Skai Features

Product functionality for social advertising. 57 reviewers of Skai have provided feedback on this feature.

As reported in 41 Skai reviews. Overall product functionality for mobile advertising.

As reported in 92 Skai reviews. Overview of all media purchases and campaigns in a single interface.

Enables marketer to set metrics by which their campaigns are automatically optimized. This feature was mentioned in 90 Skai reviews.

Amount and quality of inventory partner sites on which ads can be placed. 82 reviewers of Skai have provided feedback on this feature.

As reported in 84 Skai reviews. Enables marketers to edit campaigns in bulk as opposed to one piece at a time.

As reported in 79 Skai reviews. Allows marketer to upload campaign inventory in a single batch instead of one piece at a time.

Allows marketer to set a limit on how many times a consumer sees their ad. 62 reviewers of Skai have provided feedback on this feature.

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids. 77 reviewers of Skai have provided feedback on this feature.

Tools offered for creating and optimizing creative components of campaigns. This feature was mentioned in 71 Skai reviews.

Based on 29 Skai reviews. Allows for ads to be placed in mobile apps.

As reported in 82 Skai reviews. Able to target desired audiences based on demographics and behavior variables.

Able to retarget previous impressions to your site across the web to increase conversion rates. 74 reviewers of Skai have provided feedback on this feature.

Able to tailor ads based on consumer general region, state or designated market area (DMA). This feature was mentioned in 83 Skai reviews.

Able to match the marketer's ad with specific content on a site or page. 60 reviewers of Skai have provided feedback on this feature.

As reported in 41 Skai reviews. Able to track consumers on their mobile devices where cookies do not apply.

As reported in 29 Skai reviews. Allows for ads to be placed in mobile apps.

Based on 65 Skai reviews. Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

Able to create custom reports to cater to specific metrics and key performance indicators. This feature was mentioned in 70 Skai reviews.

Based on 79 Skai reviews. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. This feature was mentioned in 86 Skai reviews.

As reported in 73 Skai reviews. Provides features to allow scaling for large organizations.

Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views. 80 reviewers of Skai have provided feedback on this feature.

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action. This feature was mentioned in 83 Skai reviews.

Alerts marketer of the performance of particular campaigns. This feature was mentioned in 77 Skai reviews.

Based on 127 Skai reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications.

Based on 148 Skai reviews. Able to set custom alerts to notify you of changes to key performance indicators.

As reported in 154 Skai reviews. Able to customize metrics and other platform features based on personalized needs.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 154 Skai reviews.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. 166 reviewers of Skai have provided feedback on this feature.

As reported in 151 Skai reviews. Provides features to allow scaling for large organizations.

As reported in 147 Skai reviews. Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

Helps find the right keywords to drive relevant traffic to your website. 177 reviewers of Skai have provided feedback on this feature.

Based on 176 Skai reviews. Able to set rules to minimize pay per click cost or maximize conversions from your keywords.

As reported in 166 Skai reviews. Can manage and bulk upload changes to multiple platforms.

As reported in 148 Skai reviews. Automate copy changes by scheduling changes in advance.

Predict clicks, costs, conversions, and ROI based on spend scenarios to allow you to estimate results prior to running a campaign. This feature was mentioned in 122 Skai reviews.

Offers portfolio bid management to automate bid changes based on marginal ROI so you know your next dollar in spend will get you the most return. This feature was mentioned in 150 Skai reviews.

Target customers by options beyond keywords such as location, time of day or week, or by devices. 147 reviewers of Skai have provided feedback on this feature.

Able to quickly make bulk changes through a desktop editor. This feature was mentioned in 124 Skai reviews.

As reported in 149 Skai reviews. Able to manage ad extensions such as click-to-call, sitelinks, locations, and mobile app downloads.

Supports product listing ads, allowing users to edit ads and track PLA performance. This feature was mentioned in 103 Skai reviews.

Set a budget plan and automate it’s execution with monitoring capabilities. This feature was mentioned in 161 Skai reviews.

Tracks effectiveness of ads and which ads or campaigns are receiving clicks and conversions. 177 reviewers of Skai have provided feedback on this feature.

Able to track click path of users that come to your site via paid search and if they convert to customers. This feature was mentioned in 156 Skai reviews.

Reports created by the user to cater to specific metrics and key performance indicators. 167 reviewers of Skai have provided feedback on this feature.

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.

Provides data for campaigns, products, keywords and teams to help users understand performance across websites and which suppliers are active.

Ability to filter data by specific performance data based on preset and customizable timeframes.

Provides the ability to create a reporting dashboard to give brands insights into key performance indicators (KPIs), like ad impressions, click-through-rate, can campaign-level reports.

Provides capabilities for team collaboration to manage spend limits and billing control for retail media ads.

Ability to integrate with data management platforms (DMPs).

Ability to control how many ads and ad types are served to each retailer page.

Ability to deliver sponsored product ads that seamlessly blend in with organic content.

Ability to deliver banner ad that can be configured based on each individual retailers needs.

Ability to deliver display ads that can be personalized based on consumer's online shopping and browsing behavior.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives