Omniconvert Features
Visitor Behavior (3)
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Monitoring
Monitor the behavior of website and online store visitors
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Targeting
Ability to target website visitors based on behavioral patterns
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Guided Selling
Adapt the selling process to each visitor, including content and pricing
Templates (3)
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Library
Provide a library of templates for various purposes such as website engagement or e-commerce
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Customization
Allows users to customize templates and use them on multiple channels easily
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Optimization
Track the performance of different versions of templates and suggest optimizations
Personalization (5)
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Content
Provide custom content to website visitors based on their online behavior
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Cart Abandonment
Deliver messages targeted at buyers who are about to leave an online store
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Personalization Engine
Machine learning or artificial intelligence that powers the personalization features of the platform.
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A/B Testing
The ability to test various configurations and recommendations to determine which are most successful with customers.
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Personalized Messaging
Tools to create personalized messaging based on customer data collected from purchases or viewing history.
Multichannel (2)
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Web
Integrate personalized content and recommendations on websites
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Mobile
Include personalization features that are mobile-friendly and responsive
Authoring Tools (6)
Ad Templates
Offers pre-made ad templates that can be filled in.
HTML5 Authoring
Allows users to make ads using HTML5.
Automated Ad Creation
Auto-creates ads using templating and/or data.
Lanugage Translation
Provides tools to produce ads in multiple languages.
Customizable Templates
Pre-designed layouts that can be customized to match preferences and requirements
WYSIWYG Editor
What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface
Testing Tools (2)
Dynamic Versioning
Allows for multiple versions of a marketing campaign to be run simulanteously.
A/B Testing
Test changes to a screen by administering the change to a portion of visitors and measuring conversion.
Publishing Tools (5)
Demand Side Platform Built-in
Provides a demand side platform within the software itself for ad distribution.
Demand Side Platform Integration
Offers integrations with outside demand side platforms for ad distribution.
Campaign Scheduling
Schedules marketing campaigns.
Task Scheduling
Track and manage the scheduling of tasks
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Administration (3)
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Reports & Analytics
Easily digestible visual representations of data collected by the platform.
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User Data
Data collected from customers to be analyzed by analytics tools or other e-commerce software.
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Integrations
The ability to integrate with a variety of e-commerce software platforms in order to share data and other functionality.
Survey Management (7)
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Survey Builder
Enables users to create surveys through a simple drag-and-drop or WYSIWYG editor
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Customizable Questions
Tailored or customizable questions for more targeted and relevant data collection
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Templates
Offers pre-built templates for creating surveys with different audiences or use cases
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Survey Distribution
Provides tools for distributing surveys through email, SMS, social media, etc.
Mobile Survey
Distribute a survey via mobile devices
Site Intercept Survey
Survey popup over a webpage to specific users based on their behavior
Pulse Surveys
Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group
Survey Customization (4)
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Question Branching
Survey design technique that directs respondents to different questions based on their previous answers
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Branding
Allows users to customize survey colors, logos, and URLs to match company branding
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Multimedia Support
Ability to embed videos, photos, or other rich media
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Multilingual Surveys
Allows for creation of surveys in different languages and advanced survey translation
Survey Insights (9)
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Reporting & Analytics
Provides tools to visualize and analyze data
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BI Tools Integration
Allows integration with third -party reporting and business intelligence applications
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Data Exporting
Allows users to export reports from the product into an .xsl, .csv, or .pdf file
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Permissions
Allows administrators to set permissions on viewing, filtering, or sharing survey results
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
Presentation Tools
Share and present designs
Data Analysis Tools
Analyze survey results via statistical testing or crosstabs directly within the software
Real-Time Data
Receive data and information in real time
Visual Analytics
Interact with data visualization elements, such as charts and graphs, to drill down into data
Analytics (3)
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Reporting and Analytics
Provides reporting and analytics tools to quantify the results of the experiment.
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Heatmaps
Provides heatmap functionality to assess what parts of the website visitors are engaging with most.
Visual Analytics
Interact with data visualization elements, such as charts and graphs, to drill down into data
Experimental Design (5)
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Split Testing
Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.)
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Mobile Testing
Allows mobile web pages to be tested during A/B experiments.
AI Assisted Testing
Uses AI to generate or suggest experiment variations to test website versions.
AI Generated Variations
Uses AI or machine learning to automatically optimize traffic distribution between experiment variations.
Multivariate Testing
Create many versions of emails, forms, or actions and gauge which is most effective
Computing (4)
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WYSIWYG
What You See is What You Get (WYSIWYG) features allow the editing of web pages without HTML. This means you can directly edit pages with images and text without any coding.
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AI/Machine Learning
Uses algorithms and continuous data entry to enable the technology to develop insights and optimize testing.
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Little to No Coding
Requires little to no knowledge of coding. Usually this means it comes with prewritten code.
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Agentic AI - A/B Testing (6)
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Autonomous Task Execution
Capability to perform complex tasks without constant human input
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Cross-system Integration
Works across multiple software systems or databases
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Adaptive Learning
Improves performance based on feedback and experience
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Proactive Assistance
Anticipates needs and offers suggestions without prompting
Audience Targeting
Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Agentic AI - E-Commerce Personalization (2)
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Creative Management Platforms (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Survey (4)
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Dynamic Content
Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
Additional Functionality (111)
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Surveys & Feedback
Gauge satisfaction and receive information for improvement and success
Mobile Access
Access software remotely via mobile devices
Customizable Templates
Pre-designed layouts that can be customized to match preferences and requirements
Workflow Management
Create, design and manage workflows for repetitive tasks
Customizable Reports
Alter the layout and content of reports
Visual Editor
Program to edit text files that renders the content in accordance with embedded markup code such as HTML
Conversion Rate Optimization
Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
Access Controls/Permissions
Define levels of authorization for access to specific files or systems
Campaign Segmentation
Group campaigns by project, client, or campaign for better management.
Widgets
An extended application or connector that enables users to perform additional services with their current set of tools
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Funnel Analysis
Method of analysis that visualizes the series of events that lead towards a defined goal.
Drag & Drop
Assemble applications and processes by dragging over and arranging pre-built components
API
Application programming interface that allows for integration with other systems/databases
Content Management
Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
Behavior Tracking
Track visitors'/audience's responses across web pages and other optimized content
Landing Pages/Web Forms
Create landing pages or online forms designed to capture new leads and prospects
Engagement Tracking
Tracks metrics that provide insight into how a user interacts with any interface or product
Geotargeting
Geographic location of visitors determines behavior of the software
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Monitoring
Observe and track the demand, usage, progress or quality of a system, product, or user
Conversion Tracking
Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
Customizable Branding
Add customized logos and colors to align with company branding
Real-Time Data
Receive data and information in real time
Assessment Management
Creation, administration, and evaluation of assessments or tests
Search/Filter
Search and filter data across systems to locate required information by entering keywords or certain criteria
Data Visualization
Graphical representation of data
Statistical Analysis
Apply statistical/mathematical models to sets of data
Task Management
Create, manage and track all task activities and progression
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Role-Based Permissions
Set & manage permission levels based on user roles and restrict access to only authorized individuals
Activity Tracking
Track and document all activities across devices, networks, and other systems
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
Publishing/Sharing
Share pre-configured sets of data organized and presented in a specific manner with the organization
Customizable Reports
Alter the layout and content of reports
Asset Library
Collection of all assets in the system
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Customizable Branding
Add customized logos and colors to align with company branding
Advertising Management
Manage advertising space and its sales within your network or publication
API
Application programming interface that allows for integration with other systems/databases
Drag & Drop
Assemble applications and processes by dragging over and arranging pre-built components
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
Search/Filter
Search and filter data across systems to locate required information by entering keywords or certain criteria
Resource Management
Process of planning, scheduling and executing the optimal and effective use of human capital across projects
Secure Data Storage
Securely stores data to prevent data loss or breaches
Tagging
Attach digital tags to documents and assets for identification, search, or monitoring purposes
Single Sign On
Allow users to access multiple services after entering their login credentials once
Document Review
Review and analyze existing information across documents
To-Do List
A digital list of items that need to be completed
Time Tracking
Measure and track time including hours worked and paid time off (PTO)
Deadline Management
Specify or track the date/time a project, task, etc., is due for completion
Project Management
Plan and coordinate all the resources, costs and time needed to execute assignments
File Sharing
Public or private sharing of digital files such as documents, audio/video, images, and more
Real-Time Notifications
Notifications that are delivered to users as soon as an event occurs
Task Progress Tracking
Track the status and progress of tasks
Access Controls/Permissions
Define levels of authorization for access to specific files or systems
Content Management
Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
Approval Process Control
Manage the process of evaluating documents or requests submitted for approval
Workflow Management
Create, design and manage workflows for repetitive tasks
Client Management
Manage contact details and communication with clients
@mentions
An @mention is a way to tag or notify a specific person about a message/post
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Configurable Workflow
Configure existing workflows to meet your organization's needs
Status Tracking
Track the status over time for a request, process, asset, or transaction
Billing & Invoicing
Create, manage, and send invoices or bills to customers
Video Support
Supports various video file formats
Version Control
Track revisions and updates made to files and navigate between different versions
Project Tracking
Monitor the progress of projects from start to finish
Commenting/Notes
Leave comments and notes on documents for others to view
Digital Asset Management
Manage digital assets
Single Sign On
Allow users to access multiple services after entering their login credentials once
Phone Polling
Survey or poll in which voice broadcast recipients can communicate responses via the phone
Online Polling
Survey or poll in which participants communicate responses via the internet, typically by completing a questionnaire on a web page
Support Audio/Images/Video
Allow media to be embedded in the question or answer options
Engagement Tracking
Tracks metrics that provide insight into how a user interacts with any interface or product
Question Library
Pre-written repository of questions that can be reused within a course or for assessment or interviews
Data Visualization
Graphical representation of data
Survey/Poll Management
Create and administer polls and surveys
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Word Clouds
Visual representations of words that give greater prominence to words that appear more frequently
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Customizable Fields
Customize data fields to support various needs and use cases
Template Management
Create, save, and re-purpose templates for emails, forms, etc.
Email Management
Manage, store and organize emails within the system or via third-party apps
Interactive Content
Allow the audience to interact or engage with the content
Q&A Management
Allow users to collaborate and ask questions regarding folders and/or documents within the system
Surveys & Feedback
Gauge satisfaction and receive information for improvement and success
Activity Tracking
Track and document all activities across devices, networks, and other systems
Feedback Management
Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
API
Application programming interface that allows for integration with other systems/databases
Data Cleansing
Removes data that is incomplete, inaccurate, or irrelevant from a dataset
Email Marketing
Create and send email blasts/campaigns
Data Security
Protect sensitive data for digital privacy
Anonymous Feedback
Allow reviewers to provide anonymous feedback to encourage honest conversations
URL Customization
Modifying a website's URL to enhance readability, branding, or campaign alignment
Question Piping
Integration of respondents' answers from previous survey questions into subsequent questions or text
Offline Response Collection
Practice of collecting data and responses for market research/surveys without an internet connection
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
NPS Survey Structure
Measuring and analyzing Net Promoter Scores to evaluate customer loyalty and satisfaction levels
Drag & Drop
Assemble applications and processes by dragging over and arranging pre-built components
Data Import/Export
Import and export data to and from software applications
Response Validation
Ensure the answer provided fits set parameters (numerical, positive number, etc.)
Customer Segmentation
Process of dividing customers into groups based on common characteristics
Response Quotas
Limit the number of participants with certain characteristics you want to complete the survey
Multi-Language
Manage and support multiple languages
Sentiment Analysis
Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral
Email Reminders
Reminders sent via email
Gamification
Games or game-like elements to track progress and reward accomplishments
Randomization
Randomize the displayed order of questions and answer options
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