# Altcraft Reviews **Vendor:** Altcraft **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.7/5.0 **Total Reviews:** 3 ## About Altcraft Altcraft Platform is an omnichannel Marketing Platform distributed as a private cloud or on-premise software. - On-premise deployment allows to customize the software to fit exact business needs. - Cloud offers an account with tariffs based on the number of customer profiles. FEATURES Digital customer profiles: - Full history of actions - Multiple resource subscriptions - Location & device information - CRM & SQL data integration - Customer profile 360 analytics Marketing automation: - Customer journey - A/B/n Testing Tools - Content personalization - Static & dynamic segmentation - Web & messaging events tracking - Transactional messaging - Easy, powerful drag-n-drop email builder& HTML editor Communications via all digital channels: - Messengers - SMS marketing - Rich Push constructor for Mobile and Web - Banners, social & custom channels - Email via built-in AKMTA sender - Popular SMS gateways integration - Forms for collecting information and conducting quizzes Real-time analytics: - Cohort analysis - Audience growth report - Interactive conversion funnels - Summary report for all channels - Pixel goals achievement - Email click tracking - LTV studies With Altcraft Platform your business will obtain total data security, conversion and customers’ lifetime value increase. Detailed analytics will help you organize effective planning while various automatization options will optimize your employees’ working process. ## Altcraft Reviews ### 1. Altcraft- Pre-Scheduled Email Campaigns With Dynamic Content **Rating:** 5.0/5.0 stars **Reviewed by:** Deepak G. | Business Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2021 **What do you like best about Altcraft?** • It is a secure all-in-one marketing automation platform for eCommerce businesses. • Connect the digital channels of the internet and track the ROI of Our email campaigns. • Create Personalized Mailings, drip campaigns, and target business customers online. • Advanced drag-and-drop email designers make it easy to create content for campaigns. • Manage subscriber lists and automate email marketing workflow easily. • Easy to use, Best cloud based email marketing & autoresponders. **What do you dislike about Altcraft?** No alternative platform was found like Altcraft. Need more functionality to create better campaigns. The server of Altcraft is very fast. **Recommendations to others considering Altcraft:** We should use a marketing automation platform for our business growth. Altcraft helps to move our business forward. Advanced features help to grow campaigns and engage subscribers and deliver the right message to the right people at the right time. **What problems is Altcraft solving and how is that benefiting you?** Altcraft is beneficial for our business to create Personalized mailing campaigns. We can make it easy and automatic, lists and drip multiple campaigns to different segments instantly. No data entry required to store all of our contacts in our next email campaign. It provides advanced functionality to create campaigns like Drag-and-Drop email builder, and sophisticated analytics help to develop automated, personalized email campaigns that deliver more leads and revenue than traditional outbound or inbound tactics. It is next generation marketing automation software to increase business sales. ### 2. A Powerful Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Iita C. | Software Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** January 20, 2021 **What do you like best about Altcraft?** AIcraft has been fundamental to our marketing operations. With the help of the AI-driven tool, we have better and smarter ways to make meaning of data. It gives us the kind of insight we need to improve our marketing campaigns and connect better with our customers **What do you dislike about Altcraft?** I like everything about AIcraft. It has been a phenomenal tool **Recommendations to others considering Altcraft:** I strongly recommend AIcraft for marketers and sales teams **What problems is Altcraft solving and how is that benefiting you?** We rely on its advanced reporting and analytics to guide our sales and marketing operations. It helps us make the best of any customer data. ## Altcraft Discussions - [What is Altcraft used for?](https://www.g2.com/discussions/what-is-altcraft-used-for) - [View Altcraft pricing details and edition comparison](https://www.g2.com/products/altcraft/reviews?filters%5Bnps_score%5D%5B%5D=5§ion=pricing&secure%5Bexpires_at%5D=2026-05-15+12%3A48%3A02+-0500&secure%5Bsession_id%5D=c6ac42b5-e5cd-442c-8c2f-6804e714b9d0&secure%5Btoken%5D=9725c99b1065c55bc9177e19f04f5ffe20d3ef88b89be72a78fec66e6710e8db&format=llm_user) ## Altcraft Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **Administration** - Template Creation - Preset Template Availability - Custom Unsubscribe - Email Segmentation - Detailed Server Logs - Notifications **Campaigns** - Customize - Scheduling - Retarget - Segmentation - Triggered Notifications **Templates** - Text and Themes - Stock Images - Proofing - Mobile Responsive **Loyalty Experience** - Loyalty Engine - Rewards - Membership - Personalization - Gamification - Loyalty Cards **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Automated Alerts and Tasks - CRM Lead Integration **Reporting** - Real-Time Reporting - Trending - Retroactive Reporting - Segmentation - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Integrations** - Webhooks - Event Tracking API - Mail Send API - Spam Filter Testing **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Analytics** - Campaign Performance - Audience Insights **Edit** - Pre-Made - Build - HTML **Loyalty Platform** - Communication Tools - Customer Relationship Management (CRM) - Loyalty Analytics - Localization - Integrations **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting **Other** - User Data - Site Search Reporting - Load Time Monitoring - Campaign Tracking - E-Commerce - Promotional Messages **Platform** - Custom Tracking Domain - Multiple Domains - Dedicated IP - Documentation - Sender Reputation Management - Tracking & Reporting - Enterprise Scalability - Performance and Reliability **Logistics** - Analytics - Issues - Integrations - Shareable Link **Optimization** - A/B Testing - Personalization - Rich Notifications - Integrations **Agentic AI - Loyalty Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Agentic AI - Push Notification** - Autonomous Task Execution - Adaptive Learning - Proactive Assistance **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics **Agentic AI - Email Template Builder** - Autonomous Task Execution - Cross-system Integration **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications ## Top Altcraft Alternatives - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) - 4.2/5.0 (582 reviews) - [GetResponse](https://www.g2.com/products/getresponse/reviews) - 4.3/5.0 (1,096 reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - 4.0/5.0 (4,219 reviews)