Compare Dotdigital and Maropost Marketing Cloud 
At a Glance
Market Segments
Mid-Market (46.1% of reviews)
Small-Business (69.8% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
Dotdigital
Star Rating
(1,192)4.4 out of 5
Market Segments
Mid-Market (46.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansMaropost Marketing Cloud
Star Rating
(145)4.4 out of 5
Market Segments
Small-Business (69.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Dotdigital excels in user experience, with many praising its intuitive interface and modular construction for building emails and segments. Users find it easy to train their teams quickly, enhancing overall productivity.
- Users say that Maropost Marketing Cloud offers a robust omnichannel support system, allowing for seamless integration of email, SMS, push notifications, and web campaigns. This versatility is highlighted as a significant advantage for businesses looking to engage customers across multiple platforms.
- According to verified reviews, Dotdigital's campaign creation process is notably efficient, with users appreciating the availability of pre-built templates that simplify the setup of marketing campaigns. This feature is particularly beneficial for teams looking to streamline their workflow.
- Reviewers mention that Maropost's customer support is a standout feature, with many highlighting the 24/7 live chat and regular meetings with Customer Success Managers as key elements that enhance their experience. This level of support is crucial for users who need assistance during implementation and ongoing use.
- Users report that while Dotdigital has a strong focus on automation and collaboration, some find it challenging to match their specific workflow needs, indicating that there may be room for improvement in customization options.
- G2 reviewers note that while Maropost Marketing Cloud is user-friendly, it may not offer the same level of advanced features as Dotdigital, particularly in areas like email segmentation and dynamic content, which are essential for targeted marketing efforts.
Pricing
Entry-Level Pricing
Dotdigital
Email & SMS
Contact Us
For marketing teams with a need for basic multi-channel marketing automation.
- Single customer view (30 days)
- Email & SMS marketing
- Transactional email & SMS
Maropost Marketing Cloud
Essentials
Contact Us
- Segmentation
- Journey Builder
- Dynamic Content
Free Trial
Dotdigital
Free Trial is available
Maropost Marketing Cloud
No trial information availableRatings
Meets Requirements
8.5
991
8.7
115
Ease of Use
8.7
1,004
8.3
115
Ease of Setup
8.1
536
8.4
58
Ease of Admin
8.4
389
8.8
57
Quality of Support
8.9
971
9.0
113
Has the product been a good partner in doing business?
8.6
388
9.2
59
Product Direction (% positive)
8.8
978
8.7
114
Features by Category
Email Marketing
8.7
135
Not enough data
8.4
139
Not enough data
9.1
127
Not enough data
8.8
145
Not enough data
9.1
130
Not enough data
8.6
125
Not enough data
8.3
109
Not enough data
9.1
52
Not enough data
8.4
50
Not enough data
Reporting & Analytics
8.3
108
|
Verified
Not enough data
8.6
131
Not enough data
Generative AI
7.1
28
Not enough data
7.0
26
Not enough data
Agentic AI - Email Marketing
6.7
25
Not enough data
6.9
25
Not enough data
6.9
25
Not enough data
7.2
24
Not enough data
7.1
24
Not enough data
Integration
8.5
90
Not enough data
7.7
74
Not enough data
7.5
69
Not enough data
7.8
51
Not enough data
7.1
46
Not enough data
7.5
46
Not enough data
Email Marketing
8.9
575
|
Verified
8.4
57
|
Verified
9.1
554
|
Verified
8.9
58
|
Verified
8.8
537
|
Verified
8.3
59
|
Verified
8.6
515
|
Verified
8.6
48
|
Verified
Online Marketing
8.0
453
|
Verified
7.9
33
|
Verified
8.3
494
|
Verified
7.8
40
|
Verified
8.3
481
|
Verified
7.8
47
|
Verified
8.3
498
|
Verified
8.5
45
|
Verified
7.8
403
8.3
32
|
Verified
Lead Management
8.0
380
|
Verified
8.3
32
8.1
411
|
Verified
8.1
38
|
Verified
8.7
508
|
Verified
8.6
49
|
Verified
7.8
349
|
Verified
8.1
25
|
Verified
8.0
362
|
Verified
8.0
28
|
Verified
8.0
385
|
Verified
7.7
28
7.8
351
|
Verified
8.2
27
|
Verified
7.8
372
|
Verified
8.1
33
|
Verified
Campaign Management
8.3
441
|
Verified
8.4
34
8.0
359
|
Verified
8.3
25
7.6
325
|
Verified
8.4
22
7.4
317
8.5
20
Social
7.0
302
Feature Not Available
7.4
321
|
Verified
Feature Not Available
7.1
314
|
Verified
Feature Not Available
7.2
304
|
Verified
Feature Not Available
7.1
293
|
Verified
Feature Not Available
Reporting & Analytics
8.4
513
|
Verified
8.1
54
|
Verified
8.1
412
|
Verified
7.7
37
|
Verified
7.8
382
|
Verified
7.6
24
|
Verified
7.7
362
|
Verified
7.7
25
|
Verified
7.4
329
8.1
20
Platform
8.1
363
|
Verified
8.5
30
|
Verified
8.2
320
|
Verified
8.5
28
|
Verified
8.7
371
|
Verified
8.8
29
|
Verified
7.6
280
|
Verified
8.7
19
7.6
306
|
Verified
8.3
22
|
Verified
8.8
358
|
Verified
8.9
29
|
Verified
7.8
284
|
Verified
8.8
20
|
Verified
Agentic AI - Marketing Automation
7.7
26
Feature Not Available
7.9
25
Feature Not Available
7.5
24
Feature Not Available
7.7
25
Feature Not Available
7.6
26
Feature Not Available
7.4
27
Feature Not Available
Integration
8.3
367
|
Verified
8.6
26
|
Verified
7.9
357
|
Verified
8.4
29
|
Verified
7.6
313
|
Verified
8.4
21
|
Verified
Administration
8.5
151
9.4
6
7.8
138
9.7
5
7.8
144
9.2
6
8.8
145
9.7
6
Feature Not Available
9.7
5
7.7
128
9.4
6
Integrations
7.4
110
9.7
5
7.4
111
9.7
5
7.6
116
9.3
5
7.7
120
9.7
6
Platform
8.0
123
9.7
6
8.0
123
9.4
6
7.6
114
9.3
5
8.0
122
9.7
6
8.2
134
9.4
6
8.4
138
9.2
6
7.8
114
9.7
5
8.7
137
9.7
6
Diagnosis
7.8
251
Not enough data
7.9
259
Not enough data
8.3
284
Not enough data
8.2
258
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
309
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
8.7
304
Not enough data
8.5
284
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Deliverability
7.1
12
Not enough data
7.2
13
Not enough data
7.3
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
Visitor Behavior
Not enough data
8.2
10
|
Verified
Not enough data
7.7
11
|
Verified
Not enough data
7.6
7
Templates
Not enough data
8.0
10
Not enough data
8.2
12
Not enough data
8.5
12
Personalization
Not enough data
7.8
10
|
Verified
Not enough data
8.3
11
|
Verified
Not enough data
6.9
8
|
Verified
Not enough data
Feature Not Available
Not enough data
7.4
9
|
Verified
Not enough data
8.1
9
|
Verified
Not enough data
8.5
14
|
Verified
Not enough data
8.9
12
|
Verified
Multichannel
Not enough data
8.7
9
|
Verified
Not enough data
9.5
13
|
Verified
Not enough data
7.1
8
|
Verified
Administration
Not enough data
8.6
13
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
8.1
13
|
Verified
Not enough data
8.3
13
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Feature Not Available
Campaigns
9.3
5
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.3
5
Not enough data
9.0
5
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Feature Not Available
Not enough data
9.4
6
Not enough data
9.0
5
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.1
276
8.2
19
|
Verified
Feature Not Available
Feature Not Available
8.0
250
8.2
13
8.4
270
7.9
7
Edit
7.7
248
8.8
15
8.8
285
8.4
24
|
Verified
8.3
266
8.6
22
|
Verified
Logistics
8.4
290
7.9
24
|
Verified
7.8
250
7.9
22
|
Verified
8.0
258
8.3
22
8.2
254
7.5
6
Generative AI
7.3
196
Feature Not Available
7.1
190
Feature Not Available
Agentic AI - Email Template Builder
7.2
20
Feature Not Available
7.1
19
Feature Not Available
Text Messaging
8.8
60
Not enough data
Feature Not Available
Not enough data
8.4
60
Not enough data
8.1
58
Not enough data
8.4
57
Not enough data
7.4
53
Feature Not Available
8.6
61
Not enough data
8.2
56
Not enough data
SMS Platform
7.9
60
Not enough data
8.4
60
Not enough data
7.4
48
Feature Not Available
Feature Not Available
Feature Not Available
8.0
49
Feature Not Available
8.5
51
Not enough data
Agentic AI - SMS Marketing
6.3
8
Feature Not Available
6.5
8
Feature Not Available
6.9
8
Feature Not Available
6.5
8
Feature Not Available
6.7
8
Feature Not Available
6.5
8
Feature Not Available
Data Sourcing
8.1
79
Not enough data
8.2
79
Not enough data
8.5
76
Not enough data
8.3
81
Not enough data
Intelligence
8.5
78
Not enough data
7.8
72
Not enough data
7.6
74
Not enough data
Platform Basics
8.7
121
Not enough data
8.6
116
Not enough data
Platform Data
8.3
124
Not enough data
8.0
111
Not enough data
8.2
126
Not enough data
8.1
114
Not enough data
Platform Additional Functionality
8.3
78
Not enough data
8.1
116
Not enough data
7.9
107
Not enough data
Agentic AI - Customer Journey Analytics
6.9
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
7.2
13
Not enough data
Functionality
8.0
192
Not enough data
7.9
170
Not enough data
7.9
175
Not enough data
Support
8.0
193
Not enough data
8.3
182
Not enough data
8.8
203
Not enough data
Page Customization
8.7
87
Not enough data
8.4
84
Not enough data
8.2
78
Not enough data
8.3
62
Not enough data
Page Optimization
Feature Not Available
Not enough data
8.5
77
Not enough data
8.1
70
Not enough data
7.3
64
Not enough data
Integrations
7.7
65
Not enough data
8.3
73
Not enough data
8.0
69
Not enough data
Generative AI
7.4
58
Not enough data
Agentic AI - Landing Page Builders
7.7
8
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
8.1
15
Feature Not Available
7.6
15
Feature Not Available
7.7
15
Feature Not Available
7.3
16
Feature Not Available
7.4
14
Feature Not Available
7.9
14
Feature Not Available
Analysis
8.2
85
|
Verified
Not enough data
8.6
100
Not enough data
8.0
82
|
Verified
Not enough data
7.9
85
|
Verified
Not enough data
Campaigns
8.3
84
Not enough data
7.7
79
|
Verified
Not enough data
7.9
82
Not enough data
7.7
77
|
Verified
Not enough data
9.1
107
|
Verified
Not enough data
8.7
98
|
Verified
Not enough data
Engagement
7.7
79
|
Verified
Not enough data
Platform
8.4
99
|
Verified
Not enough data
8.2
87
|
Verified
Not enough data
8.3
82
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.6
21
|
Verified
Not enough data
8.7
22
|
Verified
Not enough data
8.3
21
|
Verified
Not enough data
8.4
20
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
23
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
8.5
21
|
Verified
Not enough data
8.2
18
|
Verified
Not enough data
8.9
22
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Dotdigital and Maropost Marketing Cloud are categorized as SMS Marketing, Marketing Automation, Personalization, Email Template Builder, and Transactional Email
Unique Categories
Maropost Marketing Cloud is categorized as E-Commerce Personalization and Marketing Analytics
Reviews
Reviewers' Company Size
Dotdigital
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Maropost Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
11.3%
Marketing and Advertising
8.2%
Non-Profit Organization Management
7.9%
Financial Services
3.6%
Leisure, Travel & Tourism
3.1%
Other
65.8%
Marketing and Advertising
25.5%
Health, Wellness and Fitness
16.1%
Retail
5.8%
Internet
5.1%
Online Media
5.1%
Other
42.3%
Alternatives
Discussions
Can dotMailer track attachments?
2 Comments
CL
Yes, if they're added as link or button in email Read more
What is Dotdigital used for?
1 Comment
Official Response from Dotdigital
Dotdigital is an all-in-one customer experience and data platform. It's used by marketing teams to power dynamic cross-channel customer experiences. It can...Read more
How much does Dotmailer cost?
1 Comment
SG
Varied depends on the amount of customers and some other items that you might want to add. It is cheaper than other solutions but it is not inexpensive. On...Read more
What is Maropost Marketing Cloud used for?
1 Comment
Official Response from Maropost Marketing Cloud
Maropost Marketing Cloud is a powerful tool for managing email, SMS, and social media campaigns. It helps you segment your audience, personalize messages,...Read more
What is pricing?
1 Comment
RP
Hey Melodie,
Please email me at ross@maropost.com as i would need to know more in terms of volume etc... to provide a quote.
Cheers,
Ross AndrewRead more
Maropost Marketing Cloud has no more discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
Your software and services insights are valuable.
Your peers come to G2 to get an inside look at and other business solutions. Adding perspective on will help others pick the right solution based on real user experience.
