Moz Pro Features

Delivers instantaneous notifications to alert users to significant issues or changes that could compromise a website's SEO health.

Evaluates a website's overall SEO health and recommends actions to correct potential issues or improve content.

Provides an SEO web crawler that consistently monitors and identifies technical issues within a website.

Provides tools for backlink analysis and identifies relevant link building opportunities.

Suggests related keywords for a given search term and provides metrics such as keyword volume, difficulty, and competition.

Tracks organic rank for targeted keywords and reports on current and historical metrics for average position, visibility, share of voice, traffic, etc.

Provides keyword ranking data based on geographic location and device type.

Offers tools to optimize SEO content such as long-tail keywords, audience insights, content intelligence, or an AI writing assistant.

Provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength. etc.

Displays rankings and key metrics visually, such as through charts or graphs

Enables users to build customized SEO reports

Enables users to add their own branding to SEO reports

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Allows the user to monitor where and how often their brand appears in AI-generated search results and conversational AI platforms.

Provides users with the ability to analyze how AI platforms rank and surface their brand in AI-generated search results.

Enables users to evaluate how AI-generated content portrays their brand, detecting potential biases or misinformation.

Provides users with the ability to identify incorrect or misleading AI-generated brand mentions that could impact perception.

Provides users with the ability to analyze sentiment trends for their brand versus industry peers in AI-generated content.

Allows users to compare how frequently their competitors are mentioned in AI-generated search results relative to their own brand.

Allows users to adapt their content to align with the way AI platforms interpret and categorize information.

Offers users insights on how to refine messaging and content structure to improve AI-driven discoverability.

Enables users to receive instant notifications when their brand is referenced in AI-generated responses.

Provides users with detailed reports on AI-generated brand mentions, rankings, and sentiment analysis.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Identify and map entities within content to improve semantic understanding by AI systems

Connect content to entities and knowledge graph relationships to strengthen contextual signals

Evaluate content context, topic coverage, and meaning to improve semantic discoverability

Strengthen topical authority signals so AI systems recognize content as a credible source

Integrate with content management and publishing platforms to operationalize AI optimization

Structure content into retrievable passages optimized for AI search and retrieval pipelines

Optimize content structure and clarity to increase the likelihood of AI-generated citation

Analyze whether content is technically and structurally ready for AI retrieval systems

Evaluate how well content aligns with natural language prompts used in AI search environments

Track references and citations of organizational content within AI answer engines

Monitor when and how content appears within AI-generated responses

Analyze visibility and performance across AI-powered search and answer environments

Structure digital content so AI-powered search engines and answer systems can interpret and retrieve information accurately

Enhance content with structured data and schema markup to improve machine-readable meaning

Format headings, passages, and metadata to improve how AI systems parse and extract information

Prepare content for retrieval and citation within large language model search and answer systems