Omniconvert Reviews & Product Details

The user interface of Omniconvert is extremely intuitive, easy-to-use, and great for at-a-glance performance. The support team is unreal - they are always very thorough, responsive, and helpful. They are more than willing to assist in coding issues, or weird glitches, and never nickle and dime over those hours. The tool has worked seamlessly with each of the websites we manage, and allows us to A/B test easily and efficiently without much development time. Review collected by and hosted on G2.com.

While personalization is touted as a feature, it's essentially run as an A/B test but under a different name. The reporting on it, and number of workarounds required to run personalization site-wide make it difficult to rely on long-term. As this is developed in the future, we have no doubt that Omniconvert will position itself as a leader in this space. Review collected by and hosted on G2.com.

Omniconvert offers tools that are advanced enough for a professional agency like ours, but accessible for our clients to use as well. Cost is always an issue when a business is new to AB testing. By combining so much capability into one package, Omniconvert lessens the financial impact of getting into data-driven marketing.

Omniconvert enables a business to do research via online surveys and AB testing, and then apply what they learn through personalization through targeted overlays. Most personalization solutions require the marketer to guess at what each visitor needs. Omniconvert has the tools to eliminate the guessing.

All in all, this is a great solution for those new to testing and personalization, and it has the advanced features to grow as the team becomes more sophisticated.

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We've validated the data being generated by the tools. Our biggest need is a cumulative trend time-series graph in the AB testing environment. We also tend to set many goals in a test, often two dozen or more. Omniconvert doesn't have an ideal display for so many goals. Most users won't notice this issue. Review collected by and hosted on G2.com.

Omniconvert is a powerful set of integrated tools with endless possibilities. It's great to have tools for AB-testing, personalization and surveys all in one integrated system, instead of several tools. On top of that, the team has a lot of experience and is very helpful. They're dedicated to help you increase conversion and provide solid ideas to do so. Review collected by and hosted on G2.com.

The possibilities are endless, but the interface can be improved upon in terms of usability. You quickly have to resort to using code for experiments. Other tools provide more drag & drop like systems which prevent you from having to deal with code directly. Drag & drop will however never beat the flexibility of using plain code. Review collected by and hosted on G2.com.

Marketizator makes A/B testing simple. No coding required. Make content, spacing, sizing, image, copy changes that you want. You can easily pick your audience for the test and run it. From there marketizator will tell you when there is statistical significance and you can end your test. Review collected by and hosted on G2.com.

If you set a time span for a test you do not get notified when it finishes - you have to set a reminder outside of the tool.

--- Updated ---

Based on feedback from Marketizator, this option is actually now available. Review collected by and hosted on G2.com.

The easy of working, while still having the posibilities to have a lot of extra settings Review collected by and hosted on G2.com.

The amount of posiblities required us to have contact with support regulary to succesfully setup our campaigns. A more user friendly approach for common things while still having the posibility to tune settings in detail would be nice Review collected by and hosted on G2.com.

Flexibility, all things in one place, ability to set up conversions and see clear results. Review collected by and hosted on G2.com.

That you can't run 2 tests separate tests on one page at the same time. Optimizelly allows that, Also, we would greatly benefit form additional service support, but if feels like we are not getting any help unless we are a managed service customer. (and, actually one of our group parts is, we are still not getting a lot of onboarding help) Review collected by and hosted on G2.com.

Unlike other similar products, it's easy to implement and track results from the user dashboard. Will likely sign up after out free trial. Review collected by and hosted on G2.com.

There was no ability to create creative from the dashboard. Review collected by and hosted on G2.com.

I love the survey and web personalization option. I use both the features regularly to better understand the needs of our users and drive traffic to a specific page. Review collected by and hosted on G2.com.

I am not sure if there is anything to dislike about the tool, however, I'd love to see more improvisation in the UI. I think it's a fantastic tool and can be justified with a better UI.

Additionally, would love to see more ideas in Testing Ideas section, it just helps me understand how to better leverage the tool Review collected by and hosted on G2.com.

The simplicity of the A/B Testing Editor has been crucial for business purposes, as we no longer need folks with coding skills to implement changes on our site and can gain insight from those changes. Along with this, the ability for market segmentation has been incredibly helpful for our market analysis purposes. Review collected by and hosted on G2.com.

While we like the surveys in theory, I think they could still be integrated a bit better in order to capitalize on the insights gained. Review collected by and hosted on G2.com.

I love that it costs the same as other similar visual A/B testing tools, but also has really useful in-depth website personalization and visitor feedback functionality. For me, the personalization part of this is the most unique thing about this tool, with few other vendors offering this for such a low price, and offers the most potential value. Review collected by and hosted on G2.com.

The on-boarding process is a bit lacking - it doesn't really do a great job of showing the best practices for each of the 3 tools, and needs to do a better job of helping create good first examples for each. The interface looks a little outdated and could use some modernizing to come up to par with other rival SAS offerings.

The A/B testing is a little too simplistic in comparison to VWO or Optimizely too, and needs some improving - but still great value. Review collected by and hosted on G2.com.