
One thing modern revenue/demand marketing teams can agree on is they want to understand the role their programs play in driving revenue and how they can then do more of the things that are making an impact. ORM helps you do exactly that (and more). You can use their technology to report at a high level on MQL's, SQL's and revenue and dig deep into program and channel performance (down the keywords, ad campaigns, etc). They take away any reliance on sales teams to correctly update fields in SFDC and use their own technology to look across your marketing tech stack to see how marketing really did influence a deal. It is great insights for a marketer! Review collected by and hosted on G2.com.
We have been a customer of ORM since 2016 and have seen the platform grow exponentially. This isn't a dislike at all but there is just SO much information available to consume. It can get overwhelming but the team is great at pointing you to key data points for your business and helping you distill what is important for you, your team and your leadership. Review collected by and hosted on G2.com.
Validated through LinkedIn
Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.


