# Best Press Release Distribution Software - Page 2 *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)* Press release distribution software publishes and sends press releases and other news and announcements to various media sources such as journalists, bloggers, and news organizations. Public relations (PR) agencies, as well as in-house PR teams, use press release distribution software to send company announcements to relevant news outlets with the intention of securing media coverage. Marketing teams leverage these tools to measure the impact press releases have on their campaigns and SEO. Press release distribution software may offer its own newswire service, but the distribution space mostly comprises independent services that distribute news to a variety of sources. Some distribution products also enable companies to build and design a branded online newsroom that can be used to host and distribute press releases. A considerable portion of press release distribution software also provides features of [media monitoring software](https://www.g2.com/categories/media-monitoring) and/or [media and influencer targeting software](https://www.g2.com/categories/media-and-influencer-targeting). Press release distribution software tools are important in any PR strategy. However, don’t forget to do a great job at the basics, which are to (a) understand who your buyer persona is, and (b) learn [how to write a press release](https://learn.g2.com/how-to-write-a-press-release) that will engage with them. To qualify for inclusion in the Press Release Distribution category, a product must: - Allow users to upload, sync, or manually input press releases and company news - Send content to various reader bases or online media outlets ## Top Press Release Distribution Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [Notified GlobeNewswire](https://www.g2.com/products/notified-globenewswire/reviews) | 4.4/5.0 (337 reviews) | AI-indexed press distribution with integrated newsroom | "[Seamless, Fully Integrated PR Suite with Phenomenal Support](https://www.g2.com/survey_responses/notified-globenewswire-review-12516483)" | | 2 | [EIN Presswire](https://www.g2.com/products/ein-presswire/reviews) | 4.5/5.0 (187 reviews) | Affordable press distribution with broad outlet reach | "[Affordable, High-Visibility Press Release Distribution with Great Reporting](https://www.g2.com/survey_responses/ein-presswire-review-12798718)" | | 3 | [PR Newswire](https://www.g2.com/products/pr-newswire/reviews) | 3.9/5.0 (757 reviews) | Guaranteed wire distribution with 24/7 editorial support | "[Streamlined Press Releases with Stellar Support](https://www.g2.com/survey_responses/pr-newswire-review-12629013)" | | 4 | [ACCESS Newswire](https://www.g2.com/products/access-newswire/reviews) | 4.3/5.0 (395 reviews) | Cost-effective PR distribution with unlimited word count | "[Simple Press Release Distribution with Responsive Support and Great Value](https://www.g2.com/survey_responses/access-newswire-review-12945604)" | | 5 | [Muck Rack](https://www.g2.com/products/muck-rack/reviews) | 4.5/5.0 (461 reviews) | Journalist-first pitching with engagement tracking | "[Up-to-Date Media Database with Easy Chat Updates and Automated Coverage Tracking](https://www.g2.com/survey_responses/muck-rack-review-13073676)" | | 6 | [Business Wire](https://www.g2.com/products/business-wire/reviews) | 4.1/5.0 (190 reviews) | Press release distribution with 24/7 editorial review | "[good resource for distributing news to the public](https://www.g2.com/survey_responses/business-wire-review-11443645)" | | 7 | [Mynewsdesk](https://www.g2.com/products/mynewsdesk/reviews) | 4.3/5.0 (96 reviews) | Journalist-targeted distribution with hosted newsroom | "[User-Friendly Platform That Connects Us with Key Audiences](https://www.g2.com/survey_responses/mynewsdesk-review-12105905)" | | 8 | [Newswire](https://www.g2.com/products/newswire/reviews) | 4.4/5.0 (697 reviews) | Self-serve press release distribution with budget flexibility | "[Easy to Use PR Service](https://www.g2.com/survey_responses/newswire-review-8132259)" | | 9 | [Press Ranger](https://www.g2.com/products/press-ranger/reviews) | 4.8/5.0 (87 reviews) | Journalist database and wholesale press distribution | "[Press Ranger is Great for Finding Journalists and Podcasters](https://www.g2.com/survey_responses/press-ranger-review-12759230)" | | 10 | [Chainwire](https://www.g2.com/products/chainwire/reviews) | 4.8/5.0 (123 reviews) | Crypto press releases with guaranteed homepage placement | "[Chainwire Makes Crypto PR Distribution Fast, Simple, and Wide-Reaching](https://www.g2.com/survey_responses/chainwire-review-12871543)" | ## G2 Grid® for Press Release Distribution Software ![G2 Grid® for Press Release Distribution Software plotting products by satisfaction and market presence](https://www.g2.com/categories/press-release-distribution/grids.png?focus%5B%5D=13782&focus%5B%5D=1317388&focus%5B%5D=6776&focus%5B%5D=49437&focus%5B%5D=20663&focus%5B%5D=5771&focus%5B%5D=8692&focus%5B%5D=1351050) Highlighted products: Notified GlobeNewswire, EIN Presswire, PR Newswire, ACCESS Newswire, Muck Rack, Business Wire, Mynewsdesk, and Press Ranger. Underlying data: [Grid® JSON](https://www.g2.com/categories/press-release-distribution/grids.json?focus%5B%5D=notified-globenewswire&focus%5B%5D=ein-presswire&focus%5B%5D=pr-newswire&focus%5B%5D=access-newswire&focus%5B%5D=muck-rack&focus%5B%5D=business-wire&focus%5B%5D=mynewsdesk&focus%5B%5D=press-ranger) ## How Many Press Release Distribution Software Products Does G2 Track? **Total Products under this Category:** 110 ### Category Stats (Jul 2026) - **Average Rating**: 4.45/5 (↓0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: Agility PR Solutions (+0.17%) - Among all products in this category, Agility PR Solutions recorded the largest rating increase compared to last month *Last updated: July 15, 2026* ## How Does G2 Rank Press Release Distribution Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 5,000+ Authentic Reviews - 110+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Which Press Release Distribution Software Is Best for Your Use Case? - **Leader:** [Notified GlobeNewswire](https://www.g2.com/products/notified-globenewswire/reviews) - **Highest Performer:** [Press Ranger](https://www.g2.com/products/press-ranger/reviews) - **Easiest to Use:** [Press Ranger](https://www.g2.com/products/press-ranger/reviews) - **Top Trending:** [Press Ranger](https://www.g2.com/products/press-ranger/reviews) - **Best Free Software:** [Mynewsdesk](https://www.g2.com/products/mynewsdesk/reviews) --- **Sponsored** ### PR.co Intuitive PR software designed for busy teams to create, publish and distribute beautiful PR content. Get more done with our AI-powered approach to PR campaigns and thrive in today's fast-changing media landscape. - A CMS built specifically for public relations - Get more done and prevent mistakes with AI - PR software built for busy teams - The best-rated online newsroom on the market - Connect with local audiences, stay in control - GEO: Have your brand recommended by AI chatbots - SEO: Make your digital PR content shine on search engines - CRM: Save time and stress by managing contacts, emails and content all in one tool. - Outreach: Send pitches that result in coverage - Automate your PR workflow with powerful integrations - Build a loyal following with newsletter subscribers - Actionable PR analytics and reporting that prove your worth - Online media monitoring made easy with the help of AI [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=347&secure%5Bchosen_at%5D=2026-07-15T12%3A15%3A00Z&secure%5Bdisplayable_resource_id%5D=347&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=347&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=8694&secure%5Bresource_id%5D=347&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fpress-release-distribution&secure%5Btoken%5D=415ccdaa110ada818592601f47ed6ecca01ad6aed4585d1b8ed2677eaa3daf5d&secure%5Burl%5D=https%3A%2F%2Fpr.co%2F&secure%5Burl_type%5D=custom_url) --- ## What Are the Top-Rated Press Release Distribution Software Products in 2026? ### 1. [Free Press Release](https://www.g2.com/products/free-press-release/reviews) Free Press Release is an online press release distribution platform that helps you with your visibility and build opportunities. **Average Rating:** 4.5/5.0 **Total Reviews:** 10 **How Do G2 Users Rate Free Press Release?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 8.3/10 (Category avg: 8.4/10) - **Social Sharing:** 5.0/10 (Category avg: 8.1/10) **Who Is the Company Behind Free Press Release?** - **Seller:** [Free-Press-Release-Inc.](https://www.g2.com/sellers/free-press-release-inc) - **Year Founded:** 2001 - **HQ Location:** N/A - **Twitter:** @fpressrelease (1,946 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2585471/ (6 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Small-Business, 50% Mid-Market #### What Are Recent G2 Reviews of Free Press Release? **"[Best for Those Who Want a Free Release](https://www.g2.com/survey_responses/free-press-release-review-8759255)"** **Rating:** 4.5/5.0 stars *— Ankit K.* [Read full review](https://www.g2.com/survey_responses/free-press-release-review-8759255) --- **"[Customer Reach Manager](https://www.g2.com/survey_responses/free-press-release-review-8691921)"** **Rating:** 5.0/5.0 stars *— Angela W.* [Read full review](https://www.g2.com/survey_responses/free-press-release-review-8691921) --- ### 2. [MediaFuse](https://www.g2.com/products/mediafuse/reviews) MediaFuse is an innovative newswire company composed of various niche-focused press release distribution platforms. Each of our wire services is designed for a specific industry, enabling PR professionals to effectively reach their target audience. https://mediafuse.org/ **Average Rating:** 5.0/5.0 **Total Reviews:** 10 **How Do G2 Users Rate MediaFuse?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 8.0/10 (Category avg: 8.4/10) - **Social Sharing:** 8.0/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind MediaFuse?** - **Seller:** [MediaFuse](https://www.g2.com/sellers/mediafuse) - **Year Founded:** 2012 - **HQ Location:** Tel Aviv, Israel - **LinkedIn® Page:** https://www.linkedin.com/company/mediafuse-newswire/ (22 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 80% Small-Business, 20% Mid-Market #### What Are MediaFuse's Pros and Cons? **Pros:** - Customer Support (1 reviews) - Ease of Use (1 reviews) - Simple (1 reviews) - User Interface (1 reviews) ### What Do G2 Reviewers Say About MediaFuse? *AI-generated summary from verified user reviews* **Pros:** - Users commend the **top-notch customer support** of MediaFuse, enhancing their overall collaboration experience. - Users rave about the **ease of use** of MediaFuse, noting its intuitive interface and seamless integration. - Users love the **easy-to-use interface** of MediaFuse, enabling seamless integration and enjoyable collaboration. - Users value the **easy-to-use interface** of MediaFuse, enhancing collaboration and integration with internal processes. #### What Are Recent G2 Reviews of MediaFuse? **"[A Reliable PR Distribution Partner](https://www.g2.com/survey_responses/mediafuse-review-10172009)"** **Rating:** 5.0/5.0 stars *— Sofia E.* [Read full review](https://www.g2.com/survey_responses/mediafuse-review-10172009) --- **"[Excellent Experience with MediaFuse](https://www.g2.com/survey_responses/mediafuse-review-9951708)"** **Rating:** 5.0/5.0 stars *— Brittany S.* [Read full review](https://www.g2.com/survey_responses/mediafuse-review-9951708) --- ### 3. [Linking News](https://www.g2.com/products/linking-news/reviews) Linking News - 100% White Label Press Release Distribution Service. Linking News is an online press release distribution service that helps you get your press release published on major news outlets without the label of a third-party company. With our White Label Services, your press release is guaranteed to be published on several top tier news outlets, including ABC, NBC, FOX, CBS, Yahoo, MarketWatch, and more. We have the strongest network in the industry, with connections to over 330,000 publications, 900,000 journalists, and 90 million social media influencers around the world. **Average Rating:** 4.7/5.0 **Total Reviews:** 21 **How Do G2 Users Rate Linking News?** - **Distribution:** 9.9/10 (Category avg: 9.2/10) - **Newsrooms:** 9.8/10 (Category avg: 8.4/10) - **Social Sharing:** 9.8/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10) **Who Is the Company Behind Linking News?** - **Seller:** [Linking News](https://www.g2.com/sellers/linking-news) - **Year Founded:** 2017 - **HQ Location:** Santa Clara, California - **Twitter:** @LinkingNewsPR (3,114 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/linkingnews/ (10 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 75% Small-Business, 25% Mid-Market #### What Are Linking News's Pros and Cons? **Pros:** - Network Size (1 reviews) - Reach (1 reviews) - Reporting (1 reviews) - Results Effectiveness (1 reviews) - Speed (1 reviews) ### What Do G2 Reviewers Say About Linking News? *AI-generated summary from verified user reviews* **Pros:** - Users value the **high caliber of news outlets** in Linking News, enhancing their corporate messaging and trust with stakeholders. - Users appreciate the **high-quality news network** of Linking News, ensuring trusted dissemination of crucial corporate communications. - Users value the **detailed reporting** of Linking News, ensuring accurate dissemination through trusted channels. - Users value the **results effectiveness** of Linking News, noting their reliability in delivering outcomes on time. - Users value the **reliability and timely delivery** of Linking News, consistently meeting expectations without overpromising. #### What Are Recent G2 Reviews of Linking News? **"[Maximizing the media coverage of my press releases.](https://www.g2.com/survey_responses/linking-news-review-8917817)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/linking-news-review-8917817) --- **"[Honest and Straightforward](https://www.g2.com/survey_responses/linking-news-review-11543729)"** **Rating:** 4.5/5.0 stars *— Ayman H.* [Read full review](https://www.g2.com/survey_responses/linking-news-review-11543729) --- #### What Are G2 Users Discussing About Linking News? - [What is Linking News used for?](https://www.g2.com/discussions/what-is-linking-news-used-for) ### 4. [PR Distribution](https://www.g2.com/products/pr-distribution/reviews) PR Distribution™ is the leading global Press Release Distribution platform, serving small to medium businesses, startups and corporations. We help businesses scale by getting them syndicated and featured on high-authority media outlets. Join the 7000+ organizations that have used PRDistribution.com to grow their business! **Average Rating:** 4.2/5.0 **Total Reviews:** 18 **How Do G2 Users Rate PR Distribution?** - **Distribution:** 8.2/10 (Category avg: 9.2/10) - **Newsrooms:** 7.6/10 (Category avg: 8.4/10) - **Social Sharing:** 8.0/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) **Who Is the Company Behind PR Distribution?** - **Seller:** [Press Release Jet](https://www.g2.com/sellers/press-release-jet-6889f98b-f718-45e4-b913-e88b4a86b8d6) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/press-release-jet/ (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 84% Small-Business, 16% Mid-Market #### What Are Recent G2 Reviews of PR Distribution? **"[Excellent customer service!](https://www.g2.com/survey_responses/pr-distribution-review-7194685)"** **Rating:** 5.0/5.0 stars *— Elliott S.* [Read full review](https://www.g2.com/survey_responses/pr-distribution-review-7194685) --- **"[Great syndication service!](https://www.g2.com/survey_responses/pr-distribution-review-7055683)"** **Rating:** 5.0/5.0 stars *— Cassie F.* [Read full review](https://www.g2.com/survey_responses/pr-distribution-review-7055683) --- #### What Are G2 Users Discussing About PR Distribution? - [What is PR Distribution used for?](https://www.g2.com/discussions/what-is-pr-distribution-used-for) ### 5. [Prowly](https://www.g2.com/products/prowly/reviews) Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. Users are able to foster long-term relationships with journalists by drafting effective strategies based on industry data, and prove their value to clients and stakeholders with easy-to-understand insights. Prowly's users estimate that they've been able to increase their PR efficiency by 30%. **Average Rating:** 4.2/5.0 **Total Reviews:** 108 **How Do G2 Users Rate Prowly?** - **Distribution:** 8.0/10 (Category avg: 9.2/10) - **Newsrooms:** 7.5/10 (Category avg: 8.4/10) - **Social Sharing:** 7.1/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10) **Who Is the Company Behind Prowly?** - **Seller:** [Prowly.com](https://www.g2.com/sellers/prowly-com) - **Year Founded:** 2013 - **HQ Location:** BostonMassachusetts, USA - **Twitter:** @prowly_com (3,046 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/5168472/ (32 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Public Relations and Communications, Computer Software - **Company Size:** 76% Small-Business, 21% Mid-Market #### What Are Prowly's Pros and Cons? **Pros:** - Ease of Use (11 reviews) - Features (10 reviews) - User Interface (9 reviews) - Analytics (6 reviews) - Easy Setup (6 reviews) **Cons:** - Limited Functionality (6 reviews) - Limited Coverage (5 reviews) - Limited Features (5 reviews) - Data Inaccuracy (4 reviews) - Incomplete Media Coverage (4 reviews) ### What Do G2 Reviewers Say About Prowly? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Prowly, enabling seamless integration and quick setup for effective PR management. - Users love Prowly for its **easy implementation and extensive features** , allowing seamless PR management and effective marketing strategies. - Users value the **user-friendly interface** of Prowly, allowing easy integration and efficient media management for all. - Users value the **powerful analytics** of Prowly, which provide insightful metrics on press release performance and engagement. - Users praise Prowly's **easy setup** , enabling quick implementation and smooth integration into daily workflows. **Cons:** - Users find Prowly's **limited functionality** in CRM integration and design customization restricts their overall experience. - Users find **limited coverage** in India and other regions, impacting the overall effectiveness of Prowly. - Users find Prowly has **limited features** for advanced customization, impacting flexibility in workflows and campaign setups. - Users find that **data inaccuracy** requires double-checking contacts, especially for regions outside major markets. - Users note the **incomplete media coverage** in India limits Prowly's effectiveness for niche outlets and regional press. #### What Are Recent G2 Reviews of Prowly? **"[Organized PR Made Easy: Clean Interface, Press Releases, and Contacts in One Place](https://www.g2.com/survey_responses/prowly-review-12264665)"** **Rating:** 4.0/5.0 stars *— Radhika R.* [Read full review](https://www.g2.com/survey_responses/prowly-review-12264665) --- **"[Powerful All-in-One PR Platform with User-Friendly Interface](https://www.g2.com/survey_responses/prowly-review-11996834)"** **Rating:** 4.5/5.0 stars *— Konjengbam M.* [Read full review](https://www.g2.com/survey_responses/prowly-review-11996834) --- #### What Are G2 Users Discussing About Prowly? - [What is your experience with Prowly for PR management, and what features do you find most valuable?](https://www.g2.com/discussions/what-is-your-experience-with-prowly-for-pr-management-and-what-features-do-you-find-most-valuable) - [What is Prowly used for?](https://www.g2.com/discussions/what-is-prowly-used-for) ### 6. [Send2Press](https://www.g2.com/products/send2press/reviews) Send2Press Newswire, a service of Neotrope, offers targeted Direct-to-Editors™ News and press release distribution in the U.S., international syndication online, social media targeting and professional press release writing. Send2Press® was launched in 1997 as a spin-off of Neotrope's corporate PR services, offered since 1983. Neotrope® is an Inc 5000 listed company (2009), memberGS1, and has 25+ year A+ rating with BBB. Send2Press offers personalized customer service managed by accredited PR and editorial staff. We do NOT offer software or self-serve blog posting services or news spam. Plans start at $89 with no monthly or annual membership fees. :-) **Average Rating:** 4.5/5.0 **Total Reviews:** 15 **How Do G2 Users Rate Send2Press?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 10.0/10 (Category avg: 8.4/10) - **Social Sharing:** 10.0/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind Send2Press?** - **Seller:** [NEOTROPE](https://www.g2.com/sellers/neotrope) - **Year Founded:** 1983 - **HQ Location:** Temecula, CA - **Twitter:** @NEOTROPE (268 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/272470/ (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 75% Small-Business, 13% Enterprise #### What Are Recent G2 Reviews of Send2Press? **"[Great service!](https://www.g2.com/survey_responses/send2press-review-9782460)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/send2press-review-9782460) --- **"[Send2Press is the best press release service](https://www.g2.com/survey_responses/send2press-review-7615663)"** **Rating:** 5.0/5.0 stars *— John T.* [Read full review](https://www.g2.com/survey_responses/send2press-review-7615663) --- #### What Are G2 Users Discussing About Send2Press? - [What is Send2Press used for?](https://www.g2.com/discussions/what-is-send2press-used-for) ### 7. [IssueWire](https://www.g2.com/products/issuewire/reviews) IssueWire is a comprehensive press release distribution and writing service designed to help businesses, artists, and organizations gain genuine media coverage and exposure. By distributing press releases to over 300 media outlets, including major platforms like Google News and Bing News, IssueWire ensures that your news reaches a broad and targeted audience. Key Features and Functionality: - Extensive Media Distribution: IssueWire distributes press releases to a vast network of over 300 media outlets, enhancing visibility and reach. - Flexible Packages: Offering a range of packages, including free options, IssueWire caters to various needs and budgets. - Editorial Excellence: With strict editorial guidelines, IssueWire maintains high standards for content quality and credibility. - User-Friendly Process: The platform simplifies press release creation and distribution into four easy steps: Create, Optimize, Distribute, and Promote. Primary Value and Solutions: IssueWire addresses the challenge of achieving effective media coverage by providing a streamlined platform for press release distribution. Its extensive network ensures that news reaches a wide audience, while flexible packages make it accessible for businesses of all sizes. By maintaining high editorial standards, IssueWire enhances the credibility of the content, helping users build trust and authority in their respective fields. **Average Rating:** 3.0/5.0 **Total Reviews:** 17 **How Do G2 Users Rate IssueWire?** - **Distribution:** 6.5/10 (Category avg: 9.2/10) - **Newsrooms:** 6.3/10 (Category avg: 8.4/10) - **Social Sharing:** 6.3/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 4.4/10 (Category avg: 9.1/10) **Who Is the Company Behind IssueWire?** - **Seller:** [Issuewire.com](https://www.g2.com/sellers/issuewire-com) - **HQ Location:** Kolkata, West Bengal - **Twitter:** @Issuewired (17,763 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/issuewire/ (4 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 89% Small-Business, 11% Mid-Market #### What Are IssueWire's Pros and Cons? **Pros:** - Affordable (1 reviews) - Improvement (1 reviews) - Reach (1 reviews) ### What Do G2 Reviewers Say About IssueWire? *AI-generated summary from verified user reviews* **Pros:** - Users value the **affordable pricing** of IssueWire, making professional PR services accessible for business growth. - Users value the **affordable PR packages** of IssueWire, which effectively enhance brand visibility and business growth. - Users benefit from the **wider audience reach** and professional exposure provided by IssueWire's affordable PR packages. #### What Are Recent G2 Reviews of IssueWire? **"[Low-Cost Press Release Distribution](https://www.g2.com/survey_responses/issuewire-review-11536472)"** **Rating:** 4.5/5.0 stars *— Verified User in Accounting* [Read full review](https://www.g2.com/survey_responses/issuewire-review-11536472) --- **"[Great service and value from Issuewire's press release package](https://www.g2.com/survey_responses/issuewire-review-11427422)"** **Rating:** 5.0/5.0 stars *— Ronit A.* [Read full review](https://www.g2.com/survey_responses/issuewire-review-11427422) --- #### What Are G2 Users Discussing About IssueWire? - [What is PR Log?](https://www.g2.com/discussions/what-is-pr-log) - [Which press release service is best?](https://www.g2.com/discussions/which-press-release-service-is-best) - [What is Issue wire?](https://www.g2.com/discussions/what-is-issue-wire) - [Is IssueWire any good?](https://www.g2.com/discussions/is-issuewire-any-good) ### 8. [PitchEngine](https://www.g2.com/products/pitchengine/reviews) Pitchengine is a new media and marketing software company whose products are used by more than 50,000 brands and small businesses worldwide. Best known for easy-to-use marketing software, Pitchengine is used by the world's largest brands including Walmart, Pepsico, Budweiser and more. **Average Rating:** 4.1/5.0 **Total Reviews:** 32 **How Do G2 Users Rate PitchEngine?** - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10) **Who Is the Company Behind PitchEngine?** - **Seller:** [PitchEngine](https://www.g2.com/sellers/pitchengine) - **Year Founded:** 2008 - **HQ Location:** Lander, WY - **Twitter:** @pitchengine (6,475 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/259606/ (5 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Public Relations and Communications - **Company Size:** 71% Small-Business, 26% Mid-Market #### What Are Recent G2 Reviews of PitchEngine? **"[A great suite and a social platform.](https://www.g2.com/survey_responses/pitchengine-review-2741831)"** **Rating:** 4.0/5.0 stars *— Emma K.* [Read full review](https://www.g2.com/survey_responses/pitchengine-review-2741831) --- **"[How to share business content worldwide in a moment!](https://www.g2.com/survey_responses/pitchengine-review-2895465)"** **Rating:** 4.5/5.0 stars *— Felix K.* [Read full review](https://www.g2.com/survey_responses/pitchengine-review-2895465) --- #### What Are G2 Users Discussing About PitchEngine? - [What is PitchEngine used for?](https://www.g2.com/discussions/what-is-pitchengine-used-for) ### 9. [PR Station](https://www.g2.com/products/pr-station/reviews) PR Station is a premier press release distribution service in the Philippines, designed to help businesses and individuals effectively disseminate their news and announcements. As a Google News Publisher, PR Station ensures that your press releases are indexed in Google News, reaching a global audience of over 280 million users. Key Features and Functionality: - Monitoring and Reporting: Generate detailed reports for each release, tracking page views, unique users, media pickups, and potential audience reach. These reports are available for download in PDF format. - PR Writing Service: Access professional Filipino press release writers who can craft compelling and newsworthy announcements at an affordable price. - Publication in PR Station Newsroom: Your press release will be published in PR Station's newsroom, featuring a user-friendly interface that facilitates the official dissemination of your announcements to users and media outlets. - Guaranteed Pickup from Top-Tier Media: Opt for guaranteed placement in top-tier media sites, enhancing the visibility and credibility of your press release. - Social Media Sharing: Your press release will be shared on PR Station's Facebook page, which boasts over 10,000 followers, 98% of whom reside in the Philippines. - Google News Indexing: As a recognized Google News Publisher, PR Station ensures that your stories are indexed in Google News, significantly expanding your reach. Primary Value and User Solutions: PR Station addresses the challenge of effective news dissemination by providing a comprehensive platform that combines press release writing, distribution, and monitoring. By leveraging its status as a Google News Publisher and its extensive media connections, PR Station ensures that your announcements reach a wide and relevant audience, enhancing your brand's visibility and credibility in the market. **Average Rating:** 4.9/5.0 **Total Reviews:** 36 **How Do G2 Users Rate PR Station?** - **Distribution:** 9.7/10 (Category avg: 9.2/10) - **Newsrooms:** 9.8/10 (Category avg: 8.4/10) - **Social Sharing:** 9.8/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.1/10) **Who Is the Company Behind PR Station?** - **Seller:** [Filants](https://www.g2.com/sellers/filants) - **HQ Location:** N/A - **Twitter:** @PRStation (325 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/showcase/pr-station-ph/ **Who Uses This Product?** - **Top Industries:** Computer Software - **Company Size:** 82% Small-Business, 16% Mid-Market #### What Are PR Station's Pros and Cons? **Pros:** - Ease of Use (5 reviews) - Guidance (2 reviews) - Helpful (2 reviews) - Affordable (1 reviews) - Communication (1 reviews) **Cons:** - Limited Functionality (2 reviews) - Expensive (1 reviews) ### What Do G2 Reviewers Say About PR Station? *AI-generated summary from verified user reviews* **Pros:** - Users find PR Station very **easy to use** , appreciating quick publishing and excellent customer support throughout the process. - Users value the **hands-on support and guidance** from PR Station, ensuring a smooth experience for first-time users. - Users find PR Station's team **helpful** , providing support that simplifies the public relations process efficiently. - Users commend PR Station for its **affordable pricing** and effective service, making long-term collaboration appealing. - Users commend the **clear and efficient communication** of PR Station, making the publishing process smooth and hassle-free. **Cons:** - Users are frustrated by the **limited functionality** of PR Station, including fewer partner sites and mostly nofollow links. - Users find PR Station's package **expensive** given the reduced number of partner sites and limited link quality. #### What Are Recent G2 Reviews of PR Station? **"[Solid Service for a PR Platform, but Needs More Link Value](https://www.g2.com/survey_responses/pr-station-review-11011398)"** **Rating:** 4.0/5.0 stars *— Ellen C.* [Read full review](https://www.g2.com/survey_responses/pr-station-review-11011398) --- **"[Seamless and Efficient Press Release Service!](https://www.g2.com/survey_responses/pr-station-review-10847834)"** **Rating:** 5.0/5.0 stars *— Alfonso S.* [Read full review](https://www.g2.com/survey_responses/pr-station-review-10847834) --- ### 10. [PR Underground](https://www.g2.com/products/pr-underground/reviews) PRUnderground.com is an affordable press release distribution service to Google News, DigitalJournal.com, 200+ syndicated TV and news websites, and social media. Our US National distribution goes to Yahoo Finance, TheStreet.com, Marketwatch and another 70-120 premium news sites in addition to the core distribution mentioned above. **Average Rating:** 4.3/5.0 **Total Reviews:** 107 **How Do G2 Users Rate PR Underground?** - **Distribution:** 8.9/10 (Category avg: 9.2/10) - **Newsrooms:** 9.0/10 (Category avg: 8.4/10) - **Social Sharing:** 8.3/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10) **Who Is the Company Behind PR Underground?** - **Seller:** [PRUnderground](https://www.g2.com/sellers/prunderground) - **Year Founded:** 2007 - **HQ Location:** San Rafael, CA - **Twitter:** @prunderground (4,367 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/644353/ (2 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Marketing Manager - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 69% Small-Business, 29% Mid-Market #### What Are Recent G2 Reviews of PR Underground? **"[As a small business owner, I highly recommend using PR Underground for publishing your press release](https://www.g2.com/survey_responses/pr-underground-review-7776562)"** **Rating:** 5.0/5.0 stars *— Jarod T.* [Read full review](https://www.g2.com/survey_responses/pr-underground-review-7776562) --- **"[Reliable service with good and prompt customer support!](https://www.g2.com/survey_responses/pr-underground-review-7710256)"** **Rating:** 4.0/5.0 stars *— Anthony Y.* [Read full review](https://www.g2.com/survey_responses/pr-underground-review-7710256) --- #### What Are G2 Users Discussing About PR Underground? - [How has PR Underground supported your press release distribution, and what improvements could be made?](https://www.g2.com/discussions/how-has-pr-underground-supported-your-press-release-distribution-and-what-improvements-could-be-made) - [What is PR Underground used for?](https://www.g2.com/discussions/what-is-pr-underground-used-for) ### 11. [24-7 Press Release Newswire](https://www.g2.com/products/24-7-press-release-newswire/reviews) 24-7 Press Release Newswire is a press release distribution service for businesses looking to spread their news through social media and tradition news channels to reach your audience, and manage visitors, sales and brand awareness. **Average Rating:** 3.8/5.0 **Total Reviews:** 32 **How Do G2 Users Rate 24-7 Press Release Newswire?** - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10) **Who Is the Company Behind 24-7 Press Release Newswire?** - **Seller:** [24-7 Press Release](https://www.g2.com/sellers/24-7-press-release) - **Year Founded:** 2004 - **HQ Location:** Seattle, Washington - **Twitter:** @247pressrelease (1,992 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/24-7-press-release-distribution-newswire/ (1 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Public Relations and Communications - **Company Size:** 58% Small-Business, 24% Mid-Market #### What Are Recent G2 Reviews of 24-7 Press Release Newswire? **"[Getting the news out there has never been easier 24-7 Press Release services is the place to do it](https://www.g2.com/survey_responses/24-7-press-release-newswire-review-2183355)"** **Rating:** 4.5/5.0 stars *— Jovanni M.* [Read full review](https://www.g2.com/survey_responses/24-7-press-release-newswire-review-2183355) --- **"[Best Press release software you can ever think about](https://www.g2.com/survey_responses/24-7-press-release-newswire-review-1725138)"** **Rating:** 5.0/5.0 stars *— evelyn j.* [Read full review](https://www.g2.com/survey_responses/24-7-press-release-newswire-review-1725138) --- #### What Are G2 Users Discussing About 24-7 Press Release Newswire? - [What is 24-7 Press Release Newswire used for?](https://www.g2.com/discussions/what-is-24-7-press-release-newswire-used-for) ### 12. [PR.com](https://www.g2.com/products/pr-com/reviews) PR.com is a website where you can promote your buisness with a directory of businesses, products and services, a press release distribution, and more, PR.com is a one stop shop business marketplace. **Average Rating:** 3.9/5.0 **Total Reviews:** 13 **How Do G2 Users Rate PR.com?** - **Has the product been a good partner in doing business?:** 6.1/10 (Category avg: 9.1/10) **Who Is the Company Behind PR.com?** - **Seller:** [PR.com](https://www.g2.com/sellers/pr-com) - **HQ Location:** Melville, NY - **Twitter:** @PRcom (1,541 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/pr-com/ (17 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 54% Small-Business, 38% Mid-Market #### What Are Recent G2 Reviews of PR.com? **"[PR.com Review](https://www.g2.com/survey_responses/pr-com-review-4381686)"** **Rating:** 4.0/5.0 stars *— Jaren S.* [Read full review](https://www.g2.com/survey_responses/pr-com-review-4381686) --- **"[Press Room for all your company updates](https://www.g2.com/survey_responses/pr-com-review-1005516)"** **Rating:** 4.0/5.0 stars *— Aprajeeta S.* [Read full review](https://www.g2.com/survey_responses/pr-com-review-1005516) --- #### What Are G2 Users Discussing About PR.com? - [What is PR.com used for?](https://www.g2.com/discussions/what-is-pr-com-used-for) ### 13. [iCrowdNewswire Paid Media Release℠](https://www.g2.com/products/icrowdnewswire-paid-media-release/reviews) Earned Media. Social Media. And Now Paid Media Release℠ Paid Media Release℠ is a state-of-the-art press release distribution service, custom-built using iCrowdNewswire's proprietary AI innovations. Paid Media Release℠ premium and super premium ensure your message is seen by those who matter most direct to your target audience on hard to reach media. Amazon Alexa is included reaching audiences with digital voice. Translations in 9 languages are included to maximize audience awareness. Effectively market your release: earned media, social media and now Paid Media Release℠ with Google Analytic Reporting. In partnership with GlobeNewswire a Notified company for traditional distribution to thousands of mainstream outlets, Paid Media Release℠ distributes your release to local and national audiences and boosts your reach through Google Ads and other premium social platforms including Facebook, Instagram, and LinkedIn. 

 iCrowdNewswire was founded in 2015 by a team of former senior executives from Marketwired, Business Wire, PR Newswire, Dow Jones and other leading financial and corporate news organizations. With thousands of press releases published and distributed daily, competition is at an all-time high. iCrowdNewswire differentiates from the competition with Paid Media Release℠.
 **Average Rating:** 4.6/5.0 **Total Reviews:** 18 **How Do G2 Users Rate iCrowdNewswire Paid Media Release℠?** - **Distribution:** 8.9/10 (Category avg: 9.2/10) - **Newsrooms:** 7.9/10 (Category avg: 8.4/10) - **Social Sharing:** 8.7/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10) **Who Is the Company Behind iCrowdNewswire Paid Media Release℠?** - **Seller:** [iCrowdNewswire](https://www.g2.com/sellers/icrowdnewswire) - **Year Founded:** 2015 - **HQ Location:** Miami, Florida - **Twitter:** @icrowdnewswire (6,989 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/icrowdnewswire/ (51 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 72% Small-Business, 17% Mid-Market #### What Are Recent G2 Reviews of iCrowdNewswire Paid Media Release℠? **"[iCrowd is the only newswire service we need](https://www.g2.com/survey_responses/icrowdnewswire-paid-media-release-review-8575064)"** **Rating:** 5.0/5.0 stars *— Gareth E.* [Read full review](https://www.g2.com/survey_responses/icrowdnewswire-paid-media-release-review-8575064) --- **"[Support and Timely Replies, Not Just Automated Feedback](https://www.g2.com/survey_responses/icrowdnewswire-paid-media-release-review-9952084)"** **Rating:** 4.5/5.0 stars *— Kate W.* [Read full review](https://www.g2.com/survey_responses/icrowdnewswire-paid-media-release-review-9952084) --- ### 14. [News Direct](https://www.g2.com/products/news-direct/reviews) News Direct provides news & content distribution for PR, IR, Corporate Communications and Marketing professionals. Our platform delivers a completely-reimagined, intuitive workflow, industry-leading security, transparent, flat-rate pricing and actionable performance reporting. And News Direct has deployed an array of innovation including advanced automation, isolation cloud technology and custom software for the most dynamic, efficient and flexible platform available today. **Average Rating:** 4.0/5.0 **Total Reviews:** 10 **How Do G2 Users Rate News Direct?** - **Distribution:** 5.0/10 (Category avg: 9.2/10) - **Newsrooms:** 0.0/10 (Category avg: 8.4/10) - **Social Sharing:** 4.2/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind News Direct?** - **Seller:** [News Direct](https://www.g2.com/sellers/news-direct) - **Year Founded:** 2019 - **HQ Location:** Norwalk, CT - **Twitter:** @AiProton (190 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/news-direct-corp/ (11 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 42% Small-Business, 25% Mid-Market #### What Are Recent G2 Reviews of News Direct? **"[News Direct makes creation and distribution seamless](https://www.g2.com/survey_responses/news-direct-review-4839054)"** **Rating:** 4.5/5.0 stars *— Joe C.* [Read full review](https://www.g2.com/survey_responses/news-direct-review-4839054) --- **"[Best I've Used](https://www.g2.com/survey_responses/news-direct-review-4932610)"** **Rating:** 5.0/5.0 stars *— Paul J.* [Read full review](https://www.g2.com/survey_responses/news-direct-review-4932610) --- #### What Are G2 Users Discussing About News Direct? - [What is News Direct used for?](https://www.g2.com/discussions/what-is-news-direct-used-for) ### 15. [CyberNewsWire](https://www.g2.com/products/cybernewswire/reviews) CyberNewswire is a newswire syndication platform for cybersecurity companies. Using a hyper-targeted approach, companies use CyberNewswire to broadcast news on leading media outlets in the world of cybersecurity. **Average Rating:** 4.8/5.0 **Total Reviews:** 9 **How Do G2 Users Rate CyberNewsWire?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 9.5/10 (Category avg: 8.4/10) - **Social Sharing:** 8.6/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind CyberNewsWire?** - **Seller:** [MediaFuse](https://www.g2.com/sellers/mediafuse) - **Year Founded:** 2012 - **HQ Location:** Tel Aviv, Israel - **LinkedIn® Page:** https://www.linkedin.com/company/mediafuse-newswire/ (22 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 56% Mid-Market, 44% Small-Business #### What Are CyberNewsWire's Pros and Cons? **Pros:** - Coverage (2 reviews) - Audience Targeting (1 reviews) - Customer Support (1 reviews) - Distribution (1 reviews) - Ease of Use (1 reviews) **Cons:** - Billing Issues (1 reviews) - Limited Functionality (1 reviews) ### What Do G2 Reviewers Say About CyberNewsWire? *AI-generated summary from verified user reviews* **Pros:** - Users value the **extensive coverage** of CyberNewsWire, which effectively reaches credible cybersecurity media outlets. - Users appreciate the **effective audience targeting** of CyberNewsWire, enhancing media visibility in the cybersecurity sector. - Users appreciate the **helpful customer support** of CyberNewsWire, always easy to contact and ready to assist. - Users find the **distribution process easy** , appreciating the simplicity and effectiveness of delivering their content. - Users find the **ease of use** of CyberNewsWire remarkable, making distribution straightforward and efficient. **Cons:** - Users report **billing issues** due to unclear promo code application and delayed support from the CyberNewsWire team. - Users experience **limited functionality** with CyberNewsWire, finding it hard to manage settings and promo codes effectively. #### What Are Recent G2 Reviews of CyberNewsWire? **"[Simply Works](https://www.g2.com/survey_responses/cybernewswire-review-11026112)"** **Rating:** 5.0/5.0 stars *— Daniel R.* [Read full review](https://www.g2.com/survey_responses/cybernewswire-review-11026112) --- **"[Great service](https://www.g2.com/survey_responses/cybernewswire-review-10635441)"** **Rating:** 5.0/5.0 stars *— Chloe A.* [Read full review](https://www.g2.com/survey_responses/cybernewswire-review-10635441) --- ### 16. [Wizikey](https://www.g2.com/products/wizikey/reviews) What is Wizikey? Wizikey is a media monitoring and PR software. It helps companies with media monitoring across different media along with trends, and insights on competitive intelligence and press release distribution across the world. It also helps PR professionals find the right set of reporters, send tailored pitches, gather and assess media coverage and insights. It is trusted by giants like HUL, eBay, UserTesting, OYO and 1,000+ users globally to build better brands. Wizikey enables you with News Insights, Media Monitoring, Competitor Research and Press Release Distribution from just one platform. Enabling PR decision makers with actionable insights, Wizikey’s metrics are a new benchmark for how PR should be measured to drive business impact. Wizikey helps Marketeers and PR professionals with these following activities: News Trends & Insights 1. Measure real-time news insights about your brand along with competitors 2. Latest industry insights on trending themes on earned media 3. Take faster actions with real time updates on Insights Dashboard Media Monitoring 1. Real-time dashboard for news monitoring across different countries to stay on top of your brand Market Research 1. Conduct competitor research across new geographies 2. Study brand narratives of competitors International Media Database 1. Verified and accurate reporter database across multiple geographies 2. AI Engine to identify relevant journalists Reputation Management 1. Drive PR Strategy, Manage media relations, Send press releases to relevant reporters and measure PR efforts seamlessly 2. Manage complete media relations through one software How is Wizikey different from peers? Wizikey is a simple, easy to set up, no code required software that can help businesses set up their media monitoring and reporter engagement engine in a matter of minutes. Take quick actions on your Brand’s media reputation with insights from the product dashboard. Wizikey’s media analytics and insights are very easy to understand to help decision makers with informed decisions. Our global media database undergoes a 7-step process to ensure authenticity of reporters with accurate details. Businesses can reach out to journalists across multiple geographies like US, UK, Singapore, India, Australia, UAE and many more in a matter of minutes. **Average Rating:** 4.4/5.0 **Total Reviews:** 14 **How Do G2 Users Rate Wizikey?** - **Distribution:** 7.5/10 (Category avg: 9.2/10) - **Newsrooms:** 7.5/10 (Category avg: 8.4/10) - **Social Sharing:** 7.5/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10) **Who Is the Company Behind Wizikey?** - **Seller:** [Wizikey](https://www.g2.com/sellers/wizikey) - **Year Founded:** 2019 - **HQ Location:** India - **Twitter:** @wizikey (749 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/9468872/ (41 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 64% Mid-Market, 29% Small-Business #### What Are Recent G2 Reviews of Wizikey? **"[Wizikey - Revolutionising PR Management and Media Outreach!](https://www.g2.com/survey_responses/wizikey-review-7997412)"** **Rating:** 5.0/5.0 stars *— AYUSH from WebEngage S.* [Read full review](https://www.g2.com/survey_responses/wizikey-review-7997412) --- **"[A comprehensive solution for all your PR and media-related activities.](https://www.g2.com/survey_responses/wizikey-review-8677863)"** **Rating:** 4.5/5.0 stars *— Akram M.* [Read full review](https://www.g2.com/survey_responses/wizikey-review-8677863) --- #### What Are G2 Users Discussing About Wizikey? - [What is Wizikey used for?](https://www.g2.com/discussions/what-is-wizikey-used-for) ### 17. [PR Max](https://www.g2.com/products/pr-max/reviews) PR Max provides an integrated PR software to find relevant contacts, create lists, pitch and distribute the story. **Average Rating:** 4.5/5.0 **Total Reviews:** 10 **How Do G2 Users Rate PR Max?** - **Distribution:** 8.3/10 (Category avg: 9.2/10) - **Newsrooms:** 7.5/10 (Category avg: 8.4/10) - **Social Sharing:** 6.7/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind PR Max?** - **Seller:** [PRmax](https://www.g2.com/sellers/prmax) - **HQ Location:** London, England - **Twitter:** @PRmaxUK (1,026 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/prmax/about/ (10 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 60% Small-Business, 40% Mid-Market #### What Are Recent G2 Reviews of PR Max? **"[An essential online resource for all PR agencies](https://www.g2.com/survey_responses/pr-max-review-8470562)"** **Rating:** 4.5/5.0 stars *— Simon T.* [Read full review](https://www.g2.com/survey_responses/pr-max-review-8470562) --- **"[Great resource, affordable for small business, easy to use and customise](https://www.g2.com/survey_responses/pr-max-review-8570677)"** **Rating:** 4.0/5.0 stars *— Sarah H.* [Read full review](https://www.g2.com/survey_responses/pr-max-review-8570677) --- ### 18. [BTCWire](https://www.g2.com/products/btcwire/reviews) BTCWire is a leading crypto newswire and press release distribution service provider that helps crypto and blockchain projects gain media exposure and reach their target audience. **Average Rating:** 5.0/5.0 **Total Reviews:** 6 **How Do G2 Users Rate BTCWire?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 10.0/10 (Category avg: 8.4/10) - **Social Sharing:** 8.9/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind BTCWire?** - **Seller:** [BTCWire](https://www.g2.com/sellers/btcwire) - **Year Founded:** 2023 - **HQ Location:** NJ, US - **Twitter:** @BTCWire (2,313 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/BTCWire (2 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 83% Small-Business #### What Are BTCWire's Pros and Cons? **Pros:** - Coverage (1 reviews) - Ease of Use (1 reviews) - Press Release Management (1 reviews) - Reporting (1 reviews) - Setup Ease (1 reviews) ### What Do G2 Reviewers Say About BTCWire? *AI-generated summary from verified user reviews* **Pros:** - Users value the **broad coverage** BTCWire offers for press releases, combined with its user-friendly platform and quick process. - Users appreciate the **ease of use** of BTCWire, enjoying quick press release submissions and straightforward initial setup. - Users appreciate the **ease of use and broad coverage** provided by BTCWire for their press release needs. - Users appreciate the **comprehensive reporting** from BTCWire, enjoying easy access to press release performance insights. - Users highlight the **easy setup** of BTCWire, allowing quick access to its valuable features and broad coverage. #### What Are Recent G2 Reviews of BTCWire? **"[Effortless Press Release Submission, Wide Reach](https://www.g2.com/survey_responses/btcwire-review-12251008)"** **Rating:** 5.0/5.0 stars *— Elvis B.* [Read full review](https://www.g2.com/survey_responses/btcwire-review-12251008) --- **"[THE Web3 Path of Exposure, Partnership, Expertise, and Engagement. BTCWire = ASTONISHING](https://www.g2.com/survey_responses/btcwire-review-8807940)"** **Rating:** 5.0/5.0 stars *— Jake H.* [Read full review](https://www.g2.com/survey_responses/btcwire-review-8807940) --- ### 19. [Collaborator.pro](https://www.g2.com/products/collaborator-pro/reviews) Collaborator is a PR distribution marketplace trusted by SEO teams, PR professionals, and marketers to get noticed in the AI era. Since its establishment in 2017, Collaborator has expanded its catalog to tens of thousands of manually verified websites and Telegram channels from over 150 countries and in more than 50 languages. Each platform comes with detailed SEO data from Ahrefs, Majestic, and other SEO tools. Additionally, thousands of websites provide audience insights from Google Analytics, as well as clicks and impressions from Google Search Console, allowing advertisers to make well-informed decisions about where to publish their content. The interface is user-friendly and packed with helpful features, making it quick and easy to find the right donor sites. The filter includes over 40 parameters to narrow searches to online portals that precisely meet your requirements. Users can also customize column order in the catalog, save filter settings, and activate passive search notifications to be alerted when matching websites are added. A dedicated support team is available 24/5 and from 9 AM to 9 PM on weekends to assist with any questions. With a strong focus on providing the solutions users need, Collaborator continuously improves and develops. Its reliability is reflected in user feedback and G2 awards, which the marketplace has received in several categories, including Content Distribution, Press Release Distribution, and SEO Tools. **Average Rating:** 4.6/5.0 **Total Reviews:** 30 **How Do G2 Users Rate Collaborator.pro?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 10.0/10 (Category avg: 8.4/10) - **Social Sharing:** 10.0/10 (Category avg: 8.1/10) - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind Collaborator.pro?** - **Seller:** [Collaborator.pro](https://www.g2.com/sellers/collaborator-pro) - **Year Founded:** 2017 - **HQ Location:** Tallinn, Harju - **Twitter:** @collaboratorpro (178 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/collaboratorpro/ (23 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 77% Small-Business, 20% Mid-Market #### What Are Collaborator.pro's Pros and Cons? **Pros:** - Ease of Use (7 reviews) - Affordable (6 reviews) - SEO Optimization (5 reviews) - Customer Support (4 reviews) - Database Features (4 reviews) **Cons:** - Expensive (2 reviews) - Overpricing (2 reviews) ### What Do G2 Reviewers Say About Collaborator.pro? *AI-generated summary from verified user reviews* **Pros:** - Users value the **ease of use** of Collaborator.pro, highlighting its intuitive interface and streamlined workflows. - Users highlight the **affordable pricing** of Collaborator.pro, making it a competitive choice for content placement. - Users praise Collaborator.pro for its **efficient SEO support** and seamless integration of valuable metrics and communication tools. - Users highly value the **exceptional customer support** of Collaborator.pro, providing timely assistance and enhancing user experience. - Users value the **extensive database of verified sites** in Collaborator.pro, simplifying platform discovery and content placement. **Cons:** - Users note the **high costs** associated with certain websites, necessitating careful evaluation before linking placements. - Users find the **overpricing** concerning, noting expensive options and high withdrawal fees that complicate transactions. #### What Are Recent G2 Reviews of Collaborator.pro? **"[Easy to Use, but High Fees](https://www.g2.com/survey_responses/collaborator-pro-review-12665980)"** **Rating:** 4.5/5.0 stars *— Virginia V.* [Read full review](https://www.g2.com/survey_responses/collaborator-pro-review-12665980) --- **"[Efficient Content Collaboration with Minor Payment Constraints](https://www.g2.com/survey_responses/collaborator-pro-review-12126157)"** **Rating:** 4.0/5.0 stars *— bivek s.* [Read full review](https://www.g2.com/survey_responses/collaborator-pro-review-12126157) --- ### 20. [PlayNewswire](https://www.g2.com/products/playnewswire/reviews) PlayNewswire: Specialized iGaming Press Release Distribution PlayNewswire is a dedicated newswire service built for the online gambling, betting, and iGaming sectors. It provides specialized press release distribution by placing news directly onto the homepages and main news feeds of the industry's most prominent publications. Direct Distribution for the Gambling Industry: Traditional newswire models often rely on filler syndication. This means they send your news to local radio or television station websites that have no relevance to your business. PlayNewswire solves this by using direct API integrations with dozens of niche-specific gambling and betting news outlets. This commercial inventory model ensures your news is published on sites that operators, affiliates, and industry stakeholders actually read. Key distribution benefits include: \* Guaranteed Homepage Visibility: For high-tier packages, your news is mandated to appear on the front-page news feed of elite publications like iGB, Asia Gaming Brief, and Casino Life. This ensures your announcement is visible to human readers instead of being buried in a hidden sub-directory. \* Reduced Click Depth: By placing news one click away from the homepage, PlayNewswire signals to search engine crawlers that your content is a priority. This leads to faster Google indexing and improved search authority for your brand. \* AI and LLM Discoverability: High-visibility placements on authoritative domains ensure that your news is cited as a primary source by AI search tools like ChatGPT and Perplexity. \* Industry-Standard Compliance: The platform is optimized for the specific needs of the gambling market. It is used to distribute news regarding license acquisitions, new slot game releases, affiliate program launches, and regulatory updates. A Functional Approach to PR: The objective of PlayNewswire is to move beyond vanity metrics. We focus on literal results: indexing, reach, and visibility. Every distribution includes a comprehensive report with live links to every publication in the network. By maintaining high editorial standards and native article formatting, PlayNewswire ensures that your brand maintains a professional digital footprint on the web’s most trusted iGaming domains. Whether you are a game studio launching a new title or a sportsbook announcing a market entry, PlayNewswire provides the infrastructure to own your industry narrative. We prioritize speed, clarity, and direct placement to ensure your news performs as a growth lever for your business. **Average Rating:** 5.0/5.0 **Total Reviews:** 4 **How Do G2 Users Rate PlayNewswire?** - **Distribution:** 10.0/10 (Category avg: 9.2/10) - **Newsrooms:** 10.0/10 (Category avg: 8.4/10) **Who Is the Company Behind PlayNewswire?** - **Seller:** [PlayNewswire](https://www.g2.com/sellers/playnewswire) - **HQ Location:** Tel Aviv, IL - **LinkedIn® Page:** https://www.linkedin.com/company/playnewswire/ (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 75% Small-Business, 25% Mid-Market #### What Are Recent G2 Reviews of PlayNewswire? **"[Intuitive, Supportive, and Efficient PR Tool](https://www.g2.com/survey_responses/playnewswire-review-12504334)"** **Rating:** 5.0/5.0 stars *— Elena C.* [Read full review](https://www.g2.com/survey_responses/playnewswire-review-12504334) --- **"[Easy to Work With, Responsive Team, and Always On Time](https://www.g2.com/survey_responses/playnewswire-review-12654158)"** **Rating:** 5.0/5.0 stars *— Andreas D.* [Read full review](https://www.g2.com/survey_responses/playnewswire-review-12654158) --- ### 21. [PressPog](https://www.g2.com/products/presspog/reviews) PressPog is a press release service that is SEO Optimized to ensure great distribution and ease of use. When we looked at the pricing in the market it's oftentimes very difficult to afford. Our team wanted to make press releases affordable, time saving by including article writing for you and overall get more releases out. PressPog will help your brand visibility and increase site traffic. **Average Rating:** 5.0/5.0 **Total Reviews:** 4 **How Do G2 Users Rate PressPog?** - **Distribution:** 8.3/10 (Category avg: 9.2/10) **Who Is the Company Behind PressPog?** - **Seller:** [PressPog](https://www.g2.com/sellers/presspog) - **Year Founded:** 2021 - **HQ Location:** Chicago, US - **LinkedIn® Page:** https://www.linkedin.com/company/82358731 (2 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 75% Small-Business #### What Are Recent G2 Reviews of PressPog? **"[The BEST Press Release Distribution Service Hands Down!](https://www.g2.com/survey_responses/presspog-review-7404627)"** **Rating:** 5.0/5.0 stars *— Andrea G.* [Read full review](https://www.g2.com/survey_responses/presspog-review-7404627) --- **"[Great service!](https://www.g2.com/survey_responses/presspog-review-8027108)"** **Rating:** 5.0/5.0 stars *— Verified User in Non-Profit Organization Management* [Read full review](https://www.g2.com/survey_responses/presspog-review-8027108) --- ### 22. [PRLeap](https://www.g2.com/products/prleap/reviews) PRLeap offers a publishing platform to package your story and leverage SEO, social media, and spread your message and engage. **Average Rating:** 3.0/5.0 **Total Reviews:** 4 **How Do G2 Users Rate PRLeap?** - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10) **Who Is the Company Behind PRLeap?** - **Seller:** [PRLeap](https://www.g2.com/sellers/prleap) - **Year Founded:** 2002 - **HQ Location:** San Diego, US - **Twitter:** @prleap (533 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/condesa-inc. (4 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 75% Small-Business, 25% Enterprise #### What Are Recent G2 Reviews of PRLeap? **"[Was The Go To Press Release Source](https://www.g2.com/survey_responses/prleap-review-1812995)"** **Rating:** 4.0/5.0 stars *— Verified User in Publishing* [Read full review](https://www.g2.com/survey_responses/prleap-review-1812995) --- **"[Great little tool, but not for everybody](https://www.g2.com/survey_responses/prleap-review-724597)"** **Rating:** 4.5/5.0 stars *— Juan G.* [Read full review](https://www.g2.com/survey_responses/prleap-review-724597) --- #### What Are G2 Users Discussing About PRLeap? - [What is PRLeap used for?](https://www.g2.com/discussions/what-is-prleap-used-for) ### 23. [Faselis Growth](https://www.g2.com/products/faselis-growth/reviews) Faselis Growth provides small businesses with an easy way to send press releases directly to national and local media fast. Unlike many other services in the category, Faselis Growth offers easily discoverable segmented media lists, a press release template that is as simple to fill in as it is to edit, and real-time release delivery reporting. All at a cost that is 70% less than the competition. **Average Rating:** 4.7/5.0 **Total Reviews:** 3 **How Do G2 Users Rate Faselis Growth?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10) **Who Is the Company Behind Faselis Growth?** - **Seller:** [Faselis](https://www.g2.com/sellers/faselis) - **Year Founded:** 2008 - **HQ Location:** Hermosa Beach, US - **Twitter:** @FaselisGrowth (1,603 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/faselis (29 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Faselis Growth? **"[Excellent PR Distribution Software For Small Business and Startups](https://www.g2.com/survey_responses/faselis-growth-review-4440915)"** **Rating:** 5.0/5.0 stars *— Clark C.* [Read full review](https://www.g2.com/survey_responses/faselis-growth-review-4440915) --- **"[Great Press Release Distribution Company for Entrepreneurs and Startups](https://www.g2.com/survey_responses/faselis-growth-review-4427115)"** **Rating:** 4.5/5.0 stars *— Louise Harris T.* [Read full review](https://www.g2.com/survey_responses/faselis-growth-review-4427115) --- ### 24. [Newsbox](https://www.g2.com/products/newsbox/reviews) Newsbox delivers a way for you to distribute news to social channels, contacts, journalists, and NewsBox subscribers by enabling you to share a message on mulitple platforms simultaneously and measure the results. **Average Rating:** 4.0/5.0 **Total Reviews:** 24 **How Do G2 Users Rate Newsbox?** - **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 9.1/10) **Who Is the Company Behind Newsbox?** - **Seller:** [Connectus](https://www.g2.com/sellers/connectus) - **Year Founded:** 2006 - **HQ Location:** Baltimore, Maryland - **Twitter:** @connectus (386 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/connectus (14 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 42% Small-Business, 29% Enterprise #### What Are Recent G2 Reviews of Newsbox? **"[NewsBox is an Excellent News Platform](https://www.g2.com/survey_responses/newsbox-review-551979)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/newsbox-review-551979) --- **"[Newsbox](https://www.g2.com/survey_responses/newsbox-review-4898304)"** **Rating:** 4.0/5.0 stars *— Verified User in Public Relations and Communications* [Read full review](https://www.g2.com/survey_responses/newsbox-review-4898304) --- #### What Are G2 Users Discussing About Newsbox? - [What is Newsbox used for?](https://www.g2.com/discussions/what-is-newsbox-used-for) ### 25. [GamingWire](https://www.g2.com/products/gamingwire/reviews) GamingWire is a newswire syndication service for the gaming industry. Designed for gaming projects on every scale, from indie studios to Triple-A companies, GamingWire allows press releases to be published simultaneously across hyper-targeted gaming media outlets. **Average Rating:** 5.0/5.0 **Total Reviews:** 2 **How Do G2 Users Rate GamingWire?** - **Distribution:** 9.2/10 (Category avg: 9.2/10) - **Newsrooms:** 10.0/10 (Category avg: 8.4/10) - **Social Sharing:** 9.2/10 (Category avg: 8.1/10) **Who Is the Company Behind GamingWire?** - **Seller:** [MediaFuse](https://www.g2.com/sellers/mediafuse) - **Year Founded:** 2012 - **HQ Location:** Tel Aviv, Israel - **LinkedIn® Page:** https://www.linkedin.com/company/mediafuse-newswire/ (22 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are GamingWire's Pros and Cons? **Pros:** - Communication (1 reviews) - Coverage (1 reviews) - Guidance (1 reviews) - Helpful (1 reviews) - Media Contacts Management (1 reviews) **Cons:** - Expensive (1 reviews) ### What Do G2 Reviewers Say About GamingWire? *AI-generated summary from verified user reviews* **Pros:** - Users commend the **impressive communication and responsiveness** of the GamingWire team, enhancing their collaborative experience significantly. - Users commend the **guaranteed media placements** of GamingWire, providing valuable exposure in the gaming industry. - Users commend the **professionalism and quick response** of the GamingWire team, enhancing the collaborative experience significantly. - Users value the **quick and professional support** from the GamingWire team, enhancing collaboration and problem-solving effectiveness. - Users value the **guaranteed media placements** of GamingWire, streamlining exposure for clients in the gaming industry. **Cons:** - Users find the pricing to be **expensive** , although it's acknowledged that partnerships contribute to costs. #### What Are Recent G2 Reviews of GamingWire? **"[We've had a great experience working — fast, clear, and genuinely supportive at every step.](https://www.g2.com/survey_responses/gamingwire-review-11506433)"** **Rating:** 5.0/5.0 stars *— Karl G.* [Read full review](https://www.g2.com/survey_responses/gamingwire-review-11506433) --- **"[A Very Solid Media Option for Gaming](https://www.g2.com/survey_responses/gamingwire-review-10633242)"** **Rating:** 5.0/5.0 stars *— Wahid L.* [Read full review](https://www.g2.com/survey_responses/gamingwire-review-10633242) --- ## What Is Press Release Distribution Software? [Public Relations (PR) Software](https://www.g2.com/categories/public-relations-pr) ## What Software Categories Are Similar to Press Release Distribution Software? - [PR Analytics Software](https://www.g2.com/categories/pr-analytics) - [Media Monitoring Software](https://www.g2.com/categories/media-monitoring) - [PR CRM Software](https://www.g2.com/categories/pr-crm) --- ## How Do You Choose the Right Press Release Distribution Software? ### What You Should Know About Press Release Distribution Software ### What is Press Release Distribution Software? Press release distribution software consists of tools and services that help companies send press releases to traditional news outlets, digital news sites, journalists, influencers, and bloggers, to secure news coverage. In today’s digital media landscape, businesses rely on several different strategies to communicate with their target audience, such as social media, advertising, and content marketing. However, messages distributed through these channels are most often received by people who are already following a brand online. Businesses write and distribute press releases to secure coverage in the media, such as newspapers, magazines, radio, television, podcasts, and blogs. When a media publication picks up a press release, the story has the potential to reach a much wider audience than the company’s social media following or email subscriber list.  Additionally, online news coverage can improve a brand’s search engine rankings by ensuring their announcements are found on reputable news sites and search engines. In short, businesses use press release distribution software to increase brand awareness, visibility, and reach. #### What Types of Press Release Distribution Software Exist? There are two distinct types of press release distribution services and products. While both types have their pros and cons, businesses may find their PR campaigns are most successful when they implement both types of PR distribution. **Newswires** The traditional method for distributing press releases is through a newswire. There are two different types of newswires, which can cause some confusion. Many media outlets subscribe to a news agency wire service like the Associated Press or Reuters, which write and distribute news articles, usually on current events or breaking news. In the public relations industry, however, a PR newswire delivers press releases to a distribution network of journalists and news organizations that have subscribed to the service. When a business distributes its press release via newswire, they can typically expect a wide reach, as the press release will be sent to many different outlets. That being said, newswires may distribute thousands of press releases per day, and businesses cannot control which outlets or journalists see the press release. **PR outreach and newsrooms** While PR newswire services ensure that a press release is delivered to some of the biggest media outlets around the world, businesses can use another type of press release distribution software to target specific news sites or journalists. PR outreach tools allow companies to send personalized pitches to members of the press who have written about similar topics and may be interested in covering the company’s announcement or story. These products typically include features for creating and designing press releases and publishing them to a branded, digital newsroom. Instead of sending the press release to news outlets via newswire, PR outreach tools supply contact lists for companies to target specific members of the media with their published press release.  ### What are the Common Features of Press Release Distribution Software? The following are some core features within press release distribution software: **Press release creation:** Press release distribution software allows users to upload, create, and edit press releases. **Multimedia:** In addition to text editing, most press release distribution software includes features for embedding videos, photos, or other rich media. Businesses may wish to add multimedia in their press release to showcase new products or logos, or to simply make their press release more interactive and engaging. **Newsrooms:** Press release distribution software that focuses on targeted PR outreach enables businesses to create a branded online newsroom. This feature allows users to customize the look and feel of their newsrooms and press releases by changing colors, fonts, logos, images, and page design. **SEO optimization:** One of the most popular reasons businesses distribute press releases is to increase search engine visibility. Press release distribution services should include features for optimizing a news release for better SEO, such as schema markup, structured data, and meta tags. **Contact list:** PR outreach tools provide businesses with a searchable database of relevant media contacts. **Social sharing:** Some press release distribution products integrate with social media so press releases can be easily shared on social networks like Twitter, Facebook, and LinkedIn. This feature can further increase press release visibility and engagement. **Analytics:** Distribution tools need to report on the effectiveness of press releases so the business can determine the reach and success of their PR campaign. Most products have built-in analytics features to measure views and clicks, but companies may need to invest in [PR analytics software](https://www.g2.com/categories/pr-analytics) for a full picture of campaign effectiveness. ### What are the Benefits of Press Release Distribution Software? With the ever-changing landscape of information distribution, knowing how to navigate the proper channels to make the public aware of a company’s news is more important than ever. **Media coverage:** The primary goal of using press release distribution software is to secure news coverage for the user’s company. A press release can be about any newsworthy event related to the business, such as a new product launch, a merger or acquisition, an award, a rebrand, an event, or even crisis management. Press release distribution software can help a business secure coverage in print publications like newspapers and magazines; traditional media channels like ABC, NBC, and Fox; as well as digital news sites and search engines like Google News, Yahoo, and Bing. By tracking distribution across all these channels, businesses can learn which news channels are the most effective and improve their exposure for future PR campaigns.  **Search visibility:** Many businesses use press release distribution software to improve their search visibility and rankings in search results. Most professional news organizations have a high domain authority (DA), which means they are recognized as authorities in a certain industry and will rank higher on search engine results pages (SERPs). Since press releases always include a link to the company’s website, they can increase the company’s referral traffic which positively influences their search ranking.  **Media relationships:** The more press releases a business distributes, the more likely they are to build stronger relationships with specific media outlets and journalists. Some press release distribution companies provide users with access to a media database with up-to-date contact information for journalists, bloggers, and media influencers. When a company develops a positive relationship with a member of the press, it becomes easier to pitch news stories to them and increases the likelihood that the journalist will publish the press release. ### Who Uses Press Release Distribution Software? The end users of press release distribution software will depend on a business’s size and industry. In general, these products and services are most commonly leveraged by teams responsible for communicating with an organization’s external audiences, such as public relations, marketing, and corporate communications. In a small business, marketers may be responsible for the company’s PR efforts as well. An enterprise company, however, is likely to have enough staffing and resources for a dedicated public relations team. [PR firms](https://www.g2.com/categories/pr-firms) and public relations agencies also use press release distribution software to send press releases on behalf of their clients. #### Software Related to Press Release Distribution Software Related solutions that can be used together with press release distribution software include: [Media and influencer targeting software](https://www.g2.com/categories/media-and-influencer-targeting) **:** In addition to distributing press releases via newswires, businesses can target specific journalists with media and influencer targeting software. These solutions, more commonly referred to as media databases, contain contact information for journalists, social media influencers, and bloggers with authority in a specific industry. In contrast to press release distribution, media and influencer targeting software allows PR teams to target specific members of the media who may be interested in sharing the company’s message with their audience. [PR CRM software](https://www.g2.com/categories/pr-crm) **:** In many cases, an organization may consistently work with the same journalists and media influencers to share announcements and secure news placements. PR CRM software helps businesses store their contact information and manage relationships with media professionals. This type of software tracks a company’s history with a journalist and provides insight into which campaigns are generating the most interest among media influencers. [PR analytics software](https://www.g2.com/categories/pr-analytics) **:** Once a press release has been distributed and news coverage has been secured, it’s necessary to measure the impact of the coverage on the company. PR analytics software helps businesses measure the success of their public relations campaigns by analyzing metrics such as views, clicks, and reader engagement. ### Challenges with Press Release Distribution Software Press release distribution software solutions can come with their own set of challenges.  **Lack of personalization:** Press release distribution services, or newswires, deliver press releases to a large number of media outlets and news sites. Many of the journalists who see the press release will be uninterested in covering it because it may not relate to their areas of interest or subject matter expertise. While newswires can offer a wider reach than targeted PR outreach, the lack of personalization may also result in a lack of media coverage. **Manual process:** Targeted PR outreach allows businesses to send more personalized pitches to members of the press. While hyper-targeted distribution may result in more media coverage, the process of finding, selecting, and pitching individual journalists can be time consuming. This may be especially challenging for small businesses with limited resources. ### How to Buy Press Release Distribution Software Whether a business is looking to invest in press release distribution software for the first time or seeking to replace an existing service, the following are a few of the most important considerations: **SEO** : Search engine optimization involves shaping content to be favored by search engine algorithms. Any company wants their publications to be found easily, but companies in niche markets and new companies looking to gain exposure will especially want to put SEO at the top of their priority list. A good first step would be to work with the company’s marketing team to determine which press releases need a high search engine ranking and for which keywords and then select a product that can effectively improve the SEO of the releases. **Media monitoring** : Being able to monitor the media and have accurate tracking and analysis of how the releases are doing on certain sites can help a brand execute more effectively. It’s important to determine which metrics will help measure success, and look for products that can deliver those accurately. Buyers must focus on the products that can track these metrics in an easily digestible way to make sure the entire team can understand them, and set goals to align with them. **Proofreading** : Users should make sure that all material is distributed without spelling or grammatical errors every time because there is nothing less professional than spelling and grammar mistakes on promotional material. Some distribution services offer a second round of proofreading through their service to ensure that the release looks as clean and professional as possible. Buyers need to decide whether they want their proofreading done in-house or by a distributor (or both), and then look for services that match their publishing cycle. **Geographic needs** : Certain companies will not need to mass distribute their content on a national scale. Some markets are so geographically centralized that only a local or statewide release is necessary. Users must not spend unnecessarily on the national distribution of materials that need a more focused release, and choose a distributor that can deliver a message to the localities that will benefit them most. **Market** : Users should have a clear understanding of their demographic before they work on any press release distribution. Not all demographics are surfing the web or using traditional media in the same way. They must have a clearly defined persona and understand where they’re getting their news, then work with a distributor that specializes in these markets and the media avenues that inform them. **Social media** : Facebook, Twitter, LinkedIn, and other social media sites are beginning to reach more people of all demographics than traditional media outlets. Once a persona is defined, users can find out what social media sites their customers use the most. B2B consumers will have a large presence on LinkedIn, while B2C customers are more likely to be on Facebook. Twitter is a good middle ground for both demographics. If social media is an important part of a media strategy, users need a distributor that can utilize those channels effectively. ### What Does Press Release Distribution Software Cost? The cost of press release distribution services will depend on a few factors, including the number of press releases delivered, the size of the distribution list, and the media channels covered. Some press release distribution companies incorporate fees for additional services including multimedia, higher word counts, or language translation. Discounts are often available if the company chooses to purchase multiple press releases or an annual subscription. While newswire services typically charge per press release, PR outreach tools provide access to their media database and newsroom features with the purchase of a software license. #### Return on Investment (ROI) Positive ROI is achieved when the benefits of press release distribution exceed its costs. Since the goal of press release distribution is increased brand awareness, it can often be challenging to calculate an exact return on investment. Businesses should carefully track the amount of media coverage and traffic that results from a press release to determine if the benefits outweigh the costs and time spent.