Sonar Features

Attributes app installs to the marketing campaigns and media sources that drove it.

Measures impact and effectiveness of mobile marketing campaigns.

Measures user-level uninstall insights.

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Tracks metrics that provide insight into how a user interacts with any interface or product

Track visitors'/audience's responses across web pages and other optimized content

Track and document all activities across devices, networks, and other systems

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Collects geo-location data on mobile users to customize relevant campaigns.

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Provides templates for mass mobile messaging campaigns

Facilitates two-way text messaging to encourage consumer engagement and loyalty

Identifies the most granular audience segments based on actions, inactions, and user properties.

Group campaigns by project, client, or campaign for better management.

Send automated marketing emails based on user actions over a predetermined period

Manage multiple campaigns in one system

Create and send email blasts/campaigns

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Send promotional campaigns or transactional messages via text messages

Notifications that are delivered to users as soon as an event occurs

Notifications via mobile devices

Sends out coupons and promotions to reward and entice mobile device users.

Market event via social media tools

Optimizes marketing campaigns for mobile devices.

Integrates advertising/campaigns into mobile applications, games, and mobile browsers.

Facilitates global text message and mobile marketing campaigns.

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Set up connections to third-party platforms to improve business processes

Mapped-out responses for conversations.

Artificial intelligence (AI) and chatbot involvement.

Chat with your counterparts over the video in real time

Quality of interface for designing and customizing conversation maps.

Use AI to generate content in the form of text, images, videos, etc.

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Conversations enacted through embedding or pop-ups on websites.

Conversations enacted through text message (SMS).

Conversations enacted through voice assistants.

Conversations enacted through other channels.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Creation and modification of customer profiles based on conversations.

Reporting based around specific and overall conversation results.

Capture and organization of leads from conversations.

Success rate of conversations leading to customer purchases.

View and track pertinent metrics to find patterns and gain insights from data

Automates in-system tasks and provides reminders and details for manual tasks for sales team members to complete.

Integrates tightly with email inbox and allows the scheduling and tracking of email outreach and correspondence.

Provides sales dialer functionality or integrates tightly with dialer software, with useful automation and high-quality calls.

Provides relevant automation in sales channels outside of email and calls, like social media posts, SMS text messages and more.

Provides two-way integration with sales CRM: (1) Tracking sales team actions and prospect responses and (2) Pulling CRM data to populate and personalize sales outreach.

Integrates with calendar software so users can seamlessly schedule calls.

Automatically assign strategic leads and accounts to individual reps in a shared bucket for anyone to work on.

Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes

Organize and manage the accomplishments and development of employees or performance of applications or systems

Track and manage schedules and meetings via an integrated calendar

Pipeline view and tracking lead status

Manage and track all internal and external communication conducted via calls, email, text, or chat

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Retains and incorporates company-approved messaging and presentations into emails, calls, meetings, etc.

Orchestrates automated sales tasks and outreach across a number of channels (email, calls, social media, etc.) and/or integrated systems.

Reports on the effectiveness of an entire outreach workflow as well as the effectiveness of specific marketing materials, messaging, outreach tactics, and team members.

Surfaces relevant insights about how a team member can perform better, either with improved sales techniques or prospect-specific hints.

Provides gamifaction features to rank sales reps on performance

Enables users to send mass text message campaigns

Facilitates two-way text messaging to encourage consumer engagement and loyalty

Provides the ability to schedule single or bulk text messages to recipients on a specific date and time

Provides automatic text message replies to recipients

Provides automatic URL shortening to use less characters via text

Sends out multimedia via text messages, such as coupons, pictures, and audio

Offers features for personalizing text messages based on customer information or past behavior

Allows users to establish automated workflows and triggers to deliver transactional text messages

Shorten long links into custom or branded links

Send messages via SMS

Send individual or bulk text messages at predetermined times

Communicate using direct chat or messages within the system

Send and receive text messages to communicate with clients or prospects in real-time

Provides pre-built or customizable performance reports

Automate workflows and trigger campaigns based on customer actions

Offers a white labeling service for agencies or resellers to customize platform branding

Text enables landline phones so users can receive text messages sent to an existing business number

Provides businesses with 5- to 6-digit short codes for running text marketing campaigns

Facilitates the integration of text messaging into existing business applications through an SMS gateway API

Matrix barcode that stores information

Provides features to create and manage lists of potential customers

Monitors form’s performance and contribution to the sales pipeline

Identifies the visitor, tracks the pages that they are visiting, and the time they are spending on each page

Automatically identify and save contact information of potential customers

Records leads using different types of devices

Captures form submissions from existing forms on websites or landing pages

Captures leads across social media channels

Captures measurable, real customer data gathered directly from a website

Exports and imports lead data to and from various formats like plain text, spreadsheets, etc.

Supports basic data reporting which includes user engagement analysis, entry and exit statistics, referrer information, etc.

Web form that allows users to enter data that is sent and processed for different reasons

Provides pre-configured templates that can be customized by users

Integrates with sales and marketing software solutions to transfer lead data between them

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Allows users to create lead prioritization rules to prioritize the msot important bueyrs and customers.

Provides lead scoring features that allow user to target leads that are the most qualified and likely to engage

Provides features that allow users to identify and automate the best time to send out emails or other sales engagement communcations

Provides features that allow users to have insight into buyer profiles such as likelihood to respond to emails and calls.

Provides AI and machine learning features that offer predictive recommendations no how to engage with buyers based on historical buyer behavior.

Allows users to generate text based on a text prompt.

Use AI to generate content in the form of text, images, videos, etc.

Manage the process of attracting and converting business prospects into leads

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Set up connections to third-party platforms to improve business processes

Plan and strategize marketing campaigns

Manage and support multiple languages

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Plan and strategize marketing campaigns

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Set up connections to third-party platforms to improve business processes

Manage and support multiple languages

Uses AI to automate audience targeting, SMS message personalization, and performance optimization.

Use AI to generate personalizaed SMS copy for SMS campaigns

Tools designed to streamline the process of lead generation and management for sales teams

View and track pertinent metrics to find patterns and gain insights from data

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

System that automatically dials calls

Caters to sales teams

Customize data fields to support various needs and use cases

Application programming interface that allows for integration with other systems/databases

Notifications that are delivered to users as soon as an event occurs

Engage with a lead throughout the sales process by actively providing information

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

Send messages via SMS

Manage various aspects of appointments including booking, rescheduling, canceling

Communicate using direct chat or messages within the system

Active monitoring of systems, applications, or networks

Route and distribute your leads to third party buyers

Group campaigns by project, client, or campaign for better management.

Import and export data to and from software applications

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Receive data and information in real time

Send and receive messages in real-time via an online communication channel

Add customized logos and colors to align with company branding

Score a lead on their quality or likelihood to buy based on certain behaviors

Create, save, and re-purpose templates for emails, forms, etc.

Create and automatically send premade copy in response to customer messages

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Process of dividing customers into groups based on common characteristics

Send personal messages to clients or attendees

Manage and track all internal and external communication conducted via calls, email, text, or chat

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Automatically identify and save contact information of potential customers

Schedule appointments via a calendar

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Predefined actions automatically performed on the occurance of specific events

AI-based platform which conducts a conversation via auditory or textual methods

Group messaging lets multiple people carry on a group conversation

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

A collection of customer information such as contact details, demographics, previous interactions, etc.

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Gauge satisfaction and receive information for improvement and success

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Tracks metrics that provide insight into how a user interacts with any interface or product

Divide leads into buckets based on predefined criteria and routing rules

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.

Assemble applications and processes by dragging over and arranging pre-built components

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Manage multiple campaigns in one system

Tools designed to streamline the process of lead generation and management for sales teams

Customize data fields to support various needs and use cases

Route and distribute your leads to third party buyers

Predefined actions automatically performed on the occurance of specific events

Tracks metrics that provide insight into how a user interacts with any interface or product

Use AI to generate content in the form of text, images, videos, etc.

Communicate using direct chat or messages within the system

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Create and send email blasts/campaigns

Create, save, and re-purpose templates for emails, forms, etc.

Engage with a lead throughout the sales process by actively providing information

Add customized logos and colors to align with company branding

Manage, organize, and store contact information

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, store and organize emails within the system or via third-party apps

Notifications that are delivered to users as soon as an event occurs

Process of dividing customers into groups based on common characteristics

Gauge satisfaction and receive information for improvement and success

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Automatically retrieve and pull information from documents, websites, images, data sets, and other sources

Real-time alerts or notifications that inform teams about new leads or prospects

View and track pertinent metrics to find patterns and gain insights from data

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Capture contact information by scanning a physical item and having the system automatically extract data from the scan

Manage the process of attracting and converting business prospects into leads

A collection of customer information such as contact details, demographics, previous interactions, etc.

Create and automatically send premade copy in response to customer messages

Score a lead on their quality or likelihood to buy based on certain behaviors

Application programming interface that allows for integration with other systems/databases

Store, manage and track all forms in a centralized location

Track visitors and purpose of visits

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Track and interpret campaign performance metrics

Search and filter data across systems to locate required information by entering keywords or certain criteria

Plan and strategize marketing campaigns

Score a lead based on quality or likelihood to buy/convert based on predetermined criteria

Track delivered, received, and opened emails

Send automated marketing emails based on user actions over a predetermined period

Group campaigns by project, client, or campaign for better management.

Ensure the authenticity of each lead by verifying their information, eliminating duplicate leads/contacts, etc.

Track and manage schedules and meetings via an integrated calendar

Timed notification for any upcoming task, deadline, appointment, or activity

Track interaction history by documenting conversations for contacts

Track all opportunities for potential sales and convert them into recurring revenue

Reports specific to sales analysis for trends and strategies

Store and organize documents in a centralized system

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Observe and track the demand, usage, progress or quality of a system, product, or user

Caters to sales teams

Estimate of expected sales revenue within a specific time frame, such as quarterly, monthly or yearly based on past trends and reports.

Create, design and manage workflows for repetitive tasks

Create, manage and track all task activities and progression

Set campaign schedules by selecting start, pause, and end dates

Monitor and manage customers' perceptions about a business, product, or service

Enable custom polls/voting to facilitate decision-making or increase engagement

Track and manage adherence to policies for any service, product, process, or supplier

Process of dividing customers into groups based on common characteristics

Create landing pages or online forms designed to capture new leads and prospects

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Application programming interface that allows for integration with other systems/databases

Messaging system designed for contests and sweepstakes

Electronic coupons delivered to a mobile device that can be exchanged for a discount

Process and analyze human language in text or audio form

Pre-designed layouts that can be customized to match preferences and requirements

Send automated marketing emails based on user actions over a predetermined period

Manage, organize, and store contact information

Track and document all activities across devices, networks, and other systems

Manage and track all internal and external communication conducted via calls, email, text, or chat

View and track pertinent metrics to find patterns and gain insights from data

Track and monitor a specific set of keywords

Manage multiple campaigns in one system

Send messages to multiple subscribers at the same time

Track interaction history by documenting conversations for contacts

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Manage user consent requests and documents

Tracks metrics that provide insight into how a user interacts with any interface or product

Track the number of open emails, messages, and texts for any campaign

Use AI to generate content in the form of text, images, videos, etc.

Automatic reply functionality for incoming messages

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Sample files or documents that could be customized as needed or used as is

Create and manage surveys

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Notifications that are delivered to users as soon as an event occurs

Customize data fields to support various needs and use cases

Timed notification for any upcoming task, deadline, appointment, or activity

Notifications via mobile devices

Automatically create schedules based on business needs or employee availability and qualifications

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Sending/receiving messages with multimedia content like images, audio, or video over a cellular network

Predefined actions automatically performed on the occurance of specific events

Unique word that contains letters or numbers that identifies specific campaigns

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Create, save, and re-purpose templates for emails, forms, etc.

Create and automatically send premade copy in response to customer messages

Create and administer polls and surveys

Interact with data visualization elements, such as charts and graphs, to drill down into data

Create and automatically send premade copy in response to customer messages

Create landing pages or online forms designed to capture new leads and prospects

Track and interpret campaign performance metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Set campaign schedules by selecting start, pause, and end dates

Manage, organize, and store contact information

Messaging system designed for contests and sweepstakes

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Import and export data to and from software applications

Receive data and information in real time

Access software remotely via mobile devices

Application programming interface that allows for integration with other systems/databases

Pre-designed layouts that can be customized to match preferences and requirements

Assemble applications and processes by dragging over and arranging pre-built components

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Use AI to generate content in the form of text, images, videos, etc.

Analyze and gain insights into data in real-time

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Predefined actions automatically performed on the occurance of specific events

Active reporting of data and metrics

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Add customized logos and colors to align with company branding

Timed notification for any upcoming task, deadline, appointment, or activity