CTM (formerly CallTrackingMetrics) Pricing Overview

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Free Trial

Marketing Lite

$79.00

Per Month

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Attribution essentials to measure the impact of your marketing efforts

Marketing Pro

$179.00

Per Month

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Conversation intelligence & automation to put actionable data in your hands.

Agency-friendly with white label options & included sub-accounts

Form tracking and attribution with 5,000 form submissions included

3,000 transcribed minutes included

Custom AI call analysis with AskAI

If/then triggers to automate custom lead flows, call scoring, & analysis

Premium marketing integrations including Google Ads, GA4, and HubSpot

Open API access and developer resources for personalized solutions

Enhanced security and HIPAA/GDPR compliance

Full access to live phone & chat support from product experts

Sales Engage

$329.00

Per Month

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A full-suite designed for sales to convert more leads, faster

Flexible structure to scale with unlimited sub-accounts

Customizable VOIP softphone to power inbound and outbound teams

3,000 transcribed minutes with AskAI Summaries included

VoiceAI, Smart Dialer, and advanced outbound technology

Advanced skills and weight-based routing

Dynamic call scripts and live coaching tools

Real-time dashboards and team performance reporting

Premium sales and CX integrations including Salesforce, Zoom, and Gong

Enterprise

Starting at $1,999.00

Per Month

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Customize your plan with enterprise-grade features that scale with you

CallTrackingMetrics offers 4 plans to choose from, to fit any goal, starting at just $79. Plans are on a month-to-month basis, with no required annual contract (unless you want one!), and include unlimited users with just one subscription. You only pay for the data you use, and there’s no unnecessary bundling of numbers and minutes. The first month’s subscription is always free, giving flexibility to ramp up without an upfront investment.

CTM (formerly CallTrackingMetrics) has 4 pricing editions, from $79 to $1,999. A free trial of CTM (formerly CallTrackingMetrics) is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for CTM (formerly CallTrackingMetrics) is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase CTM (formerly CallTrackingMetrics) must be conducted with the seller.

Subscription fees provide access to all the plan features and integrations. Purchase of new phone numbers, premium features, and usage are extra costs, with market leading pricing, based on volume and plan. Some value add-ons such as live chat widgets require an additional license fee.

Pricing information was last updated on September 03, 2025

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CTM (formerly CallTrackingMetrics) Pricing Reviews

(2)

Aaron W.

CEO

Small-Business (50 or fewer emp.)

11/24/2020

"Empowered Our Client's Marketing Efforts with Reliable Data Insights"

5/5

What do you like best about CTM (formerly CallTrackingMetrics)?

I appreciate CallTrackingMetrics for providing development-minded solutions that allow us to effectively configure and manage workflows. The ease of setup and the ability to harness data effectively to measure campaign success is impressive. I find the Ask AI features, webhooks, and conditional logic extremely useful for clean, flexible data management. The focus on content deliverability and not just design, combined with excellent dedicated support, adds immense value. Review collected by and hosted on G2.com.

What do you dislike about CTM (formerly CallTrackingMetrics)?

I find the lack of better preset templates challenging, and I wish there was an option that would allow us to copy and paste these preset templates across all of our sub-accounts. Review collected by and hosted on G2.com.

Recommendations to others considering CTM (formerly CallTrackingMetrics):

In looking into phone call tracking software CallTrackingMetrics has everything we need as an agency. Most importantly their interface is built to be affordable, scalable, lean and agency-friendly. Review collected by and hosted on G2.com.

What problems is CTM (formerly CallTrackingMetrics) solving and how is that benefiting you?

I use CallTrackingMetrics to solve call tracking issues, ensuring marketing campaign success by relying on data quality and getting insights into call quality rather than just call volume. Review collected by and hosted on G2.com.

Response from Andrew Clark of CTM (formerly CallTrackingMetrics)

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Thanks for your review, Aaron!

Sam S.

12/15/2025

"Integrated but Needs UI Modernization"

3.5/5

What do you like best about CTM (formerly CallTrackingMetrics)?

I appreciate CallTrackingMetrics for its ease of use in call routing and the good pricing. The convenience of having combined tracking and a softphone with Salesforce integration, as well as Google Ads integration, all in one platform means I don't need multiple systems to perform our needed functions. The initial setup was pretty easy, even though we have a lot of tracking. Review collected by and hosted on G2.com.

What do you dislike about CTM (formerly CallTrackingMetrics)?

The UI is still really outdated, lacks modern aesthetic. It could be better organized in their menu and they could actually implement the things they say they will. Review collected by and hosted on G2.com.

Response from Andrew Clark of CTM (formerly CallTrackingMetrics)

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Thanks for the thoughtful review. We've got some planned product updates coming in the new year.