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Kubaru Reviews & Product Details

Kubaru is a native Salesforce application designed to optimize the way teams distribute leads, cases and all other standard and custom objects. Whether you're a sales manager seeking to increase pipeline velocity and ensure leads never go unworked, a customer service director looking to reduce ticket response time and achieve customer satisfaction goals, or an operations manager focused on process efficiency, Kubaru offers the flexibility and power you need. Choose from dynamic methods to streamline record assignments: ▪ Round robin ▪ Skill-based assignment ▪ Shark tanks ▪ Duplicate matching ▪ Load balancing ▪ Territory management Take advantage of powerful features to further customize your assignment solution: ▪ Automated reassignment of unworked records ▪ Assign to logged-in reps only ▪ Schedules ▪ Notifications (email, mobile, Slack, Chatter, Lightning, push alerts, sound alerts, etc.) ▪ Automatic reimbursement for lost/rejected leads ▪ Assignment logs ▪ And more! Kubaru's user-friendly interface and robust functionality make it an indispensable tool for any team looking to optimize its Salesforce environment. What’s more, the Kubaru team is dedicated to seamless implementation, five-star customer support, constant innovation and a sincere dedication to give you the tools you need to build the perfect solution. Experience the transformative impact of smarter record distribution with Kubaru and take your Salesforce efficiency to new heights.

Seller

Kubaru

Discussions

Kubaru Community

Languages Supported

English

Product Description

Kubaru assigns leads, cases and other records to the right person at the right time using powerful features including round robin assignment, skill-based routing, load balancing, shark tanks, reassignment, schedules, and more.

Overview by

Sarah Kunz

Pricing

Pricing provided by Kubaru.

Free 30-Day Trial

Free Trial

Standard

$20.00

1 Users Per Month

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Top-Rated Alternatives

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Kubaru Integrations

(4)

Integration information sourced from real user reviews.

Kubaru Media

Automated lead assignment, case routing, and more.

Assign leads and cases to reps based on skill-set, location, language, and more.

Route leads and cases to available reps using schedules.

Use round robin assignment to distribute leads evenly.

Assign leads based on geographic territories.

Measure your lead response time and other KPI's related to your assignment strategy.

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Josh A.

Head of Technology

Mid-Market (51-1000 emp.)

8/20/2025

"Reliable, easy to use and scalable!"

5/5

What do you like best about Kubaru?

Easy to set up, easy to use, and packed with options. The interface is dynamic and intuitive. We’ve been using Kubaru for a few years now on a daily basis without any issues. It has allowed us to expand confidently without worrying about allocations. The initial integration with the help from customer support was smooth and easy, we were up and running quickly and easily! Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Nothing comes to mind. Each update brings new features and improvements that have only made the platform better and easier to use. Review collected by and hosted on G2.com.

Severin M.

Sales Operations Specialist

Mid-Market (51-1000 emp.)

8/20/2025

"Excellent and efficient experience with an easy UI to navigate and GREAT customer support"

5/5

What do you like best about Kubaru?

Kubaru makes it easy to get fresh leads into the hands of our sales team so we can improve our time to close significantly. It's also easy to manage and make adjustments in just minutes. Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Having more notification options and more router specific customization would be nice to satisfy certain requirements that we have for our individual sales teams since they can occasionally differ in their needs. Review collected by and hosted on G2.com.

Nick B.

CEO / Co-Founder

Enterprise (> 1000 emp.)

7/30/2025

"Kubaru - saving us thousands of human hours a year"

5/5

What do you like best about Kubaru?

It literally does the job of a human. Effectively, easily, and with phenomenal back-end support. Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

I wish there was the ability to define dynamic metrics that drive assignments that weren't based on specific fields on an object. But that's a pretty big wish! Review collected by and hosted on G2.com.

What problems is Kubaru solving and how is that benefiting you?

We purchase thousands of leads a month for a large sales team of dozens of reps. Kubaru helps us distribute leads to the proper reps, in real-time, to allow us the best chance of quickly connecting with our prospects. Kubaru helps us manage overall distribution levels, rep weighting, unique campaigns, lead segmentation, and more. Really, it helped us halve the size of our sales-admin team due to the reduction of people needed to manage this ongoing process. Review collected by and hosted on G2.com.

Harley K.

Technical Officer

Small-Business (50 or fewer emp.)

8/5/2025

"Fantastic software, fantastic team"

5/5

What do you like best about Kubaru?

"The guys at Kubaru are super helpful and always quick to respond. The software is really easy to use, install, and get up and running. We use it every day—it's truly set-and-forget. It does everything we need and more, seamlessly integrating with our system. Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Nothing, the software does everything we want. Review collected by and hosted on G2.com.

Theresa Y.

Associate Manager, Omnichannel

Mid-Market (51-1000 emp.)

8/20/2025

"Robust solution for case routing, well-suited for support environments with complex workflows"

5/5

What do you like best about Kubaru?

Admins can manage routers, members, schedules, and logs without needing Salesforce admin access or support. This autonomy has been a key factor in Kubaru’s adoption across our multiple support teams. Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Really the only downside is there is a cost but it's more than worth it. Review collected by and hosted on G2.com.

Verified User in Insurance

Mid-Market (51-1000 emp.)

8/25/2025

"Great Tool with Excellent Support"

5/5

What do you like best about Kubaru?

The onboarding process with Kubaru was a great experience, they guided us to an optimal setup which still holds until now. While using Kubaru we needed further technical support and the support team was fast with answering our requests and really helped us moving forward with Kubaru. Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Nothing major so far. It is working like a charm since our implementation Review collected by and hosted on G2.com.

Mark Y.

COO

Small-Business (50 or fewer emp.)

8/5/2025

"Great partnership with Kubaru"

5/5

What do you like best about Kubaru?

We have used Kubaru for a number of years and the service is always excellent. Very helpful in setting up our organization and assisting on any changes or updates that come out Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Nothing great experience overall with kubaru Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

7/29/2025

"Smooth Case distribution for Salesforce, has more features than we use!"

4/5

What do you like best about Kubaru?

Good user interface and easy installation process, reliable software and good support. Review collected by and hosted on G2.com.

What do you dislike about Kubaru?

Due to the flexibility of the product, the learning curve can be a little tricky, though the documentation is helpful. Review collected by and hosted on G2.com.