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BidSwitch Reviews & Product Details

IPONWEB has a vision for the programmatic and media trading ecosystem that is open, transparent and easy to access enabling many different kinds of businesses to buy or sell media in real-time, all in their own unique way. BidSwitch was created to help solve many of the underlying technical challenges and inefficiencies that hamper platform interconnectivity and trading at the infrastructure level

Seller

IPONWEB

Product Description

IPONWEB has a vision for the programmatic and media trading ecosystem that is open, transparent and easy to access enabling many different kinds of businesses to buy or sell media in real-time, all in their own unique way. BidSwitch was created to help solve many of the underlying technical challenges and inefficiencies that hamper platform interconnectivity and trading at the infrastructure level

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BidSwitch Reviews (2)

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Sampreeth D.

Junior Adops Analyst

Marketing and Advertising

Mid-Market (51-1000 emp.)

2/21/2025

"A great SSP to work with for their innovative programmatic marketplace."

4.5/5

What do you like best about BidSwitch?

They have a great list of DSPs to work with, their marketplace helps you connect with relevant demand for your supply. Also they have good Data curation enablement, allowing you to seamlessly add audiences from multiple data providers to activate your campaigns. As their data integration is easy, we run a lot of contextual campaigns which is a huge advantage. Review collected by and hosted on G2.com.

What do you dislike about BidSwitch?

So far, I haven't come across any issues working with them. Though can say that, they could improve on their UI side. Review collected by and hosted on G2.com.

What problems is BidSwitch solving and how is that benefiting you?

Iponweb is trying to help create a programmatic trading marketplace, connecting publishers with various DSPs and helping them achieve ad revenues, meanwhile their DSP activations allows brands to connect with relevant audiences needed for their campaigns, helping them achieve their KPIs effectively. As they have an entire ecosystem after Criteo acquired them, signal loss is minimized and ensures all achieve their goals. A game changer indeed as effectively they have built a great set of products. Review collected by and hosted on G2.com.

CM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

3/10/2022

"Impressive Impressions Via Iponweb"

5/5

What do you like best about BidSwitch?

Good to use. This platform delivers a large number of impressions easily compared to other DSPs. This platform has better Geo Targeting and Audience Targeting Options. Review collected by and hosted on G2.com.

What do you dislike about BidSwitch?

Even though this platform delivers a good amount of impressions This platform has minimal specifications for reporting and Analytics purposes, So not able to get reports easily. Review collected by and hosted on G2.com.

Recommendations to others considering BidSwitch:

If the campaign is running based on Geo and Audience targeting this platform is best choice Review collected by and hosted on G2.com.

What problems is BidSwitch solving and how is that benefiting you?

By using Iponweb Bidswitch optimization becomes easy on the delivery issue and targeting issues. So we can able to optimize so many campaigns easily. Yes business performance also increased since this has better Geo and Audience targeting options. Review collected by and hosted on G2.com.