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Moz Pro

By Moz

4.3 out of 5 stars

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Moz Pro Reviews & Product Details

Pricing

Pricing provided by Moz Pro.

Starter

$49.00
1 User Per Month

Moz Pro Integrations

(2)
Verified by Moz Pro

Moz Pro Media

Moz Pro Demo - Explore by Keyword
Quickly discover the value and ranking potential of any keyword with Moz Pro’s Explore by Keyword. Enter a keyword to see monthly search volume, difficulty, organic CTR, and Domain Authority benchmarks, plus a preview of related keyword suggestions and popular questions people are asking. This...
Moz Pro Demo - Keyword Suggestions
Find the best opportunities to grow your traffic with Moz Pro’s Keyword Suggestions. Starting with one seed keyword, you’ll instantly see a visual Topic Tree Map that groups related keywords by theme and search intent. Easily discover top keyword clusters, popular questions, and related search...
Moz Pro Demo - Domain Overview
Quickly assess any site’s SEO authority and performance with Moz Pro’s Domain Overview. Enter a domain to see Domain Authority, Page Authority, and Brand Authority scores, along with key insights into linking domains, ranking keywords, and overall site health. The dashboard also includes metri...
Moz Pro Demo - Campaign Dashboard
Stay on top of your site’s performance with Moz Pro’s Campaign Dashboard. Get an at-a-glance view of search visibility, desktop vs. mobile performance, Domain Authority, backlinks, and keyword rankings — all compared against your competitors. Connect Google Analytics to see traffic insights al...
Moz Pro Demo - Link Research
Uncover and track the backlinks that drive your site’s authority with Moz Pro’s Link Research tools. See Domain Authority, inbound links, linking domains, and ranking keywords all in one dashboard. The tool highlights newly discovered and lost links over time, helping you monitor changes in yo...
Moz Pro Demo - Keyword Gap (Competitive Research)
See exactly where you’re winning — and where competitors have the edge — with Moz Pro’s Keyword Gap tool. Compare your domain against up to three competitors to uncover keywords they rank for that you don’t, shared opportunities, and ranking gaps you can close. Visualize keyword overlap and ra...
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Moz Pro Reviews (605)

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Reviews

Moz Pro Reviews (605)

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4.3
605 reviews

Pros & Cons

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Sam A.
SA
Head of eCommerce
Mid-Market (51-1000 emp.)
"A good asset to our team"
What do you like best about Moz Pro?

Moz allows us to track the movement of our primary keywords over a longer time range, which can show us which direction we should put our efforts. The keyword difficulty is useful, and the related keywords help find missed opportunities. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

The interface isn't as flashy as SEMrush or some of the other tools out there. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Thank you for sharing your experience and for making Moz Pro a part of your eCommerce strategy. We’re glad to hear that long-term keyword tracking and our keyword research features have been valuable in guiding your team’s efforts and uncovering new opportunities.

We also appreciate your feedback on the interface — while we focus heavily on functionality and data accuracy, we agree that usability and visual appeal matter too. We’ll be sure to pass your comments along to our product team as we continue improving the platform.

Thanks again for taking the time to review Moz Pro and for your thoughtful insights!

Michael F.
MF
CEO
Small-Business (50 or fewer emp.)
"My Go To Software for SEO"
What do you like best about Moz Pro?

Moz is not only easy to use but generates beautiful reports that we share directly with clients. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Local SEO profiles get billed based on when you start, not on a monthly basis. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Hi Michael! Thank you for the great review and for making Moz Pro your go-to SEO software! We’re glad to hear that the ease of use and the report visuals help you effectively communicate results with your clients.

We appreciate your feedback on the local SEO billing structure and understand how that can be a concern. We’re always looking for ways to improve our offerings and your input is invaluable in that process.

It’s fantastic to know Moz Pro is the foundation of your agency’s SEO services, helping you drive real results for both local and national clients. Thanks again for trusting Moz Pro and for sharing your experience!

Janette S.
JS
Digital Marketing Manager
Small-Business (50 or fewer emp.)
"I love Moz, it's a really useful bit of kit."
What do you like best about Moz Pro?

I really enjoy the keyword research and rank-tracking Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

I like all aspects, there are plenty of features, it's easy to use, I have always had good customer support. it's a great tool. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Thanks for the great review, Janette! We're excited to hear that you enjoy the keyword research and rank-tracking features.

It's fantastic to know that you find all aspects of Moz Pro appealing, from its myriad features to its user-friendly interface. We're delighted that you've consistently had a positive experience with our customer support.

We're excited to hear that Moz Pro is providing you with better insights into your websites. It's great to know that you can effectively monitor page issues and errors, as well as keep track of your rankings and keyword positioning. Keep up the good work!

Verified User in Marketing and Advertising
AM
Small-Business (50 or fewer emp.)
"Reliable Tool for SEO"
What do you like best about Moz Pro?

I really like it's organization for various tracked sites, which helps a lot as someone using it at an agency that works with multiple clients. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Sometimes data can be a little convoluted or obscured. For example, if something (a keyword, web page, etc) is ranked really low, it's defaulted to having a rank of 51+, and even if that's fine in terms of acknowledging something is a low ranking, it would still be helpful to have a more meaningful number there. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Thank you for sharing your experience with Moz Pro! We’re glad to hear that the platform’s organization makes managing multiple client sites easier for you.

We also appreciate your constructive feedback about how low rankings are displayed. Your suggestion for more granular data in those cases is very helpful and something we’ll pass along to our product team as we look to improve reporting clarity.

It’s great to know Moz Pro is supporting your SEO tracking, keyword research, and backlink analysis. Thanks again for your insights and for trusting Moz Pro to help drive your agency’s success!

Hayley R.
HR
Marketing Manager
Small-Business (50 or fewer emp.)
"Moz Pro: Intuitive, Essential, and Effortless"
What do you like best about Moz Pro?

I really appreciate how intuitive Moz Pro is, allowing me to dive straight into creating effective SEO strategies without needing training. The keyword research tool is indispensable, offering valuable keyword suggestions and competitive analysis insights. Its price competitiveness, combined with its simplicity and effectiveness, makes it a key tool in my work. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Sometimes I find it hard to find what I am looking for if I haven't used the tool in a while. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Hi Hayley! Thank you so much for your thoughtful and detailed review! We're thrilled to hear that Moz Pro's intuitive design and powerful keyword research tools are helping you craft effective SEO strategies with ease.

We also appreciate your feedback about occasionally having trouble finding features after time away from the platform. That’s incredibly valuable insight, and we’re continuously working to improve the user experience, including better navigation and onboarding refreshers for returning users.

Thanks again for being a part of the Moz community!

Tova B.
TB
Director of Marketing
Small-Business (50 or fewer emp.)
"Great tool needs tweaking to help beginners"
What do you like best about Moz Pro?

The training and webinars that they provide to understand the SEO space. The reports that show how well we rank in search results. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Some parts of the tool are not clear and are difficult to master. You can seem lost when starting for the first time, not understanding how to optimize. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Hi Tova! Thank you for sharing your experience and for the kind words about our training resources and webinars, we’re so glad they’ve been helpful in navigating the SEO space! It's great to hear that Moz Pro is supporting your efforts to improve organic rankings.

We also appreciate your honest feedback around the learning curve. You're absolutely right, SEO can feel overwhelming at first, and we know there’s always room to make the platform more beginner-friendly. We're continuously working on improving usability and onboarding, and your insights help guide that progress.

Thanks again for your review and for being part of the Moz community!

Tom T.
TT
Digital Manager
Small-Business (50 or fewer emp.)
"Really good to get to grips with SEO as a beginner"
What do you like best about Moz Pro?

Page-by-page scoring

Easily see error ranked by importance

Page ranker is easy to use

Affordable price Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Limited compared to Ahrefs

Page ranker can sometimes be slow to update (I had about 6 months where it took over 24h, but this is now fixed) Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Hi Tom! Thanks so much for your review! We're glad to hear that Moz Pro has been a helpful tool as you’ve gotten started with SEO, especially with features like page-by-page scoring, prioritized error insights, and our Page Optimization tools. It’s great to know these have made a positive impact at an accessible price point.

We appreciate your honest feedback on the update speed and feature comparisons. We're happy to hear the delay issue is resolved, and we’re continually working to expand functionality while keeping the platform easy to use for all experience levels.

Thanks again for choosing Moz Pro!

Purnima B.
PB
Digital Marketing Specialist
Small-Business (50 or fewer emp.)
"A tool with variety of features!!"
What do you like best about Moz Pro?

I really like the features of this tool as an agency we have to generate detailed reports that describe the overall performance of the SEO and it helps us and also clients to make data driven decesions from this report. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

I don't like the cost of this tool. In the market, few competitors of this tool are cheaper than this tool. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Thanks for the review, Purnima! Glad to know you find Moz Pro's features valuable, especially in generating detailed reports for SEO performance.

We appreciate your feedback regarding the cost. We understand the importance of competitive pricing, and we regularly evaluate our offerings to ensure they provide the best value. Your input helps us in this ongoing process.

It's fantastic to know that Moz Pro is instrumental in finding relevant and high-quality keywords and audiences for your clients' websites. Supporting your agency in delivering valuable services to clients is a priority for us.

Micheal P.
MP
General Manager
Small-Business (50 or fewer emp.)
"Moz Pro Has Been Good!"
What do you like best about Moz Pro?

I like the capabilities of Moz Pro. Would be nice to be able to answer these questions without using as many characters. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Would be nice if it was a little more intuitive. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Hi Micheal! Thanks for taking the time to leave a review! We're glad to hear Moz Pro has been helpful for your keyword research and giving you insight into keyword potential.

We also appreciate your feedback around intuitiveness and the review experience itself. We’re always working to make the platform more user-friendly, and your input helps guide those improvements.

Thanks again for using Moz Pro, we’re grateful to have you on board!

Ruby L.
RL
Search Engine Optimization Specialist
Small-Business (50 or fewer emp.)
"Neutral - moderately challenging to enjoy the software experience"
What do you like best about Moz Pro?

I like the SEO resources section. And the affiliate option. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

The ‘site traffic’ section provides new data on a week to week basis - this feature makes choosing a date range on the calendar; a horrendous UX.

I would look at either defining Moz Pro as a US/AUS/UK preferential market tool - OR look at improving the selection options for certain features for users based in other parts of the world. Review collected by and hosted on G2.com.

Response from Miro Mustonen of Moz Pro

Hi Ruby! Thank you for sharing your feedback, we really appreciate your honesty and the time you took to highlight both what’s working and where we can improve.

We're glad to hear you’ve found value in our SEO resources and affiliate program. At the same time, we’re sorry to hear that parts of the user experience, especially around the site traffic feature and calendar functionality, have been frustrating. Your comments on UX and international usability are extremely helpful, and we’ve shared them with our product team for consideration in future updates.

Improving accessibility and performance for users around the world is a key focus for us, and feedback like yours helps ensure we’re building a better experience for everyone.

Thanks again for your insights and for using Moz Pro to support your SEO efforts.

Pricing Options

Pricing provided by Moz Pro.

Starter

$49.00
1 User Per Month

Standard

$99.00
Per Month

Medium

$179.00
Per Month

Large

$299.00
Per Month

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Moz Pro Features
SEO Alerting
SEO Auditing
Technical SEO
Link Building
Keyword Research
SERP Rank Tracking
Competitor Analysis
Data Visualization
Custom Reports
AI Text Generation
AI Text Summarization
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