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# HockeyStack Pricing Overview

[Editedit](https://my.g2.com/hockeystack/pricings)

## HockeyStack Pricing Key Insights

Last updated on Jul 28, 2026

* * *

HockeyStack offers **4 pricing editions** , starting at **$2,200**. HockeyStack pricing tiers are designed to support different usage levels and team sizes. HockeyStack does not offer a **free trial**. Higher-tier plans are available via direct consultation with the vendor. Compare the HockeyStack pricing table below to figure out the best fit for your needs.

* * *

Platform — $2,200 / Per Month

Add-On: ABM — Contact Us / Per Year

Add-On: Sales Intelligence — Contact Us / Per Year

Add-On: Data Warehouse Sync — Contact Us / Per Year

Rated 4.5 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Platform

Starting at $2,200.00

Per Month

[Request Demo](#)

- Full integration catalog (CRM, MAT, Ad Platforms and more)
- Multi-touch Attribution Models
- Paid Ads Analysis
- Content and Events Reporting
- Lift Reports for Incrementality
- Buyer Journey Views
- Funnel Reporting
- Visitor Identification

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Add-On: ABM

Contact Us

Per Year

[Request Demo](#)

- Display/LinkedIn Ads Audience Sync
- Account/Lead Scoring
- CRM Sync

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Add-On: Sales Intelligence

Contact Us

Per Year

[Request Demo](#)

- AE/SDR Dashboards for Target Accounts
- Real-time Rep Alerts
- Salesforce Iframe for Account Views
- CRM Sync

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Add-On: Data Warehouse Sync

Contact Us

Per Year

[Request Demo](#)

- Bi-directional data warehouse sync

Show More

For more, check out: https://hockeystack.com/pricing

Pricing information for HockeyStack is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase HockeyStack must be conducted with the seller.
Pricing information was last updated on October 10, 2024

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## HockeyStack Pricing FAQs

Generated using AI

Is HockeyStack free, or does it offer a free trial?

No. According to G2 data, HockeyStack does not offer a free plan or free trial. Users need to purchase a paid plan to access the product. Visit the seller's official pricing page for current pricing details and plan options.

How much does HockeyStack cost in 2026?

According to G2 data, HockeyStack pricing in 2026 starts at $2,200.00. Pricing may vary based on billing terms or usage, so users should review the HockeyStack's official pricing page for the most current details.

Who is HockeyStack pricing best suited for?

HockeyStack's pricing is best suited for mid-market B2B software and IT companies with dedicated marketing operations or revenue operations professionals who can manage a technically demanding implementation. G2 reviewers from the mid-market segment (51-1000 employees) dominate the review base and represent the clearest fit, particularly in computer software, IT services, and marketing and advertising. Enterprise reviewers also report strong value when a technical owner manages the backend. G2 reviews consistently warn that HockeyStack's pricing structure is poorly matched to teams without an internal attribution expert or dedicated analytics resource, as the steep learning curve and build-from-scratch configuration model require sustained technical investment well beyond initial onboarding.

What are the key differences between the free and paid versions of HockeyStack?

HockeyStack offers no free tier. According to G2's pricing data for HockeyStack, the entry point is the Platform tier at $2,200/month, which includes multi-touch attribution models, paid ads analysis, funnel reporting, buyer journey views, lift reports, visitor identification, and full CRM and ad platform integrations. Above this, HockeyStack's pricing structure includes separately priced add-ons: ABM (audience sync, account scoring, CRM sync), Sales Intelligence (AE/SDR dashboards, real-time rep alerts, Salesforce iframe), and Data Warehouse Sync (bidirectional warehouse connectivity). G2 reviewers note the ABM and Sales Intelligence add-ons meaningfully expand use cases but increase total cost, with one reviewer flagging the account intelligence add-on as expensive for smaller teams.

Is HockeyStack considered good value for its pricing?

G2 reviews of HockeyStack present a sharply divided value picture. Satisfied mid-market and enterprise reviewers consistently cite multi-touch attribution, buyer journey visibility, and Odin AI as justifying the $2,200/month entry price, with several noting it replaced multiple tools and delivered ROI within weeks. However, a notable cluster of recent G2 reviews from mid-market software and IT companies rated HockeyStack 0.5 or below, citing fundamental data connectivity failures, platform instability, and support quality that felt misaligned with the premium price point. One reviewer explicitly stated the cost-to-support ratio was unacceptable at this investment level. Value appears highly implementation-dependent, making HockeyStack's pricing a strong fit only for teams with dedicated technical owners and realistic onboarding timelines.

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## HockeyStack Pricing Reviews
(2)

  

 ![Tanmay S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tanmay S.")
TS

Tanmay S.

Digital Marketing Manager

Mid-Market (51-1000 emp.)

10/20/2025

"A solid GTM intelligence platform"

4.5/5

What do you like best about HockeyStack?

HockeyStack's cookieless tracking technology is a legitimate competitive advantage. It works without cookies by default while still capturing the full buyer journey from first visit to closed-won. Review collected by and hosted on G2.com.

What do you dislike about HockeyStack?

You need to buy the account intelligence platform separately which can be expensive for many teams. Review collected by and hosted on G2.com.

What problems is HockeyStack solving and how is that benefiting you?

HockeyStack solves the attribution blind spot and it connects your entire tech stack to reveal what's actually driving pipeline, using multi-touch attribution models and marketing mix modeling to visualize the entire buyer journey from first visit to closed won Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

  

 ![Rim A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rim A.")
RA

Rim A.

Senior Manager Demand Generation

Mid-Market (51-1000 emp.)

5/12/2026

"Senior Demand Generation Manager at Rewind"

0/5

What do you like best about HockeyStack?

I was HockeyStack's biggest internal advocate. Two years of championing the platform before finally getting buy-in. I wanted this to work. It didn't.

The core failure: they couldn't connect our data. Review collected by and hosted on G2.com.

What do you dislike about HockeyStack?

The core failure: they couldn't connect our data. And this wasn't a complex data problem. Our systems are straightforward.

What was more disappointing than the failure itself was the lack of effort in trying to fix it.

Our demand gen, operations, and data teams made themselves fully available, Even with that level of cooperation on our end, HockeyStack couldn't answer basic questions or provide clear direction on next steps.

For a platform at this price point, that's not acceptable.

Onboarding was lengthy and complicated which would be fine if it led somewhere. It didn't.

With 90% of touch points requiring manual mapping, we were essentially building the integration ourselves.

The support structure is visibly strained. Account managers are clearly overloaded, and support calls are booked in 15-minute back-to-back slots not exactly the white-glove experience you'd expect at this investment level. Review collected by and hosted on G2.com.

What problems is HockeyStack solving and how is that benefiting you?

They are meant to solve multi touch attribution. They are now pivoting to agentic Ai / sales agent. It is not clear whether they will continue serving multi touch attribution, or switch completely. Either way, does not matter, both require a good data flow, and they failed at that. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

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