Maropost Reviews & Product Details

What I liked about this application is the fact that it has a wide variety of functions that allows us to solve absolutely any aspect that we need to improve or enhance about our business, which greatly facilitates the transition from offline to online. In a very practical way, its interface has a very striking, powerful and simple design that allows its use to be fluid from the beginning, personally I had no problem using this application since I found everything quite simple and intuitive to handle, in a few minutes I already mastered the system, it also allows me to have at my disposal the necessary tools to control sales and digital marketing strategies, not to mention the fact that I also have a good agenda for managing customers in a much more orderly and systematized. Their customer service deserves a special mention since they are quite efficient when it comes to solving any inconvenience that arises while using this application, in the same way its functionalities in the area of ​​digital marketing deserve 5 stars, since They provide excellent service in every way, which particularly helped me to manage my email marketing campaigns in a fairly simple way. Review collected by and hosted on G2.com.

Its cost is somewhat high compared to other similar tools, however it is quite understandable if we consider the fact that it offers a large number of functions that not all applications make available to us. Review collected by and hosted on G2.com.

Mainly its platform, it has a fairly simple design, but at the same time very powerful that allows me to carry out my email marketing campaigns in a fairly simple way and without major complications, more than those of the same design of the same strategy in question . The catalog of functions and automations that they have in the field of digital marketing is quite powerful and complete, which allows me to perform several functions within the same platform without major problem, it has personalized shipping functions that allow me to configure the group of people I want that are part of my email marketing campaigns Review collected by and hosted on G2.com.

The cost is somewhat high compared to other applications that cover exactly the same functions as Maropost Review collected by and hosted on G2.com.

Maropost comes with a powerful features which enables the users on performing serious operations through this tool. It provides power for different data collection from several channels, great segmentation, analytics and the web vistors tracking ability is another best thing with the product.

Maropost is the management system for responses, contacts communication and very good on data discovering and it provides its users with video content and workflow triggering via API flows very nicely. Review collected by and hosted on G2.com.

Only when your new to the system, things may seam complicated but their not like that. after a small training guidance the user is now ready to do many things. Review collected by and hosted on G2.com.

No products can make up for both incompetence and abuse. I highly suggest going to a competitor. Review collected by and hosted on G2.com.

My manager emailed asking kindly to cancel. The ceo accidentally responded to her and an employee telling them to ignore it. When my manager replied back to the CEO she was upset and said if they didn't cancel our account she'd take this to the BBB. He wrote her back and told her that she's a child and to "have an adult call ". So awful I have all the proof with email copies. Afterward, former employees have sent several messages about his abusive behavior to be when i shared his behavior online. I wrote him back and told him not to harass my employee and what he could've said to be more professional in that situation. I can share the email he sent me back telling me that the company's revenue speaks for itself. No apology. And then he wrote I'm in breach of contract and I shouldn't be in business. I then reminded him we do NOT have a contract to which he just responded "oh. Ya I was wrong you don't". Completley incompetent and rude. Review collected by and hosted on G2.com.

I love the segmentation and email deliverability insights. Being able to target in on our most active customers, based on how recent they've been added to the maropost platform and/or purchased... how much money they've spent with us as a customer.. and how frequent they purchase our products or services, really helps us to continue to increase our sales. Plus maropost makes it easy to add and edit html content to communicate with our buyers as much as we do, usually twice a day- sometimes more and to different segments. Review collected by and hosted on G2.com.

I dislike not being able to send to a list and a brand in the same campaign. It makes it difficult because we send to different brands based on user engagement BUT we're sending the same content. Would make scheduling emails half as time consuming to be able to have the ability to send one campaign to two different brands at the same time. Review collected by and hosted on G2.com.

The customer service. The Maropost team has been by our side since day one helping implement new strategies, increase our inbox percentage, and just listen to our feedback. Not to mention the product just works - you really can't go wrong when choosing Maropost! Review collected by and hosted on G2.com.

Reporting could be a bit neater, but they're always implementing new features! I can't complain. Review collected by and hosted on G2.com.

Working with Maropost from the start was a breath of fresh air. Yes, it takes a bit of time to learn the platform and get everything setup and established. But, after that learning curve and implementation time the payoff is far improved deliverability. If you're someone who protects your email reputation and expects your delivery rate to reflect those efforts than Maropost is the solution. There are quite a few features we use (campaign automations, custom segments, behavior based lists, etc...) and many we don't. There's a lot of flexibility and power. Review collected by and hosted on G2.com.

The platform itself is not difficult to learn but it also probably doesn't have the most up-to-date UI. Sometimes new features/upgrades take a while to get implemented. Review collected by and hosted on G2.com.

Since we've switched to Maropost, we've made good use of all the tools they have available. What's the best is there INSTANT chat-based customer support. I've had their team happily review my automation with me and it ensures our email campaigns go off without a hitch. Review collected by and hosted on G2.com.

Some of their interface is quite dated and their search functionality is limited (just try searching your emails for specific content for example. I'd also like to see easier test functionality (like the ability to easily send a test email to just yourself instead of having to build a test contact list and then send to THAT, Review collected by and hosted on G2.com.

Their support staff is incredible. They are there every step of the way, no matter how many questions we have, or how detailed or technical the questions are, they will always track down the answers! Review collected by and hosted on G2.com.

It is more expensive then other providers. But you really do get what you pay for. If you want the best, you have to pay for the best. Review collected by and hosted on G2.com.

My favorite thing has been the one on one attention your customer service team and deliverability engineers have given my account. We're not the biggest company but you guys make us feel like we are. That's something I didn't expect since everyone says their CS is amazing but very few really is. Review collected by and hosted on G2.com.

The pricing is not for faint of heart. But if you have a solid email list then you could possibly make that up right away because of the bump in deliverability that you'll see. Review collected by and hosted on G2.com.

Being relatively easy to use, Maropost is also easy to train other members of our team on. It's also very easy to pull in different lists and create separate journeys as we often will add a one off cadence on top of a five-step cadence. As we often have to change the copy following a change in the agenda, it's very easy to revise the copy and upload the new one. Review collected by and hosted on G2.com.

We have run into some issues with people uploading the incorrect list to Maropost while this is mostly human error, it would be great if there is a safeguard here to protect us. Review collected by and hosted on G2.com.

Maropost's Customer Service is included in your program and 2nd to none. So helpful to have trusted partners that feel like an extension of your team. Review collected by and hosted on G2.com.

I find the chat feature, the content editor, and the deliverability dashboard to be the most helpful features. I think the automations could be a little easier to setup. Review collected by and hosted on G2.com.

First off, getting to the inbox. Secondly, they have alway helped keep our reputation high. When you through in automation, Maropost is the best. Review collected by and hosted on G2.com.

Well, I can't say I dislike anything but if I was to pick something, I'd say their feature selection is too large. Crazy to call that a dislike though. Review collected by and hosted on G2.com.

I like it because it is easy to send emails to customers in magnitude and in an orderly manner. It is also able to show a healthy preview to customers of how the email manifests itself. Your support is authentic, such customer service helps us stay connected always with the experts of the program. I can do test option A and B in an excellent way; get involved in great processes to make a summary of email overlap, something that I greatly appreciate. Review collected by and hosted on G2.com.

I don't like the tool dragging and dropping be bit complicated; They need to improve in this aspect because bothers that to be somewhat complicated in terms of daily use. And this tool is used very recurrently. Not only this aspect bothers me. Sometimes there are login errors, maybe it is some error in the software in general. Review collected by and hosted on G2.com.

Maropost provides a good amount of analytics for emails sent, their support is consistent and easily accessible and their WYSIWYG functionality for emails and landing pages works relatively well. They're quick to add features (so make sure you utilize the 'request a feature' forum). Once you get the hang of things it's pretty easy to create anything you want. Review collected by and hosted on G2.com.

The UX isn't great. It takes a while to get used to some of the navigation, and there are some ongoing annoyances that don't impact overall functionality, but are frustrating. Everything needs to be scheduled in EST, and when creating lists/content/campaigns what you're creating will go t the main parent folder and not into the folder you're currently working in. It's also important to note that all 'Lists' are subscriptions, so when your contact goes to their 'manage preferences' page they can see all of the lists they're enrolled in, so make use of segmentation rather than multiple list uploads if you can. Review collected by and hosted on G2.com.

I like the campaign functionality and layout and easy cloning features. Customer service and on boarding was also a very positive experience. Also like be able to update content after campaign is scheduled. Review collected by and hosted on G2.com.

I Have had some issues uploading lists from time to time. Also Review collected by and hosted on G2.com.

Getting up to speed with Maropost was a very straight-forward and intuitive process. Having the ability to create ad-hoc journeys for new and existing customers has enabled me do be a more agile marketer and respond to changing client needs quickly. Review collected by and hosted on G2.com.

Not being able to automatically export individual clicks data for each CTA from the campaign report. Review collected by and hosted on G2.com.

The live chat function is always immediate and pretty helpful. Review collected by and hosted on G2.com.

I find glitches on the site almost constantly. Review collected by and hosted on G2.com.

Having worked with Maropost in two separate organizations, one sending millions of emails a month, the other a startup establishing a list from scratch, I highly recommend Maropost to organizations large and small. Of particular note is their excellent customer service and expert deliverability team. Review collected by and hosted on G2.com.

No notable dislikes aside from wishing the web dashboard were more mobile-friendly. Review collected by and hosted on G2.com.

One on one interaction with our account manager, Yuri and Varun, Maropost deliverability expert. They're always breaking things down for us and keeping our goals in view as well as informing us of current industry standards.

It's also convenient that easier questions are covered by the chat feature, or their pretty extensive documentation.

Review collected by and hosted on G2.com.

More transparency on features coming out and which new features are being worked on. Custom/advanced reporting could be easier to use. Review collected by and hosted on G2.com.

Maropost makes it easy to get into people's inboxes. Their deliverability team combined with the CSR units keep an eye on our processes and results and that helps to insure we rarely run into any deliverability issues. Review collected by and hosted on G2.com.

The dashboard and UI could use a refreshment; competitors have much easier to use platforms. That said, once you get the hang of it, the MP UI works very well.

The API times out pretty consistently, and we've had a struggle on the customer side overcoming that. Review collected by and hosted on G2.com.

Maropost have multiple ways to implement solutions to our problems, it isn't a case of a basic data upload, they can really pinpoint changes in customer data, which we can then use to personalize the user messaging experience. Review collected by and hosted on G2.com.

The intersecting arrows in the journey builder are confusing. There are probably a bunch of UI frameworks out there that can allow better handle placements. Review collected by and hosted on G2.com.

I love the overlay where you can see exactly how many readers clicked on each link in the email. Review collected by and hosted on G2.com.

I dislike how every time you are editing the email and you "save draft," it bumps you back to the campaign list page. It adds a lot of time to the process when you are saving regularly. Review collected by and hosted on G2.com.

Maropost provides a solid email marketing product. On top of that, it offers some basic social integration along with SMS capabilities. They're on-the-fly landing pages are great for quick promotions. Their API structure allows code to be developed for tasks like integrating with a predictive dialing software. Review collected by and hosted on G2.com.

They need to update their SMS capabilities to meet the stringent US requirements. Additionally, you need a dedicated person to dive deep into the platform to really make use of all its capabilities. You'll sell yourself short without the proper training and time devoted to the platform. Review collected by and hosted on G2.com.

They really adapted to our company with different categories we record data and with our campaign details and size Review collected by and hosted on G2.com.

The analytic aspects could be improved to make it more friendly to the consumer Review collected by and hosted on G2.com.