CFN Insight™ is a groundbreaking new Journey Mapping software that effectively provides a company-wide Customer Experience management platform.
With our robust SaaS-based CFN Insight™, you can identify every customer-based touchpoint, assign a business owner who actively manages the metrics and success of their touchpoints. Combined with multiple touchpoint visualizations, analytics, and robust reporting, your business will drive real action and financial results quickly.
Companies want to do business with providers who they trust, and who cater to their needs. Focusing on and improving the customer experience is the best way to ensure you become one of those companies.
Reduced Sales Friction
When customers’ needs are understood better, it becomes easier to overcome objections, avoid problems areas, and eventually make the sale. Journey maps are they key to truly understanding customers.
After the initial sale, there are many touchpoints that contribute to the re-purchase decision. Documenting the customer journey, their pain points, and moments of truth will improve your customer retention rates.
The only way to ensure your investments in marketing, sales, and Customer Experience are maximized is by making your staff accountable for improving every customer touchpoint and tracking these improvements in a journey mapping system.
With dozens of standard and custom reports, and custom views showing summary journey data, you and your executive management can get a clear understanding of what customers value and exactly how and when to make improvements.
Engaging your colleagues in this customer journey mapping process, giving them ownership, and empowering them with the ability to initiate and make improvements builds a stronger, more focused customer-centric organization.
We’ve seen our Journey Mapping process work astonishingly well to improve customer success, and we anticipate CFN Insight™ will be the centerpiece of every customer-centric company’s CX efforts.
Describe the project or task the product helped with:
I lead journey mapping exercises for many companies. Until I learned about CFN Insight, I had to use basic programs like MS Word or other programs to electronically document the final maps. Now I can create the maps electronically and turn it over to the client for ongoing monitoring and updating. Review collected by and hosted on G2.com.
What do you like best?
Because this SaaS solution is built for journey mapping, it perfectly fits all my needs for helping my clients create and maintain their touch points. Companies often have hundreds of touch points, but CFN Insights can focus the company on the touch points that result in the greatest return. CFN Insights gives my clients a way to continually update their maps, run reports, link touch points to metrics, focus on moments of truth, address pain points, assign owners, and much more. Review collected by and hosted on G2.com.
What do you dislike?
It would be great to edit in full screen. Review collected by and hosted on G2.com.
Recommendations to others considering the product:
They offer a two-week free trial but it will be important to obtain buy-in from others in the company before starting the trial so you don't waste the two weeks talking to other teams. Review collected by and hosted on G2.com.