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Octolens Reviews & Product Details

Octolens is a brand monitoring and social listening platform built specifically for B2B SaaS companies. It tracks brand mentions, competitor conversations, and community sentiment across the platforms where software buyers and developers actually talk — including Reddit, X/Twitter, LinkedIn, GitHub, Hacker News, YouTube, Bluesky, news, newsletters, podcasts, and more. Teams at Vercel, Prisma, PostHog, Tally, or Supabase rely on Octolens daily to protect brand reputation, respond to customer feedback, detect incidents early, and stay close to their community at scale. Set up keyword tracking for your brand name, competitors, or industry terms. Octolens scans millions of posts across 13+ platforms, then uses AI relevance scoring to filter out noise and surface only the mentions that matter. Get notified in real time via Slack, email, or webhooks — so your team can respond in minutes instead of hours. What makes Octolens different from general social listening tools: it's purpose-built for B2B SaaS and developer-focused companies. Unlike enterprise platforms that charge $10K+ per year and require onboarding calls, Octolens is self-serve with instant setup — enter your domain and start receiving mentions in minutes. AI-powered relevance filtering understands your business context and scores every mention, which is especially valuable for brands with common-word names where traditional keyword matching generates too much noise. All mention data is accessible via REST API, MCP server, webhooks, and CSV export — making it easy to integrate into existing tools and automated workflows. Common use cases include brand reputation monitoring, competitive intelligence, early incident and bug detection from community posts, product feedback collection, campaign impact measurement, and developer relations at scale. Customers report response times cut from hours to under 5 minutes, 10+ hours saved per week compared to manual monitoring, and proactive brand protection against misinformation. Octolens offers four plans starting at $49/month through custom Enterprise pricing. The most popular plan is Pro at $149/month, which includes 15 mentions, 10 keywords, AI relevance scoring, Slack and webhook integrations, and unlimited seats. All plans include a 7-day free trial.

Seller

Octolens

Discussions

Octolens Community

Languages Supported

English

Overview by

Charlotte Schmitt

Pricing

Pricing provided by Octolens.

Starter

$49.00

Per Month

Pro

Starting at $119.00

Per Month

View More Pricing Information

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Octolens Media

See every brand mention across Reddit, X, LinkedIn, GitHub, Hacker News, newsletters, and podcasts in one feed. Each post is scored by AI for relevance and tagged with sentiment, so you skip the noise and focus on conversations that matter.

Octolens Demo - Slack, Email & Webhook Alerts

Slack, Email & Webhook Alerts Description: Get notified the moment someone mentions your brand. Choose Slack, email, or webhooks, and filter by relevance level so only high-signal mentions reach your team. Most customers respond to mentions in under 5 minutes.

Octolens Demo - Mention Analytics & Trends

Track mention volume, sentiment, and platform breakdown over time. Spot spikes from product launches, incidents, or campaigns and share trends with your team to inform roadmap and marketing decisions.

Get an AI-generated summary of your most important mentions each week. No more scrolling through hundreds of posts — understand what your community is saying about your brand, competitors, and product in one digest.

Octolens Demo - Built for AI Agents & Workflows

Connect your mention data to AI agents via MCP server, REST API, or webhooks. Octolens is designed as a social data layer that works with tools like Claude, Cursor, and custom automations — so both your team and your AI stack stay informed.

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MP

Mike P.

Co-Founder

Computer Software

Small-Business (50 or fewer emp.)

2/7/2025

"Super easy to set up, and I use it daily to keep an eye on our brand and industry"

5/5

What do you like best about Octolens?

I'ved a few other social monitoring tools before, but none of them had all the platforms I was interested in and were much more complicated to set up. With Octolens, it covers all the platforms I wanted to monitor and was very easy to add the right keywords I was interested in. The daily email of posts makes is easy to use in my normal daily workflow and is a great way to make sure you are interacting with customers and prospects. Review collected by and hosted on G2.com.

What do you dislike about Octolens?

It struggles with a few instances where your keyword is included in a link, but they are addressing that after a quick reach out to support. Review collected by and hosted on G2.com.

DP

David P.

Director

Small-Business (50 or fewer emp.)

5/12/2025

"Octolens offers really valuable insights that are a big help to marketing teams. Thank you :)"

5/5

What do you like best about Octolens?

We chose Octolens while running our AppSumo launch to keep an eye on what kind of content would start appearing online about us. It turned out to be incredibly useful — we spotted relevant mentions and content straight away. Definitely a valuable tool for staying on top of your brand visibility. Review collected by and hosted on G2.com.

What do you dislike about Octolens?

Can't find any bad sides. Good work guys. Review collected by and hosted on G2.com.

JR

Jonathan R.

Co-Founder

Small-Business (50 or fewer emp.)

7/23/2024

"The best social listening tool I've ever used"

5/5

What do you like best about Octolens?

We use Octolens every day to find new customers and collect product feedback. It's a versatile social listening tool that supports all relevant platforms for our use case, including X, GitHub, Reddit, and others.

The AI relevance feature works like a charm, filtering out the noise we were used to from other tools we've tried. The setup process was impressively quick, taking less than 3 minutes from start to finish.

Pricing is very fair compared to competitors, offering excellent value for money. Additionally, the customer support is super responsive, addressing our questions promptly and efficiently.

Overall, Octolens has become one of our favorite tools we use for growth, and we highly recommend it. Review collected by and hosted on G2.com.

What do you dislike about Octolens?

If there's one area for improvement, it would be the addition of general news monitoring features similar to Google Alerts. Additionally, the current limit of tracking 10 keywords per workspace can be restrictive for some use cases. However, these are minor issues in an otherwise excellent tool. Review collected by and hosted on G2.com.