.g2.com/compare/looker-vs-semrush) - [Looker vs LogRocket](https://www.g2.com/compare/logrocket-vs-looker) - [Looker vs Mixpanel](https://www.g2.com/compare/looker-vs-mixpanel) - [Looker vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-looker) ### 9. [Mixpanel](https://www.g2.com/products/mixpanel/reviews) By Mixpanel **Average Rating:** 4.5/5 **Total Reviews:** 1,371 Mixpanel helps businesses deeply understand user behavior and drive intelligent action with the leading user analytics solution. Reviewers say compared to Umami, Mixpanel is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Mixpanel](https://www.g2.com/compare/mixpanel-vs-umami) **Compare Mixpanel with other alternatives:** - [Mixpanel vs PostHog](https://www.g2.com/compare/mixpanel-vs-posthog) - [Mixpanel vs Pendo](https://www.g2.com/compare/mixpanel-vs-pendo-io-pendo) - [Mixpanel vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-mixpanel) - [Mixpanel vs Google Tag Manager](https://www.g2.com/compare/google-tag-manager-vs-mixpanel) - [Mixpanel vs Amplitude Analytics](https://www.g2.com/compare/amplitude-analytics-vs-mixpanel) - [Mixpanel vs Semrush](https://www.g2.com/compare/mixpanel-vs-semrush) - [Mixpanel vs LogRocket](https://www.g2.com/compare/logrocket-vs-mixpanel) - [Mixpanel vs Looker](https://www.g2.com/compare/looker-vs-mixpanel) - [Mixpanel vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-mixpanel) ### 10. [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) By Adobe **Average Rating:** 4.2/5 **Total Reviews:** 1,245 Adobe Analytics helps you create a holistic view of your business by turning customer interactions into actionable insights. With intuitive and interactive dashboards and reports, you can sift, sort, and share real-time information to provide insights you can use to identify problems and opportunities. Reviewers say compared to Umami, Adobe Analytics is: - Better at meeting requirements Categories in common with Umami: [Digital Analytics](https://www.g2.com/categories/digital-analytics) **Compare:** [Umami vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-umami) **Compare Adobe Analytics with other alternatives:** - [Adobe Analytics vs PostHog](https://www.g2.com/compare/adobe-analytics-vs-posthog) - [Adobe Analytics vs Pendo](https://www.g2.com/compare/adobe-analytics-vs-pendo-io-pendo) - [Adobe Analytics vs Google Analytics](https://www.g2.com/compare/adobe-analytics-vs-google-analytics) - [Adobe Analytics vs Google Tag Manager](https://www.g2.com/compare/adobe-analytics-vs-google-tag-manager) - [Adobe Analytics vs Amplitude Analytics](https://www.g2.com/compare/adobe-analytics-vs-amplitude-analytics) - [Adobe Analytics vs Semrush](https://www.g2.com/compare/adobe-analytics-vs-semrush) - [Adobe Analytics vs LogRocket](https://www.g2.com/compare/adobe-analytics-vs-logrocket) - [Adobe Analytics vs Looker](https://www.g2.com/compare/adobe-analytics-vs-looker) - [Adobe Analytics vs Mixpanel](https://www.g2.com/compare/adobe-analytics-vs-mixpanel) --- ## Umami Alternatives FAQs ### How does Umami compare to PostHog? According to G2 data, both [Umami](https://www.g2.com/products/umami/reviews) and [PostHog](https://www.g2.com/products/posthog/reviews) hold an average rating of 4.5 out of 5. However, [PostHog](https://www.g2.com/products/posthog/reviews) has a significantly larger review base with 1,051 reviews compared to Umami's 6, indicating broader user adoption and feedback. In dimension scores, PostHog leads Umami by 0.6 points in Better at Meeting Requirements (8.9 vs 8.3) but trails by 0.9 points in More Usable (8.3 vs 9.2). PostHog also scores higher in Easier to Set Up (8.9), Easier to Admin (8.5), Better at Support (8.5), and Easier to Do Business With (8.9), dimensions not available for Umami. User sentiment highlights that PostHog excels with 187 mentions of ease of use, 165 mentions of easy setup, 151 mentions of analytics, and 112 mentions of session recordings, whereas Umami's pros focus on simplicity and privacy but note limited advanced features. Umami users appreciate its straightforward interface and privacy focus but cite limited segmentation and e-commerce tracking capabilities. PostHog offers a comprehensive all-in-one platform combining analytics, session replay, feature flags, and experimentation, which users find valuable despite a steeper learning curve and occasional UI complexity. Overall, PostHog provides a richer feature set and greater flexibility, while Umami appeals to users seeking simplicity and privacy-focused analytics. ### What are the best alternatives to Umami? The best alternatives to Umami are [PostHog](https://www.g2.com/products/posthog/reviews) (4.5/5 stars, 1051 reviews), [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) (4.4/5 stars, 1795 reviews), [Google Analytics](https://www.g2.com/products/google-analytics/reviews) (4.5/5 stars, 6845 reviews), and [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) (4.6/5 stars, 437 reviews). PostHog stands out as an all-in-one platform combining product analytics, session recordings, feature flags, and experimentation tools. Pendo offers integrated product analytics, customer feedback, and in-app guidance. Google Analytics provides comprehensive website and app performance insights with real-time data and extensive integrations. Google Tag Manager excels in flexible and centralized tag management for marketing and analytics. ### What features do alternatives offer that Umami does not? Umami lacks advanced analytics features such as deep funnel analysis, cohort analysis, event tracking with custom parameters, user behavior flow, e-commerce tracking, and the ability to send events or create funnels. It also does not support native app analytics and has limited segmentation capabilities. ### Which Digital Analytics tools do reviewers recommend instead of Umami? Reviewers highly recommend [PostHog](https://www.g2.com/products/posthog/reviews) for its ease of use (187 mentions), extensive analytics capabilities (151 mentions), session recordings (112 mentions), and integrated feature flags and experimentation tools. Its developer-friendly design and generous free tier are also praised. [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) is recommended for its user insights, in-app guides, and combined analytics and feedback features, with 190 mentions of ease of use and 165 mentions of insights. [Google Analytics](https://www.g2.com/products/google-analytics/reviews) is favored for its detailed traffic and conversion tracking, real-time analytics, and integration with Google Ads and Search Console, with 200 mentions of insights and 160 mentions of analytics. [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews) is valued for its flexibility in tag management, ease of deployment without developer dependency, and integration capabilities, with 5 mentions of ease of use and 3 mentions of insights. These tools offer advanced features and scalability that address Umami's limitations in analytics depth, segmentation, and event tracking. ### Why do users choose PostHog over Umami? Users choose [PostHog](https://www.g2.com/products/posthog/reviews) over Umami primarily for its comprehensive and integrated feature set. PostHog combines product analytics, session recordings, feature flags, experiments, and surveys into a single platform, eliminating the need for multiple tools. This all-in-one approach is highly valued, with 112 mentions of session recordings and 129 mentions of insights in user reviews. Additionally, PostHog offers a generous free tier, developer-friendly integrations, and powerful customization options such as its SQL-like query language (HogQL), which appeals to technical teams. Users also highlight the ease of setup (165 mentions) and the ability to gain deep visibility into user behavior, enabling faster product iteration and better decision-making. While PostHog has a steeper learning curve and a more complex UI, its extensive capabilities, active development, and strong support make it the preferred choice for teams needing advanced analytics and feature management. In contrast, Umami is favored for simplicity and privacy but lacks the advanced analytics, segmentation, and e-commerce tracking features that PostHog provides. 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