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Marketing Creatio Reviews & Product Details

Marketing Creatio is an AI-native, no-code omnichannel marketing automation platform, part of the broader Studio Creatio ecosystem. It empowers marketers to plan, execute, and optimize campaigns across channels—from email and ads to events & customer journeys—all within a unified environment. Marketing Creatio offers a wide range of features and capabilities: 360° Customer View – Provides full visibility into customer contacts and accounts, including their entire interaction history across channels. Lead & Campaign Management – Helps capture, score, route, engage, nurture, and convert leads through a visual campaign builder. Email, Digital Ads & Event Modules – Enables teams to design and track email campaigns, manage digital ad spend, and orchestrate both online and offline events in one place. AI-driven Tools – Supports advanced marketing with AI for audience segmentation, content and email generation, predictive lead scoring, behavioral insights, and next-best-action recommendations. Analytics & Reporting – Delivers no-code dashboards and metrics to track campaign performance, ROI, lead funnel progress, and generate real-time ad hoc reports. Composable & Integrated – Works seamlessly with Sales and Service Creatio, supports over 700 third-party add-ons, and is built on a flexible drag-and-drop platform.

Seller

Creatio

Languages Supported

Arabic, Czech, German, English, Persian, French, Hebrew, Italian, Dutch, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Thai, Ukrainian

Product Description

A holistic multichannel marketing management software powered by out-of-the-box best practice processes delivering demand generation excellence.

Overview by

Katya Gumerova (Project Manager at airSlate)

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Marketing Creatio Media

360-degree view of contact and account data with a complete omnichannel engagement history across the entire customer journey.

Marketing Creatio Demo - Campaign Management

Advanced capabilities to budget, execute, and track marketing campaigns and projects of any complexity, with a rich visual campaign designer and intuitive analytics.

Complete digital ads lifecycle management and optimization, including ad campaign planning, integration, tracking, and performance analytics with extended dashboards and native integration with popular ad analytics tools.

Marketing Creatio Demo - Email Marketing

Full-cycle automation of email marketing campaigns of any complexity and scale, rich email templates with a visual content designer, A/B test optimization, and email performance management.

Marketing Creatio Demo - Event Management

Consolidated planning and execution of all stages of offline and online marketing events, automated audience segmentation, budgeting, customizable team and task management workflows, audience tracking, and in-depth performance analytics.

Marketing Creatio Demo - Lead management

Robust AI-powered tools to manage lead lifecycle, including capturing, qualification, distribution, engagement, conversion, and recycling.

Marketing Creatio Reviews (3)

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JM

Julia M.

Marketing Manager

Small-Business (50 or fewer emp.)

2/23/2021

"Still learning"

4/5

What do you like best about Marketing Creatio?

Marketing for Creatio, just like the Sales module allows for easy customisation of workflows and goals.

It's great for email campaigns and website events. I haven't as yet used the full functionality of the marketing module.

The Support Team and Customer Representatives are very helpful and knowledgeable (especially Anna Lynne). Review collected by and hosted on G2.com.

What do you dislike about Marketing Creatio?

I haven't used a marketing platform such as Creatio in the past, so it has been quite a steep learning curve for me.

Pricing is based on "Campaign participants" within the last 12months on top of the regular licensing fee. Review collected by and hosted on G2.com.

DM

dennis m.

Dennis mwas

Mid-Market (51-1000 emp.)

8/8/2019

"Leading Leader"

4.5/5

What do you like best about Marketing Creatio?

Bpm online marketing has given us great visibility of our customers while at the same time making our products conspicuous. Bpm comes with a personal touch of communication since we can build and personalise bulk email and relay the conveyance of the same. automated emailing service have really helped us and also delivery and tracking of information on a customer Review collected by and hosted on G2.com.

What do you dislike about Marketing Creatio?

The support from the help desk has reduced any dislike due to their coming in handy at the onset of any problem Review collected by and hosted on G2.com.

Recommendations to others considering Marketing Creatio:

Have yourself the best software in lead sales. Bpm is relatively cheap and affordable suited to improve the way your organisation attracts and engages your customers Review collected by and hosted on G2.com.

What problems is Marketing Creatio solving and how is that benefiting you?

The lead platform is working to help us check online activities and tap into our potential customers. Bpm has helped us to nurture and build a strong online presence.lead has helped us in making great conversions hence increasing our customer interactions and sales. SEO has helped us in knowing where to look for our customers. Review collected by and hosted on G2.com.

AS

Ashish S.

Freelance LinkedIn Marketer

Small-Business (50 or fewer emp.)

6/14/2018

"Excellent tool for business process automation and a handy tool for CRM"

4/5

What do you like best about Marketing Creatio?

There are many things to like in this application. It is practically all in one software for all your business needs. Very fast to learn and in a short period of time you will be able to start handling your customers and a staff can work in a more efficient way. Review collected by and hosted on G2.com.

What do you dislike about Marketing Creatio?

BPMonline needs to have more customization for different types of industries. Review collected by and hosted on G2.com.

Recommendations to others considering Marketing Creatio:

Just go for it. Take a trial, learn it and then buy Review collected by and hosted on G2.com.

What problems is Marketing Creatio solving and how is that benefiting you?

Its easier to organize customer data, better plan activities and analyze them. Campaigning is better now and information can be used in a more effective way. Review collected by and hosted on G2.com.