Save to My Lists
Paid
Claimed

HubSpot Marketing Hub Reviews & Product Details

HubSpot Marketing Hub Overview

What is HubSpot Marketing Hub?

The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluster marketing, and too much time spent fussing with software. But it doesn’t have to be that way. With Marketing Hub, all your marketing tools and data are on one easy-to-use, powerful platform. You’ll save valuable time and get all the context you need to provide a personalized experience that attracts and converts the right customers at scale. Plus, marketers can keep data at the center of everything they do because Marketing Hub is built as part of the HubSpot CRM platform. When using the full CRM platform, marketers can achieve unparalleled alignment with sales to prove ROI and validate investments. Whether it’s strategies, services, or software — HubSpot allows you to scale your company, not complexity. HubSpot has everything you need to grow better.

HubSpot Marketing Hub Details
Product Website
Languages Supported
German, English, French, Italian, Japanese, Dutch, Portuguese, Spanish
Show LessShow More
Product Description

Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use CRM platform.

How do you position yourself against your competitors?

With HubSpot, you don’t have to settle for the status quo -- Our CRM platform is built differently. Where other systems are cobbled together with their growth in mind, HubSpot was crafted in-house with your growth in mind. It combines uncompromising power with ease-of-use for software that’s cohesive, not clunky. Flexible, not frustrating. And empowering, not overpowering.

Adapt quickly with a flexible system that allows you to architect your business exactly as it appears in the real world... without months of custom dev work. Achieve unparalleled alignment across front-office teams with natively built marketing, sales, content management, and customer service tools and a thriving ecosystem of integrations. And achieve adoption like you’ve never seen, with an easy-to-use and delightful UI.

Experience a CRM platform that makes it easy to create remarkable customer experiences as you scale and get your flywheel spinning faster and faster. Grow Better with HubSpot.


Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
811,475 Twitter followers
LinkedIn® Page
www.linkedin.com
11,117 employees on LinkedIn®
Ownership
NYSE:HUBS
Phone
+1.888.482.7768
Total Revenue (USD mm)
$883
Description

HubSpot is a CRM platform for scaling companies that serves as a single source of truth for
managing customer relationships. Today, over 95,500 customers in more than 120 countries
use our CRM platform’s combined power of Marketing Hub, Sales Hub, Service Hub, and CMS
Hub -- allowing you to adapt quickly, align your teams, and achieve adoption like never before.
Simply put, HubSpot gives companies the tools you need to Grow Better.


Eugenia P.
EP
Overview Provided by:
Principal Marketing Manager, Customer Advocacy

Recent HubSpot Marketing Hub Reviews

Igal H.
IH
Igal H.Small-Business (50 or fewer emp.)
4.5 out of 5
"Hubspot is our source of truth"
I enjiy preparing lists to target these lists keep me focused
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Ideal CRM with full features, integrations, and tools needed"
Very complex CRM that has all the features, reports, and layours we need. Integrations with other tools we use (like apollo).
Gulshan M.
GM
Gulshan M.Mid-Market (51-1000 emp.)
4.5 out of 5
"HubSpot has completely transformed our marketing approach"
HubSpot is user friendly offers great customer support and simplifies marketing automation. its comprehensive accademy makes it easy to find soluti...

HubSpot Marketing Hub Pricing

Exclusive savings on HubSpot Marketing Hub through G2 Deals

20% off HubSpot plans for the first year, then 10% off in perpetuity

Deals
20% off
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
20 people requested security information

HubSpot Marketing Hub Media

HubSpot Marketing Hub Demo - Contact Record in HubSpot
A centralized location to keep track of every interaction a contact has across your company to help your team market, sell, and serve better.
HubSpot Marketing Hub Demo - Marketing Dashboard in HubSpot
The ultimate tool to start making data-driven marketing decisions using built-in analytics, reports, and dashboards.
HubSpot Marketing Hub Demo - Multi-touch revenue attribution reporting in HubSpot
This powerful reporting system allows your marketing team to measure the effectiveness of their initiatives across multiple sources and channels.
HubSpot Marketing Hub Demo - SEO tools in HubSpot
Build your authority in search with tools that help you plan your SEO strategy, optimize your content, and measure real return on investment.
HubSpot Marketing Hub Demo - Designing Landing Pages in HubSpot
Create and test beautiful landing pages that generate leads and look great on any device — no designers or IT help required.
HubSpot Marketing Hub Demo - Landing Pages in HubSpot
Keep track of the landing pages across your organization using Marketing Hubs’ organizational tools.

Official Downloads

Answer a few questions to help the HubSpot Marketing Hub community
Have you used HubSpot Marketing Hub before?
Yes

Video Reviews

93 out of 12,270 Total Reviews for HubSpot Marketing Hub

4.4 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
93 out of 12,270 Total Reviews for HubSpot Marketing Hub
4.4 out of 5
93 out of 12,270 Total Reviews for HubSpot Marketing Hub
4.4 out of 5

HubSpot Marketing Hub Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for HubSpot Marketing HubQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Adir B.
AB
Director of Growth
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about HubSpot Marketing Hub?

It is quite comprehensive, and integrates well with many 3rd parties. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

It is literally a product without support. Aside for the ridiculus SLA of 48 to 72 hours via email (no chat no phone), the support reps are useless. They have no knowledge of the product, or what it is used for, whatsoever.

Other than that, reporting is awful. It's been awful on the enterprise version, and on marketing pro+ it is worse, because some how they think someone would go enterprise after the horrible experience Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Email automation, web tracking, events. The usual stuff. Review collected by and hosted on G2.com.

Pearl C.
PC
Marketing Assistant
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
(Original )Information
What do you like best about HubSpot Marketing Hub?

I like how you can do so many things in one place. I like how you can see all of your leads in one spot, including the lifestyle stage totals, the new contacts by source totals as well as how much your blog's total views have increased. the ability to create customizable campaigns according to your lists aid organization. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

I feel like it's kind of confusing and not super intuitive for first-time users, I feel like the workflows kind of threw me for a loop initially. You have to undergo a lot of training via Hubspot certifications to fully understand what you're doing, and unfortunately you end up paying for a lot of features you won't have enough time to fully use. I found the workflows kind of confusing to put together and having so many different facets in one place makes the experience befuddling. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

It's not solving any problems for us in particular now, as we recently canceled our membership. I did like being able to complete certifications, in a sense, because they were free and offered some good general knowledge and they are a good refresher on some technical marketing information. Review collected by and hosted on G2.com.

Open Discussions in HubSpot Marketing Hub
KF
Operations
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

We love the ease of HubSpot marketing Hub. You can quickly pull together an email campaign, adjust who you are marketing to, and see the results of your efforts. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

The pricing did get a bit out of control as we added more contacts. Would like a better way to maintian marketing contacts. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

One of favorite problems that HubSpot Marketing is solving is email address errors. With the feedback on soft vs. hard bounces, we have been able to "cleanup" data! Review collected by and hosted on G2.com.

Ronnie F.
RF
owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

The website is responsive and much faster than my previous email platform, Mailchimp. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

The website is very complex and not user friendly from a navigation standpoint. Furthermore the recent changes to the website made it even harder to navigate. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Not sure what to put here Review collected by and hosted on G2.com.

Verified User in Translation and Localization
AT
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

When I worked in Google I loved the seamlessness of keeping track of what you were sending out as everything was automatic and phenominal. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

I am not using it anymore. It is not an automatic link with email with Outlook. I have to keep opening hubspot and it takes up a lot of my space in outlook and I have to work around it. It's not easy to use. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Right now, it's not. I am actually suggesting we find another program. Review collected by and hosted on G2.com.

Verified User in Alternative Dispute Resolution
AA
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

Easy to undertand and also friendly user Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

Eventhough it was the Linkedin integration you cannot create a sequence and action the steps of LinkedIn connection or Inmail messages within the sequence Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

fast and realiable CS Review collected by and hosted on G2.com.

Verified User in Information Services
UI
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about HubSpot Marketing Hub?

I use Marketing Hub Free and the chat feature is what I most use from Marketing Hub. No frills, and chat tools are table stakes in 2023, but it functions as needed. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

The packaging structure is not small business friendly at all. Essential features are locked behind the professional package ($800/mo) making the starter package ($50/mo) nothing more than a paid teaser that will only leave you frustrated that you can't do what you want to be able to do. If Hubspot wants to be small busieness friendly like they position themselves to be, the packaging would be more oriented around usage level than feature-locking.

Beyond feature frustrations, the platform is unbelievably difficult to configure for basic needs. While the platform is admittedly very capable of being configured to do impressive things, good luck getting there. Many of the most basic functionalities that you'd expect (for things like setting up a company newsletter) require you to search online for guides that non-Hubspot folks have put together and have you creating custom fields and manually building workflows and automations (often requiring locked features). Sure a platform like Hubspot will require some custom configuration for many businesses, but holy smokes it's like getting a LEGO set without the instruction booklet. The tools are there but it's not user friendly, and don't expect an outcome-based set-up wizard to help you achieve your goals. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Currently it's just the chat feature, which is table stakes in 2023 and bundled into so many tools. The one way Hubspot chat is benefitting me that other tools would not is that the chat history is logged automatically to the contact record. Review collected by and hosted on G2.com.

Ana S.
AS
Marketing Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

Absolutely love the fact that you can pull reports, view live forms, manage social media, and even have your emails in one place, no more multiple platforms and remembering passwords and extra individual charges. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

Although HubSpot is a very diverse and expansive tool, I feel as though to sign up we are definitely lied to about it's capabilities. I was told we have ALL functionality as Wufoo and you do not when it comes to payment options and etc., you can only update your marketing contacts once a month, and although customer service is AMAZING, if the request gets elevated you have a VERY SLIM chance that your problem will be resolved. Also, the onboarding training IS not that great. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Overall any small problems or technical issues are handled right away by the customer service team, who are phenomenal.

But larger problems are addressed or just told "well that's just what we do...nothing" Review collected by and hosted on G2.com.

Kristie G.
KG
Legal Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

I like the tracking and reports that can be made. It shows a clear picture of leads coming in, tracks the retainers brought in, and tracks where a lead came from. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

The contacts do not sync with the deals so we we have to use another program to get those to connect as well as certain customer fields do not sync with our case managment system. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

It solves our ability to track leads, implement web forms on our Wordpress website, connects to Panda Doc, and we can create and track marketing emails with ease. Review collected by and hosted on G2.com.

Verified User in Staffing and Recruiting
IS
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about HubSpot Marketing Hub?

I use HubSpot everyday and i find that it had useful tools and is easy to use. It integrates with all of our other services relatively well. Review collected by and hosted on G2.com.

What do you dislike about HubSpot Marketing Hub?

Some of the data isn't always accurate, the data can be messy if not organized properly. Review collected by and hosted on G2.com.

What problems is HubSpot Marketing Hub solving and how is that benefiting you?

Merging all of our solutions in one location Review collected by and hosted on G2.com.